Farm Management and Decision-Making
Farm Management and Decision-Making
Module 3 1
Introduction
Module 3 2
Session 3.1
The farmer and decision-making
Learning outcomes:
Understand the farm/family goals
Understand the farmer as manager
Understand the farm management decision-
making process
Understand the different roles family
members play in the decision-making
process
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The farmer and decision-making
Module 3 4
The farmer and decision-making
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The farmer and decision-making
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The farmer and decision-making
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The production decision- making boundaries
We generally first think of a farm in terms of its
physical enterprise boundaries; land, crops, livestock,
fences etc.
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The production decision- making boundaries
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Farm and family household decision-making
boundaries
In many parts of Africa, the farm and the household
are virtually one entity.
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Farm and family household decision-making
boundaries
More and more, families require cash for things like
school fees, medicines, transports, etc.
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Farm and family household decision-making
boundaries
Farm boundaries are determined by family structure.
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Farm and family household decision-making
boundaries
Traditionally men are heads of households, but there
are now many variations.
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Farm and family household decision-making
boundaries
For each specific farm, you will need to identify not
only the physical boundaries of a farm, but who makes
what decisions and when.
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Social and economic goals
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Social and economic production goals
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Social and economic production goals
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Social and economic production goals
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Short-term versus long-term view
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Short-term versus long-term view
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The farmer as a manager
Any farmer has two main jobs;
(ii) To manage the farm; that is, making decisions about how to
use the farm’s resources.
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The farmer as a manager
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The farmer as a manager
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Key aspects of decision-making
Planning
Implementing
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Key aspects of decision-making
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Key aspects of decision-making
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Diagnosis
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Diagnosis
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Planning
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Implementing
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Monitoring & Evaluation
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Monitoring & Evaluation
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Key aspects of decision-making
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Key aspects of decision-making
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Men and women in farm management decision-
making
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Men and women in farm management decision-
making
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Session 3.2
Resources and farm management
Learning outcomes:
Understand the importance of maintaining
value and productive power of resources
Understand the role of farm management
in the sustainable use of resources
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Resources and farm management
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Resources and farm management
Module 3 39
Resources and farm management
Module 3 40
Resources and farm management
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Resources and farm management
Human capital
Physical capital
Financial capital
Social capital
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Resources and farm management
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Resources and farm management
1. Productivity of resources.
2. Profits.
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Resources and farm management
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Resources and farm management
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Resources and farm management
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Resources and farm management
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Farm management decisions :
natural capital
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Farm management decisions :
natural capital
Natural capital is run down and destroyed by one of
two forces:
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Farm management decisions —
natural capital
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Farm management decisions —
natural capital
While each of these steps take place at a cost, they
have long-term benefits. They will contribute to the
sustained profitability of the farm.
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Farm management decisions:
human capital
Decisions about human capital on the farm are among
the most important decisions made by a farmer.
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Farm management decisions :
human capital
With the change in economies in Africa, the
availability and the cost of labour are changing and
with it farmers now face serious questions.
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Farm management decisions:
human capital
You will need to take special care in assisting farmers
with examining this aspect of farm management.
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Farm management decisions:
human capital
Some technical or practical factors that might also
be taken into account include:
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Options for alternative labour sources
Increasing productivity
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Labour saving technologies
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Changing farm enterprises and combinations
Market-oriented farmers should consider adding or
changing crops carefully. This can be a very effective
way to increase farm profitability and cope with
labour productivity problems.
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Increasing productivity
There are a number of ways to increase labour
productivity ;
Introducing new technology
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Increasing productivity
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Increasing productivity
NOTE
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Farm Management decisions;
physical and financial capital
Decisions made today limit the decisions you can make
tomorrow.
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Long-term capital decisions in different
enterprises
Capital invested in livestock, perennial crops, orchard
trees or buildings cannot be readily changed into
another form of capital which might earn a higher
rate of return.
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Long-term capital decisions in different
enterprises
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Tree crops
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Livestock
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Livestock
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Buildings
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Buildings
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Machinery and equipment
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Mechanization through animal traction
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Motorized machinery and equipment,
intermediate power driven equipment
This includes two-wheel tractors and light four-wheel
tractors.
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Heavier power-driven equipment
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Heavier power-driven equipment
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Short-term decisions about physical and
financial capital
When to plant?
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Short-term decisions about physical and
financial capital
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Short-term decisions about physical and
financial capital
Not buying all the required seed will limit income this
year.
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Farm management decisions: social capital
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Decisions affecting the farm directly
1. What are the sources of crop land available to me? How do I access
that land?
3. What sources of finance are available to me? Can I borrow from family
members? Should I be part of a group to negotiate better terms?
6. Should I buy my own inputs and materials? Should I work with others
to buy in bulk?
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Decisions affecting common property (off-
farm)
7. How can I access water for irrigation? Is there adequate water for
irrigation?
10. What are the sources of grazing land available to me? How do I access
this land and vegetation? What are my responsibilities?
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Farm management decisions: social capital
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Farm management decisions: social capital
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Farm management decisions: social capital
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Farm management decisions: social capital
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Farm management decisions: social capital
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Farm management decisions: social capital
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Session 3.3
Inputs, markets and farm management
Learning outcomes:
Understand the range of decisions farmers make
about inputs, equipment and markets
Understand the role of the extension worker in
supporting the farmer in making decisions about
inputs, equipment and markets
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Inputs, markets and farm management
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Decisions about inputs
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Decisions about inputs
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Choice of inputs and equipment
Is it technically effective?
Is it of dependable quality?
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Qualities of inputs (supplies and equipment)
Technical effectiveness:
Seed, fertilizer or other items must be technically
effective.
Does the seed produce as promised?
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Qualities of inputs (supplies and equipment)
Quality and dependability:
Sustained quality is another important characteristic
for inputs and equipment.
Is equipment built to last?
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Qualities of inputs (supplies and equipment)
Price relationships:
A farmer should not buy fertilizer or other inputs
just because its price is low.
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Qualities of inputs (supplies and equipment)
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Qualities of inputs (supplies and equipment)
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Choice of input and equipment supplier
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Operations and maintenance
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Decisions about the market
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Decisions about the market
The market
The product
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Decisions about the market
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The market: markets and buyers
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The market : prices and pricing
• What prices are paid?
• What are current price levels, price policies, conditions of sale and
payment terms found in the market?
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The market: prices and pricing
• What market prices are obtained (average, maximum, minimum, effect of
different quality standards and seasonal conditions on price)?
• If the farmer is a price maker, what price strategy should be followed? What is
the percentage mark-up? Does the set price leave a margin for profit?
• What are the various cost factors to be considered in determining the pricing
policy?
• How much does the price normally fluctuate during the year?
• What credit does the buyer require and how does this affect price?
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The market : promotion
• Does the market know the volume available and how to purchase
the product?
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The market: marketing costs and margins
• What are the overall costs of marketing and what are the
marketing margins?
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The market: sales
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The product: product type and form
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The product: competition
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The product: market potential
• How large is the market? How much can the market absorb?
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The product: quality standards, packaging
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The marketing chain: product preparation and
packing
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The marketing chain : handling
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The marketing chain : transport
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The marketing chain: delivery of products
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The marketing chain: delivery of products
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Supporting farmers with inputs and making
decisions
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Supporting farmers with inputs and making
decisions
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Supporting farmers with inputs and making
decisions
You can help farmers with reliable information about
markets including:
Prices
Quality requirements
Handling
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Supporting farmers with inputs and making
decisions
Remember
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Session 3.4
Risk, vulnerability and sustainability
Learning outcomes:
Understand the concept and different
types of risks
Understand farm-family strategies to cope
with risk
Understand the concepts of vulnerability
and sustainability
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Risk, vulnerability and sustainability
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What is risk?
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What is risk?
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Types of risk
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Production and technical risk
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Production and technical risk
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Marketing or price risk
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Marketing or price risk
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Financial risk
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Institutional risk
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Human and personal risk
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Types of risk
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Vulnerability and the effect of risk
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Vulnerability and the effect of risk
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Vulnerability and the effect of risk
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Risk – reducing strategies
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Risk – reducing strategies
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Strategy : Choosing low risk enterprises
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Strategy: Diversification, growing many things
Diversifying means producing more than one
enterprise together on the farm. This can be done by
producing more than one crop or combining with
livestock.
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Strategy: Diversification, growing many things
The income the farmer makes from the two crops may
not be as high as if the farmer specialized in growing
just one crop.
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Strategy : Growing crops on different land
parcels or plots
Farmers also rotate crops to protect their soils and
stop diseases building up. This reduces costs and
increases yields.
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Strategy : Growing crops at different times
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Strategy: Selecting and changing production
practices
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Strategy: Selecting and changing production
practices
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Strategy: Selecting and changing production
practices
Determining whether or not an input reduces risk
depends on the type of risks that the farmer is
trying to address.
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Strategy: Maintaining flexibility
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Strategy: Maintaining flexibility
Intensive small stock farmers raising pigs or poultry
might vary the use of their housing in response to
price changes.
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Strategy: Spreading crop and livestock sales
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Strategy: Partial processing
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Strategy: Traditional institutions and social
arrangements
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Strategy : Maintaining resources
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Sustainability
Sustainability is in a sense a balance between risk and
vulnerability.
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Availability
A resource is considered available when it is in
regular supply.
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Accessibility
A resource is considered accessible when it is
available and within reach of the farmer.
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Accessibility
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Affordability
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Appropriateness
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Appropriateness
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Reliability ( Trustworthiness)
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Reliability ( Trustworthiness)
Reliability is linked to trustworthiness.
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Session 3.5
Information and farm management
Learning outcomes:
Understand the role of information in farm
management
Understand the difference between data
and information
Understand sources of data and
information
Understand the role of the extension
worker in collecting and utilizing
management information
Module 3 164
Information and farm management
Module 3 165
Farmer decision-making
Farmers are constantly making decisions.
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Farmer decision-making
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Farmer decision-making
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Farmer decision-making
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Farmer decision-making
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Farmer decision-making
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Farmer decision-making
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For inputs, farmers need to know
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For production, farmers need to know
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For markets, farmers need to know
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Farmer decision-making
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Farmer decision-making
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Farmer decision-making
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What is the difference between data and
information ?
Data refers to the raw numbers and facts such as
prices, costs, quantities, etc.
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What is the difference between data and
information ?
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The relationship between data, information and
decision-making
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Data can be categorized into different types,
all of which should facilitate the decision-
making process
Categories Specific data
Soil characteristics: soil type, soil texture, soil analysis data, etc.
Weather: rainfall, humidity, temperature, storms, drought.
Land characteristics: slope, topography, elevation, carrying capacity, etc.
Technical and physical Production: yields per unit of land, yield per unit of labour
Production technology: fertiliser, disease control, seed variety, harvest and
post-harvest technologies, etc.
Labour: source of labour, seasonal labour distribution, gender, etc.
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What is the difference between data and
information ?
Data is useful only when it has been processed into
information.
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Guidelines for changing data into appropriate
information
1. The combining and interpretation of data needs to match the
issues of real concern to the farmers (these may differ for
different groups of farmers).
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Data collected first-hand
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Source Type of data collected
Farmer Data on farm inputs, farm gate prices, yields, etc.
Semi-structured
interviews,
questionnaires, direct
observation, case
studies, etc.
Farmer Historical production & marketing information including crop yields,
Examination of farm livestock production and cost.
records (Note: Production records might tell the farmer and rural
entrepreneurs and rural entrepreneurs how successful she was at
managing the farm in the past. The combination of historical results
and the risk preferences of the farmer and rural entrepreneurs and
rural entrepreneurs is useful in the planning process as well as to
identify possible risk management strategies for the future.)
Community, Group, Information about members of the community or population under
Church/Religious leaders study to identify lead farmer and rural entrepreneurs and rural
Key informant interviews, entrepreneurs s with whom the extension workers can work.
semi-structured Information about the status of social capital arrangements.
interviews
Government officials, Information relating to land holdings, the farmer and rural
including extension staff entrepreneurs and rural entrepreneurs s benefiting from government
Key informant interviews, programmes or involved in trials and demonstrations, etc.
semi-structured Information about farmer and rural entrepreneurs and rural
interviews; entrepreneurs -led initiatives, farmer and rural entrepreneurs and
Review of government rural entrepreneurs responses to technologies and about government
documents initiatives (e.g. infrastructure development) which may impact on
farmer and rural entrepreneurs and rural entrepreneurs s’ decisions.
Remote sensing and Technical data relevant to agriculture
computer terminals
Direct reading from
instruments
Weather stations and Rainfall, soils, vegetation, etc.
laboratories
Review of published data;
Direct readings
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Data collected by others
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Source Type of data and information
Veterinary and fishery Data on livestock numbers and fish population stocking rates This data is often useful
institutions when planning grazing schemes or fish farming enterprises.
Television and radio Data is provided on a regular basis particularly on market prices of major agricultural
programmes commodities.
NGOs (Non- Wide range of issues, depending on their particular areas of focus.
governmental
organizations)
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Your role in data and information...revisited
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Your role in data and information...revisited
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Your role in data and information...revisited
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Module 3 :Review
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