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Supply Chain Management: Ir. Ph.D. Fouad Riane

The document discusses inventory management and the effect of demand uncertainty. It presents the economic order quantity (EOQ) model and shows how to calculate optimal order quantities by balancing ordering and holding costs. The document also uses a case study of a sporting goods company to illustrate how to determine production quantities under different demand scenarios to maximize expected profit.

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0% found this document useful (0 votes)
35 views

Supply Chain Management: Ir. Ph.D. Fouad Riane

The document discusses inventory management and the effect of demand uncertainty. It presents the economic order quantity (EOQ) model and shows how to calculate optimal order quantities by balancing ordering and holding costs. The document also uses a case study of a sporting goods company to illustrate how to determine production quantities under different demand scenarios to maximize expected profit.

Uploaded by

pipoce2068
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 42

12/23/2009

Supply Chain Management


Ir. Ph.D. Fouad Riane

Louvain School of Management


www.lsm.be/riane

Inventory and Risk Pooling

1
12/23/2009

Issues
• Inventory Management

• The Effect of Demand Uncertainty


• Centralized vs. Decentralized Systems

• Practical Issues in Inventory Management

Inventory
• Where do we hold inventory?

• Types of Inventory

• Why do we hold inventory?

2
12/23/2009

Understanding Inventory
• The inventory policy is affected by:
– Demand Characteristics
– Lead Time
– Number of Products
– Objectives
• Service level
• Minimize costs
– Cost Structure

Cost Structure
• Order costs

• Holding Costs

3
12/23/2009

EOQ: A Simple Model*


• Book Store Mug Sales
– Demand is constant, at 20 units a week
– Fixed order cost of $12.00, no lead time
– Holding cost of 25% of inventory value
annually
– Mugs cost $1.00, sell for $5.00
• Question
– How many, when to order?

EOQ: A View of Inventory*

Note:
• No Stockouts
• Order when no inventory
• Order Size determines policy
Inventory

Order
Size

Avg. Inven

Time

4
12/23/2009

EOQ: Calculating Total Cost*


• Purchase Cost Constant
• Holding Cost: (Avg. Inven) * (Holding
Cost)
• Ordering (Setup Cost):
Number of Orders * Order Cost
• Goal: Find the Order Quantity that
Minimizes These Costs:

EOQ:Total Cost*

160
140
120 Total Cost
100
Holding Cost
Cost

80
60
40 Order Cost
20
0
0 500 1000 1500
Order Quantity

5
12/23/2009

EOQ: Optimal Order Quantity*


• Optimal Quantity =

(2*Demand*Setup Cost)/holding cost

• So for our problem, the optimal quantity is


316

EOQ: Important Observations*


• Tradeoff between set-up costs and holding
costs when determining order quantity. In fact,
we order so that these costs are equal per unit
time
• Total Cost is not particularly sensitive to the
optimal order quantity

Order Quantity 50% 80% 90% 100% 110% 120% 150% 200%
Cost Increase 125% 103% 101% 100% 101% 102% 108% 125%

6
12/23/2009

The Effect of Demand Uncertainty


• Most companies treat the world as if it were
predictable:

• Recent technological advances have


increased the level of demand uncertainty:

Demand Forecast
• The three principles of all forecasting
techniques:

7
12/23/2009

SnowTime Sporting Goods


• Fashion items have short life cycles, high variety
of competitors
• SnowTime Sporting Goods

SnowTime Costs
• Production cost per unit (C): $80
• Selling price per unit (S): $125
• Salvage value per unit (V): $20
• Fixed production cost (F): $100,000
• Q is production quantity, D demand

• Profit =
Revenue - Variable Cost - Fixed Cost + Salvage

8
12/23/2009

SnowTime Demand Scenarios

Demand Scenarios
Probability

30%
25%
20%
15%
10%
5%
0%
0

0
00

00

00

00

00

00
80

10

12

14

16

18
Sales

SnowTime Scenarios
• Scenario One:

• Scenario Two:

9
12/23/2009

SnowTime Best Solution


• Find order quantity that maximizes
weighted average profit.

• Question :

What to Make?
• Average demand is 13,100
• Look at marginal cost Vs. marginal profit

• So we will make less than average

10
12/23/2009

SnowTime Expected Profit

Expected Profit

$400,000

$300,000
Profit

$200,000

$100,000

$0
8000 12000 16000 20000
Order Quantity

SnowTime:
Important Observations
• Tradeoff between ordering enough to meet
demand and ordering too much

• Several quantities have the same average profit

• Average profit does not tell the whole story

• Question:

11
12/23/2009

SnowTime Expected Profit

Expected Profit

$400,000

$300,000
Profit

$200,000

$100,000

$0
8000 12000 16000 20000
Order Quantity

Probability of Outcomes
100%
80%
Probability

60% Q=9000
40% Q=16000

20%
0%
0

00

00

00
00

00

00

00

00
00

00

10

30

50
-3

-1

Revenue

12
12/23/2009

Key Insights from this Model


• The optimal order quantity is not ..

• The optimal quantity depends …

• As order quantity increases, average profit …

• As production quantity increases, ….

Supply Contracts

Fixed Production Cost =$100,000


Variable Production Cost=$35

Wholesale Price =$80

Selling Price=$125
Salvage Value=$20

Manufacturer Manufacturer DC Retail DC

Stores

13
12/23/2009

Demand Scenarios

Demand Scenarios

30%
Probability

25%
20%
15%
10%
5%
0%
00

0
00

00

00

00

00
80

10

12

14

16

18 Sales

Distributor Expected Profit

Expected Profit

500000

400000

300000

200000

100000

0
6000 8000 10000 12000 14000 16000 18000 20000
Order Quantity

14
12/23/2009

Distributor Expected Profit

Expected Profit

500000

400000

300000

200000

100000

0
6000 8000 10000 12000 14000 16000 18000 20000
Order Quantity

Supply Contracts (cont.)


• Distributor optimal order quantity is 12,000
units
• Distributor expected profit is $470,000
• Manufacturer profit is $440,000
• Supply Chain Profit is $910,000

15
12/23/2009

Supply Contracts

Fixed Production Cost =$100,000


Variable Production Cost=$35

Wholesale Price =$80

Selling Price=$125
Salvage Value=$20

Manufacturer Manufacturer DC Retail DC

Stores

Retailer Profit
(Buy Back=$55)

600,000

500,000
Retailer Profit

400,000

300,000
200,000
100,000

0
00

00

00

00

0
00

00

00

00

00

00

00

00

00
60

70

80

90
10

11

12

13

14

15

16

17

18

Order Quantity

16
12/23/2009

Retailer Profit
(Buy Back=$55)

600,000
$513,800
500,000
Retailer Profit

400,000

300,000
200,000
100,000

0
00

00

00

00

0
00

00

00

00

00

00

00

00

00
60

70

80

90
10

11

12

13

14

15

16

17

18
Order Quantity

Manufacturer Profit
(Buy Back=$55)

600,000
Manufacturer Profit

500,000

400,000

300,000
200,000

100,000

0
00

00

00

00

0
00

00

00

00

00

00

00

00

00
60

70

80

90
10

11

12

13

14

15

16

17

18

Production Quantity

17
12/23/2009

Manufacturer Profit
(Buy Back=$55)

600,000
$471,900
Manufacturer Profit

500,000

400,000

300,000
200,000

100,000

0
00

00

00

00

0
00

00

00

00

00

00

00

00

00
60

70

80

90
10

11

12

13

14

15

16

17

18
Production Quantity

Supply Contracts

Fixed Production Cost =$100,000


Variable Production Cost=$35

Wholesale Price =$??

Selling Price=$125
Salvage Value=$20

Manufacturer Manufacturer DC Retail DC

Stores

18
12/23/2009

Retailer Profit
(Wholesale Price $70, RS 15%)

600,000
500,000
Retailer Profit

400,000
300,000
200,000
100,000
0
00

00

00

00

0
00

00

00

00

00

00

00

00

00
60

70

80

90
10

11

12

13

14

15

16

17

18
Order Quantity

Retailer Profit
(Wholesale Price $70, RS 15%)

600,000
$504,325
500,000
Retailer Profit

400,000
300,000
200,000
100,000
0
00

00

00

00

0
00

00

00

00

00

00

00

00

00
60

70

80

90
10

11

12

13

14

15

16

17

18

Order Quantity

19
12/23/2009

Manufacturer Profit
(Wholesale Price $70, RS 15%)

700,000
Manufacturer Profit

600,000
500,000
400,000
300,000
200,000
100,000
0
00

00

00

00

0
00

00

00

00

00

00

00

00

00
60

70

80

90
10

11

12

13

14

15

16

17

18
Production Quantity

Manufacturer Profit
(Wholesale Price $70, RS 15%)

700,000
Manufacturer Profit

600,000
500,000 $481,375
400,000
300,000
200,000
100,000
0
00

00

00

00

0
00

00

00

00

00

00

00

00

00
60

70

80

90
10

11

12

13

14

15

16

17

18

Production Quantity

20
12/23/2009

Supply Contracts

Strategy Retailer Manufacturer Total


Sequential Optimization 470,700 440,000 910,700
Buyback 513,800 471,900 985,700
Revenue Sharing 504,325 481,375 985,700

Supply Contracts

Fixed Production Cost =$100,000


Variable Production Cost=$35

Wholesale Price =$80

Selling Price=$125
Salvage Value=$20

Manufacturer Manufacturer DC Retail DC

Stores

21
12/23/2009

Supply Chain Profit

1,200,000
Supply Chain Profit

1,000,000
800,000
600,000
400,000
200,000
0
00

00

00

00

0
00

00

00

00

00

00

00

00

00
60

70

80

90
10

11

12

13

14

15

16

17

18
Production Quantity

Supply Chain Profit

1,200,000
$1,014,500
Supply Chain Profit

1,000,000
800,000
600,000
400,000
200,000
0
00

00

00

00

0
00

00

00

00

00

00

00

00

00
60

70

80

90
10

11

12

13

14

15

16

17

18

Production Quantity

22
12/23/2009

Supply Contracts

Strategy Retailer Manufacturer Total


Sequential Optimization 470,700 440,000 910,700
Buyback 513,800 471,900 985,700
Revenue Sharing 504,325 481,375 985,700
Global Optimization 1,014,500

Supply Contracts: Key Insights


• Effective supply contracts allow supply
chain partners to replace sequential
optimization by global optimization

• Buy Back and Revenue Sharing contracts


achieve this objective through risk
sharing

23
12/23/2009

Contracts and Supply Chain


Performance
• Contracts for Product Availability and
Supply Chain Profits

• Contracts to :

Contracts for Product Availability


and Supply Chain Profits
• Many shortcomings in supply chain
performance occur because …

• Total supply chain profits might therefore


24
12/23/2009

Contracts for Product Availability


and Supply Chain Profits
• Double marginalization results in
suboptimal order quantity

• An approach to dealing with this problem is


to design a contract that encourages a
buyer to purchase more and increase the
level of product availability

• The supplier must share in some of the


buyer’s demand uncertainty, however …

Supply Contracts: Case Study


• Example: Demand for a movie newly released
video cassette typically starts high and
decreases rapidly

25
12/23/2009

(s, S) Policies
• (s,S) policy: If the inventory level is below s, we
produce up to S.

• s is the reorder point, and S is the order-up-to


level

A Multi-Period Inventory Model

• Often, there are multiple reorder


opportunities

• Consider a central distribution facility


which orders from a manufacturer and
delivers to retailers …

26
12/23/2009

Reminder:
The Normal Distribution

Standard Deviation = 5

Standard Deviation = 10

Average = 30

0 10 20 30 40 50 60

The DC holds inventory to:


• Satisfy demand during lead time
• Protect against demand uncertainty
• Balance fixed costs and holding costs

27
12/23/2009

The Multi-Period Continuous


Review Inventory Model
• Normally distributed random demand
• Fixed order cost plus a cost proportional to
amount ordered.
• Inventory cost is charged per item per unit time
• If an order arrives and there is no inventory, the
order is lost
• The distributor has a required service level.

• Intuitively, how will this effect our policy?

A View of (s, S) Policy

S
Inventory Position
Inventory Level

Lead
Time

0
Time

28
12/23/2009

The (s,S) Policy


• (s, S) Policy: Whenever the inventory
position drops below a certain level, s, we
order to raise the inventory position to
level S.
• The reorder point is a function of:

Notation
• AVG =
• STD
• LT =
• h=
• K=
• SL =

• Also, the Inventory Position at any time is the actual


inventory plus items already ordered, but not yet
delivered.

29
12/23/2009

Analysis
• The reorder point (s) has two components:

• Since there is a fixed cost, we order more than up to the


reorder point:

• The total order-up-to level is:

Periodic Review
• Suppose the distributor places orders
every month
• What policy should the distributor use?
• What about the fixed cost?

30
12/23/2009

Base-Stock Policy

r r

L L L
Base-stock
Level Inventory
Inventory Level

Position

0
Time

Periodic Review Policy


• Each review echelon, inventory position is
raised to the base-stock level.
• The base-stock level includes two
components:

31
12/23/2009

Risk Pooling
• Consider these two systems:
Warehouse One Market One
Supplier
Warehouse Two Market Two

Market One
Supplier Warehouse

Market Two

Risk Pooling
• For the same service level, which system
will require more inventory? Why?

• For the same total inventory level, which


system will have better service? Why?

• What are the factors that affect these


answers?

32
12/23/2009

Risk Pooling Example


• Compare the two systems:
– two products
– maintain 97% service level
– $60 order cost
– $.27 weekly holding cost
– $1.05 transportation cost per unit in
decentralized system, $1.10 in centralized
system
– 1 week lead time

Risk Pooling Example

Week 1 2 3 4 5 6 7 8
Prod A, 33 45 37 38 55 30 18 58
Market 1
Prod A, 46 35 41 40 26 48 18 55
Market 2
Prod B, 0 2 3 0 0 1 3 0
Market 1
Product B, 2 4 0 0 3 1 0 0
Market 2

33
12/23/2009

Risk Pooling Example

Warehouse Product AVG STD CV

Market 1 A 39.3 13.2 .34

Market 2 A 38.6 12.0 .31

Market 1 B 1.125 1.36 1.21

Market 2 B 1.25 1.58 1.26

Risk Pooling Example

Warehouse Product AVG STD CV s S Avg. %


Inven. Dec.
Market 1 A 39.3 13.2 .34 65 197 91
Market 2 A 38.6 12.0 .31 62 193 88
Market 1 B 1.125 1.36 1.21 4 29 14
Market 2 B 1.25 1.58 1.26 5 29 15
Cent. A 77.9 20.7 .27 118 304 132 36%
Cent B 2.375 1.9 .81 6 39 20 43%

34
12/23/2009

Risk Pooling:
Important Observations
• Centralizing inventory control reduces …

• This works best for

• What other kinds of risk pooling will we


see?

To Centralize or not to Centralize


• What is the effect on:
– Safety stock?
– Service level?
– Overhead?
– Lead time?
– Transportation Costs?

35
12/23/2009

Centralized Systems*

Supplier

Warehouse

Retailers

• Centralized Decision

Centralized Distribution
Systems*
• Question: How much inventory should management
keep at each location?
• A good strategy:

36
12/23/2009

Inventory Management: Best


Practice
• Periodic inventory reviews
• Tight management of usage rates, lead times
and safety stock
• ABC approach
• Reduced safety stock levels
• Shift more inventory, or inventory ownership, to
suppliers
• Quantitative approaches

Changes In Inventory Turnover


• Inventory turnover ratio =
annual sales/avg. inventory level

37
12/23/2009

Inventory Turnover Ratio

Industry Upper Median Lower


Quartile Quartile
Dairy Products 34.4 19.3 9.2
Electronic Component 9.8 5.7 3.7
Electronic Computers 9.4 5.3 3.5
Books: publishing 9.8 2.4 1.3

Household audio & 6.2 3.4 2.3


video equipment
Household electrical 8.0 5.0 3.8
appliances
Industrial chemical 10.3 6.6 4.4

Factors that Drive Reduction in


Inventory
• Top management emphasis on inventory
reduction
• Reduce the Number of SKUs in the warehouse
• Improved forecasting
• Use of sophisticated inventory management
software
• Coordination among supply chain members
• Others

38
12/23/2009

Factors that Drive Inventory Turns


Increase
• Better software for inventory management
• Reduced lead time
• Improved forecasting
• Application of SCM principals
• More attention to inventory management
• Reduction in SKU
• Others

Forecasting
• Recall the three rules
• Nevertheless, forecast is critical
• General Overview:
– Judgment methods
– Market research methods
– Time Series methods
– Causal methods

39
12/23/2009

Judgment Methods
• Assemble the opinion of experts

Market Research Methods


• Particularly valuable for developing
forecasts of newly introduced products

40
12/23/2009

Time Series Methods


• Past data is used to estimate future data

Causal Methods
• Forecasts are generated based on data
other than the data being predicted
• Examples include:
– Inflation rates
– GNP
– Unemployment rates
– Weather
– Sales of other products

41
12/23/2009

Selecting the Appropriate


Approach:
• What is the purpose of the forecast?

• What are the dynamics of the system being forecast?

• How important is the past in estimating the future?


• Different approaches may be appropriate for different
stages of the product lifecycle:

• It is typically effective to combine approaches.

42

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