Management

Simulations
MANAGEMENT SIMULATIONS
 MANAGEMENT SIMULATIONS

PhoneVentures Trainers Start-up Pro sim Advanced

International business simulations | 2nd Entrepreneurship simulation | All student Strategic management | All student Levels
year+ UG, PG, MSc, MBA levels
In this strategic management simulation,
In the international business game, student In this management simulation, students students act as the management of their
teams manage their own globally operating act as the management of their own start- own companies. The companies are
smart phone companies. They compete up company that trades in shoes. They situated in a highly competitive
directly against one another aiming to conduct an internal and external analysis environment, as they compete against other
become the global market leader. consisting of markets and market segments student teams in the same module.

My Marketing Experience CFO Challenge Online Tour Operator

MMX | All student levels Financial management | All UG levels Tourism and leisure Management | All
student levels
In My Marketing Experience students act as In this Management Accounting simulation,
the managers of a Jeans brand. They create students act as the finance management Within this management game students act
their own unique marketing plan, starting team of a global company, trading in as managers of an online Tour Operator,
with analysis, segmentation, positioning and watches. Students begin by completing an offering holiday packages to travellers from
branding to implement the complete internal and external analysis of each of the around the world. Competing against one
marketing strategy on tactical level. market segments their company operates. another for prime locations and customers.

Business Consultancy Sustainability Simulation The Chocolate Firm

Strategic consultancy management | All UG Global sustainable strategy simulation | All Strategic management accounting | Final
student levels UG levels & PG levels year UG, PG, MSc, MBA

In the Business Consultancy simulation, In this strategic sustainable international In this strategic management accounting
students act as consultants to a failing business simulation, students act as the simulation, students ‘experience’ how
company that is on the brink of collapse, management of an international phone strategic management accounting connects
operating in all market segments without company. Students compete globally by the strategy with operations and technology
any focus. integrating ESG and competitiveness. of a complex manufacturer.

Get in touch with us now to get started with Edumundo Management Simulations
www.edumundo.com MENA Contact: Abzy Lilani [email protected]
 BENEFITS OF MANAGEMENT
SIMULATIONS
Having
Having thethe opportunity
opportunity to apply
to apply theoretical
theoretical knowledge
knowledge in ainrealistic,
a realistic,
butbut safe
safe environment is
environment is one of the cornerstones of Edumundo simulations, and something
one of the cornerstones of Edumundo simulations, and something which students highly value.
which students highly value.
There are variety of reasons why our customers use our simulations, however the
There are variety
consistencies we seeofare
reasons
happywhy our customers
lecturers, satisfied use
and our simulations,
engaged students,however the
and continued
consistencies we see are happy
simulation adoption year-after-year. lecturers, satisfied and engaged students, and
continued simulation adoption year-after-year.
Some of the direct benefits of deploying an Edumundo simulation:
Increases student engagement
Improves the student-experience
Higher student module satisfaction
Improves students’ grades
Improves employability skills
Higher attendance rate

Some of the potential indirect benefits which deploying

an Edumundo simulation can also lead to:
Improvements in student progression &
retention (students continue for longer, with
fewer drop-outs)
Incremental improvements towards key metrics
in the Teaching Excellence Framework (TEF)
Increase in NSS Scores (National Student
Survey)
Improvements in student recruitment levels

Alice Shepherd of Leeds University Business School has won

the Dean’s Award for Teaching Excellence.
She says the reason for success lies in the fact that students
are “working together in a small group and competing with
other groups while running competitor businesses within the
module”.
Teaching staff were very enthusiastic too.
97% of students strongly agreed that teaching staff were
enthusiastic about this module. Shepherd: “the lecturers
enjoy running the simulation and I think that’s reflected in the
student feedback on our enthusiasm. Students come to
appreciate the range of decisions that business managers
have to make, and the need to be flexible and react to news
items and competitor actions.”

Get in touch with us now to get started with Edumundo Management Simulations
www.edumundo.com MENA Contact: Abzy Lilani [email protected]
 Why use Edumundo
Management Simulations?
MANAGEMENT SIMULATIONS
Edumundo
Phoneare expertsallows
Ventures in providing Management
students to manageSimulations for theoperation
their own globally Higher Education Sector.
Over 350 universities
smartphone and 80,000
company. With students
the abilityacross the globe
to conduct benefit
a number of from ourtosimulations.
actions propel
We have
thema wide portfolio of management simulations covering most core business school subject
areas.

Employability Skills
At Edumundo – we believe that giving students the opportunity to acquire the transferable skills needed
to add immediate value to an employer should be an integral part of every student’s higher education.
Below are some of the skills which students will gain exposure to during the simulation:

• Problem solving • Influencing

• Critical thinking • Questioning & listening
• Advanced analytical skills • Negotiating & persuading
• Make sensible assumptions • Interpersonal sensitivity
in real life scenarios
Cognitive skills Group-work

• Allocating responsibilities
• Monitoring process • Working with Enterprise
• Planning & time management Application Software
• Minute taking
• Professional reports
Project Management Technical Abilities

Althe Technology – Edumundo simulations use an intelligent algorithm to determine the ranking of
About
each team, based on their tactical decisions. It is also useful to consider these additional points about the
technology:

All simulations are web based (works on any browser)

Student teams compete against each other (not against a
computer program)
Can be played on any device (laptop, tablet, smartphone)
No software installation required (cloud based)
GDPR friendly: We do not take or hold any student details
All servers are located in Europe (Netherlands and Ireland)

Get in touch with us now to get started with Edumundo Management Simulations
www.edumundo.com MENA Contact: Abzy Lilani [email protected]
 SERVICE AND SUPPORT

Edumundo
Phonehas provided
Ventures around
allows the clock
students supporttheir
to manage for both
ownstudents
globally and lecturers for over 20
operation
years.smartphone
With a dedicated teamWith
company. to assist in anytoway
the ability possible
conduct to produce
a number the best
of actions experience
to propel their for you
and your students. Whether that be online or on campus, we are determined to deliver the highest
level of service.

With a team of over 40 dedicated employees

Edumundo is uniquely placed to support universities around
the world to provide their students with the best experiential
and practical learning opportunities through simulated
environments. The support team in your region consists of:

Abzy Lilani – Director

Abzy Lilani Gjis van Duijn [email protected]
Jasmine Robles – Business Development Manager
[email protected]
Gjis van Duijn – Operations Manager
[email protected]
Mostafa Reda – Customer Success Manger
[email protected]

Mostafa Reda Jasmine Robles

Help Desk Online or on Campus Delivery

For each product we provide there is a help We support online or offline delivery in several
desk to support you and your students with ways:
technical and theoretical problems that occur
during your time with the simulation: Module mapping and scheduling to align
with your course outline
Answer within 24 hours Introduction presentation to students via
Years of experience within the industry video link, live or in person on campus
Personalised, specific answers and Additional instructional videos online for
feedback students
Support Office Hours A live Q&A sessions with students after
completing the first key rounds
Mid and end email reports on teams’
progress and tips to improve
Full Grading Support

Get in touch with us now to get started with Edumundo Management Simulations
www.edumundo.com MENA Contact: Abzy Lilani [email protected]