GROUP 5

Revolutionizing the Pet Care Industry:

“B2C E-Commerce Models for Success”
Members:
1. Đỗ Đình Đức_19071337 3. Nguyễn Duy Hưng_21070724
2. Trương Thị Quỳnh Như_20070294 4. Hà Duy Hoàng_20070718
 Contents

ADOPTION
Part 1 Overview B2C

Part 2 Pets care company CONDITIONS

Part 3 DNH Company

SWOT ANALYSIS
Part

1 B2C
MODELS
Part 1

B2C e-commerce:
• Refers to the process of selling products and
services directly to end-users online.
• Grown rapidly due to advancements in
technology and changes in consumer behavior.
• A large customer base.
• Offer a wide range of
products.
• Personalize the
shopping experience. Maintain secure

Characteristics Challenges

• Convenient for
customers.
• Competitive pricing. Comply with laws and Protect customer
regulations. data
Part 1

Oline Intermediarises Advertising-based

models
Direct Sellers Supscription-based
models
Part

2
PETS CARE
COMPANY
Part 2

Dogs and cats are the most common

pets worldwide, with an estimated
total of 1.2 billion dogs and cats kept
• The global pet care market is
as pets in 2020.
estimated to be valued at around
$223 billion (2021)
• Is expected to reach
approximately $358 billion (2028)

• According to the VPCA, the pet care market is rapidly developing and was estimated to be worth around $1.2 billion (2021)
• Pet services accounted for around 60%, pet food accounted for around 25%, and pet supplies accounted for around 15%.
Part 2

Pet
grooming

Pet day Pet retails and

care 4P suppliers

Pet training
and
counselling
Part 2

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Offer comprehensive pet
创造价值. Every month we deduct Collect and buy back
grooming services using part of the company's funds abused or abandoned pets
high-quality equipment to donate to remote to foster and take care
and skilled staff, with a charities that help them before sending them
remuneration policy for abandoned pets. to new owners.
owners after service.

Taking care of pets from Giving a portion to charities Helping abused and
our hearts abandoned pets
Part 2

Low start-up costs

Turn your love of pets into profit

Pros

Be your own boss

Cons

Unsociable work hours

Last-minute and late-night calls

Part 2
Part

3
DNH
COMPANY
Part 3 TEXT HERE TO ADD KEYWORD

ü Essential products for pets

ü Beauty care service:
Spa: Bathing, drying, brushing, cutting, trimming, nails, catching ticks,
Add your title Click on and add any words cleaning teeth...
ü Pet care and keeping service on request:
Keep the owner's pet from 3-7 days, 1 month. Provide pet services
during the day: 3 meals/day
Part 3

The target customers are individuals or households with a high

average income or higher who own pets but have limited time to take
care of them.

The pet care service is designed to reduce stress and bring joy to
their lives while taking care of their pets.

Our business will initially target a small area and if successful, will
expand to a wider range.
Part 3

Ø Professional v The treatment fee Ø Pet-friendly v There is only

is quite expensive one location in
Ø High-quality care Ø Full-service Hanoi
v Only beauty care
Ø Clean clinic services range from Ø On-site
300,000 VND -
Ø Fully equipped for 1,000,000 VND Ø One-stop
pet care
Ø High-tech

05
Part 3

Bathing (ticks, drying, Bathing (ticks, drying,

For cats, other
brushing) brushing) For dogs
small animals
For long-haired dogs For close-haired dogs
Under Trim ear and
80.000VND 60.000VND 50.000VND 80.000VND
5Kg head hair
From 5 - Under 5Kg:
120.000VND 80.000VND
8Kg 100.000VND
Over 150.000VND - 100.000VND - From 5 - 8Kg:
8Kg 200.000VND 150.000VND Short haircut 150.000VND -
80.000VND
(full body) 180.000VND
For cats and other small animals: 80.000VND Over 8Kg:
200.000VND -
230.000VND
v Tick and tick extermination service:
§ Prevent ticks for all types of dogs with drops that work for 6 months
§ Killing ticks and fleas in many and severe cases depending on the
condition of long-term or short-term treatment.
§ 200.000VND – 300.000VND/time (until the ticks are gone)
v Excluding fleas for cats: 50.000 VND/turn
Part 3

Short Day: 3 meals/day Long day: 3 meals/day

Breakfast: nutritious food Breakfast: nutritious food
Lunch, Dinner: meat, fish, pate Lunch, Dinner: meat, fish, pate

1 - 3 days 5 -7 days Over 7 - 1 month

For Under
150.000VND/day 100.000VND/day 80.000VND/day
dogs 5Kg Text
Text
Over
180.000VND/day 150.000VND/day 120.000VND/day
5Kg

For cats 100.000VND/day 80.000VND/day 60.000VND/day

Ø 100% of the service fee must be paid in Ø Additional incentives for pets.
advance, the pet must be fully vaccinates. Ø The first customers to join during
Ø Sign a liability contract between the two the promotion period.
owners and the service.
Part 3
Part 3

Focus on customer service

Build a strong brand

Utilize technology
Part 3

MISSION • Provide high-quality

A • Compassionate pet care services
to pet owners, ensuring the
health, happiness.
• Wellbeing of their beloved pets.
• Become the leading provider of
pet care services in the industry. VISION
• Setting the standard for B
exceptional customer service,
innovative technology, and
sustainable practices. 1. Compassion
VALUES 2. Excellence
C 3.
4.
Integrity
Innovation
5. Sustainability
6. Community
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