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Coursera Design Thinking - Peer-Graded Assignment

The document discusses applying design thinking to enhance a startup's fragmented onboarding process for new employees. The author chose the "Storytelling" tool to address the challenge. They created a narrative centered around a relatable character's experience joining the company, incorporating visual aids. This provided insight into new employees' emotional journeys and highlighted opportunities to improve the onboarding process. Going forward, the author proposes combining storytelling with visualization tools and iterative learning approaches to create a more comprehensive solution embracing design thinking principles.

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Linh Hoàng Hương
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2K views

Coursera Design Thinking - Peer-Graded Assignment

The document discusses applying design thinking to enhance a startup's fragmented onboarding process for new employees. The author chose the "Storytelling" tool to address the challenge. They created a narrative centered around a relatable character's experience joining the company, incorporating visual aids. This provided insight into new employees' emotional journeys and highlighted opportunities to improve the onboarding process. Going forward, the author proposes combining storytelling with visualization tools and iterative learning approaches to create a more comprehensive solution embracing design thinking principles.

Uploaded by

Linh Hoàng Hương
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Tool applied: Storytelling

Challenge & Selection


The challenge I chose for applying design thinking is to enhance the onboarding process for new
employees in a fast-growing tech startup. The current onboarding process is fragmented and lacks
engagement, leading to a steep learning curve and decreased productivity among new hires. For this
challenge, I selected the "Storytelling" tool from Module 2. Storytelling is a powerful technique that
involves crafting narratives to convey ideas, experiences, and emotions. I chose this tool because it has
the potential to create a compelling and relatable experience for new employees, helping them connect
with the company's culture, values, and objectives. The tool resonated with me, as it aligns well with the
human element of the onboarding process and can effectively address the issues faced by the startup.
Application
To apply storytelling, I began by identifying key stakeholders and conducting interviews with current
employees, especially those who recently went through the onboarding process. I collected anecdotes,
experiences, and insights from their journeys. I then created a narrative that centered around a relatable
character's experience joining the company, including challenges, successes, and personal growth. Visual
aids, such as graphics and images, were incorporated to enhance engagement and understanding.
Insight
Applying storytelling to the onboarding challenge provided a profound insight into the emotional journey
of new employees. The narrative allowed me to capture their perspective, highlighting pain points and
opportunities for improvement that might not have been apparent through traditional analysis. This
insight broadened my understanding of design thinking's capacity to foster empathy and create a more
holistic approach to problem-solving. Storytelling not only humanized the onboarding process but also
emphasized the importance of emotional connection in driving innovation.
Approach
In future endeavors, I would consider applying the "Visualization" tool from Module 1 in conjunction
with storytelling. Creating visual representations, such as flowcharts or diagrams, could further elucidate
the onboarding process and help in identifying areas for optimization. Combining visualization with
storytelling could provide a comprehensive overview of the challenges, solutions, and potential outcomes.
Additionally, incorporating elements of "Learning Launch" from Module 4 could facilitate continuous
improvement by gathering feedback from new hires and iterating on the onboarding experience over time.

In conclusion, the application of storytelling to the onboarding challenge provided a unique and insightful
perspective that enriched my understanding of design thinking. Storytelling, with its emphasis on
empathy and emotional connection, revealed the untapped potential for innovation within the startup's
onboarding process. By integrating visualization and iterative learning approaches in the future, I aim to
create a more comprehensive and effective solution that addresses the challenge while embracing the
principles of design thinking. Through this experience, I've come to appreciate the transformative power
of design thinking tools in shaping innovative solutions.

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