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Business Progress Review 3

Fudgy Fantasy Foods owners Rojo Max Jacob reviewed their experience at the recent Market Place, noting they sold out of chocolate and caramel brownies but their stall presentation was below average. Their verbal marketing was successful while their visual marketing and presentation could be improved. Their goals are to sell out at the remaining two business days and make customers happy by having the ideal location at the food court entrance targeting all customers during lunchtime.

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26 views

Business Progress Review 3

Fudgy Fantasy Foods owners Rojo Max Jacob reviewed their experience at the recent Market Place, noting they sold out of chocolate and caramel brownies but their stall presentation was below average. Their verbal marketing was successful while their visual marketing and presentation could be improved. Their goals are to sell out at the remaining two business days and make customers happy by having the ideal location at the food court entrance targeting all customers during lunchtime.

Uploaded by

api-708123795
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Business Progress Review 3

Please complete the following details and answer the questions.

Business Name: Fudgy Fantasy Foods

Business Owners: Rojo Max Jacob

1. If applicable, comment on your Market Place experience.


a. What worked well?
We sold lots of our product, selling out of our chocolate and caramel brownies.

b. What problems did you face? How did you resolve them?
We faced the problem of being underprepared in the presentation department our
stall looking below the average.

c. What will you do differently next time?


Next time we will plan better for the presentation, make posters that are better. We
will also bake more caramel and chocolate brownies.

d. How much profit did you make?


Around $60

If you did not participate in the Market Day/s, explain what you have done to develop your business this week.

2. What marketing have you done to help sell your goods?


I verbally advertised our business a lot and I also offered discounts to encourage people to
buy our products

3. How successful has your marketing been? Explain what has worked well and what hasn’t?
I think that our marketing was pretty good because we sold out of some products. What
worked well was our verbal marketing and what we could have improved is our visual
marketing and presentation.

4. Given the nature of your business product, describe the most ideal market (niche: location,
target audience, gender etc).
The most ideal market would be at the front of the food court right next to the door so we
can attract customers. Our target audience is everyone because everyone eats food and most
people like brownies. The best time for our business is lunch time because people are
generally hungry during lunch so they are more likely to buy our products.

5. What are your goals for your business by the end of this term?
Our goals are to sell out in the two remaining business days and to make our customers
happy.

6. Regarding collaboration, what have been some strengths and weaknesses of your group?
Identify 2 of each. (If you have not worked in a group outline supports you may have had and
the strengths and weaknesses of these supports)

Strengths:
Baking
Verbal marketing
Weaknesses:
Visual marketing
Presentation

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