Fluke Biomedical Brand and

Graphic Style Guidelines

Version 1, 2013
 03 Brand story
06 Brand attributes
09 Messaging
12 General graphic design standards
13 Identity
15 Graphic elements
18 Fonts
19 Layout
20 Print specifics
22 Web specifics
23 Social specifics
24 Thank you

“ Our customers have the right

to get a little more than they
thought they paid for.”
John Fluke Sr.

2 Table of contents Fluke Biomedical Brand Guidelines

Who we are
Fluke Biomedical leads the world in the design and manufacture of
biomedical test and simulation products. We achieved our leadership
position by being the company customers can rely on. Reliability is the
linchpin of our corporate identity, and our greatest asset.

What does Fluke Biomedical reliability look like?

1 Best-in-class
service and sales
support programs
2 Unbeatable product
quality—rugged,
accurate and safe
3 Globally available
product and
application training

www.flukebiomedical.com/brand Brand story 3

 Brand
story
How we came to be
We combined the best of the best companies in the medical quality
and safety market to ensure our technology offerings met every
customer expectation.

Our evolution Current

MII 2014

Dale 2005

2003 2004

4 Brand story Fluke Biomedical Brand Guidelines

 Brand
story
What we make
One big happy family of medical quality and safety equipment.

Radiation
Biomedical Safety Nuclear
Management

• Gas Flow and Pressure Meters • Radiation Safety Products • Nuclear Power Systems
• Infusion Device Analyzers • Diagnostic Imaging Tools • Nuclear Medicine
• Patient Simulators
• Portable Medical Oscilloscopes
• Test Automation Software
• Defibrillator Analyzers
• Electrical Safety Analyzers
• Electrosurgery Analyzers
• Incubator Analyzers

www.flukebiomedical.com/brand Brand story 5

 Brand
attributes
Why customers choose Fluke Biomedical
Our customers stake their professional reputations on our test
equipment. The attributes listed below embody our commitment to
helping customers feel confident in the measurements they take. You
will find some or all of these words in our marketing literature.

Trusted for the measurements that matter.

Trust Reliability Quality Accuracy

Easy-to-use Intuitive Rugged Proven

6 Brand attributes Fluke Biomedical Brand Guidelines

Messaging
How we speak
We write messaging to explain and engage, and we believe
a message is better read when it’s simple to understand.

Be direct.
“ Alearned
man’s character may be
from the adjectives
Be concise.
which he habitually uses in
Don’t over complicate.
conversation.”
And whenever possible, talk in Mark Twain
the language of our customer.

Do: Don’t:
“It is that easy. With just two “Determining the cause and
steps you can determine what location of the problem is very
and where the problem is.” simple when utilizing the two-step
process outlined below.”

www.flukebiomedical.com/brand Messaging 7
Messaging
Who we speak to
Internal vs. external communications.

Internal audiences External audiences

• Corporate team members • Hospitals
• Sales channels • Independent service organizations
• Operating equipment manufacturers
Feel free to utilize whatever communication • Or, in summary, anyone who does not work for
style you feel will be most effective: casual, Fluke Biomedical or one if its business partners
specification-heavy, formal, etc.
Follow the guidelines mentioned on the
previous page when communicating with
an external audience.

8 Messaging Fluke Biomedical Brand Guidelines

 Design
General graphic design standards
Marketing and sales visuals are key to building a brand message.
Our visuals should be clear and consistent across each of the markets
we serve.

Graphic
Identity Fonts Layout
elements

• Logo • Brand color • Print typefaces • The grid and the use of
• Logo sizes • Color palette • Web typefaces white space
• Logo clear space • The wave • Typesetting guides • Web specifics
• Logo placement • Photography • Visual examples
• Logo versions
• Logo misuses
• Tagline

“ Design is not just what it

looks like and feels like.
Design is how it works.”
Steve Jobs

www.flukebiomedical.com/brand General graphic design standards 9

 Identity
Logo
The face of our company.

Ensuring standardization and trademark protection

The Fluke Biomedical logo is one of the our most valuable assets. It
distinguishes our products from the rest, and assures the customer
of their authenticity.
The Fluke Biomedical logo must be used only in its standardized
form. Under no circumstances is the logo to be
• translated;
• redrawn;
• or modified.
Seriously. Don’t mess with the logo.
Other fun logo facts:
The logo is a registered trademark with the U.S. Patent and Trademark
Office for specific goods and services.
The registration symbol ® is part of the electronic logo file, and
should be used on each and every application of the logo.

10 Identity/Logo Fluke Biomedical Brand Guidelines

 Identity
Logo clear space and placement
Everybody needs a little space.

Logo placement and color field

The logo must have the minimum amount
Clear zone
of clear space depicted in the graphic on
the left.
A good method for ensuring enough clear
space is to visualize one Fluke Biomedical
‘F’ on each side of the logo.
Position logo
in the upper
Logo placement in advertising
right, one ‘F’ For print advertising, the logo should be in
width from the lower right section. See examples on
Clear zone
side trim edge, page 13.
spine, or gutter.
A single background image Logo placement in emedia
or solid color may fill the For emedia advertising, the logo should be
clear zone as a part of the flush left. This placement positions the logo
overall background. where most web customers will see it first.

www.flukebiomedical.com/brand Identity/Logo 11
 Identity
Correct usage of logo
The Dos.

Logo sizes Example of two-color logo on

Logo files vary in size from .875 in (22.25 mm) to 3 in a white or light background.
(76.2 mm) and should not be sized up or down; resizing
will change the corporate standard for the ®. When logos
are to be used over 3 in (76.2mm) the ® should be scaled
up with the logo.
Placement of the ® is spaced the width of the ® from
the “E” and level with the baseline. The two should not
Example of reversed out
be moved independently of each other. two-color logo on a black
The only exception to the rule or dark background.
The logo may be used in a freestanding position when the
format or printing method does not allow for bleed. Other
instances would be certain web applications, merchan-
dising and other specialty items.
Example of reversed out
one-color (20 % black) logo
on a white or light back-
ground.

Example of reversed out

one-color (20 % black)
logo on a black or dark
background.

12 Identity/Logo Fluke Biomedical Brand Guidelines

 Identity
Incorrect usage of logo
The Don’ts.

Do not use the logotype

Logo usage DO NOTS within a sentence or headline
• Recreate, delete, crop or reconfigure any elements of
the logo
• Use the Fluke logotype withing a sentence or headline
• Use the logo and background color field as a decorative
pattern
• Use the logotype within a sentence or headline.
• Use low resolution, bit-mapped, unsharp or defective
artwork
• Print the associated color field in any color other than
Fluke Yellow (Pantone 123, or correct process build, or
20 % black)
• Print the logo in any color other than black within the
associated color field Secondary
• Add effects to the logo or add a drop shadow logo
• Reproduce logo artwork directly from a digital file. It or icon
should never be reproduced from previously printed
materials Markeing or partner message
• Place a white box around the logo when placed on
a dark background or reproduce the logo in colors
other than those specified in these guidelines
Other registered name guidelines
• Never make the registered name a possessive,
example Fluke’s
• A lways treat the registered and trademarked names
as an adjective

www.flukebiomedical.com/brand Identity/Logo 13
 Identity
The tagline and signoff
The brand promise.
A tagline is used to add meaning to a brand, in addition to the overall
graphic design and content presented. It reinforces our core value to
customers, and adds context to our company image. In most instances,
the tagline will be used to close the selling message, at the bottom of the
document above the address block.

Name: 9/10 Helvetica Neue Bold Extended Fluke Biomedical.

Tagline: 8/10 Boton Italic, .25 in below Trusted for the measurements that matter.

Fluke Biomedical: Fluke Biomedical

7/8 Boton Medium 6045 Cochran Road
Address: 7/8 Boton Regular, 0.0417 in below Cleveland, OH 44139-3303 U.S.A.
For more information, contact us at:
Contact information: 7/8 Boton, 0.0833 in below (800) 850-4608 or Fax (440) 349-2307
Email: [email protected]
Web access: www.flukebiomedical.com
©2014 Fluke Biomedical. Specifications subject
Copyright block: 6/7 Boton Regular, 0.0833 in below to change without notice. Printed in U.S.A.
3/2014 60XXXXA_EN

Modification of this document is not permitted

Disclaimer block: 6/7 Boton Medium without written permission from Fluke Corporation.

14 Identity/tagline Fluke Biomedical Brand Guidelines

 Graphic
Elements
Brand color
The core and supporting colors.
The Fluke Biomedical brand uses Fluke Yellow, blue and black as the primary colors in
its palette. Fluke Yellow is a company trademark. It is integrally linked with the brand
through our products and our sales materials. Below is the Pantone information for our
core and supporting colors.

Core color Core color Core color Supporting color Supporting color
PMS 123 PMS 2945 Black PMS 429 PMS 544

CMYK process build: CMYK process build: CMYK process build: CMYK process build: CMYK process build:
C:0, M:25, Y:100, K:0 C:100, M:75, Y:4, K:5 C:0, M:0, Y:0, K:100 C:38, M:27, Y:27, K:0 C:27, M:4, Y:2, K:5
RGB screen build: RGB screen build: RGB screen build: RGB screen build: RGB screen build:
R:255, G:198, B:30 R:0, G:84, B:160 C:0, M:25, Y:100, K:0 R:163, G:170, B:174 R:172, G:207, B:226
Web safe color: Web safe color: Web safe color: Web safe color: Web safe color:
#ffc20e #0054A0 #000000 #a3aaae #b1cbe5

www.flukebiomedical.com/brand Graphic elements 15

 Graphic
Elements
Graphic elements
About the Fluke Biomedical wave.
Fluke Yellow is always to be the prominent color. However, since not all the products have a yellow cas-
ing we help support the brand color by adding a yellow wave to the marketing materials. Conversely, for
products with a yellow casing the wave will be blue.

When the product has a yellow case use the blue wave. When the product has a gray case use the yellow wave.

16 Graphic elements Fluke Biomedical Brand Guidelines

 Graphic
Elements
Photography
How we take pictures.
Deeper, cooler, softer palette. Straight-forward, no-nonsense subject matter. The tone can be moody, but
needs to be realistic. The focus is on the details of the tool and how the user is empowered by his/her
connection with the tool.
• A ll product shots are to be done on a white background
• If possible, shoot product from all angles
• Application shots must be in appropriate environment and with up-to-date equipment
• If possible, obtain application shots with and without people
• DUT brands must be blurred out

www.flukebiomedical.com/brand Graphic elements 17

 Fonts
Typography
We think fonts are important so you should too. Typesetting guides
Typography is always flush left. This
provides the eye with a constant
starting point for each line, making
Two type families are used to establish the look and feel. Primary typography, such text easier to read. The only exceptions
as headlines, and subheads should use Helvetica Neue Extended. For body copy, use are when typesetting headlines and
Boton Pro Regular. When Boton is not available, the approved substitute is Arial. End of subheads; these can be flush right.
story. Don’t fight us on fonts.
Headlines and subheads
Headline length should be no longer
then three lines of copy.

FfBb FfBb
When typesetting headlines and
body copy, the leading should be 15 %
larger than the type size. To calculate,
multiply the type size by .15 and add
the result to the type size. (example:
9/10.6) All type should be set to 0
tracking set to optical.
Helvetica Neue Extended Boton Pro Regular Headline copy and body copy should
The Helvetica Neue Extended family The Boton Pro family is used for subheads be sentence case expect for product
is used for headline and subheads. and body copy. names, which are title case. All caps
should be used for emphasis only.
Body copy
When formatting paragraphs, the first
paragraph is not indented. All follow-
ing paragraphs have a first line indent
of .125 inches.

18 Fonts Fluke Biomedical Brand Guidelines

 Layout
Layout structure
Grid construction.

Like the asymmetry of the Fluke logo in its associated

color field, the layout structure for collateral is also to be
asymmetrical.

• Page layouts are to be constructed of odd number col-

umns: 3, 5, 7, 9, etc. The minimum number of columns
is three.
• In general the page size will be 8.25 x 11 and will be
set up in 7 column grids.
• Top, bottom and side margins define the live area, and
may be variable in dimension based on trim require-
ments or hole drilling from the printer or publisher.
• One column of space should always be left open, some
photos may overlap this area.
• At least one field in a group must bleed off an edge or
dive into a gutter.
• A ny copy color field or image that touches the Fluke
Biomedical logotype color field must be of a contrasting
color. Copy fields can be yellow, but may not touch the
logotype.
• Color copy fields should not encircle and trap space.

www.flukebiomedical.com/brand Layout 19
 Print
specifics
Print specifics Product Catalog
2013

How it all looks together.

ProSim 8 Vital Signs
Simulator

ESA615 Electrical
Safety Analyzer

VT305 Gas Flow

Analyzer

190M Medical
Fluke Biomedical. ScopeMeter®
Portable Oscilloscope
Better products. More choices. One company.

Electrical
Safety Fluke Biomedical Medical
Device QA Training Summit
Analyzers
Bonus
September 16–20, 2013
Right after the Medical Device QA
Seattle, WA Training Summit is the WSBA Symposium
Sept 20-21. This is a wonderful opportu-
Fluke Biomedical’s first Medical Device QA Training Summit is hosted
nity to network with industry leaders in the
Automated global compliance by North Seattle Community College and co-sponsored
by the Washington State Biomedical Association (WSBA).
region. If you want to attend this network-

and safety testing Location:

ing event, Fluke Biomedical will support
your participation and cover your WSBA Free iPad® Training Tablet
North Seattle Community College (NSCC)
9600 College Way
registration fees. Simply mark “Yes” on the
registration form for WSBA. with qualifying purchases!
North Seattle, WA 98103
This summit is for entry-level medical device quality/safety Don’t put off year-end purchases any longer! We’re offering
equipment technicians and/or students interested in building a foun- free iPad® Training Tablets on qualifying orders between
Your local representative or distributor: September 1, 2013 and December 31, 2013.
dational knowledge of medical device safety/risk-management for
the most common electronic medical devices, and receive hands-on During that period, for every $12000/€10000 you
training on how to perform preventive maintenance for each.
spend, you will receive one iPad Training Tablet at no
• Hands-on training with product experts additional cost.
• Exposure to wide variety of Fluke Biomedical products in
one event Our commitment to mobile education and community has never
• Applicable test plans to use right away been stronger. In the past year we launched our Training Tablet
• Training/education credits through Certificates of Completion and the Fluke Biomedical Information Center app, both intended to
Registration details:
make accessing product and application information a quick and
easy process. Make sure you take advantage of these tools with
Five-day event: $1250 * To claim your discount, register online and
this year-end offer.
obtain promo code from your local rep and
VIP discount*: -$1000 include with your payment.
Total: $250
Promo code: TRAINING TABLET 2013
For more information, go to Promo code must be listed on purchase order to ensure proper processing. Offer may not be combined with any
other discount/promotion. For more information please see promo terms and conditions
www.flukebiomedical.com/USASummit

©2013 Fluke Biomedical. Specifications subject to change without notice. 8/2013 6000878A_EN ©2013 Fluke Biomedical. 9/2013 6000915A_EN

New! Automation inside

ESA615 Electrical Introducing the first handheld automated
electrical safety analyzer from the global
Safety Analyzer metrology experts at Fluke Biomedical.
• Automatic test sequences for testing in
minutes Data management
Portable, automated testing to • Pre-programmed test limits guide you made easy
through the electrical safety standards of
the latest safety standards • Dedicated wireless communication to your
your choice—including new IEC62353
Complete electrical safetyThetesting
automated Flukefrom
Biomedical ESA615 performs all primary
• Simple to use with clear pass/fail indication
computer or laptop

an ISO 13485 medical device

electricalcompany.
safety tests, including mains (line) voltage, protective earth
(ground wire) resistance, MAP (insulation) resistance, device current,
of test results • Error-free documentation with electronic
data storage
• Rapid or normal test speeds
and applied parts (patient leakage) tests. It also offers ECG simulation • Plug-and-play data entry through barcode
and point–to-point voltage, leakage, and resistance tests. The ESA615 scanner, external keyboard or on-board
is an all-in-one solution with a multimeter, safety analyzer and ECG keypad
simulator in a single test instrument. • Removable memory card for fast and
• Automation inside convenient data storage and exchange
• Newest standards compliance
• Data management made easy
• Simple, multi-language user interface Simple, multi-language
user interface
Internationale
• Custom language selections include English,
French, German, Spanish, Italian and
Portuguese Sicherheitsnormen
• Large, easy-to-read display with adjustable
Global standards contrast
compliance
Standard di sicurezza
• Human-factors-designed user interface
ESA615 is the first electrical safety internazionali
validated by real customers for easy,
analyzer available capable of streamlined testing
standardizing safety tests. From OEM
factory floor, OEM field service, ISO field Normas internacionais
service and in-house BMET this unit can
handle all your electrical safety testing de segurança
needs, including automated testing
to the following safety standards:
• IEC62353 (VDE751) Normas internacionales
• IEC60601-1 (2nd and 3rd editions) de seguridad
• ANSI/AAMI ES-1
• NFPA-99
• AS/NZS 3551 Normes de sécurité
internationals

20 Print specifics Fluke Biomedical Brand Guidelines

 5 Minutes to Impact
ProSim 3 and 2 Vital Signs Simulators

What are they? Why are the ProSim 3 What are the customer
The ProSim 3 and 2 Vital Signs Simulators are multi- and 2 the best choice? objections?
parameter devices designed to quickly and easily
1. The ProSim 3 and 2 provide customers with access Hospitals and ISOs
evaluate the performance of patient monitors for pre-
ventive maintenance (PM) testing and troubleshooting. to 43 arrhythmia waveforms—the same high qual- 1. I only need to test specific parameters.
ity waveforms offered in the ProSim 8. We recognize not everyone needs an 8-in-1 multi-
Key measurements include:
2. The ProSim 3 offers four IBP channels, two more parameter device, like the ProSim 8. The ProSim
• ECG simulation
channels than any other ProSim family device. It 3 and 2 offer reduced functionality at affordable
• Respiration simulation
is an excellent device for testing patient monitors price points.
• Invasive blood pressure simulation
- ProSim 3: four channels in high acuity settings. 2. I have price or budget limitations.
- ProSim 2: two channels 3. If a comprehensive set of features is not required, Let us show you how any member of the ProSim
the ProSim 3 and 2 provide affordable multi-param- family can save you time and money.
• Temperature simulation
• Cardiac output simulation (ProSim 3 only) eter testing alternatives with just-right feature sets.
Government
• Fetal/maternal ECG and IUP simulation 4. Improved user interface and online Advantage 1. Will I have to change my specification?
(ProSim 3 only) Training demos make the ProSim 3 and 2 very The electrical simulation circuitry is identical for the
easy to use.
Who are the customers? MPS450 and ProSim 3 and 2. With the MPS450 and
5. Improved ECG posts make it easier to stay connected, PS420 becoming obsolete in September, now is the
The ProSim 3 and 2 Vital Signs Simulators are the and minimize risk of signal loss due to loose or time to discuss a replacement strategy.
clear choice for price-sensitive customers who need faulty lead posts. 2. Have the GSA channel partners been updated
a portable, high-quality, feature-rich patient monitor
6. Upgraded DIN connectors ensure consistency with with new product information?
testing device.
the ProSim family, making cable compatibility less Yes, national stock numbers are available where
How can customers use the of an issue. necessary, and CCT and GSS channels have been
updated by Field Marketing for the US Government.
ProSim 3 and 2? 7. The ProSim 3 and 2 are light and easy to carry
with enough battery life to last a full work day. OEMs
Patient monitors are critical medical devices that USB ports ensure they are field upgradable. 1. Are the ProSim 3 and 2 relevant for OEMs?
generate data used to diagnose patients and influ-
8. The ProSim 3 and 2 pair easily with the SPOT Light The ProSim 3 and 2 are natural choices for OEM
ence patient treatment. Typical patient parameters
SpO2 Tester to add SpO2 testing. field service technicians, who need a light, easy
measured include ECG, respiration, temperature, blood
to carry device with a relevant feature set. We
pressure, cardiac output and SpO2. 9. The mini-USB on the ProSim 3 and 2 enables
encourage OEMs to purchase the ProSim 8 for
Patient monitor manufacturers recommend their remote commands.
in-house testing due to its comprehensive feature
monitors receive preventive maintenance checks at
set, customizable patient pre-sets and auto-
least once per year. Devices like the ProSim 3 and 2
sequences, customizable procedures and checklists,
are used to conduct annual preventive maintenance
and advanced communication capabilities.
testing, as well as respond to troubleshooting or field
service repair calls.

Competitive analysis
ProSim 3 and 2 Vital Signs Simulators

Competitor Competitor strengths Competitor weaknesses ProSim 3/2 wins

Pronk SL-8 SimSlim • Ultra compact, durable • Fewer arrhythmia waveforms • ProSim 3 and 2 offer access to 43 high-
• Low price (only 10) quality waveforms and more functionality at
• No CO adapter cable required • Fewer temperature simulations a “close-to-Pronk” price point
• Easy to use (only three)

Gas Flow Rigel ECG Simulator 333 • Small with long battery life
• Simple menu, tactile keys
• Fewer respiration rates (only five)
• Fewer IBP channels
• ProSim 3 and 2 offer more functionality and
high-quality waveforms at a comparable
price point.

Analyzers
Contec MS400 Patient Simulator • Lowest price • Two channel IBP with inferior • ProSim 3 and 2 offers access to 43 high-
• Rechargable battery and static and dynamic settings quality waveforms and more functionality
innovative display • Fluke Biomedical products carry the brand
promise of quality, reliability and rugged-
ness that many discount devices cannot live
up to.

©2013 Fluke Biomedical. Specifications subject to change without notice. 3/2013 4263780B_EN

Meet the Fluke Biomedical

gas flow analyzers. VT Mobile
• Compact and portable gas flow analyzer
In addition to ventilators, our gas flow analyzers test
• Best for those who need user-defined gas type/density
a variety of medical devices such as endoscopic compensation or memory playback while in the field
insufflators, anesthesia machines, flow meters, pressure
gauges, suction devices, etc. Reliable, versatile and
efficient, these gas flow analyzers are a great tool in any Comparison guide VT PLUS HF VT305 VT MOBILE
test measurement fleet. Sensors inside x x
One flow channel covers all flow measurements x
Reliable gas flow and pressure test instruments Four-button control x
from an ISO 13485 medical device company. Battery powered x x
Which gas flow analyzer is Removable SD card memory x
the right one for you? Memory playback on-screen x
Three waveform display x ProSim family comparison guide
Would Want to High frequency ventilation measurements x x
Do you need Functions
battery have all We recommend the HFOV/HFJV display x
unique HFOV/ NO YES NO
HFJV display?
power be
helpful?
sensors
inside?
VT Mobile Factory preset gas types/density compensations
User-defined gas type/density compensations
x
x
x x
x
RT200 mode x

ProSim
family
Ansur VT plug-in compatible x x x
Test lung included in standard accessories x
YES NO YES Test lung optional x x x
All parameters displayed on one screen x ProSim 8 + SPOT ProSim 8 ProSim 4 + SPOT ProSim 4 ProSim 3 ProSim 2 SPOT Light PS410
Light

ECG simulation
      

We recommend the We recommend the

Arrhythmia
waveform selection 50+ 50+ 11 43 43 43

VT Plus HF VT305 Respiration simulation

     

IBP simulation
(channels) 2 2 1 1 4 2
Temperature
   

VT Plus HF VT305
NIBP simulation
   

Manometer
   
(pressure meter)
•• Premier
Premier gas
gas flow
flow analyzer
analyzer • Quick and easy gas flow analyzer Leak test
   
•• Best
Best for
for large
large lab
lab or
or OEM
OEM settings
settings • Best for highly mobile biomeds or
field service engineers Pressure relief test
   

Fetal ECG/IUP
  
simulation
Cardiac output
  

Rainbow SET

(masimo) test

Optical SpO2   

HFOV: High frequency oscillatory ventilation

HFJV: High frequency jet ventilation

www.flukebiomedical.com/brand Print specifics 21

Web
Web specifics
How it all looks together.

22 Web Fluke Biomedical Brand Guidelines

 Web
Social specifics
How it all looks together.

www.flukebiomedical.com/brand Web 23
 Thank
you

The conclusion

If you are ever in doubt, refer back to this document. And if you still can’t find
the answer you seek, ask your friendly marketing communications manager.
We’re here to help.
Maintaining a consistent brand presence is key to preserving its integrity and
impact. Thank you for your support in protecting the Fluke Biomedical brand.
Keep up the good work.

Fluke Biomedical.
Trusted for the measurements that matter.

Fluke Biomedical
6045 Cochran Road
Cleveland, OH 44139-3303 U.S.A.
For more information, contact us at:
(800) 850-4608 or Fax (440) 349-2307
Email: [email protected]
Web access: www.flukebiomedical.com
©2014 Fluke Biomedical. Specifications subject
to change without notice. Printed in U.S.A.
3/2014 6001168A_EN

Modification of this document is not permitted

without written permission from Fluke Corporation.