EcomVisibility

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Website Report for dhinatechnologies.us

This report grades your website on the strength of a range of important factors such as on-page SEO
optimization, off-page backlinks, social, performance, security and more. The overall grade is on a A+ to
F- scale, with most major industry leading websites in the A range. Improving a website's grade is
recommended to ensure a better website experience for your users and improved ranking and visibility
by search engines.

Audit Results for dhinatechnologies.us

42

Your page could be better

Recommendations: 4

79 0 100 60

On-Page SEO Links Usability Performance

Recommendations

Execute a Link Building Strategy Links

Improve site load speed Performance

Use your main keywords across the important HTML On-Page SEO

tags
Remove inline styles Performance

On-Page SEO Results

Your On-Page SEO is good

Your page is mostly optimized for On-Page SEO performance. On-Page SEO is
79 important to ensure Search Engines can understand your content
appropriately and help it rank for relevant keywords. You can continue to
improve your page by ensuring HTML Tag Content is completed correctly and
text content is well aligned with chosen keywords.

Keyword Consistency
Your page's main keywords are not distributed well across the important HTML tags.

Your page content should be focused around particular keywords you would like to rank for.
Ideally these keywords should also be distributed across tags such as the title, meta and
header tags.

Individual Keywords

Keyword Title Meta Headings Page

Description Tags Frequency
Tag

cart    21

add    20

quantity    20

items    17

all    6

delivery    5

ready    5

categories    4
 Phrases

Phrase Title Meta Headings Page

Description Tags Frequency
Tag

quantity add    20

add to cart    20

all categories    3

personal care    3

stationary tools    3

free home delivery    2

oasis orange pure    2

belgian milk chocla    2

te

Generally a page should be targeted to rank for particular set of keywords or phrases. These
keywords should be used with some consistency in page content (naturally and without stuffing) to
maximize ranking potential for those keywords. This means these keywords should be present
across the most important HTML tags of the page, and used with some frequency in the general
page text content. The keyword consistency check illustrates the keywords we have identified
appearing most frequently in these areas.

If the keywords and phrases identified don't match your intended ranking keywords, and do not
show a level of consistency, you should consider amending your core page content to better include
these.

Noindex Header Test

Your page is not using the Noindex Header which prevents indexing.

A critical part of a page's ranking potential is ensuring that it can actually be accessed by Search
Engines. The Noindex Header is another Noindexing method that tells Search Engines to ignore a
page, and can destroy out it's ranking ability. Sometimes these tags are added intentionally for low
value pages, but sometimes they are left over unintentionally from a theme or template that has
been used on the site, or forgotten to be removed by a developer when a website moves from
design and testing to live usage.

If you want the page to rank and it's using a Noindex Header, you will need to remove the Noindex
Header from your page. This may require access to the backend code, and may need to be done by a
developer. If you are using a CMS, you may have an option enabled to prevent indexing of the page,
which should be turned off.

SSL Enabled
Your website has SSL enabled.

SSL or Secure Socket Layer, is a security technology that encrypts data between your website and a
visitor. It ensures that the transfer of sensitive data like passwords and credit cards are done
securely. Using SSL on all pages is a modern standard, and Search Engines have made it a ranking
signal in recent years.
 SSL can often be switched on quite simply in systems like Wordpress, Wix etc. Often in more custom
websites though, it may require the help of a technical resource to install and configure this on your
website. After installation, test that your website loads successfully at a HTTPS:// location.

HTTPS Redirect
Your page successfully redirects to a HTTPS (SSL secure) version.

SSL is a security technology which ensures sensitive data like passwords and credit cards are sent
securely between your website and visitors. If you have SSL enabled, it is also very important to
ensure that your page is actually forcing usage of HTTPS by redirecting from a non-secure HTTP
version to secure HTTPS version. Not doing this means users and Search Engines may continue to
access insecure versions, which can also reduce your ranking ability.

Often systems like Wix or Shopify will make it easy to enable, and redirect to SSL versions. If you
have Wordpress, or a custom built site, you may require a developer's involvement to ensure that
pages are being redirected to their new HTTPS versions. This can be done within a site's
configuration or htaccess rules.

Rankings

Top Keyword Rankings

This shows your top 10 Keyword Rankings in the specific location. The list is ordered by the keywords
that drive the most traffic to your page.

Keyword Country Position Total Searches Estimated Traffic

sitara basmati rice EN 7 260 6

billot log EN 46 720 1

billot log FR 52 720 1

billot logs FR 91 720 1

suraj basmati rice FR 10 110 1

bolt drink EN 47 390 0

bistiks EN 68 320 0

rooster noodles EN 66 260 0

rooster noodles FR 63 260 0

salt and pepper FR 88 170 0

moncton

The goal of Search Engine Optimization is to improve the ranking of your website for particular
keywords to drive more clicks and traffic to your site. The Top Keyword Rankings check shows you
the keywords that your site is currently ranking for, ordered by those that are likely driving the most
traffic to your site due to a combination of high Search Volume and high ranking. Note, this data is a
snapshot and may be several weeks old in some cases.
Total Traffic From Search
This shows you the Estimated Traffic Volume your page receives from it’s Keyword Rankings

16
Monthly
Traffic
Volume

This is an estimate of the Monthly Visitors your site receives as a result of it's Search Engine
Rankings. This can be calculated by understanding the full set of keywords your site ranks for
multiplied by their monthly search volumes multiplied by the click-through-rate for each of your
ranking positions against those keywords.

Keyword Positions
This shows you a summary of the positions for your Keyword Rankings. The higher you rank, the more
likely you are to capture traffic, with recent research showing that as much as 92% of clicks happen on
the first page.

Position Keywords

Position 1 0

Position 2-3 0

Position 4-10 2

Position 11-20 1

Position 21-30 0

Position 31-100 16

Keyword Positions shows the breakdown of number of ranking keywords by their position. Generally
the higher a ranking position for a Search Term, the more traffic the site will receive. It has been
researched that top 3 positions account for as many as 60% of clicks, so moving up to higher
positions is very valuable goal of SEO Optimization.
Links

Number of Backlinks
You have a reasonably weak level of backlink activity to this page.

Search Engines use backlinks as a strong indicator of a page's authority, relevance and
ranking potential. There are various strategies available to gain links to a page to improve this
factor
Backlink data provided by

6 5 2
External Referring Moz Domain
Backlinks Domains Authority

Backlinks are links to your site from another site. Search Engines can see these interconnections and
use them as a strong signal of the importance and authority of your page or content. Backlinks are
one of the most important ranking factors, and in general, more links from authoritative websites
will improve the ranking ability of your site. Building Backlinks can be a difficult and time consuming
activity, though the rewards are large when done successfully.

We recommend having a strategy in place for Building Backlinks to your site. Some common
methods including adding your site to relevant online directories, asking other sites to link to you,
performing outreach and guest blogging on other websites or creating 'lead magnet' content that
encourages linking.

Top Backlinks
These are the highest value external pages we have found linking to your site.

Backlinks from higher authority websites generally deliver the best ranking potential to your site.
This report provides a sample of some of the highest value backlinks we can see linking to your site.

Usability

Your usability is very good!

Your page is highly usable across devices. Usability is important to maximize
100 your available audience and minimize user bounce rates (which can indirectly
affect your search engine rankings).
Device Rendering
This check visually demonstrates how your page renders on different devices. It is important
that your page is optimized for mobile and tablet experiences as today the majority of web
traffic comes from these sources.

A website can be viewed in a wide variety of resolutions and formats, some dictated by the size of a
desktop display, and others by the specific dimensions of a phone or tablet model. Device rendering
provides a preview of how the site looks on some popular device resolutions to help identify obvious
issues. Note, our method will load a website and resize it's portlet to several dimensions, as opposed
to loading the site multiple times directly in different devices.

In general a website should be designed and tested to be responsive across a large variety of
desktop and mobile device resolutions, as well as being able to transition smoothly (for example
when resizing a browser or flipping a tablet from vertical to horizontal).

iFrames Used?
There are no iFrames detected on your page.

iFrames are a HTML tag that allow you to embed other webpages inside your page in a small frame.
They generally represent an older coding practice and are discouraged as they can complicate
navigation, particularly in mobile, and are harder for search engines to index.

We recommend removing any iFrames if they don't serve a critical purpose, or could be replaced
with more natural navigation. However, some coding libraries like Google Tag Manager may still rely
on iFrames as part of their internal functionality to load external pages and code files, so you may
need to evaluate your usage of them on a case by case basis.

Email Privacy
No email addresses have been found in plain text on your page.

Email addresses shown in clear text on your website can be easily scraped by bots, leading to
inclusion in spam mailing lists.

We recommend removing any plain text email addresses and replacing them with contact forms,
images, or less obvious text like 'email at website'.
Performance Results

Your performance could be better

Your page's performance has some issues and room for improvement.
60 Performance is important to ensure a good user experience, and reduced
bounce rates (which can also indirectly affect your search engine rankings). We
recommend addressing the highlighted factors below.

Page Speed Info

Your page loads slowly.

Page load speed is critical to ensuring good user experience and is becoming a more
important ranking factor. Load speed can be impacted by a multitude of factors however and
may need technical resources to investigate.

Server Response All Page Content Loaded All Page Scripts Complete

Page Load Speed refers to the amount of time it takes to entirely load a webpage in a user's
browser. Load speed is complex and can be impacted by a multitude of factors including network,
web server, page size, technology, database or coding problems, and may require the help of a
developer or systems administrator to troubleshoot. Page Load Speed impacts a user's experience
on a website and can directly impact bounce rate and conversions. Additionally, Search Engines are
making Page Load Speed a ranking factor.

Optimize Page Load Speed by examining common problem points such as overall file size, server
resources or coding problems.

Download Page Size

Your page's file size is reasonably low which is good for Page Load Speed and user experience.

Download Page Size

 Download Page Size Breakdown

Download Page Size refers to the total amount of file content that needs to be downloaded by the
browser to view a particular webpage. This includes HTML, CSS, Javascript and Images, though can
include a number of other file formats. Generally media files like images and videos are significantly
larger than text files and make up the bulk of Download File Size, but also represent the largest
optimization opportunity. An important distinction here is 'Download' vs 'Raw' file size. Modern web
protocols compress files during transfer, meaning files are usually smaller to download than their
actual or 'raw' size. So any manual optimizations you perform would be on the 'raw' file. Download
Page Size is one of the biggest contributors to Page Load Speed, which can directly affect rankings,
user experience and conversions.

It is important to ensure your Download File Size is as small as possible by removing unnecessary
files and minifying and optimizing others. 5MB is a good metric to strive for, though modern
websites are gradually increasing in size.

Website Compression (Gzip, Deflate, Brotli)

Your website appears to be using a reasonable level of compression.

Compression Rates Raw Page Size Breakdown

Modern web servers allow website files to be compressed as part of their transfer, often
dramatically reducing the Download File Size and Page Load Speed of a page. There are several
different compression algorithms used such as GZIP, Deflate and Brotli. Enabling compression can
often represent a simple and quick win to performance, and most new web servers will have this
enabled by default.

You should ensure that compression is enabled and working effectively on your web server.
Sometimes compression may only be partially enabled for particular file types, or using an older
compression method, so it is important to understand whether your server is configured as
efficiently as possible. This may require the help of a developer to investigate.
Number of Resources
This check displays the total number of files that need to be retrieved from web servers to
load your page.

199 3 82 47 51 16
Total Objects Number of Number of JS Number of Number of Other
HTML Pages Resources CSS Images Resources
Resources

When browsers display a modern website, they have to retrieve a wide variety of files including
HTML, CSS, Javascript, Images and other media. As a general rule, every file that needs to be
retrieved is another network request that needs to be made by the browser to the server, which can
each face some connection overhead and add to Page Load Time.

It is a good idea to remove unnecessary files or consolidate smaller files with similar content like
styles and scripts where possible to optimize performance.

JavaScript Errors
Your page is not reporting any JavaScript errors.

JavaScript is embedded code on a webpage that can perform any number of functions such as
modifying page elements dynamically, or making calls to retrieve information live without refreshing
the page. JavaScript is a staple of the modern web and used on almost every modern website.
However, with increasing usage and complexity, Javascript can fail on a page due to coding
problems, incorrect versions or loading issues. Sometimes failures can interrupt proper execution of
a page and break other functions, and so Javascript errors should generally be examined to
understand the cause and what it's impacts are .

HTTP2 Usage
Your website is using the recommended HTTP/2+ protocol.

HTTP is a technology protocol used by web browser to communicate with websites and is a
cornerstone of the world wide web. HTTP/2 (and above) are newer versions of the HTTP protocol that
offer significant peformance improvements. Older websites may be set to using an older HTTP
protocol despite their web servers having been upgraded to support newer versions.

It is worth reviewing whether your website is configured to use the latest available HTTP protocol as
it can provide immediate Page Load Speed improvements.

Deprecated HTML
No deprecated HTML tags have been found within your page.

HTML, like most coding languages, has had improvements made over time that has removed older
features, either due to them simply being problematic, or more often replaced with something
better. If you continue to use these older features in your page, you may at the bare minimum not
get the expected functionality in your page, or in the worst case, break some execution.

It is recommended to identify and remove any old or 'deprecated' tags from your code. This could
be done manually if you have HTML or web design skills, or could be done by upgrading the
 template and library versions on your website.

Inline Styles
Your page appears to be using inline styles.

Inline styles are an older coding practice and discouraged in favor of using CSS style sheets,
due to their ability to degrade page load performance and unnecessarily complicate HTML
Code.

Line Style

2446 visibility:hidden;background:transparent;padding:0;margin:0px auto;margin-top:0;margin-bott

om:0;

2449 position: absolute;

2463 z-index:9;font-family:

2478 z-index:8;font-family:

2497 z-index:10;background-color:#478c0d;font-family:

2501 position: absolute;

2517 z-index:6;background-color:rgba(2,2,2,0.40);font-family:

2521 position: absolute;

2535 z-index:9;font-family:

2550 z-index:8;font-family:

2568 z-index:10;background-color:#478c0d;font-family:

2579 text-align:center;

2580 color:#f2d667;font-size:32px;display:inline-block;

2582 color:#ffffff;

2582 color:#ffffff;

2583 text-align: center;

2584 text-align:center;

2585 color:#f2d667;font-size:32px;display:inline-block;

2587 color:#ffffff;

2587 color:#ffffff;

2588 text-align: center;

2589 text-align: center;

2590 text-align:center;

2591 color:#f2d667;font-size:32px;display:inline-block;
2593 color:#ffffff;

2593 color:#ffffff;

2594 text-align: center;

2595 text-align: center;

2596 text-align:center;

2597 color:#f2d667;font-size:32px;display:inline-block;

2599 color:#ffffff;

2599 color:#ffffff;

2600 text-align: center;

2601 text-align: center;

2602 text-align:left

2602 top

2602 font-weight:normal;margin-bottom:10px;

4748 clear:both;display:block;

4748 clear:both;display:block;

5157 margin: 0!important;

5196 display:none;

5205 display:none;

5216 display:none;

5218 width:0%;

5326 display: none

5329 display:none

5351 display:block

5440 display:none;

HTML provides the ability to embed UI styling attributes within individual HTML elements. Despite
this feature being available, it is modern best practice to completely separate UI styling into
separate CSS files. This separates functions and centralises UI styling into one place making it easier
for example to upgrade the UI styling of a site independently of the page content and structure.
Inline styles also have some particular problems in that they can degrade the page load
performance of a page and unnecessarily complicate HTML code.

Inline Styles should be manually removed from the HTML code of a page and merged into separate
CSS files, but may need the help of a designer to carefully consider their purpose and function.