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Box Truck Business Plan Example

The box truck business plan is a comprehensive strategy for launching a transportation service. It includes market analysis, financial projections, fleet management, and marketing tactics to ensure success and competitiveness in the industry.

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Joseph Quill
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0% found this document useful (0 votes)
276 views

Box Truck Business Plan Example

The box truck business plan is a comprehensive strategy for launching a transportation service. It includes market analysis, financial projections, fleet management, and marketing tactics to ensure success and competitiveness in the industry.

Uploaded by

Joseph Quill
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 37

BUSI NESS PL AN

[YEAR]

Box Truck
A truck fills your house and office.

John Doe
10200 Bolsa Ave, Westminster, CA, 92683

(650) 359-3153

[email protected]

https://upmetrics.co
Table of Contents

Executive summary 4
Problem Definition & Validation 5
Solution 5
Objectives 5
Short Term (1 -3 Years) 5
Long Term (3-5 years) 6
Mission statement 6
Keys to success 6
Financial highlights 7
M&P - 5 Year Highlights 7
Chart 7
Business overview 8
Company Ownership/Legal Entity 9
Location 9
Interior Operating Facilities 9
Hours of Operation 9
Startup summary 10
Products & Services 11
Service Offerings 12
Market Analysis 13
Market segmentation 14
Market Trends 14
Target market 14
Competitive Advantage 14
SWOT analysis 16

Strategy & implementation 19


Marketing and Promotion Programs 20
Direct Sales 20
Trade Publications 20
Trade shows 20
Website 21
Targeted Online Advertising 21
Positioning Statement 21
Sales strategy 21

1 / 36
Online Marketing Channels 21
Offline Marketing Channels 22
Pricing strategy 22
Operational Plan 24
Organization chart 25
Chart 25
Mr Atkins 25
Jane Doe 25
John Doe 25
Management Team 25
Personnel Plan 25
Hiring plan 26
Milestones 26
Movers & Packers LLC 26
Financial plan 28
Important Assumptions 29
Brake-even Analysis 29
Projected Profit and Loss 29
Profit Yearly 31
Chart 31
Gross Margin Yearly 31
Chart 31
Projected Cash Flow 32
Projected Balance Sheet 33
Business Ratios 34

2 / 36
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[YEAR ] Bus ines s Plan | Box Tr uc k 3 / 36


1.

Executive summary
Problem Definition & Validation
Solution
Objectives
Mission statement
Keys to success
Financial highlights

[YEAR ] Bus ines s Plan | Box Tr uc k 4 / 36


Movers and Packers LLC (here on out also referred to as "M&P") is a box truck
company based in Brooklyn Park, Minnesota, providing long and short-distance
transportation of domestic and commercials goods. The company's services
will encompass warehousing and storage, packing and packaging, distribution,
To unlock help try Upmetrics! 
and logistics.

Start Writing here...

Problem Definition & Validation

According to the American Moving and Storage Association (AMSA),


America's moving and storage industry features some of the country's most
complex and diverse businesses. It consists of large corporations as well as
family-owned concerns. Despite the robust nature of the industry, the AMSA
To unlock help try Upmetrics! 
has noticed a steady decline in the number of moves. Even though sales of

Start Writing here...

Solution

M&P proposes a unique model where it uses operator-owned box trucks to


meet moving contracts. Any individual who owns a box truck can register with
the company to monetize their vehicle. Once registered, the company will put
the owner-operator on the roster schedule which will alert them based on their
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location. The Owner-operator business model works well for the business as

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Objectives

To begin commercial operations in Minnesota by Q1 2022


To build a fleet of five operator-owned vehicles within the first year of
commercial operations.
To achieve break-even sales in Year 2. To unlock help try Upmetrics! 

Short Term (1 -3 Years)


Start writing here...

[YEAR ] Bus ines s Plan | Box Tr uc k 5 / 36


To gain a competitive edge within the country’s moving and storage
industry by establishing a presence in the world’s leading manufacturing
sector.
To build a market reputation for superior networks, efficient services, and
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reliable delivery timelines during the forecast period.

Long Term (3-5 years)


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Mission statement

Our mission is to build a successful box truck business that operates not just in
Minnesota but all of the United States. We wish to achieve this by becoming
the preferred choice of moving partner for light-duty furniture/appliances
through a reliable network of material handlers and transporters across the
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USA.

Start Writing here...

Keys to success

Access To Established Network Owner-Operator


M&P boasts access to a robust The company will facilitate its
network of transport agents. This operations through owner operated
established network will allow the box trucks which will significantly
company to meet any shipping reduce the company's initial capital
requirements of prospective clients outlay while making its services
with confidence and efficiency. flexible.

Effective Marketing Location


The company will employ direct Minnesota benefits from low
sales and marketing strategies to operating costs, competitive tax
personally approach prospective rates and streamlined regulatory
clients so that they may provide a processes. This will reduce the
more efficient and highly company's overheads which can
personalised service. then be translated into competitive
pricing.

[YEAR ] Bus ines s Plan | Box Tr uc k 6 / 36


Access to Skilled Carriers Superior Customer Support
M&P will ensure on-boarding only Maintaining a laser-like focus on
experienced and skilled carriers. customer satisfaction will be of
Highly experienced personnel will utmost priority to the company
enhance its service offerings in the being vital for brand building and to
US establishing M&P as the go-to
provider of all moving and storage
solutions.

Financial highlights

The company envisions raising an equity investment of $50,000 through long-


term borrowings, which will be used to set up and launch the business in the
US. The company expects to break even in Year 2 and steadily grow its
revenues through active efforts in marketing, networking, excellent customer
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service, and increased carrier capabilities. Meanwhile, To
theunlock
company will

Start Writing here...

M&P - 5 Year Highlights

Sales Gross Margin Net Profit


2.00M

1.50M

1.00M

500.00k

-500.00k
2021-22 2022-23 2023-24

Financial Year Sales Gross Margin Net Profit

2021-22 438937 83512 -20568

2022-23 1005905 189844 40379

2023-24 1437224 271136 65234

[YEAR ] Bus ines s Plan | Box Tr uc k 7 / 36


2.

Business overview
Company Ownership/Legal Entity
Location
Interior Operating Facilities
Hours of Operation
Startup summary

[YEAR ] Bus ines s Plan | Box Tr uc k 8 / 36


Movers and Packers LLC will be established as a limited liability entity. The
company will be the primary provider of packing, moving, and storing light-duty
furniture and appliances for owners of residential and commercial properties.
The company's services will also extend to warehousing, distribution, and
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logistics consulting diversifying revenue streams as a risk mitigation strategy.

Start Writing here...

Company Ownership/Legal Entity

The company will be registered as a limited liability entity with the Department
of State. Further, since the company envisions setting up operationsMinnesota,
it will also register with the local county. The business will be wholly owned and
Managed by Founder Mr. Atkins, who will also be the principal investor of the
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business.

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Location

M&P will begin operations from an office space in Brooklyn Park, Minnesota.
Known as the “North Start State,” Minnesota has an outstanding business
climate with a history of leading the nation for new business 5-year survival
rate and Main Street Entrepreneurship. Minnesota entrepreneurs also benefit
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from low operating costs, competitive tax rates, and streamlined regulatory

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Interior Operating Facilities

The company will begin operations from a rented office space in a commercial
area in Minnesota. Initial investments will be made to set up an office, website,
and management software to schedule, manage and facilitate moving
contracts. Additions to space will be made as the company expands
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operations.

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Hours of Operation

[YEAR ] Bus ines s Plan | Box Tr uc k 9 / 36


M&P will operate an 8-hour workday from 9 am to 5 pm. All moving contracts
will be facilitated during the 8-hour workday. Any contracts received after the
workday shift will be moved to the next working shift. This ensures contract
transporters of the company have a healthy work-life balance as moving and
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transport is a highly labor-intensive service.

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Startup summary

The Founder will infuse a capital sum of £50,000 into the company.
Approximately £10,200 will be spent on a range of start-up expenses such as
marketing, advertising, and professional fees. At the same time, another
£7,100 will be earmarked for sales tax payment and the acquisition of
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computers and other office equipment. The balance funds, estimated at

Start Writing here...

[YEAR ] Bus ines s Plan | Box Tr uc k 10 / 36


3.
Products &
Services

[YEAR ] Bus ines s Plan | Box Tr uc k 11 / 36


M&P is established to increase revenues by increasing the number of contracts
for the moving and storage industry. Competing favorably with leading
operators within the industry, the company creates a niche by deploying owner-
operated box trucks to facilitate moving contracts. Accordingly, the company
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will accommodate both full and part-time contract staff To
hiring qualified and

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Service Offerings

Transport Storage
Local and long-distance Warehousing and storage services
transportation of household and for individuals who wish to keep
office goods their appliances or furniture for long
term storage

Packing Logistics
Safe and scratch-proof packing of Process, distribution, and logistics
furniture and appliance for the consulting and advisory Services
purpose of moving

Start Writing here...

[YEAR ] Bus ines s Plan | Box Tr uc k 12 / 36


4.

Market Analysis
Market segmentation
Market Trends
Target market

[YEAR ] Bus ines s Plan | Box Tr uc k 13 / 36


M&P will provide moving, packing, and storage services for light-duty furniture
and other appliances. As such, the company's services are classified under the
United States Moving and Storage industry. The moving services market in the
US is expected to grow by USD 1.95 billion, progressing at a CAGR of about
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2% during the forecast period.

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Market segmentation

The moving industry is segmented into residential commercial sectors. The


residential segment had the largest market share in the moving services
market in 2019, and the segment will offer several growth opportunities to
market vendors during the forecast period. The rise in overseas employment
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and emigration will significantly influence moving services market growth in the

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Market Trends

According to AMSA’s study on interstate moves, approximately 21.7% of


people moving will hire a mover for long hauls across the country. This is
based on a study of 3 million interstate moves, where 650,000 people hired a
mover, 1 million rented a truck and 1.35 million moved “un-assisted”. There is
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thus a significant opportunity for the company to establish operations and grow

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Target market

M&P's target market comprises any individual who has cause to move light
goods and materials from one location to another.

The average American moves 11.7 times in their lifetime. According to new
To unlock
Census data, nearly 31 million people moved to the United helpin
States Upmetrics! 
try2019.
That’s 9.8% of all Americans moving every year. Taking the average American
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Competitive Advantage

[YEAR ] Bus ines s Plan | Box Tr uc k 14 / 36


Access to a Network of Drivers Flexible

 The company will operate a


comprehensive network of drivers
 M&P will not deploy a one-size-fits-
all solution. It will take into
who will be able to meet deliveries consideration the clients needs and
in a timely manner provide a range of services from
packing to moving and storage
based on their requirement

Experience Price

 The management of the company


has been in the logistics industry for
 Operating operator owned trucks
will reduce the company's initial
over a decade allowing it to bring capital outlay which can be
enhanced experience to the transferred onto the customer
business through competitive pricing

[YEAR ] Bus ines s Plan | Box Tr uc k 15 / 36


5.

SWOT analysis

[YEAR ] Bus ines s Plan | Box Tr uc k 16 / 36


A SWOT (Strength, Weakness, Opportunity, and Threat) analysis is a useful
tool for businesses to evaluate their position in the market against the potential
internal and external factors that could assist or jeopardize their operations and
existence. A SWOT has been conducted for PYT and is presented below.
To unlock help try Upmetrics! 

Start Writing here...

[YEAR ] Bus ines s Plan | Box Tr uc k 17 / 36


Strengths Weaknesses

1. The company benefits from extensive 1. An increasing number of competitors


insight and market expertise. within the industry leads to market
2. The flexible and robust range of share erosion.
services ensures the company's 2. The company is relatively new to the
capabilities to cater to a more US market, in which seasoned players
significant market share. dominate.
3. The company is based in Minnesota, 3. The high rate of competition within the
which contains the right talent, industry and the fragmented nature of
infrastructure, support services, and the market makes the sector price
capital availability. sensitive.
4. The Founder’s success portfolio and
global clientele provide credibility and
increase trust among its potential
clients.
5. Strategic collaborations enrich the
services of the company with leading
industry experts and global logistic
providers.

S W
Opportunities Threats

1. Partnering with leading logistic Competitors eroding the market


providers to extend their market Low barriers to entry
offering
Competitors poaching B2B clients
2. Mr. Atkins’s skill in tactfully combining
Any change in the trading regulations
customer relationship management and
of the country will impact the
supply networks to achieve an
operations of the company
organizational goal opens up
opportunities within challenging and
risk intensive markets
3. The company possess the capabilities
to extend its offerings globally

O T

[YEAR ] Bus ines s Plan | Box Tr uc k 18 / 36


6.
Strategy &
implementation
Marketing and Promotion Programs
Positioning Statement
Sales strategy
Pricing strategy

[YEAR ] Bus ines s Plan | Box Tr uc k 19 / 36


The company will predominantly rely on online advertising and lead generation
strategies as many seeking logistic services first search online for information.
As such, a full-fledged online marketing campaign will be launched inclusive of
paid, social media, and website campaigns.
To unlock help try Upmetrics! 

Start Writing here...

Marketing and Promotion Programs

M&P will approach potential commercial clients directly, either through cold-
calling or e-mail to arrange pitch meetings. The company’s sales
representatives will use these opportunities to display the product catalog
directly.
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Direct Sales
Start writing here...

The Company will advertise in specific trade publications that are targeted
towards the appropriate target markets such as the Boston Magazine.

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Trade Publications
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Euro Trucks will establish a presence at various trade shows that are relevant
to the target market. For example, the Multimodal event (www.multimodal.org)
is an annual exhibition that is considered the US’s premier freight transport,
logistics, and supply chain management event.
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Trade shows
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[YEAR ] Bus ines s Plan | Box Tr uc k 20 / 36


The Company will operate a professional and compelling website dedicated to
specific industries and specialized cargos

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Website
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The focus will be on Google Ads, which are more likely to drive commercial
leads than other online advertising platforms (such as Facebook). The
advertising will target specific keywords relevant to M&P’s offering (e.g.
“moving services”, “temporary storage solutions” etc.).
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Targeted Online Advertising


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Positioning Statement

The company seeks to carve a niche for its services in the US market by
capitalizing on its position between the country's thriving moving industry and
its ability to formulate the most competitive business development strategies
through a diversified operation facilitated by a team of skilled professionals.
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M&P is uniquely supported by a winning combination of skill, experience,

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Sales strategy

Americans shifting houses and offices form the company's primary target
market. While push marketing efforts will be deployed to reach these
companies and make them aware of the range of services provided, pull
marketing efforts will drive engagement for the company's services. These
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efforts will have an interlinked impact on the company’sToROI as an increasing

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Online Marketing Channels

[YEAR ] Bus ines s Plan | Box Tr uc k 21 / 36


  
Direct Mail Marketing Social Media Google Ad Campaigns
Individuals shifting houses or Millennials and consumers in The advertising will target
offices will stand out general spend a considerable specific keywords relevant to
prominently as viable time browsing social media M&P's offering (e.g. “moving
marketing targets for this platforms. Reaching to them services”, “temporary storage
channel. M&P will mail through this channel will be and solutions” etc.).
professionally designed effective way to capture
materials with its value attention and position its
proposition to individuals who services.
may have just registered a
property permit or bought a
house

Offline Marketing Channels

  
Networking Referral Conferences
Being a part of trade The company will offer referral The company will participate in
association such as discounts and packaged leading conferences and make
International Association of services to valued, regular their presence known through
Movers. clients marketing materials and
presentations

Pricing strategy

[YEAR ] Bus ines s Plan | Box Tr uc k 22 / 36


Moving contract income depends upon several factors including the size of the
shipment, destination, and transportation method. The average shipment
income is estimated at $22,802 based on the parent company's historical sales
data. The direct cost is primarily associated with ex-work and freight, which is
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estimated at $18,242, generating a 20% margin.

Start Writing here...

[YEAR ] Bus ines s Plan | Box Tr uc k 23 / 36


7.

Operational Plan
Management Team
Personnel Plan
Milestones

[YEAR ] Bus ines s Plan | Box Tr uc k 24 / 36


The team will be headed by Managing Director Mr. Atkins who will also oversee
the company's operations. Joining Mr. Atkins in the Management Team, the
company will onboard a Transport and Logistics manager and a sales and
marketing executive to support the company's operations.
To unlock help try Upmetrics! 

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Organization chart

Mr Atkins
Managing Director

Jane Doe John Doe


Transport and logistics manager Sales Representatives

Management Team

Mr. Atkins counts over 13 years of administrative and management


experience, taking on various business development activities during the
period. His ability to attract key players and build strong and lasting business
relationships enabled her to grow in capacity and responsibility. Recognized as
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a task-focused, interactive leader with meticulous attention to detail and

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Personnel Plan

The company plans to create two full-time equivalent jobs within the first five
years of operations.

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[YEAR ] Bus ines s Plan | Box Tr uc k 25 / 36


Start Writing here...

Hiring plan

2 0 2
Filled Hired Open

Group By
FY2021 FY2022 FY2023 FY2024
Department

Transport &
Logistics 0 1 1 1
Manager

Sales &
Marketing 0 0 1 1
Assistantq

Milestones

Movers & Packers LLC

Establish
M&P will rent an office space at
the heart of Miinesota's
commercial hub alongside
developing a fully optimized and
YEAR 1 informative website. During this
period, the company will also
acquire operator licenses for
trucks. Marketing activities will
also begin during this stage to
build awareness and launch the
brand into the market.

Gain Market Traction


The company will begin
expanding its services beyond Year 2
Minnesota to cover other regions
around the US.

[YEAR ] Bus ines s Plan | Box Tr uc k 26 / 36


Diversify
Having externally established the
Year 3 business, the company will begin
internally expanding its service
capabilities

Grow
Begin expanding across the
US >Year3
Consider market expansion
beyond US

[YEAR ] Bus ines s Plan | Box Tr uc k 27 / 36


8.

Financial plan
Important Assumptions
Brake-even Analysis
Projected Profit and Loss
Projected Cash Flow
Projected Balance Sheet
Business Ratios

[YEAR ] Bus ines s Plan | Box Tr uc k 28 / 36


If you are going to start your own Box Truck business, then make sure you will
pay special attention to your financial plan. Your financial plan should include
the details about how well you manage your incomes and expenses, and how
will you recover investments from the profit, etc. So, you should focus on your
financial plan if you want to expand your business on aTolarge scale.
unlock help try Upmetrics! 

Important Assumptions
The company’s financial projections are forecasted on the basis of the following assumptions. These
assumptions are quite conservative and are also expected to show deviation but to a limited level such
that the company’s major financial strategy will not be affected.

Year 1 Year 2 Year 3

Plan Month 1 2 3

Current Interest Rate 10,00% 11,00% 12,00%

Long-term Interest Rate 10,00% 10,00% 10,00%

Tax Rate 26,42% 27,76% 28,12%

Other 0 0 0

Brake-even Analysis

Monthly Units Break-even 5530

Monthly Revenue Break-even $159 740

Assumptions:

Average Per-Unit Revenue $260,87

Average Per-Unit Variable Cost $0,89

Estimated Monthly Fixed Cost $196 410

Projected Profit and Loss

Year 1 Year 2 Year 3

Sales $309 069 $385 934 $462 799

Direct Cost of Sales $15 100 $19 153 $23 206

Other $0 $0 $0

[YEAR ] Bus ines s Plan | Box Tr uc k 29 / 36


Year 1 Year 2 Year 3

TOTAL COST OF SALES $15 100 $19 153 $23 206

Gross Margin $293 969 $366 781 $439 593

Gross Margin % 94,98% 94,72% 94,46%

Expenses

Payroll $138 036 $162 898 $187 760

Sales and Marketing and Other Expenses $1 850 $2 000 $2 150

Depreciation $2 070 $2 070 $2 070

Leased Equipment $0 $0 $0

Utilities $4 000 $4 250 $4 500

Insurance $1 800 $1 800 $1 800

Rent $6 500 $7 000 $7 500

Payroll Taxes $34 510 $40 726 $46 942

Other $0 $0 $0

Total Operating Expenses $188 766 $220 744 $252 722

Profit Before Interest and Taxes $105 205 $146 040 $186 875

EBITDA $107 275 $148 110 $188 945

Interest Expense $0 $0 $0

Taxes Incurred $26 838 $37 315 $47 792

Net Profit $78 367 $108 725 $139 083

Net Profit/Sales 30,00% 39,32% 48,64%

[YEAR ] Bus ines s Plan | Box Tr uc k 30 / 36


Profit Yearly

Profit
15.00k

10.00k

5.00k

0
Year1 Year2 Year3

Financial Year Profit

Year1 10000

Year2 12000

Year3 14000

Gross Margin Yearly

Gross Margin
15.00k

10.00k

5.00k

0
Year1 Year2 Year3

Financial Year Gross Margin

Year1 10000

Year2 12000

Year3 14000

[YEAR ] Bus ines s Plan | Box Tr uc k 31 / 36


Projected Cash Flow

Cash Received Year 1 Year 2 Year 3

Cash from Operations

Cash Sales $40 124 $45 046 $50 068

Cash from Receivables $7 023 $8 610 $9 297

SUBTOTAL CASH FROM OPERATIONS $47 143 $53 651 $59 359

Additional Cash Received

Sales Tax, VAT, HST/GST Received $0 $0 $0

New Current Borrowing $0 $0 $0

New Other Liabilities (interest-free) $0 $0 $0

New Long-term Liabilities $0 $0 $0

Sales of Other Current Assets $0 $0 $0

Sales of Long-term Assets $0 $0 $0

New Investment Received $0 $0 $0

SUBTOTAL CASH RECEIVED $47 143 $53 651 $55 359

Expenditures from Operations

Cash Spending $21 647 $24 204 $26 951

Bill Payments $13 539 $15 385 $170 631

SUBTOTAL SPENT ON OPERATIONS $35 296 $39 549 $43 582

Additional Cash Spent

Sales Tax, VAT, HST/GST Paid Out $0 $0 $0

Principal Repayment of Current Borrowing $0 $0 $0

Other Liabilities Principal Repayment $0 $0 $0

Long-term Liabilities Principal Repayment $0 $0 $0

Purchase Other Current Assets $0 $0 $0

Purchase Long-term Assets $0 $0 $0

Dividends $0 $0 $0

SUBTOTAL CASH SPENT $35 296 $35 489 $43 882

Net Cash Flow $11 551 $13 167 $15 683

[YEAR ] Bus ines s Plan | Box Tr uc k 32 / 36


Cash Received Year 1 Year 2 Year 3

Cash Balance $21 823 $22 381 $28 239

Projected Balance Sheet

Assets Year 1 Year 2 Year 3

Current Assets

Cash $184 666 $218 525 $252 384

Accounts Receivable $12 613 $14 493 $16 373

Inventory $2 980 $3 450 $3 920

Other Current Assets $1 000 $1 000 $1 000

TOTAL CURRENT ASSETS $201 259 $237 468 $273 677

Long-term Assets

Long-term Assets $10 000 $10 000 $10 000

Accumulated Depreciation $12 420 $14 490 $16 560

TOTAL LONG-TERM ASSETS $980 $610 $240

TOTAL ASSETS $198 839 $232 978 $267 117

Current Liabilities

Accounts Payable $9 482 $10 792 $12 102

Current Borrowing $0 $0 $0

Other Current Liabilities $0 $0 $0

SUBTOTAL CURRENT LIABILITIES $9 482 $10 792 $12 102

Long-term Liabilities $0 $0 $0

TOTAL LIABILITIES $9 482 $10 792 $12 102

Paid-in Capital $30 000 $30 000 $30 000

Retained Earnings $48 651 $72 636 $96 621

Earnings $100 709 $119 555 $138 401

TOTAL CAPITAL $189 360 $222 190 $255 020

TOTAL LIABILITIES AND CAPITAL $198 839 $232 978 $267 117

Net Worth $182 060 $226 240 $270 420

[YEAR ] Bus ines s Plan | Box Tr uc k 33 / 36


Business Ratios

Year 1 Year 2 Year 3 Industry profile

Sales Growth 4,35% 30,82% 63,29% 4,00%

Percent of Total Assets

Accounts Receivable 5,61% 4,71% 3,81% 9,70%

Inventory 1,85% 1,82% 1,79% 9,80%

Other Current Assets 1,75% 2,02% 2,29% 27,40%

Total Current Assets 138,53% 150,99% 163,45% 54,60%

Long-term Assets -9,47% -21,01% -32,55% 58,40%

TOTAL ASSETS 100,00% 100,00% 100,00% 100,00%

Current Liabilities 4,68% 3,04% 2,76% 27,30%

Long-term Liabilities 0,00% 0,00% 0,00% 25,80%

Total Liabilities 4,68% 3,04% 2,76% 54,10%

NET WORTH 99,32% 101,04% 102,76% 44,90%

Percent of Sales

Sales 100,00% 100,00% 100,00% 100,00%

Gross Margin 94,18% 93,85% 93,52% 0,00%

Selling, General & Administrative Expenses 74,29% 71,83% 69,37% 65,20%

Advertising Expenses 2,06% 1,11% 0,28% 1,40%

Profit Before Interest and Taxes 26,47% 29,30% 32,13% 2,86%

Main Ratios

Current 25,86 29,39 32,92 1,63

Quick 25,4 28,88 32,36 0,84

Total Debt to Total Assets 2,68% 1,04% 0,76% 67,10%

Pre-tax Return on Net Worth 66,83% 71,26% 75,69% 4,40%

Pre-tax Return on Assets 64,88% 69,75% 74,62% 9,00%

Additional Ratios

Net Profit Margin 19,20% 21,16% 23,12% N.A.

Return on Equity 47,79% 50,53% 53,27% N.A.

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Year 1 Year 2 Year 3 Industry profile

Activity Ratios

Accounts Receivable Turnover 4,56 4,56 4,56 N.A.

Collection Days 92 99 106 N.A.

Inventory Turnover 19,7 22,55 25,4 N.A.

Accounts Payable Turnover 14,17 14,67 15,17 N.A.

Payment Days 27 27 27 N.A.

Total Asset Turnover 1,84 1,55 1,26 N.A.

Debt Ratios

Debt to Net Worth 0 -0,02 -0,04 N.A.

Current Liab. to Liab. 1 1 1 N.A.

Liquidity Ratios

Net Working Capital $120 943 $140 664 $160 385 N.A.

Interest Coverage 0 0 0 N.A.

Additional Ratios

Assets to Sales 0,45 0,48 0,51 N.A.

Current Debt/Total Assets 4% 3% 2% N.A.

Acid Test 23,66 27,01 30,36 N.A.

Sales/Net Worth 1,68 1,29 0,9 N.A.

Dividend Payout 0 0 0 N.A.

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[YEAR ] Bus ines s Plan | Box Tr uc k 36 / 36

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