Ivey Publishing Submission Guidelines
Ivey Publishing Submission Guidelines
Cases are based on real people, companies, and events. Disguised cases are accepted if the disguise is necessary and
strong. Fictional cases will not be accepted. There are three types of cases that Ivey accepts:
Field-Based: Cases based on fieldwork, including interviews, internal company data, etc.; field-based submissions
require a Consent to Use (release) form. When considering submissions, strong preference is given to field-based
cases that have been released for general distribution by the subject organization.
Published Sources: Cases based on published information, requiring appropriate and sufficient footnotes (please see
citation guidelines). Care must be taken to properly source statements, actions, feelings, etc. attributed to actual
persons or organizations.
General Experience: Cases based on the author’s first-hand experience with a real organization.
Important Notes
• Priority will be given to submissions that detail online teaching strategies in addition to a regular teaching plan.
• The case title should be eight words or less and include the company name followed by keywords.
• The first mention of a person in a case must include a given and family name. After first introduction, family name
is appropriate.
• Country/region specific terms should not be used. For example, do not use lakh or crore.
• Slang or colloquial terms and expressions should be avoided.
Disguised Cases
Upon submission, please disclose the real identity of a disguised company and any associated characters that appear
in the case. This information will be kept confidential.
Tense
Cases are written in the past tense. Teaching notes can be written in the present or past tense.
Decision Point
The case introduction must clearly outline the decision that has to be made in relation to the case dilemma. This
provides the reader with a concise understanding of the challenge that will be examined in the case. The introduction
must also include the relevant date and location in which the case is set. There should be no references in the case to
dates or events that occurred after the time in which it is set.
Writing Quality
Files should be thoroughly proofread before submission in order to ensure grammatical and syntactical integrity.
Case Length
Exhibits
• All tables, figures, appendices, etc., should be referred to as exhibits in the body of the case or teaching note and
inserted at the end of the document.
• Spreadsheets and tables should be inserted into the file as editable objects, not as images.
• Label the x- and y-axes in graphs.
• Include a citation below each exhibit. State whether the exhibit is an original document extraction or a creation
of the author using data from the original document (e.g., “Created by author using. . . ”).
• Images should be supplied in the highest quality possible, either directly in the document or supplied separately.
• If including an image separately, please add a placeholder note in the running text.
• It is important to provide images or artwork that are comprehensible in both colour and black and white. Please
utilize distinctive patterns or other methods to ensure your exhibit is as accessible as possible.
Permissions
To reproduce copyrighted material, such as artwork, images, figures, or large quotations, it is required that authors:
• Obtain written permission from the copyright holder before submission.
• Provide a proof of consent statement or license from the copyright holder.
• Include an appropriate acknowledgement; a copyright line may be added if requested by the rights holder.
Please note that the inclusion of third-party copyrighted material without permission could lead to significant delays
in publication.
Questions?
Contact us at [email protected]