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Marketing AI Cheat Sheet

The document provides a cheat sheet for using AI in marketing, organized into sections on strategy, images, campaigns, and AI use cases. It lists various AI tools that can be used for tasks like generating images, designing ads, copywriting, and data analysis. The document also includes prompting tips for engaging ChatGPT in marketing tasks, such as providing context, brand and consumer details, best practices examples, and role playing scenarios. Users are advised to save prompts for later use.

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erick.takaful
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164 views1 page

Marketing AI Cheat Sheet

The document provides a cheat sheet for using AI in marketing, organized into sections on strategy, images, campaigns, and AI use cases. It lists various AI tools that can be used for tasks like generating images, designing ads, copywriting, and data analysis. The document also includes prompting tips for engaging ChatGPT in marketing tasks, such as providing context, brand and consumer details, best practices examples, and role playing scenarios. Users are advised to save prompts for later use.

Uploaded by

erick.takaful
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Jonathan Parsons

MARKETING & AI
CHEAT SHEET
STRATEGY IMAGES CAMPAIGN AI USE CASES

DON’TChatGPT
CRICTICIZE, Midjourney
DON’T CRICTICIZE, AdCreative
DON’T CRICTICIZE, CONSUMER RESEARCH
BRAND STRATEGY
CONTENT CREATION
DON’TClaude
CRICTICIZE, DALL-E 3 DON’TSemRush
CRICTICIZE, COPYWRITING
LOGO CREATION
BrandWatch
DON’T CRICTICIZE, Firefly
DON’T CRICTICIZE, DON’T Jasper
CRICTICIZE, DATA ANALYSIS
CONCEPT DEVELOPMENT
MARKET RESEARCH
PRODUCTIVITY DESIGN & VIDEO COPYWRITING KEY VISUALS
E-COMMERCE CONTENT
DON’TNotion AI
CRICTICIZE, Canva
DON’T CRICTICIZE, DON’TCopy.ai
CRICTICIZE, PRODUCT DESCRIPTIONS
MARKETING PLAN
DON’T HARPA
CRICTICIZE, Runway Grammarly
DON’T CRICTICIZE, SEO OPTIMISATION
PACKAGING
STRAPLINES & CTA
Perplexity
DON’T CRICTICIZE, DON’T HeyGen
CRICTICIZE, Wordtune
DON’T CRICTICIZE, BRAND VISUAL IDENTITY

PROMPTING TIPS SHORT PROMPTS

CRAFT A MARKETING STRATEGY FOR <PRODUCT> INC. AUDIENCE, MESSAGING, CHANNELS, KPIS.
THE MORE CONTEXT
WRITE A CONSUMER PERSONA FOR <PRODUCT> WITH DEMO, PSYCHOGRAPHICS, MOTIVATIONS.
THE BETTER
CREATE SOCIAL CAMPAIGNS FOR <PRODUCT> FOCUSED ON KEY PLATFORMS WITH HOOKS.
MAKE INSTAGRAM AD CONCEPTS FOR <PRODUCT> WITH HEADLINES, VISUALS, COPY.
INCLUDE BRAND &
ANALYSE <COMPETITORS> SOCIAL PRESENCE, MESSAGING & ENGAGEMENT.
CONSUMER DETAIL
WRITE WEBSITE COPY COMMUNICATING <BRAND> STRENGTHS AND VALUE CLEARLY.
DEFINE SEO CONTENT PILLARS FOCUSED ON ATTRACTING RELEVANT <TARGET CUSTOMERS>.
ADD BEST PRACTICE
DEVELOP INFLUENCER STRATEGY FOR <PRODUCT> IDENTIFYING PARTNERS & MESSAGING.
EXAMPLES
CONCEPTUALISE AN INSTAGRAM VIDEO CAMPAIGN CONVEYING <BRAND> CREATIVELY.
ANALYSE <COMPETITOR> DIGITAL ADVERTISING FOR INSIGHTS AND OPPORTUNITIES.
ROLE PLAY
CRAFT EMAIL CAMPAIGN STRATEGY IDENTIFYING TYPES OF LISTS, CONCEPTS & METRICS.
‘YOU’RE A STRATEGIST’
WRITE SOCIAL POSTS FOR <NEW PRODUCT> HIGHLIGHTING KEY FEATURES IN BRAND VOICE.
SUGGEST A TIKTOK CHALLENGE WITH OBJECTIVE OF DRIVING USER-GENERATED CONTENT.
ASK FOR A FORMAT
ANALYSE RECENT <BRAND> CAMPAIGNS AND SUGGEST OPPORTUNITIES FOR OPTIMISATION.
E.G. TABLE, BULLETS
ANALYSE <COMPETITOR> IDENTIFYING OPPORTUNITIES BASED ON GAPS & STRENGTHS.
DEVELOP VIDEO CONCEPTS ENGAGING <AUDIENCE> AND CONVEYING <BRAND> USPS.
REQUEST VARIATIONS
CRAFT A SOCIAL CALENDAR WITH CULTURAL MOMENTS, CONTENT, PARTNERSHIPS FOR <BRAND>.
IF YOU’RE NOT HAPPY
IDENTIFY EMERGING SOCIAL MEDIA TRENDS RELEVANT TO <BRAND> AUDIENCE.

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