Lecture 9
Lecture 9
• How sales forecasts are combine with financial statement information to provide
simple forecasts
15-2
The Big Picture for this Chapter
The tenet: Anchor valuation on what you know rather
than speculation
PPE Inc.
Earnings 9.942
Core ReOI0
V0NOA = NOA0 +
ρF − 1
= 102.5
No-growth Valuation: Nike, Inc.
The Growth Forecast
Earnings Forecast of Earnings Forecast of Residual Earnings
Component Component
Operating OI1 = Core RNOA0 x NOA0 RNOA1 − (ρ F − 1) NOA0 = Core RNOA0 − (ρ F − 1) NOA0
Earnings Earn1 = ROCE0 x CSE0 ROCE1 − (ρE −1)CSE0 = ROCE0 − (ρE −1) CSE0
PPE Inc.
Earnings 10.123
If RNOA1 = RNOA0
NOA0
Growth Rate in ReOI1 =
NOA−1
For PPE:
g = 74.4/69.9 = 1.0644
The Growth Valuation
ReOI1
V0NOA = NOA0 +
ρ-g
= 74.4 + 2.991
1.10 - 1.0644
= 158.41
= 158.41− 7.7
= 150.71
The Growth Valuation Restated
Core RNOA0 − (g − 1)
NOA
V0 = NOA0 x
ρF − g
0.1402 − 0.0644
NOA
V0 = 74.4 x
1.10 − 1.0644
Enterprise P/B = 2.13
= 158.41
The AOIG Growth Valuation
1 G2 − ρF
V0NOA = OI1 1 +
ρF −1 ρF − g
Forward
Enterprise P/E
1 1.1185 − 1.10
V0NOA = 10.431 x 1+
0.10 1.10 − 1.0644
Forward
= 158.41 Enterprise
P/E =15.20
Growth Valuation: Nike, Inc.
Simple Forecasts and Simple Valuations
Simple
Simple Valuation of the Equity Simple Valuation of the Operations
Forecast
ReOI=0
V0E = CSE 0 V0NOA = NOA0
1 G 2 − ρF
= OI1 1 +
ρF −1 ρF − g
Weighted-Average Forecasts of Growth
Weighted-average forecast of growth in ReOI:
Growth rates trend towards the average growth rate for the economy
• RNOA tends to decline over time
• Investment tends to slow down over time
Sales Growth Can Replace NOA Growth
1
NOA = Sales
ATO
If ATO is constant,
1
Growth in NOA = Growth in Sales
ATO
NOA2010 = $5,514
Core RNOA2010 = 30.1%
1,158
Enterprise price = 31,446 = 5,514 +
1.091- g
0.301- (g - 1)
= 5,514 x
1.091- g
• The seven steps involved in forecasting residual operating income and abnormal
operating income growth
• The future financial statements are forecasted by the same drivers of our
financial statement analysis
➢ Sales growth
➢ Operating profit margin
➢ Asset turnovers
Analyzing Information 2
· In Financial Statements
· Outside of Financial Statements
Forecasting Payoffs 3
· Measuring Value Added
· Forecasting Value Added
Convert Forecasts to a 4
Valuation
Outside Investor
Compare Value with Price to
BUY, SELL or HOLD
Inside Investor
Compare Value with Cost to
ACCEPT or REJECT Strategy
Review of Chapter 1 - Knowing the Business:
Know the Firm’s Products
• Type of products
• Marketing process
• Distribution channels
• Supplier network
• Cost structure
• Economies of scale
Knowing the Business:
Know the Firm’s Knowledge Base
• Direction and pace of technological change and the firm’s grasp of it
• Managerial talent
• Barriers to entry in the industry and the likelihood of new entrants and
substitute products
• The firm’s position in the industry. Is it the first mover or a follower in the
industry? Does it have a cost advantage?
• Competitiveness of suppliers. Do suppliers have market power? Do labor
unions have power?
• Capacity in the industry? Is there excess capacity or under capacity?
• Is management entrepreneurial?
2. Focus on Change
B. Modify Typical Driver Pattern for Forecasted Changes for the Industry and the
Economy
C. Discover How a Firm’s Driver Pattern will be Different from the Typical Pattern
Remember
0.35
0.3
0.25
0.2
Core RNOA
0.15
0.1
0.05
-0.05
The rate of convergence towards common level is referred to as the Fade Rate
What economic factors drive fade rates?
-0.1
Year Ahead
Driver Patterns:
Core Other Income/NOA
0.06
0.05
0.04
Core Other Income / NOA
0.03
0.02
0.01
-0.01
-0.02
Year Ahead
Driver Patterns:
Unusual Items/NOA
0.08
0.06
Unusual Items / NOA
0.04
0.02
-0.02
-0.04
-0.06
Year Ahead
Driver Change Patterns:
Sales
0.6
Growth Rates
0.5
0.4
Sales Growth Rate
0.3
0.2
t
0.1
-0.1
-0.2
-0.3
Year Ahead
16-42
Driver Change Patterns:
Change in Core Sales PM
0.06
0.04
Change in Core Sales PM
0.02
-0.02
-0.04
-0.06
-0.08
Year Ahead
16-43
Driver Change
0.8 Patterns: Change in ATO
0.6
0.4
Change in ATO
0.2
-0.2
-0.4
-0.6
-0.8
-1
Year Ahead
Forecasting How a Firm’s Drivers will be
Different from the Typical Pattern
• The tension between the forces of competition and the firm’s responses to those
forces: challenge and counter challenge
• Forecast all economic factors and the full set of ReOI drivers
16-51
PPE Inc.: The Pro Forma for Operating Activities
PPE, Inc.:
The Residual income Valuation
2.853
V0NOA = $ 74.42 + = $131.48 million
1.10 − 1.05
= $131.48 million
= $131.48 - 7.70
= $123.78 million
PPE Inc.
The AOIG Valuation
1 0.142
V0 =
E
10.295 + − 7.70
0.10 1.10 − 1.05
= $123.78 million
(or $0.96 on 100 million shares)
PPE Inc.
The Free Cash Flow Valuation from the Pro Forma
FCF1
V0 =
E
− NFO0
F − g
6.574
= − 7.70
1.10 − 1.05
= $123.78 million
Filling out the Pro Forma Financial Statements
Dividend forecast: Payout will be 40% of Earnings Borrowing cost forecast: Same as present (4%)
Full-Information Forecasting: Nike
After reformulating Nike’s financial statements for 2004, an analyst prepares a forecast in order to value Nike’s shares. With a thorough
knowledge of the business, its customers and the outlook for athletic and fashion footwear, he first prepares a sales forecast. Then,
understanding the production process and the components of cost of good sold, he forecasts how much gross margin will be earned from sales.
Adding forecasts of expense ratios – particularly the all-important driver, the advertising-to-sales ratio – he finalizes his pro forma income
statements with a forecast of operating income. His forecasted balance sheet models accounts receivable, inventory, PPE, and other net
operating assets based on his assessment of turnover ratios for these items. He arrives at the following forecasts:
1. Sales for 2005 will be $13,500 million, followed by $14,600 for 2006. For 2007-2009, sales are expected to grow at a rate of 9 percent
per year.
2. The gross margin of 42.9 percent in 2004 is expected to increase to 44.5 percent in 2005 and 2006 as benefits of off-shore
manufacturing are reaped, but decline to 42 percent in 2007 and subsequently to 41 percent as labor costs increase and more costly,
high-end shoes are brought to market.
3. Advertising, standing at 11.25 percent of sales in 2004, will increase to 11.6 percent of sales to maintain the ambitious sales growth.
The recruitment of visible sports stars to promote the brand will also add to advertising costs.
4. Other before-tax expenses are expected to be 19.6 percent of sales, the same level as in 2004.
5. The effective tax rate on operating income will be 34.6 percent.
6. No unusual items are expected or their expected value is zero.
1. To maintain sales, the carrying value of inventory will be 12.38 cents per dollar of sales (an inventory turnover ratio of 8.08).
2. Receivables will be 16.5 cents per dollar of sales (a turnover ratio of 6.06)
3. PPE will fall to 12.8 cents per dollar of sales in 2005 and 2006, from the 13.1 cents in 2004, because of more sales from existing plant.
However, with new production facilities coming on line, at higher construction costs, to support sales growth, PPE will increase to
13.9 cents on a dollar of sales (a turnover ratio of 7.19).
4. The holdings of all other net operating assets, dominated by operating liabilities, will be -6.0 percent of sales.
5. A contingent liability for the option overhang of $452 million is recognized (as calculated in Chapter 13).
Full-Information Forecasting: Nike (cont.)
With these forecasts the analyst developed the following pro forma financial statements and valuation:
Income Statement
Sales 12,253 13,500 14,600 15,914 17,346 18,907
Cost of sales 7,001 7,492 8,103 9,230 10,234 11,155
Gross margin 5,252 6,008 6,497 6,684 7,112 7,752
$
Value per share on 263.1 million shares: 76.20
663.4 x 1.05
* CV = = 19,349
1.086− 1.05
A Forecasting Template
1. Forecast sales
2. Forecast ATO and calculate NOA
NOA=sales/ATO
3. Revise sales forecast for asset constraints
4. Forecast Core PM and calculate Core OI
Core OI = Sales x Core PM
5. Forecast Other Core OI and total Core OI
Core OI = Core OI from sales + Other Core OI
6. Forecast unusual operating items
7. Calculate ReOI and AOIG
1. Oit = Core OIt + UIt
2. ReOIt = OIt - (F - 1) NOAt-1
3. AOIGt = ΔReOIt
8. Calculate Free Cash Flow
C − I OI − NOA
A Forecasting Template (cont.)
9. Forecast net dividend payout
16-64
Valuation with an Anticipated Acquisition:
Dealing with Value Received in the Exchange Ratio
16-65
Financial Statement Indicators
1. Current RNOA different from the past
16-66
Financial Statement Indicators (cont.)
4. Components of RNOA different from industry mean
PM components:
• Cost of sales/Sales
• Advertising/Sales
• G & A expenses/Sales
• R & D /Sales
ATO components
• Inventories/Sales
• Accounts receivables/Sales
• Doubtful debts/Sales
• PPE/Sales
• …
• Increasing Inventory/Sales
• Five steps of fundamental analysis are the five steps of strategy analysis
• The focus:
• Sales growth
• Operating profit margins
• Asset turnovers