Mba General Model QP
Mba General Model QP
Code
11
DISTANCE EDUCATION
First Semester
7. Who is a leader?
SECTION B — (5 × 5 = 25 marks)
Or
(b) Discuss the classical approach of management in
detail, there-by explaining its advantages and
limitations.
{ºÁõPzvß QÍõ]UPÀ AqS•øÓø¯ ›ÁõP
ÂÁõvzx, Auß |ßø©PÒ ©ØÖ® Á쮦PøÍ
ÂÍUSP.
2 D–1688
12. (a) Explain the process of decision making under
conditions of certainty and uncertainty.
{a\¯©õÚ ©ØÖ® {a\¯©ØÓ {ø»ø©PÎß RÌ
•iöÁkUS® ö\¯À•øÓ £ØÔ ÂÍUPÄ®.
Or
(b) Describe the essential features of scientific
management.
AÔ¯À §ºÁ©õÚ ÷©»õsø©°ß
Azv¯õÁ]¯[PøÍ GkzxøμUP.
3 D–1688
SECTION C — (3 × 10 = 30 marks)
18. What are the functions of leader? Also point out the
various barriers to leadership.
J¸ uø»Á›ß ö\¯À£õkPÒ ¯õøÁ? uø»ø©UPõÚ
£À÷ÁÖ uøhPøÍ _miUPõmkP.
————————
4 D–1688
D–1689 Sub. Code
12
DISTANCE EDUCATION
First Semester
ORGANISATIONAL BEHAVIOUR
SECTION B — (5 × 5 = 25 marks)
Or
(b) Describe the features of Behaviouristic approach to
organisational behaviour.
|hzøu AqS•øÓ SÔzu C¯À¦PøÍ ÂÍUSP.
Or
2 D–1689
(b) Write a note on operant conditioning theory of
learning.
3 D–1689
SECTION C — (3 × 10 = 30 marks)
————————
4 D–1689
D–1690 Sub. Code
13
DISTANCE EDUCATION
First Semester
MANAGERIAL ECONOMICS
8. What is IRR?
EÒ Dmk ÂQu® GßÓõÀ GßÚ?
PART B — (5 5 = 25 marks)
Or
(b) Brief the cardinal approach to consumer behaviour.
~Pº÷Áõº |hzøuUPõÚ PõºiÚÀ AqS•øÓø¯a
_¸USP.
2 D–1690
12. (a) What are the determinants of a shift in the supply
curve?
ÁÇ[PÀ ÁøÍÄ ©õØÓzøu {ºn°US® PõμoPÒ
¯õøÁ?
Or
(b) Explain the short term laws of production.
SÖQ¯ Põ» EØ£zv ÂvPøÍ ÂÍUSP.
Or
(b) What is deflation? What are the its causes?
£nÁõmh® GßÓõÀ GßÚ? Auß Põμn[PÒ ¯õøÁ?
3 D–1690
PART C — (3 × 10 = 30 marks)
————————
4 D–1690
D–1691 Sub. Code
14
DISTANCE EDUCATION
First Semester
QUANTITATIVE TECHNIQUES
1. What is median?
Cøh{ø» GßÓõÀ GßÚ?
4. What is correlation?
Ehßöuõhº¦ GßÓõÀ GßÚ?
PART B — (5 5 = 25 marks)
Or
(b) Calculate Geometric mean for the data given below:
x: 10 15 25 40 50
f: 4 6 10 7 3
2 D–1691
12. (a) What are the steps in LPP?
LPPß £iPÒ ¯õøÁ?
Or
(b) Solve graphically:
Max z x1 x 2
Subject to x1 2x 2 2000
x1 x 2 1500
x 2 600 and
x1 , x 2 0
Áøμ£h •øÓ°À ¤ßÁ¸® J¸£izuõÚ ö\¯Àvmh
PnUøP wºUP.
ªP¨ö£›¯uõUS z x1 x 2
Pmk¨£õkPÒ x1 2x 2 2000
x1 x 2 1500
x 2 600 ©ØÖ®
and
x1 , x 2 0
3 D–1691
14. (a) What are the disadvantages of simulation
techniques?
E¸ÁP¨£kzxu¼ß wø©PÒ ¯õøÁ?
Or
(b) Explain the different phases in the use of operation
research.
ö\¯À£õmk B´Âß £À÷ÁÖ Pmh[PøÍ ÂÍUSP.
5 D–1691
¤ßÁ¸® ÷£õUSÁμzxU PnUQøÚ VAM •øÓ°À
£¯ß£kzv wºUP.
÷\¸ªh® C¸¨¦
X Y Z
B쮣® P 1 2 0 30
Q 2 3 4 35
R 1 5 6 35
÷uøÁ 30 40 30
————————
6 D–1691
D–1692 Sub. Code
15
DISTANCE EDUCATION
First Semester
2. What is journal?
SÔ¨÷£k GßÓõÀ GßÚ?
3. What is depreciation?
÷u´©õÚ® GßÓõÀ GßÚ?
7. EOQ-Explain.
SECTION B — (5 × 5 = 25 marks)
Or
2 D–1692
R÷Ç öPõkUP¨£mkÒÍ uPÁÀPøÍU öPõsk {Pμ
C»õ£®/|mhzøu PnUQkP.
12. (a) Explain the merits and demerits of any one type of
depreciation.
HuõÁx J¸ ÁøP¯õÚ ÷u´©õÚzvß |ßø©PÒ ©ØÖ®
wø©PøÍ ÂÍUS.
Or
(b) Explain various types of tools used to analyse the
financial statements.
{v AÔUøPPøÍ B´Ä ö\´¯ £¯ß£kzu¨£k®
£À÷ÁÖ P¸ÂPøÍ ÂÍUSP.
13. (a) What is cash flow statement? Explain the
managerial uses of cash flow statement.
öμõUP Kmh AÔUøP GßÓõÀ GßÚ?
÷©»õsø©°¯¾US öμõUP Kmh AÔUøP GÆÁõÖ
EuÄQÓx Gߣøu ÂÍUS.
Or
(b) Draft the profoma of the cost sheet.
ö\»ÄuõÎß Aø©¨¦ ©õv›ø¯ ÁøμP.
14. (a) What are the objectives of inventory management in
a firm?
J¸ {ÖÁÚzvÀ \μUS ÷©»õsø©°ß ÷|õUP[PÒ
¯õøÁ?
Or
3 D–1692
(b) What is master budget? Explain the advantages of
master budget.
uø»ø©z vmh £mi¯À GßÓõÀ GßÚ? ÷©¾® Auß
|ßø©PøÍ ÂÍUS.
(iii) Contribution
RÌPõqÁÚÁØøÓ ÂÍUS
(iii) £[PΨ¦
Or
4 D–1692
SECTION C — (3 × 10 = 30 marks)
5 D–1692
R÷Ç öPõkUP¨£mkÒÍ BÀ£õ {ÖÁÚzvß C¸¨¦a
÷\õuøÚ¨ £mi¯À C¸¢x, ¯õ£õμ, C»õ£ |mhU PnUS
©ØÖ® C¸¨¦ {ø»U SÔ¨¤øÚ 31.3.2016 AßÖ u¯õ›UP.
£ØÖ C¸¨¦PÒ ÁμÄ C¸¨¦PÒ
øP°¸¨¦ öμõUP® 30,000 ‰»uÚ® 2,00,000
öPõÒ•uÀ 2,40,000 Á[Q ÷©/Á £ØÖ @ 15% 40,000
v¸¨£[PÒ 20,000 ÂØ£øÚ 3,00,000
ÁõhøP 50,000 v¸¨£[PÒ 40,000
Á›PÒ ©ØÖ® Põ¨¦PÒ 10,000 ÁõμõUPhß JxUS 20,000
ÁõμõUPhßPÒ 10,000 PhÛ¢÷uõº 37,000
£ÀÁøPU PhÚõÎPÒ 1,00,000 uμS 10,000
•u½kPÒ 80,000 ö\¾zxuØUS›¯ ©õØÖ ^mk 53,000
\μUQ¸¨¦ (1.4.15) 60,000
Gk¨¦ 28,000
uÍÁõh[PÒ 12,000
ÁμÄUS›¯ ©õØÖ ^mk 60,000
7,00,000 7,00,000
\›PmkuÀPÒ
(A) \®£Í® ¹. 2,000, Á›PÒ ¹. 8,000 öPõkUP ÷Ásk®,
¹. 10,000 Põ¨¥k •ßTmi÷¯ ö\¾zv¯x.
(B) uμS ¹. 2,000, Akzu BskUS ö\´¯ ÷Ási¯
÷Áø»US •ß Tmi÷¯ ö£Ó¨£mhx
(C) ¹. 4,200 •u½k «x Ámi ÷\º¢xÒÍx
(D) I¯U Phß Põ¨¦ ¹. 20,000 BP BUP¨£hÀ ÷Ásk®
(E) uÍ Áõh[PÒ «uõÚ ÷u´©õÚ® 10%
(F) 31.3.2016 AßÖ \μUQ¸¨¦ ¹. 9,000.
6 D–1692
17. From the following information, draw up the balance
sheet of the company
8 D–1692
RÌPõqÁØøÓ Â›ÁõP ÂÍUS
(A) ABC £S¨£õ´Ä
Machine - A Machine - B
9 D–1692
•u½mk «m¦ Põ» Ai¨£øh°¾®, C»õ£zvß
Ai¨£øh°¾® ÷©»õsø©¯õÚx G¢u C¯¢vμzøu ÷uºÄ
ö\´¯»õ® Gߣøu AÔÄÖzxP
C¯¢vμ® - A C¯¢vμ® - B
C¯¢vμ® AhUP® 42,000 15,000
B²mPõ»® 6 Á¸h® 7 Á¸h®
––––––––––––––
10 D–1692
D–1693 Sub. Code
21
DISTANCE EDUCATION
Second Semester
RESEARCH METHODS
PART B — (5 5 = 25 marks)
Or
(b) Explain the characteristics of hypothesis.
P¸x÷PõÎß/AÝ©õÚzvß £s¦PøÍ ÂÁ›.
Or
(b) Write a note on experimental research design.
÷\õuøÚ B´Ä ÁiÁø©¨¦ £ØÔ SÔ¨¦ ÁøμP.
2 D–1693
13. (a) Explain the need for sampling and its advantages.
©õv› PnUöPk¨¦ •øÓ°ß ÷uøÁ ©ØÖ® Auß
|ßø©PøÍ ÂÁ›.
Or
(b) Write a note on stratified Random sampling.
AkUS ^μØÓ ©õv› SÔzx SÔ¨¦ ÁøμP.
PART C — (3 × 10 = 30 marks)
3 D–1693
18. Prepare a questionnaire involving college students asking
them about their interest in buying mobile phones.
The main objective of the questionnaire should be about
the buying patterns, feature specification and buyer
preferences in the mobile market.
PÀ¿› ©õnÁºPÒ Aø»÷£] Áõ[SÁvÀ AÁºPÐUSÒÍ
Dk£õk SÔzu ÷PÒÂPÍh[Q¯ J¸ ÂÚõ¨£mi¯ø»z
u¯õ›UPÄ®. AzuøP¯ ÂÚõ¨£mi¯¼ß •UQ¯ ÷|õUP®
©õnÁºPÎß Aø»÷£] Áõ[S® ÷£õUS AÁØÔß
]Ó¨¤¯ÀPÒ SÔzu uPÁÀPÒ ©ØÖ® øP÷£] \¢øu°À
Áõ[S÷Áõ›ß ¸¨£[PÎß •ßÝ›ø© ÷£õßÓ uPÁÀPÒ
AvÀ Ch® ö£ØÔ¸UP ÷Ásk®.
————————
4 D–1693
D–1694 Sub. Code
22
DISTANCE EDUCATION
Second Semester
BUSINESS ENVIRONMENT
SECTION B — (5 × 5 = 25 marks)
Or
Or
3 D–1694
15. (a) Describe the recent technological developments that
have taken place in India.
C¢v¯õÂÀ \«£zvÀ HØ£mh öuõÈÀ~m£
Áͺa]PøÍ ÂÍUSP.
Or
(b) Write in detail about the New economic policy in
India.
C¢v¯õÂß ¦v¯ ö£õ¸ÍõuõμU öPõÒøP £ØÔ
›ÁõP GÊxP.
SECTION C — (3 × 10 = 30 marks)
Answer any THREE questions.
16. Examine the rationale behind the growth of public sector
in Indian business environment.
C¢v¯ ÁoPa `ǼÀ ö£õxzxøÓ {ÖÁÚ[PÎß
Áͺa]°ß Põμn[PøÍ Bμõ´¢uÔP.
17. Discuss the highlights of the EXIM policy 2009-14.
EXIM öPõÒøP 2009&14 ]Ó¨£®\[PøÍ £ØÔ
ÂÁõvUPÄ®.
18. Write a detailed note on consumer disputes redressal
agencies in India.
C¢v¯õÂÀ EÒÍ ~Pº÷Áõº ¤μa\øÚPÒ wº¨¦ •Pø©PøÍ
SÔzx ›ÁõP GÊxP.
19. What is carbon footprint? What are the measures to be
taken for reducing carbon footprint?
Põº£ß ÁÈuh[PÒ GßÓõÀ GßÚ? Aøu SøÓ¨£uØUS
GkUP¨£h ÷Ási¯ |hÁiUøPPÒ ¯õøÁ?
20. Describe the opportunities and threats presented by
globalization.
E»P©¯©õUPÀ ÁÇ[S® Áõ´¨¦PøÍ²®
Aa_ÖzuÀPøÍ²® ÂÁ›UPÄ®.
–––––––––––––––
4 D–1694
D–1695 Sub. Code
23
DISTANCE EDUCATION
Second Semester
BUSINESS LAWS
PART B — (5 × 5 = 25 marks)
Or
(b) Bring out the rights of the bailor.
¤øn Gk¨÷£õ›ß E›ø©PøÍ öÁÎUöPõnºP.
2 D–1695
12. (a) What are the duties of the railway administration
as per the Indian Railways Act, 1890?
Cμ°À÷Á \mh® 1890 Cß £i Cμ°À÷Á {ºÁõPzvß
Phø©PÒ ¯õøÁ?
Or
(b) What do you mean by maturity of negotiable
instruments? What are the rules laid down for
calculating maturity?
©õØÓzuUP BÁn[PÎß •vºÄ GßÓõÀ GßÚ?
AøuU PnUQkÁuØPõÚ ÂvPÒ ¯õøÁ?
13. (a) Brief the characteristics of marine insurance
contracts.
PhÀ\õº Põ¨¥mk J¨£¢uzvß £s¦PøÍa _¸USP.
Or
(b) Explain the procedure of registration of a
partnership firm.
J¸ Tmhõsø© {ÖÁÚzøu £vÄ ö\´²® •øÓø¯
ÂÍUSP.
14. (a) What are the functions of the General Insurance
Corporation of India?
ö£õxU Põ¨¦ÖvU PÇPzvß £oPÒ ¯õøÁ?
Or
(b) Bring out the restrictions on the powers of directors
of a company.
C¯US|ºPÎß AvPõμ[PÒ «uõÚ Pmk¨£õkPøÍ
öÁÎUöPõnºP.
15. (a) Explain the procedure for the use of digital
signature as per the Information Technology (IT)
Act, 2000.
uPÁÀ öuõÈÀ~m£Â¯À \mh® 2000&ß £i PoÛ©¯
øPö¯õ¨£zøu £¯ß£kzxÁuØPõÚ |øh•øÓø¯
ÂÍUSP.
Or
(b) What are the obligations of Public Authority as per
Right to Information Act, 2005?
uPÁÀ AÔ²® E›ø©a \mh®, 2005ß £i ö£õx
Bøn¯zvß Phø©PÒ ¯õøÁ?
3 D–1695
PART C — (3 × 10 = 30 marks)
17. Explain the rules as the delivery of goods as per the sale
of Goods Act, 1930.
\μUS ÂØ£øÚa \mh® 1930 Cß £i ö£õ¸mPÒ Â{÷¯õP®
ö\´ÁuØPõÚ Âv•øÓPøÍ ÂÍUSP.
————————
4 D–1695
D–1696 Sub. Code
24
DISTANCE EDUCATION
Second Semester
PART B — (5 × 5 = 25 marks)
Answer ALL questions, choosing either (a) or (b).
2 D–1696
(b) Write short notes on Electronic Mail.
ªßÚg\À £ØÔ ]Ö SÔ¨¦ ÁøμP.
Or
(b) Explain MIS for market development.
\¢øu ÷©®£õmiØPõÚ ÷©»õsø© uPÁÀ •øÓø©
£ØÔ ÂÍUSP.
Or
(b) What is M-Commerce? Explain briefly.
ö\À¼hzx–ÁoP® GßÓõÀ GßÚ? _¸[P ÂÁ›.
Or
(b) Bring out the societal changes of Information
Technology.
\•uõ¯zvÀ uPÁÀ öuõÈÀ ~m£® HØ£kzv¯
©õØÓ[PøÍ öÁÎUöPõnºP.
3 D–1696
PART C — (3 × 10 = 30 marks)
——————
4 D–1696
D–1697 Sub. Code
25
DISTANCE EDUCATION
Second Semester
PART B — (5 5 = 25 marks)
Or
(b) What is succession planning? What are its
objectives?
Áõ›_ E›ø©z vmhªhÀ GßÓõÀ GßÚ? Auß
÷|õUP[PÒ ¯õøÁ?
2 D–1697
12. (a) Bring out the need for conducting training needs
assessment.
£°Ø] ÷uøÁPøÍ ©v¨¥k ö\´ÁuØPõÚ
Põμn[PøÍ öÁÎUöPõnºP.
Or
(b) Explain the essential components of lecture
methods of training.
Â›Äøμ £°Ø]°ß •UQ¯ TÖPøÍ ÂÍUSP.
3 D–1697
(b) What is computerised HRIS? What are its sun
systems?
PoÛ ©¯©õUP¨£mh ©ÛuÁÍ uPÁÀ Aø©¨¦
GßÓõÀ GßÚ? Auß xøn Aø©¨¦PÒ ¯õøÁ?
PART C — (3 × 10 = 30 marks)
————————
4 D–1697
D–1698 Sub. Code
31
DISTANCE EDUCATION
Third Semester
MARKETING MANAGEMENT
2. What is Globalization?
E»P©¯©õuÀ GßÓõÀ GßÚ?
5. What is Branding?
ö£õ¸Ò SÔ¨¥k GßÓõÀ GßÚ?
8. What is advertising?
ÂÍ®£μ® GßÓõÀ GßÚ?
2 D–1698
13. (a) Explain the procedures for fixing the price of a
product.
J¸ ö£õ¸Îß Âø»°kÁuØPõÚ £À÷ÁÖ •øÓPøÍ
ÂÍUSP.
Or
(b) List out the functions of a middleman.
CøhzuμP›ß £oPøÍ¨ £mi¯¼kP.
3 D–1698
17. Explain 7P’s in service marketing mix.
÷\øÁa \¢øu¨£kzxuÀ EÒÍ 7P’s ÂÁ›.
————————
4 D–1698
D–1699 Sub. Code
32
DISTANCE EDUCATION
Third Semester
FINANCIAL MANAGEMENT
8. What is Dividend?
£[Põuõ¯® GßÓõÀ GßÚ?
PART B — (5 5 = 25 marks)
2 D–1699
13. (a) Explain the objective of Receivable Management.
PhÚõÎPÒ ÷©»õsø©°ß ÷|õUP[PøÍ ÂÍUSP.
Or
(b) Write a short note on Decision tree analysis.
•iÄ ©μ £S¨£õ´Ä £ØÔ ]Ö SÔ¨¦ ÁøμP.
Or
(b) Explain the different types of dividend policy.
£[Põuõ¯U öPõÒøP°ß £À÷ÁÖ ÁøPPøÍ ÂÍUSP.
Or
(b) Explain the concept of working capital.
|h¨¦ •u¼ß P¸zxUPøÍ ÂÍUSP.
PART C — (3 × 10 = 30 marks)
3 D–1699
18. Discuss the significance of working capital in a firm.
J¸ {ÖÁÚzvß |h¨¦ ‰»uÚzvß •UQ¯zxÁzøu
ÂÁõv.
————————
4 D–1699
D–1700 Sub. Code
31733A1
DISTANCE EDUCATION
Third Semester
Management
PART B — (5 × 5 = 25 marks)
Or
(b) Describe the various phases of trade union
movement.
öuõÈØ\[P C¯UPzvß £À÷ÁÖ £i{ø»PøÍ
ÂÍUSP.
2 D–1700
12. (a) Discuss the causes of inter union rivalries.
öuõÈØ\[P[PÐUS Cøh÷¯ {»Ä® ÷£õmiUPõÚ
Põμn[PÒ ÂÁõvUP.
Or
(b) Describe the evolution of international labour
movement.
\ºÁ÷u\ öuõÈ»õͺ C¯UPzvß ÷uõØÓzvøÚ
ÂÁ›UPÄ®.
13. (a) What are labour welfare funds? Why are they
needed?
öuõÈ»õͺ |»ß {v GßÓõÀ GßÚ? Auß ÷uøÁø¯
Á¼²ÖzxP.
Or
(b) Describe the types of negotiations.
÷£a_ Áõºzøu°ß £À÷ÁÖ ÁøPPøÍ ÂÁ›UPÄ®.
—————
4 D–1700
D–1703 Sub. Code
31734A2
DISTANCE EDUCATION
Third Semester
LABOUR LEGISLATIONS – I
2. Who is an Occupier?
BUQ쪨£õͺ GߣÁº ¯õº?
PART B — (5 5 = 25 marks)
2 D–1703
13. (a) Explain the causes and remedies of Industrial
Disputes.
öuõÈÀ uPμõÖPÎß Põμn[PÒ ©ØÖ® wºÄ •øÓ
£ØÔ ÂÁ›.
Or
(b) Enumerate the procedure for retrenchment.
BmSøÓ¨¦ |øh•øÓø¯ ÂÍUSP.
PART C — (3 × 10 = 30 marks)
3 D–1703
17. Write a short note on the following with reference the
Workmen’s Compensation Act, 1923.
(a) Dependant
(c) Wages
(d) Workman.
|mh Dk \mh®, 1923 Cß Ai¨£øh°À ]Ö SÔ¨¦ ÁøμP.
(B) \õº¢v¸¨÷£õº
(C) T¼
(D) ÷Áø»¯õÒ
————————
4 D–1703
D–1706 Sub. Code
31735A3
DISTANCE EDUCATION
Third Semester
1. What is training?
£°Ø] GßÓõÀ GßÚ?
SECTION B — (5 × 5 = 25 marks)
Or
Or
2 D–1706
(b) Write a note on:
SÔ¨¦ ÁøμP :
(i) £o £S¨£õ´Ä
Or
Or
Or
3 D–1706
SECTION C — (3 × 10 = 30 marks)
–––––––––––––––
4 D–1706
D–1701 Sub. Code
31733B1
DISTANCE EDUCATION
Third Semester
MARKETING OF SERVICES
PART B — (5 × 5 = 25 marks)
2 D–1701
(b) Explain the development of a marketing strategy.
\¢øu°køP Ezv Áͺa]ø¯ ÂÍUSP.
Or
(b) Describe the key steps involved in customer
retention process.
ÁõiUøP¯õͺ uUPøÁzu¼ß Ai¨£øh ÁøμÄPÒ
¯õøÁ?
Or
(b) Define CRM. What are its objectives and process in
an organisation.
~Pº÷Áõº EÓÄ ÷©»õsø© & Áøμ¯Ö. J¸
{ÖÁÚzvß CRMß ÷|õUP[PÒ ©ØÖ® £i{ø»PÒ
¯õøÁ?
Or
(b) Discuss the challenges involved in transport
services marketing.
÷£õUSÁμzx ÷\øÁ \¢øu°ku¼À EÒÍ \ÁõÀPøÍ
ÂÁõvUPÄ®.
3 D–1701
PART C — (3 × 10 = 30 marks)
18. Define marketing mix. Explain the concept of 7P’s and its
significance.
\¢øu°¯À P»¨¦ TÖPÒ SÔzx Áøμ¯Ö. 7P’sß ÷|õUP®
©ØÖ® •UQ¯zxÁ® SÔzx ÂÍUPÄ®.
———————
4 D–1701
D–1704 Sub. Code
31734B2
DISTANCE EDUCATION
Third Semester
PROMOTIONAL MANAGEMENT
SECTION B — (5 × 5 = 25 marks)
Or
(b) What are the objectives of advertising?
ÂÍ®£μzvß ÷|õUP[PÒ ¯õøÁ?
Or
2 D–1704
(b) Indicate the role of social media in advertisement.
ÂÍ®£μzvÀ \‰P FhP[PÎß £[øP TÖP.
Or
(b) Outline the importance of direct marketing.
÷|μi \¢øu¨£kzxu¼ß •UQ¯zxÁzøu ÷PõimkU
PõmkP.
Or
(b) Describe the objectives of sales force management.
ÂØ£øÚ SÊ ÷©»õsø©°ß ÷|õUP[PøÍ ÂÁ›.
Or
(b) What are the bases for promotional evaluation?
÷©®£õmk ©v¨¥miØPõÚ uÍ[PÒ ¯õøÁ?
3 D–1704
SECTION C — (3 × 10 = 30 marks)
——————
4 D–1704
D–1707 Sub. Code
31735B3
DISTANCE EDUCATION
Third Semester
PRODUCT MANAGEMENT
1. Define Product.
ö£õ¸Ò Áøμ¯Ö.
2. What is commodity?
¯õ£õμ \μUS GßÓõÀ GßÚ?
SECTION B — (5 × 5 = 25 marks)
Or
(b) Distinguish between product and service.
ö£õ¸øÍ²® ÷\øÁø¯²® ÷ÁÖ£kzxP.
Or
(b) List the stages in new product development process.
¦v¯ ö£õ¸Ò E¸ÁõUP £i{ø»PÎß £À÷ÁÖ
Pmh[PøÍ £mi¯¼kP.
2 D–1707
13. (a) What are the characteristics of brand loyalty?
¯õ£õμUSÔ Â_Áõ\zvß £s¦PÒ ¯õøÁ?
Or
(b) Distinguish between brand equity and brand image.
¯õ£õμUSÔ ÷|ºø© ©ØÖ® ¯õ£õμUSÔ
©Ú¨£i©® ÷ÁÖ£kzxP.
14. (a) Bring out the sources of innovation.
¦v¯ Psk¤i¨¤ØPõÚ ‰»õuõμ[PøÍ £mi¯¼kP.
Or
(b) What are the reasons for product failure?
ö£õ¸Ò ÷uõÀÂUPõÚ Põμn[PÒ ¯õøÁ?
15. (a) List out the 7s framework in new product
development.
¦v¯ ö£õ¸Ò ÷©®£õk E¸ÁõUPzvÀ 7s Pmhø©¨ø£
£mi¯¼kP.
Or
(b) Explain the necessity of brand positioning.
¯õ£õμUSÔ {ø»¨£kzu¼ß AÁ]¯zøu ÂÍUSP.
SECTION C — (3 × 10 = 30 marks)
Answer any THREE questions.
16. Explain the classification of product with suitable
examples.
ö£õ¸Ò ÁøP¨£õmøh GkzxUPõmkPÐhß ÂÍUSP.
17. Elaborate the different branding strategies.
£À÷ÁÖ Â¯õ£õμUSÔ EzvPøÍ £ØÔ ÂÁ›.
3 D–1707
18. Bring out the success and failures in launch of new
product in India.
C¢v¯õÂÀ ¦v¯ ö£õ¸Ò \¢øu¨£kzxu¼À EÒÍ öÁØÔ
÷uõÀÂPøÍ £mi¯¼kP.
20. Describe each of the main stages of the product life cycle.
ö£õ¸Ò ÁõÌUøP _ÇØ]°ß •UQ¯ {ø»PøÍ ÂÁ›.
——————
4 D–1707
D–1702 Sub. Code
31733C1
DISTANCE EDUCATION
Third Semester
MANAGEMENT OF FUNDS
1. What is Capitalization?
2 D–1702
13. (a) Explain any four Global financial instruments in
detail.
Or
Or
15. (a) What are the Pros and Cons of venture capital?
Or
3 D–1702
PART C — (3 10 = 30 marks)
Answer any THREE questions.
————————
4 D–1702
D–1705 Sub. Code
31734C2
DISTANCE EDUCATION
Third Semester
1. What is investment?
•u½k GßÓõÀ GßÚ?
2. Define risk.
Chº Áøμ¯Ö.
3. What is speculation?
FP ÁõoP® GßÓõÀ GßÚ?
PART B — (5 × 5 = 25 marks)
Or
(b) Safety, liquidity and profitability are the important
objectives of investment management - Elucidate.
‘£õxPõ¨¦’, ‘}ºø©z ußø© ©ØÖ® C»õ£ªSø©÷¯
•u½mk ÷©»õsø©°ß •UQ¯ ÷|õUP[PÍõS® &
öuÎÄ£kzxP.’
2 D–1705
12. (a) What are the advantages of investing in preference
shares?
Or
Or
Or
3 D–1705
15. (a) Explain how the portfolio performance will be
evaluated.
•u½mkz öuõS¨¤ß ö\¯ÀvÓøÚ GÆÁõÖ
©v¨¤kÁx Gߣøu ÂÍUS.
Or
(b) Explain the contribution of Treynor and Jenson in
portfolio performance evaluation.
•u½mk P»øÁ ö\¯ÀvÓß ©v¨¥miÀ iøμÚº
©ØÖ® áõß\Ûß £[PΨø£ ÂÍUSP.
PART C — (3 × 10 = 30 marks)
4 D–1705
D–1708 Sub. Code
31735C3
DISTANCE EDUCATION
Third Semester
2 D–1708
13. (a) What are the regulations of the SEBI meant for
Lead Managers?
•ußø© ÷©»õͺPÐUPõÚ C¢v¯ £[S ©ØÖ®
£›ÁºzuøÚ Áõ›¯zvß (SEBI) JÊ[S•øÓ ÂvPÒ
¯õøÁ?
Or
(b) Bring out the importance of Credit rating.
Phß ö£Ö uSv ©v¨¥miß •UQ¯zxÁzøu
öÁÎUöPõnºP.
Or
(b) What are the various sources of investor
information in India?
C¢v¯õÂÀ •u½mhõͺ uPÁ¼ß Buõμ[PÒ ¯õøÁ?
Or
(b) How do the investor Associations in India protect
the interest of the investors?
C¢v¯ •u½mhõͺ \[P[PÒ •u½mhõͺPÎß
|»øÚ GÆÁõÖ £õxPõUQßÓÚ?
3 D–1708
PART C — (3 10 = 30 marks)
19. Examine the role of the RBI in the gilt edged securities
market.
ö£õß §a_ DkPÒ \¢øu°À C¢v¯ ›\ºÆ Á[Q°ß
£o°øÚ Bμõ´P.
————————
4 D–1708
D–1709 Sub. Code
31741
DISTANCE EDUCATION
Fourth Semester
PART B — (5 5 = 25 marks)
Or
(b) Explain the merits and limitations of Mass
Production.
ö£›¯ AÍÂÍõÚ EØ£zv°ß |ßø© ©ØÖ®
wø©PøÍ ÂÍUSP.
2 D–1709
12. (a) Write a detailed note on Toyata Production system.
öhõ÷¯õmhõ EØ£zv ÷©»õsø© Aø©¨¦ SÔzx
›ÁõÚ Pmkøμ GÊxP.
Or
(b) Distinguish between CAD and CAM with clear-art
parameters.
CAD ©ØÖ® CAM BQ¯ÁØÔß JØÖø©
÷ÁØÖø©PøÍ PõμoP÷Íõk ÂÍUPÄ®.
Or
(b) Discuss the various techniques of Plant location.
Give suitable examples.
öuõÈØTh® Aø©US® Ch® SÔzu ~m£[PøÍ
ö£õ¸zu©õÚ Euõμn[PÐhß ÂÁõvUP.
Or
(b) Enumerate the functions of MRP.
MRP ß ö\¯À£õkPÒ SÔzx ÂÍUPÄ®.
Or
3 D–1709
(b) Write a brief note on the following :
(i) JIT
(ii) 6 sigma.
RÌÁ¸ÁÚÁØøÓ¨ £ØÔ SÔ¨¦ GÊxP :
(i) JIT
(ii) 6 ]U©õ.
PART C — (3 10 = 30 marks)
————————
4 D–1709
D–1710 Sub. Code
31742A1
DISTANCE EDUCATION
Fourth Semester
COMPENSATION MANAGEMENT
1. Define Wages.
Fv¯® Gߣøu Áøμ¯Ö.
2 D–1710
13. (a) Explain the significance of wage differentials.
Fv¯ ÷ÁÖ£õmiØPõÚ •UQ¯zxÁzøu ÂÍUPÄ®.
Or
(b) Enumerate the process of surveying pay practices.
Fv¯ ÁÇ[PÎß |øh•øÓPøÍ uμÄ ‰»® AÔuÀ
SÔzx ÂÁ›UPÄ®.
3 D–1710
17. Enumerate the payments of Bonus Act with its features
merits and applications.
FUP Fv¯a \mhzvß TÖPÒ, |ßø©PÒ ©ØÖ® Auß
ö\¯À£õkPÒ SÔzx ÂÍUPÄ®.
————————
4 D–1710
D–1711 Sub. Code
31743A2
DISTANCE EDUCATION
Fourth Semester
LABOUR LEGISLATIONS – II
4. Who is an employee?
Fȯº GߣÁº ¯õº?
SECTION B — (5 × 5 = 25 marks)
Or
2 D–1711
(b) Explain the steps in the computation of gross profit
for the purposes of bonus. Write a detailed note on
the bonus formula given in the payment of Bonus
Act, 1965.
FUP Fv¯zvØPõÚ ö©õzu C»õ£zøu PnUQk®
ÁÈ•øÓPøÍ ÂÍUPÄ®. FUTv¯® ÁÇ[PÀ \mh®
1965 CÀ öPõkUP¨£mkÒÍ `zvμzøu ›ÁõP
SÔ¨¦ ÁøμP.
Or
(b) Discuss the provisions regarding fixation of wage
periods and time of payment of wages under the
payment of Wages Act.
T¼ ÁÇ[PÀ \mhzvß RÌ T¼ ÁÇ[S® |õmPÒ
©ØÖ® T¼ ÁÇ[P¨£k® Põ»® {ºn¯® öuõhº£õÚ
ÂvPøÍ ÂÁõvUPÄ®.
Or
3 D–1711
(b) Explain the procedure for fixing and revising the
minimum wages.
]Ö©U T¼ {ºn¯® ©ØÖ® v¸zu® ö\´u¼À EÒÍ
ö\¯À•øÓPøÍ ÂÍUPÄ®.
Or
(b) Discuss and explain the general provision regarding
offences and penalties arising out of payment of less
than minimum rates of wages of employees.
]Ö©U T¼ ÂQuzøu Âh SøÓÁõP ÷Áø»¯õÒ T¼
ö\¾zu¨£k® ÷£õx GÊ® SØÓ[PÒ ©ØÖ®
A£μõu[PÐUPõÚ ö£õxÁõÚ \mh[PøÍ ÂÁõvzx
ÂÍUPÄ®.
Or
(b) Can minor be admitted as a member of a trade
union? What is the penalty for supplying false
information regarding a trade union?
CÍÁº öuõÈØ\[Pzvß EÖ¨¤ÚμõP AÝ©vUP
•i²©õ? öuõÈØ\[P® öuõhº£õÚ uÁÓõÚ
uPÁºPøÍ AΨ£uõÀ QøhUPö£Ö® A£μõu® ¯õx?
4 D–1711
SECTION C — (3 × 10 = 30 marks)
16. Explain and illustrate the rule of set on and set off of
allocable surplus.
5 D–1711
20. Explain the procedure for certificate of standing orders.
What are the condition for their certification? What is
their duration?
——————
6 D–1711
D–1712 Sub. Code
31744A3
DISTANCE EDUCATION
Fourth Semester
ORGANIZATIONAL DEVELOPMENT
2 D–1712
13. (a) Explain the ethical standards in Organizational
Development.
Or
Or
Or
3 D–1712
SECTION C — (3 × 10 = 30 marks)
–––––––––––––––
4 D–1712
D–1713 Sub. Code
31742B1
DISTANCE EDUCATION
M.B.A. (General) DEGREE EXAMINATION,
DECEMBER 2021.
Fourth Semester
INTERNATIONAL MARKETING
(CBCS 2018 – 2019 Academic year onwards)
Time : Three hours Maximum : 75 marks
SECTION A — (10 2 = 20 marks)
Answer ALL the questions.
1. What do you mean by international marketing?
\ºÁ÷u\ \¢øu°køP Gߣuß ö£õ¸Ò GßÚ?
2. What are the objectives of Product Promotion?
ö£õ¸Ò ÷©®£õmiß ÷|õUP[PÒ ¯õøÁ?
3. What is the necessity of defining a proper Price for
Product?
ö£õ¸Îß \›¯õÚ Âø»ø¯ Áøμ¯ÖUP ÷Ási¯ AÁ]¯®
GßÚ?
4. What are the features of Credit System?
Phß Aø©¨¤ß A®\[PÒ ¯õøÁ?
5. What do you mean by product adaptation?
ö£õ¸Ò uÊÁÀ GßÓõÀ GßÚ?
6. List down the advantages of Product Position.
ö£õ¸Ò {ø»¨£kzu¼ß |ßø©PøÍ £mi¯¼k[PÒ.
7. What do you mean by Product Branding?
2 D–1713
13. (a) Define dumping and describe the reasons for
dumping.
Or
Or
Or
3 D–1713
SECTION C — (3 × 10 = 30 marks)
–––––––––––––––
4 D–1713
D–1714 Sub. Code
31743B2
DISTANCE EDUCATION
Fourth Semester
2 D–1714
13. (a) What are the types and traits of salesmanship?
Or
Or
SÔ¨ö£ÊxP :
Or
3 D–1714
PART C — (3 10 = 30 marks)
Answer any THREE questions.
16. Explain the various approaches to the study of
marketing.
\¢øu°køP £°ÀÁuØPõÚ £À÷ÁÖ AqS•øÓPøÍ
ÂÁ›.
›ÁõÚ Âøh¯Î :
LMS, OMS, WCS, TMS.
————————
4 D–1714
D–1715 Sub. Code
31744B3
DISTANCE EDUCATION
Fourth Semester
PART B — (5 × 5 = 25 marks)
Or
(b) What are the factors to be considered by a retailer
while undertaking internal appraisal?
EÒ ©v¨¥miß ÷£õx J¸ ]Ö ÁoPº PÁÚzvÀ
öPõÒÍ ÷Ási¯ PõμoPÒ ¯õøÁ?
2 D–1715
12. (a) As a retailer, how would you identify the critical
success factors?
J¸ ]Ö ÁoPμõP •UQ¯ öÁØÔU PõμoPøÍ
G[VÚ® PshÔú?
Or
(b) What are the internal strengths of a firm that
succeed in cost leadership?
AhUP Âø»z uø»ø© ²Uv°À öÁØÔ ö£Ö®
{ÖÁÚzvß EÒ Á¼ø©PÒ ¯õøÁ?
Or
(b) Examine the merits and drawbacks of portfolio
analysis.
C»õUPõ £S¨£õ´Âß |ßø©PÒ ©ØÖ®
SøÓ£õkPøÍ Bμõ´P.
Or
(b) What are the key product line strategies adopted by
a retailer?
J¸ ]Ö ÁoPº £¯ß£kzx® ö£õ¸Ò ÁøPPÒ \õº¢u
²UvPøÍ ÂÍUSP.
3 D–1715
15. (a) As a retailer how would you link organizational
culture and strategy?
J¸ ]Ö ÁoPμõP {ÖÁÚ P»õa\õμzøu²®
²Uvø¯²® GÆÁõÖ Cøn¨¥ºPÒ?
Or
(b) What are the four types of strategic controls?
²UvU Pmk¨£õmiß |õßS ÁøPPÒ ¯õøÁ?
PART C — (3 × 10 = 30 marks)
4 D–1715
D–1716 Sub. Code
31742C1
DISTANCE EDUCATION
Fourth Semester
2 D–1716
13. (a) State the procedure for Extension and Cancellation
of Forward contracts.
Or
Or
Or
3 D–1716
SECTION C — (3 × 10 = 30 marks)
–––––––––––––––
4 D–1716
D–1717 Sub. Code
31743C2
DISTANCE EDUCATION
Fourth Semester
2 D–1717
(b) Explain the operating policies to deal with risk.
Chøμ \©õΨ£uØUPõÚ C¯UP öPõÒøPPøÍ
ÂÁ›UPÄ®.
13. (a) Write a short note on IRR. State the merits and
demerits of IRR method.
EÒDmk ÂQu® ]Ö SÔ¨¦ ÁøμP. EÒDmk ÂQu
•øÓ°ß |ßø©PÒ ©ØÖ® wø©PøÍ SÔ¨¤kP.
Or
(b) What is Working Capital? Explain the significance
of working capital Management of MNCs.
|h¨¦ ‰»uÚ® GßÓõÀ GßÚ? £ßÚõmk
{ÖÁÚ[PÎß |h¨¦ ‰»uÚ ÷©»õsø©°ß
•UQ¯zxÁzøu ÂÍUSP.
14. (a) Explain the fundamental goal of a firm’s credit
policy. Why does a firm give cash discount to its
debtors? Discuss.
{ÖÁÚzvß Phß öPõÒøP°ß ÷|õUPzvøÚ
ÂÍUSP. {ÖÁÚ® uÚx PhÚõÎPÐUS öμõUPz
uÒУi Hß öPõkUQßÓx? ÂÁõvUPÄ®.
Or
(b) Define risk and uncertainty. State its features.
Explain the risk and uncertainty models.
Chº ©ØÖ® I¯¨£õmiß Áøμ»UPn® u¸P.
AÁØÔß C¯À¦PøÍ SÔ¨¤kP. Chº ©ØÖ®
I¯¨£õmiß ©õv›PøÍ ÂÍUPÄ®.
15. (a) Distinguish between offshore production and local
purchase.
öÁÎ|õmk EØ£zv ©ØÓ® EÒѺ öPõÒ•uÀ
CÁØøÓ ÷ÁÖ£kzxP.
Or
(b) Describe the various international long term
financing instruments.
\ºÁ÷u\ }sh Põ» {vU P¸ÂPøÍ ÂÁ›UPÄ®.
3 D–1717
SECTION C — (3 10 = 30 marks)
————————
4 D–1717
D–1718 Sub. Code
31744C3
DISTANCE EDUCATION
M.B.A. (General) DEGREE EXAMINATION,
DECEMBER 2021.
Fourth Semester
PROJECT FINANCE
(CBCS 2018-19 Academic Year Onwards)
SECTION B — (5 × 5 = 25 marks)
12. (a) What are the probable sources from which idea for a
project may be generated?
J¸ vmh ÷¯õ\øÚUPõÚ Buõμ[PÒ ¯õøÁ?
Or
2 D–1718
(b) Explain the process of Scouting and scanning of
project idea.
vmh ÷¯õ\øÚ°ß \õμnº ©ØÖ® ì÷PÛ[
ö\¯À•øÓø¯ ÂÍUS[PÒ.
3 D–1718
SECTION C — (3 10 = 30 marks)
———————
4 D–1718