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Feasibility Study SAMPLE

Sweet Companion aims to produce baked cookies for pets using high-quality ingredients. The business will operate a store in Bonifacio Global City, Taguig that sells the cookies and provides space for pets to socialize. The target market is local pet owners. Projected annual sales are ₱10.92 million with production costs of ₱520,792.95. Cookies will be priced from ₱70-80 each. The business aims to establish a loyal customer base and provide treats that keep pets healthy and happy.

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ashianna bade
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0% found this document useful (0 votes)
254 views38 pages

Feasibility Study SAMPLE

Sweet Companion aims to produce baked cookies for pets using high-quality ingredients. The business will operate a store in Bonifacio Global City, Taguig that sells the cookies and provides space for pets to socialize. The target market is local pet owners. Projected annual sales are ₱10.92 million with production costs of ₱520,792.95. Cookies will be priced from ₱70-80 each. The business aims to establish a loyal customer base and provide treats that keep pets healthy and happy.

Uploaded by

ashianna bade
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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1

Sweet Companion

A FEASIBILITY AND BUSINESS PLAN

In Partial Fulfillment of the Requirements for the Course

Entrepreneurship in Tourism and Hospitality (THC209A)

Presented to:

Mr. Mark Lester O. Trinidad, DBA

Faculty of the Hospitality and Tourism Management Program

College of Business Administration and Accountancy

De La Salle Araneta University

Victoneta Avenue, Potrero, Malabon City

Presented by:

Patricia Ysabel C. Arcalas

Allyana B. Bañas

Shane Bunag

Edelin Junia T. Chua

Anna Katrina F. Go

Karyl Czarina L. Velasco

05 December 2022
2

Table of Contents

Title Page………………………………………………………………………………..1

Acknowledgements……………………………………………………………………4

CHAPTER I: EXECUTIVE SUMMARY………………………………………..5-9

1.1 Type of Business…………………………………………………………8

1.1.1 Nature……………………………………………………………8

1.1.2 Name……………………………………………………………..8

1.1.3 Product…………………………………………………………..9

CHAPTER II: MARKETING PLAN………………………………………….10-14

2.1 Product/Service to Sell……………………………………………….10

2.2 Target Market……………………………………………………………10

2.3 Demand and Supply Analysis……………………………………….11

2.4 Projected Sales………………………………………………………….12

2.4.1 Per Month……………………………………………………..13

2.4.2 In Volume and in Pesos…………………………………….13

2.5 Marketing Selling Expenses………………………………………….14

CHAPTER III: PRODUCTION OPERATIONS PLAN……………………15-26

3.1 Technical Production Description………………………………….15

3.2 Production Operation Process……………………………………….15

3.2.1 Step by Step Procedures……………………………………15


3

3.2.2 Labor and Machine Requirements……………………….17

3.3 Production Schedule…………………………………………………..18

3.4 Labor Requirements…………………………………………………...18

3.5 Raw Material Requirements………………………………………….19

3.6 Plant/Factory Location……………………………………………….20

3.7 Machinery/Equipment Requirements…………………………….22

3.8 Plant/Layout…………………………………………………………….24

3.9 Waste Disposal System……………………………………………….24

3.10 Quality Control System……………………………………………..25

3.11 Production Cost……………………………………………………….25

3.11.1 Total Production per Year………………………………..25

3.11.2 Production Cost per Unit…………………………………26

CHAPTER IV: ORGANIZATIONAL PLAN…………………………………27-32

4.1 Organizational Structure……………………………………………..27

4.1.1 Duties and Responsibilities……………………………….27

4.2 GANTT Chart of Activities…………………………………………….31

CHAPTER V: FINANCIAL PLAN……………………………………………33-35

5.1 Total Project Cost………………………………………………………33

5.2 Source of Financing……………………………………………………33

5.3 Projected Financial Statement………………………………………34

CHAPTER VI: CONCLUSION AND RECOMMENDATION……………36-37


4

Acknowledgements

We would like to extend a heartfelt “thank you” to the people who

have been a part of this feasibility study:

1. To Mr. Mark Lester O. Trinidad, DBA, our professor in

Entrepreneurship in Tourism and Hospitality, for their unparalleled

support and guidance to us while creating this feasibility study—

teaching us the right way to do it well and encouraging us to always

give our best.

2. To our respective families, for understanding and allowing us to do

all that is necessary to complete this feasibility study.

3. To God, for empowering us during times of stress and fatigue to

complete this feasibility study.


5

CHAPTER 1

EXECUTIVE SUMMARY

According to a 2022 statistical report from the Federation

Cynologique Internationale (FCI) and Rakuten, respectively, there are

nearly 12 million dog owners in the Philippines and 43% of Filipinos are

known to have a cat in their houses. As a business comprised of

Hospitality Management students, Sweet Companion promises to offer

these pets high-quality and safe-to-eat baked cookies that they deserve for

being the most loyal towards their owners.

Have you ever had your pets try and steal your food off the table?

Do they bother you nonstop until you give them a piece of what you are

eating? Or even as you prepare a meal or a snack? If so, we know exactly

how you and your pets feel. However, although it is a mutual agreement

that food can make both pets and people happy, a healthy and suitable

diet can have a greater impact. Similar to us, there are certain foods that

pets are not allowed to eat. Depending on the owner, they even consult a

veterinarian to establish a certain diet for them.


6

What your pets eat affects them more than you think. It affects their

health, happiness, and behavior. Itchy skin, loose stools, lethargy, and

obesity may be avoided if your pets simply eat the right food. Pets can also

be allergic to certain foods which may cause a reaction such as a sensitive

stomach, skin, and other ailments which is why we make sure that all our

products are high-quality and its respective ingredients are indicated on

the packaging material.

Our company simply provides baked cookies for pets that are made

fresh and safe-to-eat from the highest quality of ingredients, whether they

be fed as treats for mastering a new trick or as a dessert after their usual

meals. We also ensure that our products are truly safe-to-eat by consulting

local veterinarians and by thorough research regarding pet-safe food and

ingredients.

Sweet Companion is composed of skilled workers who relentlessly

provides reassurance to customers that our products will not harm their

pets but that it is our main goal to bring happiness and satisfaction to

them.

In addition, our company has decided to shelter our products in a

store in the “City That Never Sleeps”—Bonifacio Global City, Taguig, Metro
7

Manila. Along with displaying our products, the store will also contain

respective play areas for pets to socialize with each other and

manufacturing areas to provide transparency to the pet owners regarding

how our products are made to be safe for pets. Our company also wants

to establish a large regular customer base and will therefore concentrate

our business and marketing on local residents, specifically pet owners as

our target market.

In terms of sales and costs, we have a total amount of

₱10,920,000.00 for the projected sales and ₱520,792.95 for the production

cost by the end of the year. For that matter, we have decided to price our

products at a range of ₱70.00 to ₱80.00.


8

TYPE OF BUSINESS

1) NATURE

Our business is focused on creating baked cookies from scratch that

are safe-to-eat for pets. In other words, our products will be made from

raw materials rather than ingredients that have been pre-made since these

are known to have a higher number of artificial preservatives that may

cause health problems to the pets. We have chosen to establish a Food

Service Business since it aligns with our college program, Bachelor of

Science in Hospitality Management. Additionally, we believe that creating

baked cookies to pets rather than people is what makes our business

unique.

2) NAME

We have chosen Sweet Companion as the company’s business

name since the word “Sweet” pertains to the food that our company serves

while “Companion” relates to the pets since they are known to be loyal

companions to their respective owners. This name best fits our company

since we want our store to be a place where people and their fellow “sweet

companions” can bond and unwind together. Besides that, it can also be
9

a place where fellow pet owners can befriend other pet owners and where

pets can meet new pets as well.

3) PRODUCT

Our product will be a variety of baked cookies that are safe-to-eat

for pets. It will be made from the usual ingredients used for baking, but at

the same time, they are also safe-to-eat and have nutritional value for pets.

We want to provide these cookies to pets as our personal reward and

gratitude to them for always staying by their owners’ sides, and we think

that it would make pet owners equally happy and satisfied to see their pets

eating food that physically looks like what they normally eat as people. The

packaging material will also contain the included ingredients and a QR

Code that pet owners can scan for a research-based list of food that are

safe-to-eat for dogs and cats.


10

CHAPTER II

MARKETING PLAN

A. PRODUCT/SERVICE TO SELL

Our pets deserve the world. Using ingredients from our own kitchen

to feed our pet is the best way to show them how much we care. Our

products are manufactured in-house, specifically cookies for cats shaped

like fish and bones for dogs. For our devoted pet owners and our own pets,

we will absolutely produce cookies that are safe and good for our pets. The

price of our product depends on its variation, but it will fall between ₱70.00

to ₱80.00. Our business does not sell plain cookies that people can eat;

instead, we sell Bacon Peanut Butter Cookies and Apple Pie Treats and

specifically for cats and dogs as safe snacks or rewards for them.

B. TARGET MARKET

Since it is a pet-friendly setting where people can walk their pets in

a safe and clean environment and pets have their own spot as well,

Bonifacio Global City, Taguig, Metro Manila will be the focus of our

company’s business place and marketing efforts. As the main target

market, pet owners will be most catered to. We choose dogs and cats since

they are the most commonly owned pets and are also well-known for being
11

loyal companions who specifically assist their owners in taking care of

themselves. We must take care of our own pets by feeding them the proper

food or rewarding them with treats when they perform well. Additionally,

pet owners and their pets can socialize with their own kinds at our café.

C. DEMAND AND SUPPLY ANALYSIS

Supplies and demands greatly influence the profit margins of Sweet

Companion’s inventory. The main goal is to make sure that supplies meet

the demanded price point to yield the most profit while constantly

achieving customer satisfaction with the quality of products.

Say that the price of our product is ₱70.00 and ₱80.00. Our

company is able to produce fifty (50) pieces of Bacon Peanut Butter

Cookies and Apple Pie Treats on average a day, three hundred and fifty

(350) a week, and one thousand and four hundred (1,400) every month.

Matching the price and the daily quantity of supplies sold, we will be able

to earn ₱210,000.00 because of both cookies that were sold in a month.

Considering factors affecting the supply and demand, like peak days

and crisis, we will be lowering down the price because of customers

seeking to buy in bulk orders, by terms, and resell. We believe that the
12

price will be greatly affected and lowered by the outsources like cookie

resellers willing to buy in larger quantities. By doing so, we are able to

expect higher demands since the product itself is easily consumed. In such

cases, our company is still capable of producing and meeting the market’s

demands. Another factor to consider is the price of the raw materials to

use like flour, eggs, apples, water, etc. but whether the price of raw

materials rises or falls, our company is still able to meet the margin of

profit because of the set standard in pricing.

D. PROJECTED SALES (PER DAY/PER WEEK)

PROJECTED DEMAND AND PRICE REPORT

PRODUCT IN VOLUME

Product Description PRICE DAILY WEEKLY MONTHLY YEARLY

Bacon Peanut
₱70.00 ₱50.00 ₱350.00 ₱1,400.00 ₱72,800.00
Butter Cookies

Apple Pie Treats ₱80.00 ₱50.00 ₱350.00 ₱1,400.00 ₱72,800.00

DAILY PROJECTED SALES

PRODUCT
DAILY VOLUME TOTAL SALES
Product Description PRICE
13

Bacon Peanut Butter


₱70.00 ₱50.00 ₱3,500.00
Cookies

Apple Pie Treats ₱80.00 ₱50.00 ₱4,000.00

TOTAL DAILY PROJECTED SALES: ₱7,500.00

WEEKLY PROJECTED SALES

PRODUCT
WEEKLY VOLUME TOTAL SALES
Product Description PRICE

Bacon Peanut Butter


₱70.00 ₱350.00 ₱24,500.00
Cookies

Apple Pie Treats ₱80.00 ₱350.00 ₱28,000.00

TOTAL WEEKLY PROJECTED SALES: ₱52,500.00

MONTHLY PROJECTED SALES

PRODUCT
MONTHLY VOLUME TOTAL SALES
Product Description PRICE

Bacon Peanut Butter


₱70.00 ₱1,400.00 ₱98,000.00
Cookies

Apple Pie Treats ₱80.00 ₱1,400.00 ₱112,000.00

TOTAL MONTHLY PROJECTED SALES: ₱210,000.00


14

YEARLY PROJECTED SALES

PRODUCT
YEARLY VOLUME TOTAL SALES
Product Description PRICE

Bacon Peanut Butter


₱70.00 ₱72,800.00 ₱5,096,000.00
Cookies

Apple Pie Treats ₱80.00 ₱72,800.00 ₱5,824,000.00

TOTAL YEARLY PROJECTED SALES: ₱10,920,000.00

1) PER MONTH

If ever the Target Sales per day and per week will be met by our

team, we will be able to collect ₱210,000.00 monthly as revenue.

2) IN VOLUME AND IN PESO

Provided in the tables above are the target sales and revenue of our

company if we ever operate this business in the future. Bacon Peanut

Butter Cookies are priced at ₱70.00 while Apple Pie Treats are ₱80.00. Our

target production per day is at least fifty (50) each of both cookies so that

by the end of every month, we will be able to collect ₱98,000.00 for the

Bacon Peanut Butter Cookies and ₱112,000.00 for the Apple Pie Treats.

All in all, that would be ₱210,000.00. If our company meets all of these

expectations, we will be having total sales amounting to ₱10,920,000.00.


15

E. MARKETING SELLING EXPENSES

TOTAL AMOUNT OF
EXPENSES
EXPENSES

1) Social Media Promotion (Facebook and


₱7,500.00/month
Instagram Advertisements)

2) Website ₱10,000.00

TOTAL: ₱17,500.00

Our company’s marketing is at the heart of its success. The

marketing strategy should be effectively planned and financed for a firm

to be highly known and attract clients. We will use social media adverts,

namely on Facebook and Instagram, because they are the most recognized,

quickest, and easiest means of advertising. We will be able to add

photographs and descriptions of our items using them. Finally, we will

have a website since we want our clients to be able to purchase our items

easily. Overall, we have a total marketing selling expenditure of

₱17,500.00.
16

CHAPTER III

PRODUCTION OPERATIONS PLAN

A. TECHNICAL PRODUCTION DESCRIPTION

Our product will be oven-baked cookies that are safe-to-eat for pets.

We have Bacon Peanut Butter Cookies that consist of 2 cups of almond

flour, ⅔ cup of peanut butter, 1 piece of egg, 4 strips of diced bacon, and

½ cup of water. We also have Apple Pie Treats that consist of 3 cups of oat

flour, ½ cup of cinnamon applesauce, ½ cup of chopped apples, and 2

pieces of eggs.

B. PRODUCTION OPERATIONS PROCESS

1. Step by Step Procedures

BACON PEANUT BUTTER COOKIES

 STEP 1: Prepare all the in gredients and baking tools that

needs to be used.
17

 STEP 2: In a mixing bowl, add the 2 cups of almond flour, ⅔

cup of peanut butter, 1 piece of egg, and 4 strips of diced

bacon. Add the ½ cup of water but mix it a little at a time.

 STEP 3: After mixing all the ingredients, shape the pieces of

dough into balls.

 STEP 4: Bake the cookies at 350°F for 30 minutes.


18

APPLE PIE TREATS

 STEP 1: Mix the 3 cups of oat flour, ½ cup of cinnamon

applesauce, ½ cup of chopped apples, and 2 pieces of eggs in

a mixing bowl.

 STEP 2: Shape the cookies in any desired way and bake at

350°F for 25 minutes.

2. Labor and Machine Requirements

Sweet Companion will be using a horizontal organizational

structure, otherwise known as a flat organizational structure. Most

start-ups start with a structure like this and similarly, starting off
19

as such will benefit us in the long run when the business branches

out to form different departments.

As of now, the business consists of six (6) members namely

Patricia Ysabel C. Arcalas, Allyana B. Bañas, Shane Bunag, Edelin

Junia T. Chua, Anna Katrina F. Go, and Karyl Czarina L. Velasco.

C. PRODUCTION SCHEDULE

The baking of our cookies will take place every day, when restocking

of products is necessary. Through an open kitchen, pet owners will also

be able to see how the products are made. We will carefully control the

manufacturing of our products to avoid any surpluses and unforeseen

costs. The manufacturing is expected to begin at 8:00 AM until 9:00 PM

during regular business hours. Since our employees are entitled to time

off and regular meals, we have also set aside some time for them to take

breaks.

D. LABOR REQUIREMENTS

We aim to give our customers the best overall experience. With that,

our staff must accommodate the customers’ requests as much as possible.

Our current team is extremely talented and hardworking. They are not
20

afraid to get into the hard details of a job if it means getting the best

possible output. They process networking ability and communication

skills and possess good research, statistics, market analysis, and data

analysis skills in order to continuously improve our product, increase

brand recognition, and increase demand according to feedback.

Other technical skills required and are present in our people include

skills with excel, mathematics, and accounting which is beneficial for the

financial management of the company. Graphic design skills using Adobe

software, Canva, etc. and time management skills are also evident. These

make them very passionate about the business and its success.

Our people are resilient and driven. They are not easily disheartened

when something bad happens and continue to work with a goal in mind.

With that, interpersonal skills and personal skills are important when it

comes to running the business.

E. RAW MATERIAL REQUIREMENTS

 Knife

 Spoon

 Fork
21

 Paper Cups

 Paper Bag

 Scissors

 Pen

 Tape

 Gloves

 Oven Mittens

F. PLANT/FACTORY LOCATION

As one of the most pet-friendly places in Metro Manila, we have

chosen to establish our company in Bonifacio Global City, Taguig. The

plethora of outdoor dining alternatives, wide walkways for safety, little

parks for play and, of course, many outdoor dining options, anyone can

eat with their pets at ease. Additionally, Bonifacio Global City is close to

workplaces and shopping centers, therefore there are many potential

customers or buyers present. Furthermore, as we noticed, pet owners

mostly consist of millennials. Since most of them visit Bonifacio Global

City for its tranquil setting, aesthetic exterior, and convenient location, we

also thought of them as our target market.


22
23

G. MACHINERY/EQUIPMENT REQUIREMENTS

PRODUCT COST (₱)

Display Style Refrigerator ₱25,640.00

Microwave ₱10,298.00

Oven ₱7,600.00

Tables and Chairs ₱7,500.00

TOTAL: ₱51,038.00

 Display Style Refrigerator

In order to keep the products fresh and in an appealing

manner, a display style refrigerator is needed. It is used to display

the products for the customer to easily choose from those that are

available.

 Microwave
24

To create the cookies, a microwave is needed to ensure that

they are fresh and moist.

 Oven

An oven is needed to bake the cookies evenly and in large

batches.

 Tables and Chairs

Tables and chairs are needed in case pet owners would want to sit

and rest from their daily walks together with their pets. They can also relax
25

and have a chat with other pet owners as their own pets play in their

respective areas.

H. PLANT/LAYOUT

I. WASTE DISPOSAL SYSTEM

Sweet Companion will utilize as many alternatives as possible

available to minimize the use of plastic items. In take-out service, a paper

box and bag will be used because they are known to be eco-friendly,

therefore it will reduce the plastic waste. Our company will also provide
26

proper trash bins for segregation. From there, we can appropriately

separate our garbage and protect the environment.

J. QUALITY CONTROL SYSTEM

Sweet Companion will employ a professional or experienced pastry

chef to ensure the quality of our company’s products. In addition, we will

guarantee the quality of our products to stop consumers from receiving

items that do not meet their standards. We will try our best and hardest

to make them flawless. We can satisfy our customers in this way to earn

their trust which will allow our business to become successful.

K. PRODUCTION COST

1) Total Production per Year

The total production cost for a year would be ₱520,792.95 as our

total production cost per item amounts to ₱773.72 for the Bacon Peanut

Butter Cookies and ₱653.11 for the Apple Pie Treats. We multiplied

these amounts to the yearly projected number of pieces to be sold and

after that, we added all the totals and got the sum of ₱520,792.95

production cost yearly.

2) Total Production per Unit


27

PRODUCTION COST PER UNIT

(BACON PEANUT BUTTER COOKIES)

Old Yield: 24 pcs. Conversion Factor: 2.08

New Yield: 50 pcs.

UNIT OF UNIT OF NEW UNIT OF UNIT


QUANTITY INGREDIENTS
MEASUREMENT COST MEASUREMENT PRICE

2 cups Oat Flour 480g ₱120.00/500g 998.40g ₱239.62

⅔ cup Peanut Butter 160g ₱189.75/504g 332.80g ₱125.30

1 piece Egg 1 piece ₱10.00/each 2.08 ₱20.80

¼ cup Bacon 60g ₱709.00/kg 124.80g ₱88.48

½ cup Water 120ml ₱30.00/25ml 249.60ml ₱299.52

TOTAL: ₱773.72

PRODUCTION COST PER UNIT

(APPLE PIE TREATS)

Old Yield: 24 pcs. Conversion Factor: 2.08

New Yield: 50 pcs.

UNIT OF UNIT OF NEW UNIT OF UNIT


QUANTITY INGREDIENTS
MEASUREMENT COST MEASUREMENT PRICE

3 cups Oat Flour 720g ₱120.00/500g 1,497.60g ₱359.42

Cinnamon
½ cup 120g ₱249.00/375g 249.60g ₱165.73
Apple Sauce

Chopped
½ cup 120g ₱173.00/500g 249.60g ₱86.36
Apples

2 pieces Eggs 2 pieces ₱10.00/each 4.16 ₱41.60

TOTAL: ₱653.11
28

CHAPTER IV

ORGANIZATIONAL PLAN

A. ORGANIZATIONAL STRUCTURE

DUTIES/RESPONSIBILTIES

CEO

 Planning

o Bakery production, shipping, and cleaning activities

o Develop, maintain, and update recipe files

o Merchandising plans for new cash operations

 Staff

o Supervise, evaluate, train, and schedule work of bakery and cafe

staff

o Proper use and care of equipment by staff

o Assist bakers when necessary

o Inspection of Head Staff


29

 Inventory

o Order and arrange for correct ingredients, supplies, and

equipment

o Consolidation of product orders from users

o Inventorying of stock

HEAD CASHIER

 Greet customers as they enter the store

 Inform customers regarding product availability

 Process registers transactions

 Address customer questions and complaints

 Promote new menu items

 Direct customers to the respective website links regarding animal-

safe ingredients

 Train new Assistant Cashiers

 Count out register drawer at end of shift

 Assist in cleaning the establishment during closing shifts

 Answer establishment phone

 Inform kitchen staff regarding orders

 Inspection of Assistant Cashiers


30

HEAD OF PETS’ AREA

 Ensure that all pets are safe while mingling within the Pets’ Area

 Ensure that all pets stay within the café

 Inform pet owners regarding rules such as proper pet owner

etiquette

 Inform pet owners regarding safety and sanitation rules before pets

can enter the Pets’ Area and/or the café as a whole

 Engage with the pets, if necessary

 Delegate tasks among Assistants of Pets’ Area

 Train new Assistants of Pets’ Area

 Notify the Cleaning Staff if the Pets’ Area is in need of sanitation

HEAD BAKER

 Oversees the preparation and production of cookies

 Create, develop, and test new recipes

 Train new Kitchen Assistants

 Manage the ordering of supplies and ensure that all the ingredients

are in the kitchen

 Maintain kitchen equipment

 Ensure that all ingredients and equipment are kept within the

respective baking area

 Inspection of Kitchen Assistants


31

HEAD OF MARKETING

 Craft strategies for all Marketing teams, including Digital,

Advertising, Communications, and Creatives

 Prepare and manage monthly, quarterly, and annual budgets for the

Marketing department

 Set, monitor, and report on team goals

 Design branding, positioning, and pricing strategies

 Ensure that the brand message is strong and consistent across all

channels and marketing efforts

 Analyze consumer behavior and determine customer personas

 Identify opportunities to reach new market segments and expand

market share

 Craft quarterly and annual hiring plans

 Monitor competition (acquisitions, pricing changes, and new

products and features)

 Coordinate sales and marketing efforts to boost brand awareness

 Participate in the quarterly and annual planning of company

objectives

 Train new Marketing Assistants


32

HEAD OF CLEANING STAFF

 General cleaning of the establishment

 Clean the Pets’ Area

 Cleaning of dirty dishes, if necessary

 Notify management of occurring deficiencies or needs for repairs

 Follow all health and safety regulations

 Inspect and train new Cleaning Assistants

B. GANTT CHART OF ACTIVITIES


26-Dec-23 01-Jan-23 01-Feb-23 01-Mar-23 01-Apr-23 01-May-23 01-Jun-23 01-Jul-23 01-Aug-23 01-Sept-23

LEGEND

COLOR MEANING

Search for a Lot

Lot Purchasing
33

Processing Permits and Documents

Construction of the Café

Search for Distributor for Raw Materials

Hiring and Recruitment for Employees

Training and Seminar for Employees

Delivery of Raw Materials

Start of Operations
34

CHAPTER V

FINANCIAL PLAN

A. TOTAL PROJECT COST

FIXED ASSETS

Leasehold Improvements ₱26,000.00

Equipment and FFEs ₱230,000.00

Total Fixed Assets: ₱256,000.00

WOKING CAPITAL

Advertisement and Promo ₱5,000.00

Rent Expense ₱120,000.00/year

Raw Materials and Ingredients ₱520,792.95

Miscellaneous Expense ₱10,000.00

Total Working Capital: ₱655,792.95

PERMIT AND LICENSE

Articles of Partnership ₱1,500.00

Name of Reservation ₱1,000.00

SEC Filing ₱1,300.00

Barangay Clearance ₱700.00

Cedula ₱1,500.00

Total Estimated Project Cost: ₱918,792.95


35

B. SOURCES OF FINANCING

Sweet Companion will operate on a model of partnership finance,

with each partner contributing a proportional share of the total amount in

accordance with the agreements reached with limited partners. The said

agreement will have no loans and interest for the first year of operation.

The following investments made by the members of the partnership are

detailed in the table that can be found below:

PARTNERSHIP MEMBERS AMOUNT

Patricia Ysabel C. Arcalas ₱153,123.158

Allyana B. Bañas ₱153,123.158

Shane Bunag ₱153,123.158

Edelin Junia T. Chua ₱153,123.158

Anna Katrina F. Go ₱153,123.158

Karyl Czarina L. Velasco ₱153,123.158

TOTAL INVESTMENT: ₱918,792.95

C. PROJECTED FINANCIAL STATEMENT

A detailed breakdown of the sales, expenses, profit, and other

commitments that our business has during a year is presented in the

following table. Given the projected volume of sales, we performed the

necessary calculations to determine the total amount of yearly net income


36

that we should be able to achieve in the foreseeable future. We speculated

on the quantities that would be sold and the costs that would be expended.

SWEET COMPANION

Financial Statement

Sales ₱10,920,000.00

Less: Sales Discount (₱2,184,000.00)

Less: Cost of Goods Sold (₱590,792.95)

NET SALES ₱8,215,207.05

Less: Operating Expenses (₱143,500.00)

Net Income Before Income Tax ₱8,071,707.05

Income Tax ₱80,717.07

Net Income After Tax ₱7,990,989.98


37

Note 1: Sales

PRODUCT PRICE YEARLY VOLUME TOTAL SALES

Bacon Peanut ₱70.00 ₱72,800.00 ₱5,096,000.00

Butter Cookies

Apple Pie ₱80.00 ₱72,800.00 ₱5,824,000.00

Treats

TOTAL: ₱10,920,000.00

Note 2: Operating Expenses

PARTICULARS TOTAL

Rent Expense ₱120,000.00

Permits and Licenses ₱6,000.00

Marketing Expense ₱17,500.00

TOTAL: ₱143,500.00

Assumptions:

 Sales discounts at 20%

 1% tax reduction for the earnings before tax


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CHAPTER VI

CONCLUSION AND RECOMMENDATION

A. CONCLUSION

Sweet Companion offers cookies that are safe-to-eat for pets,

produced from the freshest and healthiest ingredients possible, whether

they are given as rewards for learning a new trick or as a dessert after their

regular meals. We believe that allowing pet owners to observe their pets

eating food that is physically similar to what they generally eat would make

them equally satisfied and joyful, especially our target market. We

anticipate generating total revenues of ₱10,920,000.00 in the near future

and we sincerely hope that we can achieve all of our goals and launch this

business successfully.

B. RECOMMENDATION

Sweet Companion has put together a few suggestions for others

who wish to put up a business like what we plan to do. First, we advise

the future proponents to hire committed personnel who can improve

customer service so that our target market will not only return for the

products but also due to the staff and their friendly approach. Lastly, we

are recommending them to expand the business through branching out in

other places that are near many pet owners and/or millennials.

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