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PCM

This document discusses various topics related to communication including personal, interpersonal, public, mass communication and non-verbal communication. It defines different types of non-verbal communication such as silence, body language, facial expressions, paralanguage and touch. It also discusses communication styles, the communication process, communication theories related to non-verbal messages, proxemics and communication ethics.
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0% found this document useful (0 votes)
47 views

PCM

This document discusses various topics related to communication including personal, interpersonal, public, mass communication and non-verbal communication. It defines different types of non-verbal communication such as silence, body language, facial expressions, paralanguage and touch. It also discusses communication styles, the communication process, communication theories related to non-verbal messages, proxemics and communication ethics.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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PCM

Communication – people reacting to the various attitudes and behaviors of other individuals. Personal
process taking into feelings, attitudes and ideas so that goals are met.
Intrapersonal – self talk
Interpersonal – 2 people or small group of individual. Allow speaker to discuss topics that interest them
or share a common bond w each other.
Vebal – use of symbols that have universal meanings that can be classified as spoken or written
Public Communication – 1 person speaking in front of an audience. Magnitude or size may be limited or
numerous.
Mass Comm- take place sa technology such as cp, tv, radio etc.
Non Verbal-Repeat and ascent the verbal message accompanied by using gestures

Types of Non-verb comm


Silence – convey meaning to the spectators that can be seen with people who is quit and busy. EX
contemplating, grieving, dnd mode, difficult situation
Body Language- Unconscious movement – di mo alam na ginagawa mo for example bit finger if
nerveous, walk if bored, etc. Conscious – alam mo or dapat, ex. Saluting to national flag.
Facial Expression – evoke certain emotion happy, sad, joyful, frustrate and other facial movemnt
Paralanguage (use of voice) – detected in loud, or paint voice to provide authority or emphasis to the
volume of voice
Touch- in some cultures it is a symbol or affection but may not be allowed in others
Space & distances- indicate importance of a person. Distance signifies intimacy and personal
acceptance in some cultures and others not.
Clothing and Physical Appearance – nakikita mo yung tao base sa age, interestetc.
Symbols – graphic presentation such as traffics signs, math probs, medical and other fields of speciality.
 Formal Comm- use of public speaking or mass comm both verbal and non. Language is more
precise and speaker is careful with grammar.
 Informal – Interpersonal and small group comm where people can be at ease and comfortable.
Less attention to non-verbal cues like clothing, posture, and eye contact.

Five theories of Non-verb messg


 Semiotics(Sign Language) – absence of spoken word.\ have phonological, lexical and even
syntactic levels. 2 types: alternative and primary’
 Kinesics (body language) – from word kinesis means movement. Study of hand, arm. Body and
face movement.
 Haptics (Touch) – communication by touch.
 Chronemics (Time) study of how time influences comm involving
 Biological – rhythm of living things were the daily body cycle affects
 Personal – associated to a person’s mood in specific activity that defined their
experience time
 Physical – fixed cycle of days, weeks, months, years, and season that affect people’s
mood
 Cultural – how large group of individual look at time. Ex. Sinulog, pinagbenga.
 Proxemics (use of Space) – Edward t hall 1960. Silent language. Space.
Distances – preference of individual and not forced closeness.
Types of Proxemics
1. Body Territory – personal space the individual maintains w/ other people.
2. Primary. Home, vehicles, other living spaces of the people
3. Secondary – school, office, church where entry is reserved for specific individuals and norms
are expected and look upon.
4. Public/tertiary – open space ex market, park, mall etc

3 specific culture based on communication styles by Richard lewis.


 Linear- active – comm who r composed, analytic, determined(non-contact), direct and at times
impatient.
 Muti-active – comm who r warm, spontaneous(contact), enthusiastic, wiling 2 express emotion
and favour personal tales than info
 Reactive – communicator from Vietnam, China and Japan are accommodating and non
confrontational non contact. They r patient listeners who value diplomacy over facts and
emotions and remained reserved body gestures and expressions.

THE COMM PROCESS


 Source/sender – hold function of comm,
 The message
 The channel – da pathway or device.
 The receiver/decoder
 The feedback
 Negative feedback – lack of understanding
 Receiver fully understand the message.
 Ambiguous – message is not very clear. neither positive nor negative.

COMM ETHICS – behavior of a [person is subjected by their morals thereby affecting


intrapersonal, mass medicated, and digital comm.
Ethical Principles
 Golden Mean
 Categorical Imperative
 Utilitarianism
 Justice and Veil of Ignorance
 Whistle Blowing
 Leaks

CHAPTER 2
Comm and globalization

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