Digital Business Management
Digital Business Management
a. Liaison officer
b. Project Supervisor
c. Project Manager
101. Select the right option for the 105. Select the right option for the
statement, statements about privacy is true. statement, are acts Congress has passed or
attempted to pass to protect children online
a. It has only just recently become a except.
concern
a. Communications Decency Act
b. Only corporations and government
need to be concerned about it b. Video Privacy Protection Act
103. Select the right option for the 107. Which is known as a situation where
statement, the primary source of financing there are no differences among products or
during the early years of e-commerce was. services, and the only basis of choosing
products is price?
a. Large retail firms
a. Value web
b. Initial public offerings
b. Profit
c. Bank loans
c. Value chain
d. Enture capital funds
d. Commoditization
104. Which two of the following are
advantages to a new business start-up 108. Select the right option for the
of producing a business plan? statement, the goals of a business are known
as the business.
a. Encourage the entrepreneur to think
carefully about the business idea a. Aims and objectives
b. A cash-flow forecast
d. The potential audience for e-
commerce is too low to support it as a
c. Forecast revenue
widespread method of commerce
a. Net scape
c. Analysed
b. Google
d. Applied
a. Web page
d. Information sites c
b. B2B a. B2C
b. B2E d. B2B
a. 1990 c. Rentalic.com
b. 1992 d. E-Bay
a. Suppliers b. Place
b. Customers c. Promotion
c. Manufacturers d. Price
145. What do the term marketing mix 149. Which is a form of supply chain where a
describes? series of assembly operations are carried out
to obtain the final product?
a. A blending of strategic elements to
satisfy specific target markets. a. Converging supply chain
146. Which is not a part of marketing mix? b. Direct Marketing and Personal Selling
& Publicity and Public Relations &
a. Product Advertising and Sales Promotion
d. Price