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Business Goals

This short story is titled "Why Women Wash the Dishes" and was written by Filomena N. Colendrino. No other details about the setting or characters are provided.

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Cayenne Gepolongca
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43 views

Business Goals

This short story is titled "Why Women Wash the Dishes" and was written by Filomena N. Colendrino. No other details about the setting or characters are provided.

Uploaded by

Cayenne Gepolongca
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Gepolongca, Cayenne G.

GNED 15

BSTM 3-1 Activity 1

ELEMENTS OF A SHORT STORY

TITLE: Why Women Wash the Dishes

AUTHOR: Filomena N. Colendrino

SETTING:

Business Goals
List the company's aspirations that should be the basis of your content strategy. Doing so will
make it easier for your team to link back strategies to the company's bigger mission.

List business goals here


Add more as needed

Target Audience

Group 1 Group 2

Demographics 25-34 years old


Mostly females
Age range USD 50,000-150,000
Gender Senior Creative
Income
Occupation

Psychographics Urban dweller


Decorating and cooking
Lifestyle Career-oriented and spiritual
Hobbies
Values

Content They Like


Communication
Platforms They Prefer

Content Strategy Overview


Write a brief description of the content strategy you're exploring and how it will achieve the
business goals.

Strategy 1 Strategy 2 Strategy 3

Business Goals Re-engage inactive


customers

Target Audience Group 1

Type of Content "Welcome back!" email


marketing with a free
shipping CTA button

Content Platforms Email

Key Performance Open email rate and


Indicators (KPI) conversion rate

Resources

Roadmap

Briefing Pre-Production Production Post-Production

Strategy 1 MM/DD/YYYY MM/DD/YYYY MM/DD/YYYY MM/DD/YYYY

Strategy 2


Strategy 3


Notes

Use this space for other reminders relevant to your team

Approval

Approvers Comments Date

Write the approver's name Add notes here MM/DD/YYYY

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