CHAPTER II

INTERVIEW SKILLS

The purpose of an interview is twofold:

(1) obtaining certain information from the candidate which he/she alone
knows and can be gathered only by a face-to-face interaction;

(2) making an on-the-spot study of a candidate’s verbal behaviour under

given circumstances.

Therefore, the interview is a scientific technique to judge human

behaviour in a given situation and all those qualities which cannot be exposed
through a written examination. As every scientific technique has a set process,
the interview too being a scientific analysis of human behaviour, is a step-by-step
process, with the following stages:

 Initiating the interview

 Exposing the candidate’s academic level and general awareness
 Analysing the candidate’s psychological behaviour
 Summing up the interview
 Arriving at the conclusion

2.1 While Preparing for The Interview

It is advised to research about the company you are going to for the
interview. Employers show interest in candidates posing intelligent questions and
striking intelligent conversation with the interviewer based on their knowledge
about the organization. Candidates who are caught unawares about the company-
what its core area is and what position is being offered-score negatively with the
interviewer.

A recent survey confirms that employers say the most common deficiency
among job candidates is that they don’t know much about the company. If you
are preparing for an interview, you can find a lot of information about many
companies, including links to their Web sites (and information about products
and services) online.

Getting Firm on Facts Before Interview

 Important people in the company

 Major products manufactured or services provided
 Size in relation to turnover and employees
 Locations
 Organizational structure of the company
 Major competitors
 Opinion of clients, vendors and competitors about the company
 Recent media reports about the company

2.2 Preparing for the job interview

Memorizing good answers is not enough preparation for the job interview.
Spending three, four or even more hours to prepare for a job interview is
recommended by career experts. You should become familiar with the company,
its products or services, its competitors, the industry in which it operates, and
decide how your skills will benefit the company so that you can answer interview
questions such as ‘Why do you want to work for us?’ "What do you know about
our company?’ and ‘How can you benefit our company?’ If you do this, your
odds of beating out your competitors increase dramatically.
 Do research before the interview. The best way to start researching a
company is simply to type the name of the company into the search form at a
major search engine such as Google, or if it is a big company, go right to the Web
site: www.nameofcompany.com. Once you know more about the company and its
industry, you can better match your skills and qualifications to the company’s
needs. Now you are ready to prepare for those tough job interview questions.

If the company is small and doesn’t have a web site, try to learn more
about the industry in which it is situated so that you can speak intelligently about
current trends and problems in that industry. However, even small companies
usually have a Web site these days, so it is better if you go on the Internet and
find out more about the company.

Topics to research. When researching a company, you should know the

answers to the-following general questions before you-show up for the interview:

 How old is the company?

 How large is it?
 What are its products or services?
 Who are its customers?
 Who are its major competitors?
 What is its reputation/industry standing?
 What are, its new products or services?
 What are its short and long-term goals?
 How has the company resolved problems?
 Have there been recent employee layoffs?
 Where is the company’s headquarters located?
 What are the backgrounds of the managers?
 What training programmes are offered?
 However, if you are to be interviewed for a higher management post,
you need to know about the organization on the following lines:
  What is the business strategy (often the hardest piece of information of
all to acquire and analyse) and though it’s not in the public domain,
how can you be expected to work to support it?
 The key projects, on which the future growth is being based.
 Use of technology in terms of new products and services.
 How the new technologies will affect sourcing?
 What customer needs the organization is most anxious to meet?
 What abilities and skills-technical or managerial-are being regarded?
 Where is the investment being made?
 What competitors are most admired/feared and what is it that they do
that this organization doesn’t?
 What customers they are most likely to gain? 0 What legislation could
impact on business and how?
 Where are the jobs growing and shrinking?
 Which functions and individuals seem to have the most power in
strategic decision making?
 What are the priorities of key decision makers?
 What could be expected of you on short-term and long-term basis in
the post you have applied for?

2.2.1 Some Dos

A Day Before the Interview

 Choose a well-tailored dress and ensure that it is well-ironed and clean

and that no buttons are missing. The dress you choose should suit the
job you are applying for.
 Shoes should be polished and you should have a matching pair of
socks to go with them.
  As with clothes, the same goes for the turban, if you have one. It
should be clean, matching with your dress and neatly tied.
 Carry a folder having your certificates, mark sheets and other
necessary documents arranged in a perfect chronological order.
 Prepare yourself mentally to counter the questions regarding your
résumé. Have a look at your résumé, mark sheets and other
certificates.
 Make sure your general knowledge is up-to-date and you have all the
essential facts regarding your industry up your sleeve.
 Even minute things matter in an interview. So, make sure you have a
pocket comb handy and the time on your wrist watch is correct.
 Put your interview-call letter at the top in your folder and check the
time designated for your interview just to make sure that you are on
time.
 You should be aware of the latest happenings and for that, note down
important news items in the night news bulletin.

On the day of the interview

 One of the most important things to do on the day of the interview is to

go through newspapers and make a note of important headlines.
 Try to catch some news on TV if you can manage.
 Keep last-minute panic at bay; make sure you get ready before time to
be able to gather the folder and other items.
 Leave for the interview venue early keeping a margin for any
unforeseen factor which might delay your reaching the destination.
 Be courteous when you introduce yourself at the destination.
 Communicate with other candidates while waiting for your interview.
 Discuss latest happenings and current affairs with them.
  Get more knowledge about the company through the materials
provided to you.
 Have a firm handshake.
 Listen carefully.
 Be positive with your body language to show your interest.
 Your gestures also matter a lot; so, smile, nod and give nonverbal
feedback at the appropriate time.
 Do enquire about the next step in the interview process. Do not forget
to thank the interviewer.
 After your interview is over, write a thank-you letter to the person you
have spoken to.

During The Interview

 Show your courteous side during the course of the interview and the
use of words like ‘thank you’ or ‘please’ is recommended.
 Meet the interviewer as an equal. His/her job is to find the best person
for the job and you are there to grab it. So, feel confident and be relaxed.
 Sometimes the interviewer asks confusing questions. At this point of
time maintain your cool and try to answer them with clarity.
 Be on your toes throughout the interview.
 Make sure that when you speak, your voice should be clear and loud
enough for the interviewer to hear.
 You should be a good listener, so be attentive when the question is put
across to you. If you are still not able to hear the question, then request
the members to repeat it by saying, ‘I beg your pardon.’ Don’t start
your answer until you have understood what is being asked.
 Your answers should be balanced and intelligent but you should be
quick with your reply. You can help the interviewer form a proper
judgement about you only by giving your best.
  Be calm throughout the interview. Present yourself as a person who is
confident and ambitious.
 In case there is an interview panel, look at all the members while giving
your reply. Do not look at a particular member of the board.
 Look at the board member directly when you are answering a particular
question from him/her.
 You should be very comfortable during the interview and not give out
‘negative vibes.’
 Change your facial expression according to the demand of the situation.
If you are being asked a serious question, adopt a serious expression.
 Do not leave any opportunity to thank if you are being praised for the
response you have given.

After the interview

❖ Leave the chair only when the interviewer asks you to leave.
❖ Do not forget to thank the chairman and other board members after the
interview. Sometimes the interviewer extends his/her hand after the
interview.
❖ Do not let this opportunity go by. Give a firm handshake as it shows
your confidence.
❖ After you get up, put the chair in its proper place with elegance.

2.2.2 Some Don’ts

After the dos here are some don’ts which you should take care of.

On the day of the interview

 To be able to deliver your best, make sure you have a good sleep.
 So, it is important that you don’t remain awake late in the night before
the interview day.
  Make sure you don’t eat too much at breakfast as it can make you
lethargic and uncomfortable.

During The Interview

 Don’t forget to close the door behind you as soon as you enter the
interview hall.
 Don’t forget to ask for the permission of the interviewer before coming
in.
 Don’t forget to wish the board or the interviewer according to the time
of the day.
 Don’t sit down without having the instruction of the interviewer to do
so.
 Don’t initiate in an interview. It is the interviewer who starts the
conversation.
 Don’t be fast when you speak. Each and every word coming out of your
mouth must be clear and loud enough for the interviewer to hear.
 Don’t go extravagant with your gesticulations. Behave normally and be
relaxed.
 Don’t act emotionally to earn the favour of the interviewer.
 Don’t interrupt the interviewer. Once the interviewer is through with
what he/she has to say, start making your reply.
 Don’t start any unruly debate. Be very measured in your responses.
 Don’t ignore the questions put across. If questions are directed at you
by two or three members consecutively, answer each one of them.
 Don’t provide your interviewer with replies that are not correct. If you
do not know something or are not sure about it then say it. But be polite,
like you can say, ‘Sir, I am sorry but I do not know about it.’
 Don’t tinker around with your hair, cuffs or buttons, else the
interviewer will be forced to believe that you are nervous.
  Don’t change your argument; rather you should support your case with
logical reasons.
 Don’t be of the same opinion on each and everything that the
interviewer says. If you have logical reasons to support your answer
then tell the interviewer so. But be very gentle in your disagreement as
well. You can say, ‘I beg to differ sir….’
 Don’t try to impress the interviewer by giving a reply which pleases
him/her and is biased. This will depict you in a bad light.
 Don’t act in an immature way by raking up politically controversial
issues. D0 not try to gain the favour of the interviewer by taking a stand
against or in favour of any particular community.
 Don’t give up. Don’t change the topic until it is changed by the
interviewer.
 Don’t miss the opportunity to thank the interviewer if he/she praises
you.

After The Interview

 Don’t be overenthusiastic after the interview is over and offer your

hand first for handshake. Shake hands only if the interviewer offers
his/hers.
 After the interviewer asks you to leave and you start to walk back to
the door, don’t look back. You are still being observed with regard to
your manner of leaving the room.
 Don’t forget to close the door after you leave the room.

2.2.3 Preparation Guide for the Interview

Before entering the interview, prepare yourself objectively by completing

the following checklist. It will not be easy; in fact, it’s likely to prove frustrating
and quite difficult. But it will be helpful. This preparation will make you more
informed and more focused, help you anticipate and practice likely interview
questions and answers, and put you more at ease and in control of the interview
process.

2.2.4 General Interview Preparation

Here’s a list of questions that you should consider your answers for when
preparing...

 Why are you the best person for the job?

 What relevant experience do you have?
 Why are you interested in working for this company?
 What do you know about this company?
 What are your salary requirements?

2.3. Types of Interviews

There are many different types of interviews as well as interview methods
and techniques. Every job is different, so he prepared! You may experience a
combination or all of these. Also, remember that in professional interviewing,
you will almost always go through a series of interviews. As a general rule, each
subsequent interview will become longer and more detailed Remember that the
key to success is to be well prepared for every interview.

 Screening Interviews

Screening interviews are generally conducted when an employer has a

large applicant pool which they want to narrow down to a more manageable
number. The purpose is to “weed out” the applicants who are obviously not a fit.
  Phone Interviews

Most screening interviews are done by phone, but phone interviews

will also be used for other reasons, such as geographic obstacles the applicant
lives in another city or state. In this case, phone interviews will be longer and
more detailed.

 The Skype Interview

Skype video interviews take the phone-screening interview to the next

level, and they're becoming a regular part of the job application process for many
companies. From choosing the right on-screen look to making sure all of your
tech systems area go, you'll want to be 100% ready for your TV debut.

 One-on-One Interviews

This is the most common interview method and involves you and the
interviewer alone in a private office. Once you are face-to-face with the
interviewer your dress, appearance, non-verbal communication skills and other
Visual factors, as well as your verbal communication skills will come into play.

 Panel Interviews

Panel interviews are very efficient from the employer’s perspective

because it allows them, in effect, to do many interviews all at once. Remember
that in a panel interview you must connect and engage with every member of the
panel, not just the person asking the question.

 Serial Interviews

In a serial interview you Will meet with several people throughout the
day, usually back-to-back. One person will interview you, then pass you to the
next person, and so on throughout the day. Serial interviews are physically and
mentally tiring because they can often take the entire day.

 Lunch Interviews

Sometimes the employer will take you to an interview lunch or even

dinner. Interview lunches are very unstructured, and they will probably be
evaluating your social skills and manners. When ordering off the menu, stick with
something in the mid-range of prices that’s easy to eat. Never, under any
circumstances order an alcoholic drink 'during a lunch or dinner interview.

 Group Interviews

You may be asked to do a “group” interview, which is the opposite of

a panel interview. Instead of several interviewers and one candidate, one
interviewer will sometimes interview several candidates at the same time. The
interviewer will ask questions of no one in particular in hopes that a “leader” will
emerge. Group interviews are not very effective for most situations and are rarely
used.

 Stress Interviews

Stress interviewing is a generally ineffective and antiquated interview

method, and most but unfortunately not all employers have discontinued this
practice. The theory is to see how you react to stress. The interviewer may make
the room physically uncomfortable by turning up the heat, make the candidate sit
in an-uncomfortable chair or sometimes even stand, ask off-the-wall questions
that have nothing to do with the job and possibly refuse to answer your questions.
  Competency Based Interviews

These are structured to reflect the competencies the employer is

seeking for the particular job. These will usually be detailed in the job
specifications so make sure you read it through, and have your answers ready for
questions.

 Portfolio Based Interviews

In the design / digital or communications industry it is likely that you

will be asked to take your portfolio along or show it online. Make sure all your
work is up to date without too little or too much.

4.15. Successful Interviews

The interview is not just about you securing the job. It is also your
opportunity to find out more about what job entails and the team that you will be
working with so that you can decide if it would be the right career move for you.

 Review your CV

Your CV has highlighted your skills, set you apart from the K majority
of applicants and got you an interview. So, review it thoroughly before the
interview takes place and be prepared to talk about all aspects of your career,
education and personal interests.

 Research the company

The more you know about your potential employer, the better your
chances of getting a job. Find out about the company’s history, its main
competitors, its role in the community and its organisational goals and values.
  Prepare answers to competency-based questions

You will he asked to demonstrate your skills by giving detailed

examples of how you have reacted in certain situations. These skills will often
relate to areas such as communication, influencing and management.

 Know your strengths

Strengths-based interviews are used to find out what candidates enjoy.

The questions in a strengths-based interview will be wide ranging since they are
intended to assess your personal attributes. Interviewers want to find out about
certain behaviours, such as your ability to work with others or to solve problems.
They may also look for assurance that you take pride in what you do.

 Prepare to ask questions

You will always be asked if you have any questions at the end of an
interview. For some interviewers, it may simply be the final item on their
checklist This is a big opportunity for you to impress your interviewer and to find
out more about the company. However, it is therefore essential that you prepare
insightful questions that will show the recruiter that you have done your
homework.

 Expect the unexpected

Don’t be surprised if the interviewer tries to catch you off-guard. How

you react to a surprise question is often a good reflection of your personality and
your ability to think on your feet Treat whatever is thrown at you as a challenge
and think things through in a methodical and confident manner.

 Make a good first impression

You only get one chance to make a first impression, so make the' most
of it When you meet someone face-to-face, over 90% of how you are perceived
is based on non-verbal information, such as your appearance and your body
language. Generally, an impression will be formed within the first minute of the
interview. The clothes that you wear should be appropriate to the job or
organisation so dress smartly and make sure that your outfit is comfortable and
fits well. Don’t wear trainers and keep jewellery to a minimum. Look confident
and enthusiastic.

 Avoid common pitfalls

Poor Visual communication. Stand up straight, make good eye contact

and listen to what is being said Never slouch and make sure that your handshake
is firm and assured Poor verbal communication. Answer questions in a clear and
precise tone. Take your time to make sure that you are answering the right
question. If you are at all unsure, it is best to ask for clarification before trying to
Second-guess what is being asked.

 Fail to prepare, prepare to fail

It may seem like common sense but you need to ensure that you know
the time of the interview, location of the interview and the route to get there. If
possible, Visit the location prior to the interview, name and title of the person you
are meeting and contact number.

4.16. Interview Etiquette.

Interview etiquette refers to codes of conduct an individual must follow
while appearing for interviews.

 While appearing for telephonic interviews, make sure you have your
resume in front of you. Move to a quiet place and keep a pen and paper handy to
jot down address or other necessary details
 An individual must be present at the interview venue before time.
Start from your home a little early and allow a margin for traffic congestions, car
problems, route diversions and other unavoidable circumstances. Check the route
well in advance to avoid last minute confusions.
 If you do not have own conveyance, book a cab or ask your friend
or family member to drop you right outside the venue. Avoid going by public
transport that day.
 Be very particular about your appearance. Follow the professional
dress code for an everlasting first impression. Wear something which looks good
on you. Coordinate a light colour shirt with a dark colour well fitted trouser. Make
sure your shoes are polished and do not make noise. Hair should be neatly combed
and do apply a mild perfume. It is essential to smell good
 Enter the interviewer’ s cabin with confidence. Greet him with a
warm smile. A firm handshake says that an individual is confident, aggressive
and willing to take challenges. Do not offer to shake hands if the interviewer is a
female. Do not sit unless you have been told to so.
 Make an eye contact with the interviewer. Avoid looking here and
there.
 Be honest with the interviewer. Remember a single lie leads to
several other lies. Avoid fake stories. It might land you in trouble later.
 Take care of your pitch and tone. Be polite but firm.
 Stay calm. Avoid being nervous during interviews. Remember no
one will hang you till death if you do not clear the interview. There is always a
second chance.
 One must sit straight for the desired impact Avoid fiddling with pen
and paper. It is important to have the right attitude as it helps you stand apart from
the crowd
 Keep your cell phone in the silent mode while attending interviews.
Cell phone ringing during interviews is an offence.
 Chewing gum during interview is childish.
  Do not fold your resume; instead keep it in a proper folder. Carry all
other relevant documents which you might need during interview. Keep a
passport size photograph handy.
 Slangs and one-liners must not be used in interviews. 0 Avoid
cracking jokes with the interviewer.
 Once you are done with the interview, do not forget to thank the
interviewer.

4.17. Dress Code

In today's environment, wearing a suit isn't always necessary. Contact the
HR Manager of the company or your recruiter, and find out what the dress code
is for the company at which you are going from interview. Then dress one level
above. For instance, if it is business casual, men can wear dress pants, dress shirt,
and sport coat Women can wear a pantsuit, dress, or a skirt and blouse. Visual
impressions are very important. Therefore, if in doubt, always dress on the
conservative side.

4.18. Speech Mannerisms

The Interview is an oral examination Where speech mannerism is
extremely important. It serves as a means of communicating your ideas and is
also a significant indicator of the cultural and environmental influences on your
personality. A famous quotation of Ben Johnson, ‘Speak that I may judge thee,’
also supports the view that a man’s linguistic style is a mirror that reflects his
personality.

An interviewer assesses the impact of your speech on the basis of the

following:
  the clarity of voice,
 its tone,
 speed of speaking mannerisms
 gesticulations.

Clarity of Speech: We are judged by our speech. If you slur syllables,

speak words together or pronounce them incorrectly, you shall merit criticism for
being careless or even ignorant. Modulate your voice when you speak to
someone. Your effort should be to make the listener hear each word you say and,
thus, make him/her clearly understand your viewpoint. The usage of words and
sentences should be precise and audible so that the other person-is able" to follow
them properly. Clarity here means that you speak out each word enunciating its
phonetic constituents as clearly as you can. Don’t use words that you find
difficult to pronounce properly.

The tone of your voice: It should be lively and audible. Cultivate the
ability to speak in a firm, crisp and ringing voice. Make every effort to improve
your diction and vary your voice to bring out important points. Keep a pleasant
expression while speaking and do not rush through your sentences at breakneck
speed.

Gesticulations. Closely related to your speech mannerisms is

gesticulation. It is a posture/movement of parts of the body, or an action
expressive of sentiment or passion intended to show your inclination or
dissatisfaction towards something. As has been said earlier, an interview is a type
of psychoanalysis of the candidate through which his maturity, emotional
stability, tact, self-confidence, initiative, conscientiousness, integrity, consistency
of thought, tough-mindedness, adaptability and ability to do team work are
observed and assessed. Effective gesticulation helps you in convincing the
interviewer about some of these qualities. However, gestures should be natural
and suited to the occasion and the topic being discussed. Do not make gestures
that may leave a negative influence on the interviewer. Your actions while talking
or making your point clear to the interviewer can convey just as much as, if not
more than, the proper choice of words.

4.19 Body Language

Everyone has a personality who is communicated by his body language,
by the way; he walks, smiles and carries himself in general. Body language is a
very wide term for communication. Body language is meaningful only in the
context through a communication process. Body language by itself cannot be as
effective as it is when it is accompanied with verbal communication. It is a true
index to speaker's sincerity and sensitivity. Sometimes, body language can be
deceptive.

Example of communication by body language

If a person laughs or change his voice quality while talking are the examples
communication by of body language.

4.19. Telephone/Dunne (Skype) Interviews

 Phone Interviews

Most Screening interviews are done by phone, but phone interviews

will also be used for other reasons, such as geographic obstacles the applicant
lives in another city or state. In this case, phone interviews will be longer and
more detailed

 The Skype Interview

Skype video interviews take the phone-screening interview to the next

level, and they're becoming a regular part of the job application process for many
companies. From choosing the right on-screen look to making sure all of your
tech systems area go, you'll want to be 100% ready for your TV debut

4.20. One-to-One Interview & Panel Interview

 One-on-One Interviews

This is the most common interview method and involves you and the
interviewer alone in a private office. Once you are face-to-face with the
interviewer your dress, appearance, non-verbal communication skills and other
Visual factors, as well as your verbal communication skills Will come into play.

 Panel, Interviews

Panel interviews are very efficient from the employer’s perspective

because it allows them, in effect, to do many interviews all at once. Remember
that in a panel interview you must connect and engage with every member of the
panel, not just the person asking the question.

4.21. FAQs Related to lob Interviews

Here are the most commonly asked interview questions you can expect to
he asked in your interview and advice on how you can craft effective responses.

1. What are your weaknesses?

"What are your weaknesses" is one of the most popular questions

interviewers ask. It is also the most dreaded question of all. Handle it by
minimizing your weakness and emphasizing your strengths. Stay away from
personal qualities and concentrate on professional traits: "I am always working
on improving my communication skills to be a more effective presenter. I recently
joined Toastmasters, which I find very helpful."
2. Why should we hire you?

Answer "Why should we hire you?" by summarizing your experiences:

"With five years' experience working in the financial industry and my proven
record of saving the company money, I could make a big difference in your
company. I'm confident I would be a great addition to your team."

3. Why do you want to work here?

By asking you, "Why do you want to work here?" the interviewer is

listening for an answer that indicates you've given this some thought and are not
sending out resumes just because there is an opening. For example, "I've selected
key companies whose mission statements are in line with my values, where I
know I could be excited about what the company does, and this company is very
high on my list of desirable choices."

4. What are your goals?

When you're asked, "What are your goals?" sometimes it's best to talk
about short-term and intermediate goals rather than locking yourself into the
distant future. For example, "My immediate goal is to geta job in a growth-
oriented company. My long-term goal will depend on where the company goes. I
hope to eventually grow into a position of responsibility."

5. Why did you leave [or why are you leaving) your job?

If an interviewer asks, "Why did you leave (or why are you leaving) your
job?" and you're unemployed, state your reason for leaving in a positive context
"I managed to survive two rounds of corporate downsizing, but the third round
was a 20% reduction in the workforce, which included me."

If you are employed, focus on what you want in your next job: "After two
years, I made the decision to look for a company that is team-focused, where I
can add my experience."
6. When were you most satisfied in your job?

The interviewer who asks, "When were you most satisfied in your job?"
wants to know what motivates you. If you can relate an example of a job or project
when you were excited, the interviewer will get an idea of your preferences. "I
was very satisfied in my last job, because I worked directly with the customers
and their problems; that is an important part of the job for me."

7. What can you do for us that other candidate can't?

Emphasize what makes you unique when you're asked, "What can you do
for us that other candidate can't?". This will take an assessment of your
experiences, skills and traits. Summarize concisely: "1 have a unique combination
of strong technical skills, and the ability to build strong customer relationships.
This allows me to use my knowledge and break down information to be more
user-friendly."

8. What are three positive things your last boss would say about you?

It's time to pull out your old performance appraisals and boss's quotes to
answer the question, "What are three positive things your last boss would say
about you?". This is a great way to brag about yourself through someone else's
words: "My boss has told me that I am the best designer he has ever had He knows
he can rely on me, and he likes my sense of humour." '

9. What salary are you seeking?

When you're asked, "What salary are you seeking?" it is to your advantage
if the employer tells you the range first Prepare by knowing the going rate in your
area, and your bottom line or walk-away point One possible answer would be: "I
am sure when the time comes, we can agree on a reasonable amount in what range
do you typically pay someone with my background?"

10. If you were an animal, which one would you want to be?
 Don't be alarmed if you're asked, "If you were an animal, which one would
you want to be?" Interviewers use this type of psychological question to see if
you can think quickly. If you answer "a bunny," you will make a soft, passive
impression. If you answer "'a lion," you will be seen as aggressive. What type of
personality would it take to get the job done? What impression do you want to
make?