INTERNSHIP REPORT

RINEX TECHNOLOGY PRIVATE LTD

BY

VINEETH SM
USN: 4SH21BA104

Submitted to
VISVESVARAYA TECHNOLOGICAL UNIVERSITY, BELGAVI
In partial fulfilment of the requirements for the award of the degree of

MASTER OF BUSINESS ADMINISTRATION

UNDER THE GUIDANCE OF

INTERNAL GUIDE EXTERNAL GUIDE

Prof. Sushmitha S Shetty Mr. Rohith H. N

Assistant Professor, Dept. of MBA COO (Business)

Shree Devi Institute of Technology, Rinex Technology, yeyyadi,

Kenjar, Mangalore (D.K) Mangalore (D.K)

Department of MBA

SHREE DEVI INSTITUTE OF TECHNOLOGY

KENJAR, MANGALORE (D.K)

(2021-2023)

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CERTIFICATE FROM COMPANY

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 Shree Devi Institute of Technology
(Affiliated to Visvesvaraya Technological University & Recognized by AICTE)
AIRPORT ROAD, KENJAR, MANGALORE -574142
PHONE: 0824-2254104, website: www.sdc.ac.in

Ref…………….
Date……………..

CERTIFICATE

This is to clarify that Mr./Mrs VINEETH SM bearing USN 4SH21BA104 is a

Bonafede Student of Master of business Administration course of the institute 2022-
2024 batch, affiliated to Visvesvaraya Technologies University, Belagavi, Internship
Report on RINEX TECHNOLOGY is prepared by her under the guidance of Prof.
SUSHMITHA SHETTY in partial fulfillment of the requirements for the award of
the degree of Master of Business Administration of Visvesvaraya Technological
University, Belagavi, Karnataka.

Prof. Gayathri. B.J. Dr. K.E. Prakash Prof. Sushmitha Shetty

(Signature of HOD) (Signature of principal) (Sign. of Internal guide)

INTERVAL VIVA SIGNATURE WITH DATE

1.

2.

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 DECLARATION

I, VINEETH SM hereby declare that this Internship and Organization Study

Conducted at “NEW MANGULURE PORT AUTHORITY” is a record of
independent work carried out by me under the guidance of Prof. Sushmitha S Shetty,
MBA Department, Shree Devi Institute of Technology.

I also declare that this Internship is towards the partial fulfilment of the university
regulation for the award of degree of Master of Business Administration by
Visvesvaraya Technological University, Belagavi.

I have undergone an internship for a period of four Weeks. I further declare that this
Internship is based on the original study undertaken by me and has not been submitted
for the award of any Degree/Diploma from any other University/Institute.

DECLARATION

The enclosed document is the outcome of the student academic assignment, and does
not represent the option/views of the University or the Institute or the Department or
any other individual references or acknowledgment within the document. The data and
information studies and presented in the report have been accessed in good faith from
secondary source/web, public domain, including the organizations website, solely &
exclusively for academic purpose, without any consent/permission, express or implied,
from the organization concerned. The author makes no representation of any kind
regarding the accuracy, adequacy, validity, reliability, availability or completeness of
any data/information herein contained.

PLACE: KENJAR VINEETH S M

DATE: (4SH21BA 104 )

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 ACKNOWLEDGEMENT

It gives me a great pleasure to express my gratitude for all the people who helped me directly
or indirectly.

I would like to thank each and every one who offered support, guidelines and help whenever
required.

First and foremost I would like to express gratitude to Prof. Gayathri B.J, HOD of MBA
Department, SDIT Kenjar.

I would like to thank our respected principal Dr. K E Prakash for his support and
encouragement.

I am extremely thankful to my internal guide Prof. Sushmitha Shetty for her valuable
suggestions, guidance and encouragement during the preparation of this study.

And I am also thankful to all the staffs of MBA department for their wonderful support.

PLACE: KENJAR VINEETH SM

DATE: (4SH21BA104)

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 TABLE OF CONTENTS

Executive Summary
CHAPTERS CONTENTS
PAGE
NO

Chapter 1 Introduction about Organisation and 09

Industry

Chapter 2 Organisation Profile

• Background
• Nature of Business
• Vision, Mission, Quality Profile
• Workflow model
18
• Product /service profile
• Ownership Pattern
• Achievement / awards if any 
Future growth and Prospects

Chapter 3 Mckensy‟s 7S framework and Porters Five

force Model with special references to 29
organisation under study

Chapter 4 SWOT Analysis 35

Chapter 5 Analysis of Financial Statement 40

Chapter 6 Learning experiences 49

Bibliography 51

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 Annexure 52

LIST OF TABLES AND GRAPHS

TABLE PARTICULARS PAGE NO.

/GRAPH
NO

5.1 43
COMPARATIVE BALANCE SHEET
2020-2021

5.2 COMPARATIVE BALANCE SHEET 44

2021-2022

5.3 CURRENT RATIO 45

5.4 WORKING CAPITAL TURNOVER RATIO 46

5.5 QUICK RATIO 47

5.6 DEBT EQUITY RATIO 48

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 EXECUTIVE SUMMARY

E-learning is becoming increasingly prominent in tertiary education. All available

evidence point to growing enrolments and provision, although from a low starting
point. However, after the hype of the new economy, growing disenchantment with
eLearning has replaced over-enthusiasm. Failures of e-learning operations have, at
least temporarily, overshadowed the prospects of widened and flexible access to
tertiary education, pedagogic innovation, decreased cost, etc., that e-learning once
embodied. So where do we stand after the end of the hype of the new economy?

Rinex Technologies Private Limited is an unlisted private company incorporated on 19

January, 2021. It is classified as a private limited company and is located in Dakshina
Kannada, Karnataka. Its authorized share capital is INR 15.00 lac and the total paid-up
capital is INR 2.00 lac. The current status of Rinex Technologies Private Limited is -
Active. The last reported AGM (Annual General Meeting) of Rinex Technologies
Private Limited, per our records, was held on 31 December, 2021. Also, as per our
records, its last balance sheet was prepared for the period ending on 31 March, 2021.

A detailed report on the project under gone is prepared and presented in the following
pages. This report contains six chapters which describe detailed information about
industry profile and background of the organisation, nature of business, vision,
mission, quality policy, workflow model, ownership pattern, achievements/awards,
future growth and prospects.

The next following chapters of report deals with MCKENSY‟S 7S framework, Porters
five force model, SWOT analysis, financial analysis and learning experience.

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 CHAPTER 1

INTRODUCTION

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 INTRODUCTION TO THE INTERNSHIP

An internship is a period of work experience offered by an organization for a limited

period of time. Internship is used practice for a wide range of placements in
businesses, non-profit organization and government agencies. They are typically
undertaken by students and graduates looking to gain relevant skills and experience in
a particular field. Employers benefit from these placements because they often recruit
employees from their best interns, who have known capabilities, thus saving time and
money in the long run. Internships are usually arranged by third-party organizations
that recruit interns on behalf of industry groups. Typically, an internship consists of an
exchange of services for experience between the intern and the organization.
Internships are used to determine whether the intern still has an interest in that field
after the real-life experience.

In some definitions e-Learning encompasses more than just the offering of wholly
online courses. For instance Oblinger and Hawkins (2005) noted that e-Learning has
transformed from a fully-online course to using technology to deliver part or all of a
course independent of permanent time and place. Also the European Commission
(2001) describes, e-Learning as the use of new multimedia technologies and the
Internet to increase learning quality by easing access to facilities and services as well
as distant exchanges and collaboration. The following are also different definitions of
e-learning.

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Compared to traditional initial training, i.e. training followed in person, distance
learning has certain advantages which we have already begun to mention. First of all,
e-learning offers incomparable flexibility in the management of training time by the
learners themselves, who can acquire new skills where they want, when they want and
at the pace that suits them, i.e. from an ATAWAD ("Any Time, Any Where, Any
Device") perspective. Also, there are many more learning opportunities (virtual
classes, gamification, mooc, social, mobile learning...) and more diverse teaching
resources (videos, articles, podcasts, and quizzes.).

INDUSTRY PROFILE

E-LEARNING INDUSTRY

E-learning refers to a learning system that relies on electronic devices and information
and communication technology to deliver information. It provides information in the
form of text, image, animation, video and audio via the internet, intranet, satellite
broadcast, interactive TV or CD-ROM. It saves time, offers personalization and
reaches a wider audience. Moreover, it is cost-effective and finds application in the
agriculture, healthcare, and education and training industries. It is also utilized in the
corporate sector for conducting training programs and collaborative activities, such as
project work and assignments, using chats, discussion forums and blogs etc.

It is a pattern of learning in which the internet and other learning techniques are used
for the delivery of the teaching process, and for managing the interaction between
instructor and student, among students themselves, and between students and sources
of learning. E-learning is nothing but the use of technology to connect teachers and
students who are physically miles apart.

THE RISE OF e- LEARNING PLATFORM.

Online learning has shown significant growth over the last decade, as the internet and
education combine to provide people with the opportunity to gain new skills. Since the
COVID-19 outbreak, online learning has become more centric in people's lives. The

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pandemic has forced schools, universities, and companies to remote working and this
booms the usage of online learning.

Even before the pandemic, Research and Markets forecasts the online education market
as $350 Billion by 2025, so the numbers might be updated after analysing the growth
impacts of COVID-19 on the online learning market. The past year has been intense,
with heightened emotions, economic uncertainty and the whole world paused to stem the
spread of this awful virus. Everyone has been affected but many SME and
entrepreneurs have been hit hard with traditional business models having to be re
thought.

MARKET SIZE (INDIAN)

The India e-learning market size reached US$ 5.6 Billion in 2021. Looking forward,
IMARC Group expects the market to reach US$ 12.5 Billion by 2027, exhibiting a
growth rate (CAGR) of 13.9% during 2022-2027. Keeping in mind the uncertainties of
COVID-19, we are continuously tracking and evaluating the direct as well as the
indirect influence of the pandemic on different end use sectors. These insights are
included in the report as a major market contributor.

The India service providers sector is set to register around 30% gains during 2022 to
2028 driven by growing focus of companies on increasing their portfolios. The sudden
outbreak of coronavirus, which resulted in the closure of schools & colleges, has
accelerated the requirement for alternative online solutions to continue classroom
sessions. This factor has encouraged companies to increase their R&D investments for
launching innovative solutions to cater to the rising demand.

MARKET SIZE (GLOBAL)

The India e-learning market size reached US$ 5.6 Billion in 2021. Looking forward,
IMARC Group expects the market to reach US$ 12.5 Billion by 2027, exhibiting a
growth rate (CAGR) of 13.9% during 2022-2027. Keeping in mind the uncertainties of
COVID-19, we are continuously tracking and evaluating the direct as well as the
indirect influence of the pandemic on different end use sectors. These insights are
included in the report as a major market contributor.

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CLASSIFICATION OF e-LEARNING PLATFORM

Moving from the implementation of “face-to-face” training to the development of

elearning requires cultural, organizational, and educational changes. The relationships
between trainees, content, and trainers are disrupted, making this development
delicate. In fact, according to the needs of each learning situation (target audience,
type of training, area of training, etc.), we should end up with multiple systems
articulating in varying proportions remote working time, time of self-study work, and
face-to-face working times to adapt to the educational process and approach. The most
general classification offers two categories.

 Synchronous systems define a "virtual classroom" where communication between

distance learning players is in real-time using sound, video, or chat


Asynchronous systems where the student is not necessarily online with the
teacher, he can work in offline mode and communicate at scheduled times or on
demand. The necessary and most used mode of communication in this kind of
system is electronic mail.


Training with tutored and synchronized self-learning: This type of training
combines remote work at a given time and face-to-face work. The device
combines self-learning at a distance (a tool and its concepts for example) with a
common "reformulation" and an appropriation in the classroom. Self-learning is
based on different activities based on documents of different natures (reading,
guided handling, exercises) described in a standardized guide sheet for the whole
training, all available for download from the training site.


This self-learning takes place over a day identified in the timetable of the trainees
containing compulsory contacts with the trainers by sending documents, replies to
questionnaires or productions.

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
Trainers and tutors, present remotely, can be reached during this period at any
time by various means (telephone, messaging, etc.) to resolve any difficulties.

Training with tutored and desynchronized self-learning: In this type of training is

 found all the principles of the previous type. The difference lies in the DE
synchronization of the distance. In this case, the work to be done remotely takes
place within a given period with a deadline. Contact with trainers and tutors still
exists, but the answers to the questions are not immediate.

 The use of e-Learning allows self-pacing. For instance the asynchronous way
Permits each student to study at his or her own pace and speed whether slow or quick. It
therefore increases satisfaction and decreases stress.

E-LEARNING IS THE FUTURE OF EDUCATION

 The future of online education is strong indeed and there are many changes you
are likely to see Improved Consistency As more and more individuals seek online
education, there is a growing need to follow a universal standard of quality.


Presently, online programs do follow some standards, but the level of academic
quality and strictness differ from instructor to instructor or school to school. But,
consistency is what every student seeks, and this is what the future of online
education will allow them to enjoy.


As per new researches, online education can prove to be as effective if not more as
the brick-and-mortar schools. In fact, a certain study showed that students
studying in online institutions performed better than those who were a part of the
traditional schools. So, to help improve things further, online schools are trying to
employ tools that will bring in more consistency.

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
Quality of Content or Course the next thing that will get attention in the future is
the content and course quality, which of course is of utmost importance. Scopes
for improvement are there, but what kind of improvement can be expected? The
system will be such that will create content for each student keeping in mind their
abilities, and techniques will then be used to drive.


Students will be evaluated in a number of areas like answer confidence, grades,
task, time, satisfaction, and information retention, and then a plan will be
formulated for them. The old style wherein one course would fit all will no longer
be followed.

 The new method will allow the instructors to evaluate the progress of each
Student and then optimize their course in a way that would prove more beneficial
for them. This will always help improve the quality of the program and course
content.

THE MOST IMPORTANT BENEFIT OF e-LEARNING FOR STUDENTS.

Today's learners want relevant, mobile, self-paced, and personalized content. This need
is fulfilled with the online mode of learning; here, students can learn at their own
comfort and requirement. Let's have an analytical look at the advantages of online
learning.

• ONLINE LEARNING ACCOMMODATES EVERYONE’S NEEDS

The online method of learning is best suited for everyone. This digital revolution has
led to remarkable changes in how the content is accessed, consumed, discussed, and
shared. Online educational courses can be taken up by office goers and housewives
too, at the time that suits them. Depending on their availability and comfort, many
people choose to learn at weekends or evenings.

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 • LECTURES CAN BE TAKEN ANY NUMBER OF TIMES

Unlike classroom teaching, with online learning you can access the content an
unlimited number of times. This is especially required at the time of revision when
preparing for an exam. In traditional form of learning, if you cannot attend the lecture,
then you have to prepare for that topic on your own; in eLearning, you can attend the
lectures whenever you want with ease.

• OFFERS ACCESS TO UPDATED CONTENT

A prime benefit of learning online is that it makes sure that you are in synchronization
with modern learners. This enables the learner to access updated content whenever
they want it.

 QUICK DELIVERY OF LESSONS

ELearning is a way to provide quick delivery of lessons. As compared to traditional classroom

teaching method, this mode has relatively quick delivery cycles.
This indicates that the time required to learn is reduced to 25%-60% of what is
required in traditional learning. There are some of the reasons why the learning time is
reduced by eLearning: Lessons starts quickly and also wrapped up in a single learning
session. This enables training programs to easily roll out within a few weeks, or
sometime even days.

Learners can define their own speed of learning instead of following the speed of the
whole group. Saves time as a student does not need to travel to the training venue. You
can learn at the comfort of your own place. Students can choose to study specific and
relevant areas of the learning material without focusing on each and every area.

For example, they can skip certain areas they do not want to learn.

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 • SCALABILITY

ELearning helps in creating and communicating new training, policies, concepts, and
ideas. Whether it is for formal education or entertainment, eLearning is very quick way
of learning!

• CONSISTENCY

ELearning enables educators to get a higher degree of coverage to communicate the

message in a consistent way for their target audience. This ensures that all learners
receive the same type of training with this learning mode.

• REDUCED COSTS

ELearning is cost effective as compared to traditional forms of learning. The reason

for this price reduction is because learning through this mode happens quickly and
easily. A lot of training time is reduced with respect to trainers, travel, course
materials, and accommodation.

This cost effectiveness also helps in enhancing the profitability of an organization.

Also, when you are studying at your own place, you are relieved from paying for travel
expenses (e.g. accommodation) when training happens in another city/state and/or
external learning materials.

• EFFECTIVENESS

ELearning has a positive influence on an organization’s profitability. It makes it easy

to grasp the content and digest it: It results in improved scores on certifications, tests,
or other types of evaluation. Higher number of students who achieve „pass‟ or
mastery‟ level. Enhanced ability to learn and implement the new processes or
knowledge at the workplace. Help in retaining information for a longer time.

• LESS IMPACT ON ENVIRONMENT

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As eLearning is a paperless way of learning, it protects the environment to a lot of
extent. As per a study done on eLearning courses, it has been found that distance based
learning programs consumed around 90% less power and generated 85% less amount
of CO2 emissions as compared to traditional campus-based educational courses. With
eLearning, there is no need to cut trees for obtaining paper. Thus, eLearning is a highly
eco-friendly way of learning.

• ACCESSIBILITY AND FLEXIBILITY

Students also have the advantage of balancing other activities with their study time.
This is possible primarily because of the accessibility and flexibility of online learning.
This balance allows the learner to fulfill various other commitments outside of their
academic pursuits.

CONCLUSION

Due to the wide set of benefits it gives to students, eLearning has become quite popular and
appreciated among students all over the world.

CHAPTER 2
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 ORGANISATION PROFILE

BACKGROUND

Rinex Technologies Private Limited is a 1 year 9 months old Private Company

incorporated on 19 Jan 2021. Its registered office is in Dakshina Kannada, Karnataka,
India. The Company's status is Active, and it has filed its Annual Returns and
Financial Statements up to 31 Mar 2021 (FY 2020-2021). It's a company limited by
shares having an authorized capital of Rs 15.00 lakh and a paid-up capital of Rs 2.00
lakh as per MCA. Three Directors are associated with the organization. Hosahalli

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Chandru Rukmini, Nuthan Hosur Nagappa and Hosur Nagappa Rohith are presently
associated as directors.

NATURE OF THE BUSINESS

Rinex is one of the finest E-learning platform to all students and professional that
facilitates studying top-notch technical certification courses from profound industry
experts with the best study resources. It strive to prove that learning stops at nothing
and promote up skilling yourself to devise the path to success for every student that
joins us. Rinex aim at inspiring improvement through education and for this they are
focused on creating an educational community that helps create an innovative
tomorrow. Rinex is a technical study platform where they provide training to be best in
class skilled. The vision for their students is to be mentored from best in market
teachers so that there comes no hindrance in their development.

Being one of the best platforms in the market for technical courses which includes AI
(Artificial Intelligence), & ML (Machine learning). Every concept, every anecdote
they get them all covered.
They are partnered with cognizance, to provide for hands-on experience and
knowledge. Mangalore has Rinex and they have the best facilities. Their motto is
Come choose us, choose yourself and your growth."Rinex industry can be said to be
broadly comprising four components: content, management system,
delivery/distribution system and the consumers/customers. An efficient collaboration
of all the three - content, management system, delivery/distribution system- leads to a
satisfying and successful e-learning experience for a consumer.

ENROLLEMENT PROCESS

Every enrollment process starts way much prior to the course commencement. So, one
can book the seats for the upcoming batches almost three months earlier with a minimal
advance payment. And later, one week before the classes start, they could finish off
paying the balance amount. Following this, all admitted will be asked to fill out a
Google Form, that they’ll inform us on the student details necessary during admittance.

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Shortly after this, all students will receive their access to the student dashboards,
wherein students could find details on mentor profiles, timetable, schedules,
curriculum, study materials, introductory/ orientation videos. The program schedule
set for two months course duration is, 3-4 sessions in a row per week, with a span of
50-60 hours of live training. Also it contains120hrs of Self-paced instructor led
sessions available 24*7.

And about compensating no student needs not worry about compensating the missed
out lie training classes, because, in just up to 12 hours the recorded videos of the live
training shall be uploaded to the student dashboards, which they can access for up to
six months later on.

HOW?

AGILE APPROACH

The course curriculum focuses on approaching learning in an agile methodology, so that

students will have continual training with assignments, assessment and guidance.

PROJECT-ORIENTED COURSES
Make training with Rinex both an exciting and beneficial mastering journey for students.

RESULT-ORIENTED DYNAMIC APPLICATIONS

With dynamic methods and positive can-do attitudes, syllabus is set to be both exciting and
beneficial subject-mastering for all the students.

CERTIFIED EXPERT MENTORS

The course curriculum focuses on approaching learning in an agile methodology, so that
students will have continual training with assignments, assessment and guidance.

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VISION

Rinex inspires community engagement and inclusive learning environment through the
use of emergencies technologies and setting the global standard in online, blended and
digital learning.

MISSION

Rinex mission is to create community and immense knowledge around quality online, blended
and digital learning while driving innovation.

To help organizations achieve their business objectives by helping them train their
employees, partners, and clients effectively, thus improving the performance of
individuals and teams through our learning solutions.

QUALITY POLICY

Defining, measuring, and achieving quality of e-learning systems are not an easy task.
Accordingly, one of the most essential goals for the higher educational institutes is
how to reach a high and satisfied level of quality in their learning systems.

Achieving such level needs adequate and continuous improvements for the whole eLearning
environment elements.

• Therefore, Rinex aim in their work to construct a unified framework for total
quality management system (TQMS) that attempt to satisfy the quality
requirements, needs, and standards.

• The o bjective of this paper is to present a quality control model for e-learning
system that adopts the e-learning platform according to the on-line
determination of both user's requirements and global standards.

• Rinex system service quality has a positive effect on acceptance and use of
eLearning technology.

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 • The use of the Internet and new multimedia technologies to advance the quality
of learning by providing access to resources and services, as well as enabling
remote exchange and collaboration.

• Acceptance and use of e-learning in Rinex technology plays a full mediating

role in the relationship between e-learning system service quality and
organizational learning effectiveness.

• When implementing e-learning, institutions should manage both e-learning

technology and the quality of e-learning service. The more users are satisfied
with e-learning service, the more organizational learning will be enhanced.

• The architecture for monitor and ensure quality control of the quality assurance
policies for e-learning system will deliver the whole learning services in an
optimal way. It is also flexible and can be implemented over any e-learning
system.

WORKFLOW MODEL

In this Internet-based e-learning environment, the main teaching activities include

Teaching plan, material preparation, material delivery, assessment, student
involvement, and student learning service and support.

CORE VALUES

In Rinex they love what they do, and they also love their clients and employees. They choose
to operate with values that are important:

• Commitment
• Focus
• Openness
• Respect
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 • Courage
• Out-of-the-box thinking
• Passion

COMMITMENT TO OUR CLIENTS

QUALITY

Rinex set high standards, and work hard to maintain them. They never take a casual approach to
quality.

HONESTY AND NO OVER-COMMITMENTS

Communication is clear and transparent. They do not believe in over-committing and under-
delivering.

FAIR AND TRANSPARENT PRICING

They are transparent when defining the scope of work and expected deliverables. And so,
the pricing and assumptions are transparent, and we’re happy to discuss them with you.

TRUE PARTNERSHIP

They believe in long term relationships with their clients and partners where focus on
collaborating and contributing towards each other’s goals is paramount.

PRODUCT/SERVICE PROFILE

The top-notch premium courses they offer to all tech aspirants

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 1. COMPUTER SCIENCE/INFORMATION SCIENCE

In Computer Science and Engineering, students study about the design, computational
processes & programming languages. They also learn how to develop different
hardware’s & software’s. The development and testing of software and software
systems. It involves working with mathematical models, data analysis and security,
algorithms, and computational theory. Computer scientists define the computational
principles that are the basis of all software.

2. CIVIL ENGINEERING

This engineering discipline is considered one of the oldest and broadest. It revolves
around construction and its project managements that help facilitate better living
environments to all. A civil engineer helps build and maintain infrastructures such as
roads, bridges, buildings, or water resources. They help get water, electricity, people,
and goods from place to place by creating the networks and facilities needed to make
transportation possible.

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 3. ELECTRONICS AND COMMUNICATION ENGINEERING

The study mainly involves research, design, development and testing of the electronic
equipment and software applications used in various types of systems. Electronics and
Communications Engineering (ECE) involves researching, designing, developing, and
testing of electronic equipment used in various systems. Electronics and
Communications engineers also conceptualize and oversee the manufacturing of
communications and broadcast systems.

4. MECHANICAL ENGINEERING

This engineering branch combines engineering physics and mathematical principles

with material sciences to design and develop mechanical systems/ machines.
Mechanical engineers design power-producing machines, such as electric generators,
internal combustion engines, and steam and gas turbines, as well as power-using
machines, such as refrigeration and air-conditioning systems. Mechanical engineers
design other machines inside buildings, such as elevators and escalators.

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UPCOMING BATCHES

Course classes will be commencing from 15th of every 2nd Month.

COURSE DURATION
4-5 session in a row per week, with a total span of 70-80 hours of live training.

FUTURE GROWTH AND PROSPECTS

The traditional education system always follows an idea that the teacher is the supreme
authority, and students should learn subjects from whatever the teacher delivers.
Howbeit, the majority of the youth find this experience too difficult to cope up with.
Rinex offers great future prospects to those people.

 ECONOMIC
Opting educational courses might be expensive, Rinex technology could be used to
cater affordable and free online-based certificate, and degree courses, and learning
contents.

 MAKING DREAM COME TRUE

Rinex can help learners to avail classes from distant educational institutions of their dream
online, overseas.

 BETTER ASSISTANCE
Learners get the opportunity to study as per their preferred time and get academic assistance
online whenever they need.

 TIME MANAGEMENT
Learners are able to take the courses at their convenient time. This is a major factor
that could help candidates who are doing part-time jobs along with studying. With all
new trends dominating the industry, Rinex has been popular today in the Mangalore as
well as in Karnataka. The industry is expected to accommodate new technologies, to
make learning more interesting in the near future. Now, it’s the turn of organizations in

27
various sectors to make use of these innovations in the best way to train their
employees or students and uplift their growth.

 Less impact on Environment

As eLearning is a paperless way of learning, it protects the environment to a lot of

extent. As per a study done on eLearning courses, it has been found that distance-
based learning programs consumed around 90% less power and generated 85% less
amount of CO2 emissions as compared to traditional campus-based educational
courses. With eLearning, there is no need to cut trees for obtaining paper. Thus,
eLearning is a highly eco-friendly way of learning.

OWNERSHIP PATTERN

NAME OF THE HOLDER % OF THE HOLDING

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Mrs. RUKMINI H. C 80%
Mr. NUTHAN H.N 10%
MR. ROHITH H.N 10%

Pie Chart showing percentage of holdings.

OWNERSHIP PATTERN
Mr. Rohith
10%
Mr. Nuthan
10%

Mrs. Rukmini
80%

COMPANY DETAILS

Director Mrs. Rukmini hosur chandra

Director Mr. Nuthan hosur nagappa
Director Mr. Rohith hosur nagappa
HR Mrs. Heera
Registered office 1 Rinex Technology, Yeyyadi, Mangalore,
Karnataka 575008
Registered office 11 Rinex, 823, 2nd floor, 27th Main, HSR
Layout, Sector 1, Bangalore - 560102,
Karnataka, India

29
 CHAPTER 3

McKENSY’S 7S FRAME WORK

AND
PORTERS FIVE FORCE MODEL

McKENSY’S 7S FRAME WORK

In the 1980s, three McKinsey consultants, Tom Peters, Robert Waterman, and Julien
Philips created a tool that would prove to be one of the best tools to examine

30
organizational design the McKinsey 7S Model. The McKinsey 7s model is a strategic
tool and framework that helps managers and businesses assess their performance. They
created a list of seven internal factors that determine an organization's efficiency,
which is as follows:

Now that we know all the factors of this model, it’s time to apply it to a practical
situation. Today, we will see RINEX as an example and understand how the
manufacturing industry uses this consulting framework.

STRATEGY
The strategy are developed analysing the internal and external environment. Rinex
Company strives to offer a wide range of product or module to its customers at the
lowest possible price. Apart from this, company has sets smart goals to achieve its
short-term and long-term vision, and these goals are clearly communicated to all
employees.
STRUCTURE

Organization structure is a system of relationship that governs the activities of the

people who are dependent upon each other for achieving the common objectives. For
the purpose of easy and effective administration all the activities of Rinex team have
been broadly assigned to the board members and senior executives set strategic

31
direction, middle managers plan and control production, and supervisors manage day
by day operations Rinex is present in Mangalore and Bangalore and has been scaled its
business, organisation focuses on diversifying suppliers and all employees work as a
team.

SYSTEM
An organization has an integrated group of functions that is sales, design, production,
and recruiting functions. Basically it’s the procedure of every day activity, covering
everything from management information system to the system at the point of contract
with the customer. It’s the process of searching for applicants and simulating them to
apply for job in an organisation. The recruitment system flows as bellow

• Review of recruitment
• Preparation of the position profile
• Sourcing (advertising, referrals, web positioning, recruitment)
• Screening
• Financial assessment
• HR assessment
• Appointment register
• Training and development
• Reference check
• Offer confirmation
• conclusion

SHARED VALUES
It refers to the fundamental values that are widely shared in the organization and serve as
guiding principle that are important. These values have great meaning because they focus
attention and provide a broader sense of purpose. Values of Rinex are:
• Quality service: Delivering our services is the core of our activities.
• Customer Focus: Our focus is to serve our customers to their satisfaction.
• Teamwork: We have a multi-disciplinary unified approach in developing healthcare
solution.

• Embracing change: We insist on change to help us succeed in our Endeavour.

32
 • Efficiency: We strive for efficient and effective delivery of services.
• Respect for individual: We recognize and value individuals, and protect their interest.

• Teaching excellence: We seed to uphold the highest standards in training and

development.

SKILLS

Skills is the capabilities and competencies that exist within the company. A skill
captures a company’s crucial attributes or capabilities. RINEX team has good skilled
labor force and well equipped latest facilities and technologies. Some of the skills that
the employees should restrain are critical thinking, communication, project
management, leadership, efficient, problem solving.

STYLE

Style refers to the employees shared and common way of thinking and behaving.
Rinex team have a paternalistic form of management style. The leader explains most
decisions to the employees. This can help balance out the lack of worker motivation
and also feedback to the management is encouraged to maintain morale.

STAFF

The organization has developed and always looked into its people, their background
and competencies. Manufacturing jobs can involve the mechanical, physical, or
chemical transformation of materials to create these new products. They need who
work on product line. An efficient operation requires employees in numerous roles,
including management and equity assurance.

PORTERS FIVE FORCE MODEL ANALYSIS

Porter’s 5 Forces, was introduced by Michael Porter in his 1980 book “Competitive Strategy”
Generally techniques used for Analysing Industries and Competitors. It helps to analysing the
level of competition within in a certain industry. Its especial useful when starting a new business

33
or when entering A new industry. Analysis of the five forces gives an accurate impression of the
industry and makes analysis easier.

THREAT OF NEW ENTRANTS

There is a high cost of entrance in the media and entrainment industry. The
entertainment industry needs a large capital amount as the business which are engaged
in supplying home entertainment service have larger start-up expense, which includes:

• Legal cost.
• Marketing expense.
• Distribution cost.
• Licensing cost.
In contrast, the existing home entertainment provider has actually been thoroughly
working on their targeted segments with the specific expertise, which is why the threat
of new entrants is low.

34
THREAT OF SUBSTITUTES

The threat of substitutes in the market position moderate threat level in media and the
entertainment industry. The client may likewise engage in other leisure activities and
source of details as compared to enjoying media material and online streaming.

BARGAINING POWER OF BUYER

The dynamics of media and home entertainment market permits the consumers to have
high bargaining power. The low expense of changing allows the clients to look for
other media service providers and cancel their Porter's Five Forces of E-Learning
Initiatives at Rinex technology, hence increasing the organisation hazard.

BARGAINING POWER OF SUPPLIERS

The bargaining power of provider is high force in the marketplace. This is since there
are couple of variety of providers who produce entertainment and media based
material. Given that Porter's Five Forces of E-Learning Initiatives has actually been
contending versus the traditional distributor of home entertainment and media, it needs
to show higher versatility in contract as compared to the traditional services. The items
is technology based, the dependency of the companies are increasing on continuous
basis.

RIVALRY AMONG EXITING FIRMS

Several large, established companies already occupy the manufacturing industry. They
have big budgets and lots of resources to maintain their share of the market. Rinex
technology can face strong pressure from the rival firms, so these companies or others
could potentially affect others growth. So the competitive rivalry for Rinex
Technology Company is high.

35
 CHAPTER 4

SWOT ANALYSIS

SWOT ANALYSIS

36
SWOT analysis is a technique for assessing the performance, competition, risk, and potential of a
business, as well as part of a business such as a product line or division, an industry, or other
entity. Using internal and external data the technique can guide businesses toward strategies more
likely to be successful, and away from those in which they have been, or are likely to be, less
successful. It is a strategic planning technique that provides assessment tools. Identifying core
strengths, weaknesses, opportunities, and threats leads to fact-based analysis, fresh perspectives,
and new ideas.

STRENGTHS

37
 • Program's flexibility The main advantage of asynchronous online learning is that it allows
students to participate in high quality learning situations when distance and schedule
make on-ground learning difficult-to-impossible

• Quick access to information

• Quick validation of information

• Quick access to adjacent means necessary for a good conduct of teaching activities
(images, videos, etc.,)

• Openness to a variety of online teaching/ assessment means

• Financial savings

• Access to resources It is easy to include distinguished guest experts or students from other
institutions in an online class. Furthermore, today’s students have access to resources and
materials that may be physically located anywhere in the world

• The literature of adult education supports the use of interactive learning environments as
contributing to self-direction and critical thinking.

WEAKNESS

• Increased amount of time spent in front of electronic equipment’s

• Preparation of teaching activities is much more time-consuming than face-to face

education

• Communication between teachers and students may be only apparent (e.g. cameras
do not open/ work)

• Dependence on the Internet signal (increasingly required), electricity (can be turned

off), the quality of the equipment used for connection to the Internet

38
 • Limitations of technology

• An online instructor must be able to compensate for lack of physical presence by

creating a supportive environment in the Virtual Classroom where all students feel
comfortable participating and especially where students know that their instructor is
accessible.

• Sometimes administration cannot see beyond the bottom line and look at online
programs only as ways to increase revenues and are thus not committed to seeing
online programs as a means of providing quality education to people who would
otherwise not be able to access it

OPPORTUNITIES

• Permanent adaptation to the new realities determined by online education (e.g. accessing
different computer platforms)

• Reassessment of specific competencies

• Emphasizing pedagogical skills

• The possibility to undergo seminar teaching activities with several groups of students

• Faculty trained in online teaching gain a competitive edge.

• More fully-rounded, modern-day, creative teaching skills.

• Technology-trained faculty Offer University scheduling flexibility.

• Opportunity to stay academically engaged for retired faculty.

• The new electronic technology has great theoretical appeal for addressing educational
issues, such as how to teach more students at lower cost

39
THREATS

• Many students do not have the money for new computers and software. Students who
can't afford a computer are at a real disadvantage and are forced to fight with crowds in a
noisy computer lab

• Most faculty have not responded quickly or enthusiastically to distance education. Many
faculty are worried about being replaced by their own creations.

• Faculty is no longer the key source of information.

• A cultural challenge for teachers steeped in F2F (face to face) teaching.

• Doubts on the integrity of online programs and accreditation.

40
 CHAPTER 5

ANALYSIS
OF
FINANCIAL STATEMENTS

Finance is defined as the management of money and includes activities such as investing,
borrowing, lending, budgeting, saving, and forecasting.

Financial statements may be used by users for different purposes. Internal users and External
users completely rely on the company’s financial statements to get in depth understanding of the
company’s financial position. Financial statements aim at providing financial information about a

41
business enterprise to meet the information of the decision makers. Financial statements prepared
by a business enterprise in the corporate sector are published and are available to the decision
makers. These statements provide financial data which require analysis, comparison and
interpretation for taking decision by external as well as internal users of accounting information.
This act is termed as financial statement analysis. Financial statement analysis is the process of
identifying financial strength and weakness of the firm by property establishing relationships
between the item of the balance sheet and profit and loss account.

Financial statement analysis is the process of reviewing and analysing a company’s

financial statements to make better economic decisions. “Analysing of financial
statement” according to Metcalf and Titard, “it is the process of evaluating the
relationship between component parts of a financial statements to obtain a better
understanding of the firm’s position and performance.

It is regarded as an integral and important part of accounting. The most commonly

used financial statement analysis technique are comparative statements, common size
statement, trend analysis, ratio analysis and cash flow analysis.

A comparative statement analysis is an act of comparing the report of 2 or more

financial years or any given period. A comparative balance sheet presents side-by-side
information about an entity’s assets, liabilities and shareholders’ equity as of multiple
points in time. Comparative data analysis can give an insight into the performance of
the business over a given period of time by comparing it with industry standards.

Ratio analysis is a quantitative procedure of obtaining a look into a firm’s functional

efficiency, liquidity, revenues and profitability by analysing its financial records and
statements. Ratio analysis is a very important factor that will help in doing an analysis
of the fundamentals of equity. Financial ratios help interpret the results and compare
with previous years and other company in the same industry.

USERS OF FINANCIAL STATEMENTS

• Company Management:

42
To make financial and operational decisions about the business, the company management needs
to understand the profitability, liquidity, and cash flows of the organization every month.

• Investors:

Investors are the owners of the company so they should be updated with the performance of the
company. They make the decision of investing or moving out of the company based on the
financial statements.

• Competitors:

Companies competing against would like to know the financial status of the other company. This
might help them to evaluate its financial conditions.

• Governments:

In order to check if the company had paid appropriate taxes, government agencies like the sales
tax department, Income-tax department would like to go through the company’s financial
statements.

COMPARATIVE BALANCE SHEET (2020-2021)

43
 PARTICULARS March March INCREASE/ INCREASE/
(In Rs. Lakh.) 31 2020 31 2021 DECREASE RS DECREASE %
Share Holders Funds        
Equities And Liabilities        
Equity Share Capital 16.83 16.83 0.00 0.00
Reserves And Surplus 446.98 540.63 (93.65) (20.95)
TOTAL SHARE
463.80 557.46 (93.66) (20.19)
HOLDER’S FUNDS
LIABILITIES
Non-Current Liabilities 30.19 29.37 0.82 2.72
TOTAL NON-
CURRENT 30.19 29.37 0.82 2.72
LIABILITIES
Current Liabilities
Trade Payables 56.52 71.30 (14.78) (26.15)
Other Current Liabilities 13.59 8.26 5.33 39.22
Short Term Provisions 44.78 79.22 (34.44) (76.90)
TOTAL CURRENT
114.89 158.77 (43.88) (38.19)
LIABILITIES
TOTAL LIABILITIES
608.89 745.60 (136.71) (22.45)
AND EQUITY
ASSETS
Fixed Assets 237.93 248.96 (11.03) (4.63)
Deferred Tax Assets 0.00 0.00 0.00 0.00
Long Term Loans and
0.00 0.00 0.00 0.00
Advances
Other Non-Current Assets 13.55 21.59 (8.04) (59.33)
TOTAL NON-
251.48 270.56 (19.08) (7.59)
CURRENT ASSETS
Current Assets
Inventories 162.34 227.59 (65.25) (40.19)
Financial Assets 167.22 206.24 (39.02) (23.33)
Other Current Assets 27.84 41.22 (13.38) (48.06)
TOTAL CURRENT
357.40 475.04 (117.64) (32.91)
ASSETS
TOTAL ASSETS 608.89 745.60 (136.71) (22.45)
Interpretation: From the above figure, it clearly shows that total liabilities of the co.
have decreased by -43.06 lakhs in the year 2020, when compared to 2021. On the other
hand, the total assets of the co. have decreased by -136.71 lakhs in the year 2021.

COMPARATIVE BALANCE SHEET (2021-2022)

44
 PARTICULARS March March INCREASE/ INCREASE/
(In Rs. Lakh.) 31 2021 31 2022 DECREASE RS DECREASE %
Share Holders Funds        
Equities And Liabilities        
Equity Share Capital 16.83 16.83 0.00 0.00
Reserves And Surplus 540.63 589.31 (48.68) (0.09)
TOTAL SHARE
557.46 606.14 (48.68) (8.73)
HOLDER’S FUNDS
LIABILITIES
Non-Current Liabilities 29.37 74.18 (44.81) (152.57)
TOTAL NON-
CURRENT 29.37 74.18 (44.81) (152.57)
LIABILITIES
Current Liabilities
Trade Payables 71.30 81.70 (10.4) (14.59)
Other Current Liabilities 8.26 7.70 0.56 6.78
Short Term Provisions 79.22 96.29 (17.07) (21.55)
TOTAL CURRENT
158.77 185.70 (26.93) (16.96)
LIABILITIES
TOTAL LIABILITIES
745.60 866.01 (120.41) (16.15)
AND EQUITY
ASSETS
Fixed Assets 248.96 282.03 (33.07) (13.28)
Deferred Tax Assets 0.00 0.00 0.00 0.00
Long Term Loans and
0.00 0.00 0.00 0.00
Advances
Other Non-Current Assets 21.59 30.18 (8.59) (39.79)
TOTAL NON-
270.56 312.20 (41.64) (15.39)
CURRENT ASSETS
Current Assets
Inventories 227.59 286.93 (59.34) (26.07)
Financial Assets 206.24 203.27 2.97 1.44
Other Current Assets 41.22 63.21 (21.99) (53.34)
TOTAL CURRENT
475.04 553.81 (78.77) (16.58)
ASSETS
TOTAL ASSETS 745.60 866.01 (120.41) (16.15)
Interpretation: From the above figure, it clearly shows that total liabilities of the co.
have decreased by -71.74 lakhs in the year 2021, when compared to 2022. On the other
hand, the total assets of the co. have decreased by 120.41 lakhs in the year 2022.

RATIO ANALYSIS

45
CURRENT RATIO

The current ratio is used to indicate the liquidity of an organization that is able to meet its
debt obligations in the next twelve months.

Calculation: Current ratio = Current Asset / Current Liabilities.

year Current asset Current Ratio

liability

2020 357.40 114.89 3.110802

2021 475.04 158.77 2.992001

2022 553.81 185.70 2.982283

CUR R ENT R A TIO

Year Ratio

2025
2024
2023
2022
2021
2020
2019
2018
2017
1 2 3

Interpretation: From the above figure, it clearly shows that current ratio is increasing over
the years. But during the year 2022 current ratio is slightly decreased. This states that
company’s position is not satisfactory.

WORKING CAPITAL TURNOVER

46
Working capital turnover ratio deals with the relationship between the funds that are used
for financing the business operations and the revenue generated from the business.

Calculation: Working Capital Turnover = Net Sales/Working Capital

Net Working Capital = Current Assets - Current Liabilities.

Year Net sales Working Ratio

capital

2020 758.06 242.51 3.125892

2021 706.94 316.27 2.235242

2022 866.35 368.11 2.353508

WOR KING CA PITA L TURNOVER

Year Ratio

2025
2024
2023
2022
2021
2020
2019
2018
2017
1 2 3

Interpretation: In the above graph the working capital turnover ratio is fluctuating every
year which is not a good sign of the company hence the company is not satisfactory.

QUICK RATIO

47
The quick ratio measures a company’s ability to pay off short term obligations with liquid
assets. In other words, the quick ratio is an accounting ratio that measures a company’s
liquidity.

Calculation: Quick Ratio = Quick Asset / Current Liability.

Year Quick Asset Current Ratio

Liability

2020 195.06 114.89 1.697798

2021 229.45 158.77 1.445172

2022 266.88 185.70 1.437157

QUICK R A TIO
Year Ratio

2024

2023

2022

2021

2020

2019

2018
1 2 3

Interpretation: In the above graph there is slight fluctuation in the quick ratio. Decreasing
generally suggest that the company is struggling to maintain or to grow its sales. On the
other hand, company increasing quick ratio experiencing the solid top line growth. Higher
the quick ratio the company’s liquidity will be in the good position.

DEBT EQUITY RATIO

48
The debt-equity ratio is a measure of the relative contribution of the creditors and
shareholders or owners in the capital employed in business. Simply stated, ratio of the total
long-term debt and equity capital in the business is called the debt-equity ratio.

Calculation: Debt Equity Ratio= Long Term Debt/Shareholder’s Fund.

Year Long Term Shareholders Ratio

Debt Fund

2020 1.53 463.80 0.003299

2021 11.46 557.46 0.020558

2022 21.18 606.14 0.034942

DEBT EQUITY R A TIO

Year Ratio

2022.5
2022
2021.5
2021
2020.5
2020
2019.5
2019
2018.5
1 2 3

Interpretation: In the above table, the debt equity ratio of the company is decreasing in
every year. This states that the company’s position is not satisfactory.

49
 CHAPTER-6

LEARNING EXPERIENCE

CONCLUSION

50
Every student when doing a professional course needs to undertake an internship program,
which helps him/her to explore their skills and gain in depth knowledge about the
operations of the organization.

The organization study on Rinex Technology Private Limited has given me an opportunity
to learn many things that would allow me to expand my skills and career options. It has
helped me to gain valuable knowledge about the organization in depth.

The organizational study has not only helped me to gain knowledge about the company but
also about the manufacturing industry. The study on Rinex Technology Private Limited was
successful in achieving specific objectives. It has helped me to understand the key business
processes that are carried out in the organization, the policies, procedures and structure of
the organization, the ability to use technology in a workplace environment, to get clear idea
about the products/services provided. It has helped me to familiarize about the vision
statement, mission statement, core values, future growth and prospects of the organisation.

The most important thing I understood is that the company culture strictly upholds and
fulfils the employee’s needs, this makes the employees dedicated to the company. Rinex
Technology Private Limited is successful because their organizational culture is not totally
focused on creation of wealth but is focused more in building a sound organisation. This
study has helped me to get overall exposure to the working of an organisation.

51
 BIBLIOGRAPHY
https://rinex.ai/

https://economictimes.indiatimes.com/definition/e-learning

https://www.digitalclassworld.com/blog/importance-of-elearning-in-education/

McKinsey 7S Model: The 7S Framework Explained - SM Insight

(strategicmanagementinsight.com)

https://elearningindustry.com/elearning-and-the-future-of-education

https://elearningindustry.com/9-benefits-of-elearning-for-students

ANNEXURE
52
 (BALANCE SHEET OF THE YEAR 2020 – 2022)

PARTICULARS March 31 March 31 March

(IN LAKHS) 2020 2021 31 2022
Share Holders Funds      
Equities And Liabilities      
Equity Share Capital 16.83 16.83 16.83
Reserves And Surplus 446.98 540.63 589.31
TOTAL SHARE
463.80 557.46 606.14
HOLDER’S FUNDS
LIABILITIES
Non-Current Liabilities 30.19 29.37 74.18
TOTAL NON-CURRENT
30.19 29.37 74.18
LIABILITIES
Current Liabilities
Trade Payables 56.52 71.30 81.70
Other Current Liabilities 13.59 8.26 7.70
Short Term Provisions 44.78 79.22 96.29
TOTAL CURRENT
114.89 158.77 185.70
LIABILITIES
TOTAL LIABILITIES
608.89 745.60 866.01
AND EQUITY
ASSETS
Fixed Assets 237.93 248.96 282.03
Deferred Tax Assets 0.00 0.00 0.00
Long Term Loans and
0.00 0.00 0.00
Advances
Other Non-Current Assets 13.55 21.59 30.18
TOTAL NON-CURRENT
251.48 270.56 312.20
ASSETS
Current Assets
Inventories 162.34 227.59 286.93
Financial Assets 167.22 206.24 203.27
Other Current Assets 27.84 41.22 63.21
TOTAL CURRENT
357.40 475.04 553.81
ASSETS
TOTAL ASSETS 608.89 745.60 866.01

53