The document discusses the definition and importance of business reports. It compares written and oral reports, outlining the advantages of written reports. It also discusses the common elements and formats of reports, including executive summaries, findings, conclusions, and recommendations. The document provides guidance on preparing reports, including gathering and analyzing information and considering the audience.
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REPORTS
The document discusses the definition and importance of business reports. It compares written and oral reports, outlining the advantages of written reports. It also discusses the common elements and formats of reports, including executive summaries, findings, conclusions, and recommendations. The document provides guidance on preparing reports, including gathering and analyzing information and considering the audience.
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REPORTS
Definition: - A business report is an orderly presentation of facts about specific business
activities or programmes. Reports maybe long or short, formal or informal, crucial or ordinary, special or routine depending on the purpose and the type. Comparison of written and oral reports A report may be either oral or written An oral report – is simple and easy to present. It may consist of communication of an impression or an observation. Written reports are always preferred because: i. An oral report can be denied at any time, while written reports are evidential by nature. ii. An oral report tends to be vague i.e. with irrelevant facts while overlooking significant ones while written reports tend to be accurate and precise. iii. A written report can change hands without any danger or distortion during transmission. iv. A written report can be referred to again and again Informative and interpretative reports Informative reports If a report merely presents facts pertinent to an issue or situation, the report is referred to an informative Interpretative reports Are reports that analyses the facts, draws conclusions and makes recommendations The importance of Reports - A report is a basic management tool used in decision making. - Reports facilitate implementation of the organization objectives. - Reports facilitate diversification goals. - Reports facilitate exploration of new market potentials. - Reports facilitate setting up of new business agencies. - Reports facilitate entering into collaborations. Reports format (Presentation) The formats of reports vary depending upon the purpose. Some are more formal than others but there are common features of any report. The report information may be presented in distinct numbered sections in a logical sequence with certain sections giving overviews and conclusions. A content page helps the reader to find sections of interest much quicker. When presenting a report, the report should be written in the third person i.e. not using me or us and should be in sections which have subheadings and are numbered. Reports are broken into the following elements: - Note that note all these elements are needed in all reports. 1. Title page This will include the title of the report, who has written it and the date it was written or submitted. 2. Acknowledgement Thanking the people or organizations who have helped. 3. Content page Listing the headings in the report, together with the page numbers showing where the particular section, illustration etc can be located 4. Executive summary It is the most important part of any report and may well be the only section that a reader reads in detail. It should be carefully written and should contain a complete overview of the message in the report, with a clear summary of your recommendations 5. Terms of reference This section sets the scene of your report. It should define the scope and limitations of the investigations and the purpose of the report. It should say who the report is for, any constraints (like deadline, permitted length). In whom your aims, objectives and the overall purpose of the report are directed to and more specifically what you want to achieve. 6. Methodology or procedures This outlines how you investigated the area. How information was gathered, where from and how much? If a survey was used, how was it carried out? How did you decide on the target group and how many were surveyed by say, interviews etc. 7. Introduction/background This helps to tune your readers into the background of your report. It is not another name for a summary and should not be confused with this. Background details could include details of the topic you are writing about. You could take the opportunity to expand on your terms of reference within the introduction, give more details as to the background of the report but remember to keep it relevant factual and brief. 8. Findings and analysis This is the main body of the report, where you develop your ideas. You must make sure that its well structured with clear headings and that your readers can find information easily. Use paragraphs within each section to cover one aspect of the subject at a time. Include any graphs or other visual materials in this section if this will help your readers. The nature of this section will depend on the brief and scope of the report. The section should deal with the main topics being discussed; there should be logical sequence moving from the descriptive to the analytical. It should contain sufficient information to justify the conclusions and recommendations, which follow. Selection of appropriate information is crucial here if the information is important to help understand then it should be included. Irrelevant information should be omitted 9. Conclusion These are drawn from the analysis in the previous section and should be clear and concise. They should also link back to the terms of references. At this stage in the report, no new information can be included. The conclusions should cover what you have deduced about the situation – bullet points will be satisfactory 10. Recommendation Make sure that you highlight any actions that need to follow on from your work. Your readers will want to know what they should do as a result of reading your report and will not want to dig for information. Make them specific, recommendations such as “It is recommended that some changes should be made” are not helpful, merely irritating. As with the conclusions, recommendations should be clearly derived from the main body of the report and again no new information should be included 11. References/bibliography References are items referred to in the report. The bibliography contains additional materials not specifically referred to, but which readers may want to follow up. 12. Appendices Use these to provide any more detailed information which your readers may need for your references. But do not include key data which your readers really need in the main body of the report. Appendix must be relevant and should be numbered so that they can be referred to in the main body. 13. Glossary of terms and abbreviations Provide a glossary if you think it will help your readers but do not use one as an excuse to include jargon in the report that your readers may not understand. Preparation of Summaries It has become increasingly common to summarize findings and recommendations and to present them in the form of a synopsis. This may be inserted immediately after the statement of the terms of reference. This may not be the most logical practice, but it has the following advantages for the reader. It gives him a grasp of the report and makes it easier for him to follow the detailed report itself. Being familiar with the main points and recommendations he can read the report with a critical frame, of mind and assess the relevance and importance of each section as bearing on the recommendations made. It saves time for the busy reader who is interested to know only the gist of the report and its main conclusions. A synopsis is not intended as a substitute for the report but it does provide an overall picture, not only for those who read the detailed report, but also those who may be concerned with only certain aspects of the report. False assumptions commonly made regarding an audience That the person who will first read or edit the report is the audience. That the audience is a group of specialists in their field. That the audience is familiar with the subject of the report. That the audience has time to read the entire report. That the audience has a strong interest in the subject of the report That the author will always be available to discuss the report To avoid making such false assumptions, writers should identify everyone who might read the report. Characterize those readers according to their professional training, position in the organization and personal traits. Determine how and when the reader might use the report. Factors to consider when writing a report 1. Kinds of audience Audiences are basically of three kinds Primary people - Who have to act or make decisions on the basis of the report. Secondary people - Affected by actions of the primary audience would take in response to the report. Immediate people - Responsible for evaluating the report and getting it to the right people 2. Gathering information After getting a clear understanding of the purpose and scope of your report and who you are writing to, you are now ready to gather your information. The information gathered can be of two types: - Secondary information - is information gathered and recorded by others. The secondary sources include books reports news papers magazines journals etc - Primary information gathered and recorded by writer. The primary sources include questionnaires, surveys observations, experiments, historical information and raw data Secondary information may be inaccurate, out of date or biased. While on primary sources one must be careful to ensure that the information is accurate and not biased. At this point one is doing a research on where to find the right information. Where the report may require purchasing of information, one may have to check with vendors and distributors for features, and pricing information. Certain types of information may require visits to libraries, for books, magazines journals or news papers. Another source of information is the Internet. Information management is equally important especially where one is handling massive information. Separate pieces of information on note cards. Rearrange and sort when determining your presentation plan 3. Analyze your information Gathered information need to be analyzed. The purpose of the analysis is to make sense objectively of the information. There should not be any personal bias of any kind to enter the analysis. Compare and contrast the information in order, to try and find out the best or new idea from it. Separate facts and figures needed to be interpreted, explaining their meaning and significance For example if a Manager wanted a report or determining which computer to buy for his office: One would collect information on the type of work currently being done in the office. And the kinds of work you would want to do. Then gather information on computers. This many include: Types, Their costs, Compatibility, Speed of operation, Capacity of the computer, Dependability of the PC, Maintenance and spares availability, Potential of upgrading, And other factors. Compared and contrast (analyze) the different computers to determine how well they can do. The tasks they are required for,Their potential, Dependability and so on. Once all the information is gathered determine the solution 4. Determine the solution Based on your analysis, you will then be ready to offer a solution (or solutions) to the problem you have been studying. For example, which computer would be best for the word processing. The gathered information should be the basis of making this decision. Avoid the tendency of “slanting” information in the report to lead the reader to your decision or want. Make sure that in your report all pertinent information good or bad is given, bearing in mind that your creditability and that of your report are at stake. Don’t give solutions where requests are not made, your purpose would then to present the objective facts? So that someone else may use them to determine the best solution 5. Organize your report You have got your topic, your information, and your decision. Now you’re ready to determine how to present your information, the structure it would take. Before actually writing, organize your information into an outline form, by choosing the major and supporting ideas, developing the details and eliminating the unnecessary ideas you’ve gathered. This will form the basis structure of your report. A report could be presented as a memo report, a standardized report or a formal report . 6. The time available and presentation of the report. The characteristics of a good report i. Precision In a good report, the writer is very clear about the exact purpose of writing the report ii. Accuracy of facts The scientific accuracy of facts so as to facilitate decision – making. iii. Relevance To the purpose and includes all relevant aspects in order to avoid confusion and incompleteness iv. Reader oriented It keeps in mind the audience it is addressing v. Objectivity of recommendations Not impartial but logical vi. Simplicity and unambiguous language vii. Clarity Depends on the arrangement of facts. A good report must proceed systematically and should have a clear purpose, define source and state clearly the findings viii. Brevity – a good report should be brief ix. Grammatically accurate in order to bring out clear meaning Types of reports ¸ We can classify business reports in to three different ways On the basis of legal formalities - Formal reports or Informal reports On the basis of the number of persons entrusted with the drafting of the report- Reports by individuals or Reports by committees and sub-committees On the basis of the nature of the report- a. Period or routine reports b. Progress reports c. Examination reports d. Recommendations reports e. Statistical report On the basis of legal formalities A formal report – is one which is prepared form and is presented according to established procedures by a prescribed authority. There are two types of formal reports: Statutory report and Non-statutory report i) Statutory report is a report prepared and presented according to the form and procedures laid down by law. The director and secretary of a company are required by the company’s act to prepare and submit statutory reports. Examples include; Annual returns reports and Auditors reports ii) Non-statutory report – These are formal reports which are not required under any law but which are prepared to help management in framing policies or taking important decisions. Some of the non-statutory reports are prepared regularly as part of business procedures while others are occasional. The reports may be prepared by the directors committee, executive heads of departments etc Types of non-statutory reports: - Reports of Directors to the shareholders- Are reports that may be on a special problem or undertaking? This distinguishes it from the one submitted during the AGM as a statutory report - Reports of Committees of Directors- The board of directors may appoint standing committees to carry out tasks of management and administration e.g. a Finance committee - Reports of special or Ad hoc committees - Are reports on special issues or matters or urgent importance e.g. a construction of facility report - Reports of individual officers charged with various responsibilities Reports on meetings such as benefits or employees publications etc Informal Reports – An informal report is usually in the form of a person – to person communication. On the basis of the number of persons entrusted with the drafting of the report it Reports of this nature are divided into two: Reports by individuals Are submitted by the executive heads of various departments e.g. the company secretary, the Internal Auditor, the HR head etc Reports by committees or sub-committees Sometimes reports are needed on subjects that may not concern any particular department or are so important that associating various people would bring the best results On the basis of the nature of the report Periodic or Routine Reports These reports are prepared and presented at regular, prescribed intervals in the usual routine of business. They may be submitted annually, semi-annually, quarterly, monthly, weekly. They contain more statements of fact in detail or in a summary form without any recommendations. They are mainly information reports e.g. the Director AGM reports, or the Auditors Report. They may contain i. A brief summary of important events during the period ii. A brief summary of the turnover iii. A brief account of production iv. Financial statements showing profit levels and liabilities, dividends, reserves, transfers etc. v. A reference to the conditions of the plant, machinery equipments etc. vi. Reference to important changes in administration Progress Reports The reports are meant to describe and assess progress made during a particular period. They present an account of the work already done, work in progress with other relevant facts and details of the work yet to be completed. They content include: i. A brief introduction of the nature of project ii. A brief account of the work completed iii. An account of work in progress during the period iv. An account of any special problems faced and any solutions v. Important aspects of the work to be completed vi. Any obstructions or hindrances that might slow the work vii. Any other relevant information that might help Examinations Report These reports are specially commissioned to cover important aspects or events. They are prepared after thorough investigations – do files are studied, personal interviews are held, questionnaires are circulated among people, surveys are conducted etc They contain recommendations and may contain the following details: i. The aim and scope of the report ii. A brief account of the methods adopted in collecting data, site inspections, records used interviews carried out e.t.c. iii. An analysis of the data collected iv. Findings v. Recommendations (if required) Recommendations Reports In nature, these reports are not very different from examination reports – the only difference is that when ending – they must end with recommendations. In such a report the data is analysed in such a manner that the analysis is inevitable, leads to the recommendations being made at the end. Its details include: i. Aim and scope of the report ii. Methods adopted of the data iii. Analysis of data iv. Findings v. Recommendations for a definite programme Statistical Reports As the name suggests, these reports are largely made up of financial data, mathematical chars, tabular columns of figures etc e.g. a costing report. Factors to consider before writing reports i. The kind of report requested for or expected I.e. whether it should be formal or informal, statutory or non-statutory ii. How much time has been allowed to prepare the report – especially where research may be required or an in-depth study as to the problem iii. The purpose of the report and the extent of involving other parties iv. What is to be examined to facilitate establish who to include in terms of expertise v. What facts are to be furnished i.e. the terms of reference vi. The audience of the report i.e. who is going to read the report Terms of reference Terms of reference are used to describe the purpose, roles, the structures of projects, working groups, reference groups and committees. They are guidelines for the way group members will work with each other and are usually the first task undertaken by a group. They are usually documented by the project manager and presented to the group for approval. This provides members of the group with a clear definition of the project’s report scope. Terms of reference provide a written basis for making decisions. Confirming a common understating between members how they will make decisions and work together. Terms of reference should include What is to be achieved- vision objectives, scope and deliverables Who will participate – stakeholders roles and responsibilities How it will be achieved – resource, financial and quality plans When the work will be achieved – a schedule and the duration of the group Terms of reference set out a road map and give a clear pathway for the progression of the activity. They state what need to be achieved by whom and when. Terms of reference should include success factors, risks and restraints. This might include riders, such as authorization of reports and submission or the release of information about the project. Preparing the report Once you are clear about the purpose of writing a report, the persons to whom it is meant, the facts to be examined and the facts to be included together with the time at your disposal and you know the type of the report, it would be desirable to start the writing work. When writing a report, it is recommended that the following five steps be taken i. Investigate the source of information ii. Take important notes iii. Analyze the dates iv. Make a draft or outline v. Write the report