Lesson 3 Communication & Globalixzation
Lesson 3 Communication & Globalixzation
What is Globalization?
It is a process of interaction and integration among people, companies and government of
different nations, a process driven by international trade and investment and aided by
information technology. This process has effects on the environment, on culture, on political
systems, on economic development and prosperity and on human physical well-being in societies
around the world.
Technology has been the other principal driver of globalization. Advances in information
technology, in particular, have dramatically transformed economic life, information technologies
have given all sorts of individual economic actors—consumers, investors, businesses—valuable
new tools for identifying and pursuing economic opportunities, including faster and more
informed analyses of economic trends around the world, easy transfers of assets, and
collaboration with far-flung partners.
Connecting with people on the other side of the world is now much easier than it was a
few years ago. Satellites, fiber-optic cables and the internet make it effortless to share
information with those in different time zones and locations. Global communication is directly
affected by the process of globalization, and helps to increase business opportunities, remove
cultural barriers and develop a global village. Both globalization and global communication have
changed the environmental, cultural, political and economic elements of the world.
Globalization has made it possible, for example, for someone in Japan to understand how
someone in the U.S. goes about their day. With television and movies, cultural barriers are
becoming less prevalent. Being able to communicate effectively and frequently with colleagues
or friends across the planet helps people understand each other’s cultures a little better.
Globalization and global communication have made it easier to see people on the other
side of the world as a neighbor, instead of a stranger from a faraway land. There is so much
knowledge about other countries and cultures available online, that it’s no longer a complete
mystery.
Virtual Interactions
Globalization has introduced virtual communication and collaboration as a major part of
workplace dynamics. Modern entrepreneurs need to understand the strengths and limitations of
different communications media, and how to use each medium to maximum effect.
For example, communicating via email to distant team members requires a certain
etiquette and nuance not necessarily required in face-to-face interactions. Holding virtual
meetings requires a similar change in approach, and people who are unaccustomed to
communicating in groups in virtual settings can find themselves lost, confused or unable to share
their input. When choosing a communication skills training program, look for courses that
address the challenges of virtual interactions.