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Lesson 1 Qualitative Research

The document provides an introduction to qualitative research. It aims to give readers an understanding of qualitative research and how it is undertaken. Some key points covered include that qualitative research is concerned with developing explanations of social phenomena to understand why things are the way they are. It seeks to answer questions about why people behave how they do and how opinions and attitudes are formed. Common qualitative research approaches discussed include ethnography, narrative research, grounded theory, and phenomenology.

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Kian Minatozaki
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Download as PDF, TXT or read online on Scribd
43 views

Lesson 1 Qualitative Research

The document provides an introduction to qualitative research. It aims to give readers an understanding of qualitative research and how it is undertaken. Some key points covered include that qualitative research is concerned with developing explanations of social phenomena to understand why things are the way they are. It seeks to answer questions about why people behave how they do and how opinions and attitudes are formed. Common qualitative research approaches discussed include ethnography, narrative research, grounded theory, and phenomenology.

Uploaded by

Kian Minatozaki
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 19

QUALITATIVE

RESEARCH

Prepared By: KT Dizon


INTENDED LEARNING OUTCOMES

To provide the reader with a basic understanding of qualitative


research.
To equip the reader with sufficient information to appreciate how
qualitative research is undertaken.
To enable prospective researchers to consider the appropriateness
of a qualitative approach to their chosen field of investigation.
To provide practitioners contemplating or undertaking qualitative
research for the first time with guidance on the collection, analysis,
and presentation of data.

Prepared By: KT Dizon


QUALITATIVE RESEARCH

How will you define research?

Prepared By: KT Dizon


WHAT IS RESEARCH?

1. To understand various aspects of the world.

2. Systematic approach to finding things out, often through a

process of testing out preconceptions.

3. Begins with deciding on a research question.

Prepared By: KT Dizon


WHAT IS RESEARCH?

4. It is then necessary to conduct a literature review

5. To decide on a research design which addresses the research


question.

6. Decisions made at this point include considering what kind of


data will be collected, how they will be collected, who will be
invited to participate and how the data will be analysed.

Prepared By: KT Dizon


WHAT IS RESEARCH?

Prepared By: KT Dizon


WHAT IS RESEARCH?

Prepared By: KT Dizon


WHAT IS RESEARCH?

Prepared By: KT Dizon


QUALITATIVE RESEARCH

Qualitative Research is the study of the


nature of phenomena, which includes
their quality, different manifestations,
the context in which they appear, or the
perspectives from which they can be
perceived

Prepared By: KT Dizon


QUALITATIVE RESEARCH

Prepared By: KT Dizon


QUALITATIVE RESEARCH
Concerned with developing explanations of social phenomena.

To understand the social world in which we live and why things are
the way they are.

It is concerned with the social aspects of our world and seeks to


answer questions about:
-Why people behave the way they do
-How opinions and attitudes are formed
-How people are affected by the events that go on around them
-How and why cultures and practices have developed in the way
they have

Prepared By: KT Dizon


NATURE OF QUALITATIVE RESEARCH

Prepared By: KT Dizon


NATURE OF QUALITATIVE RESEARCH

Prepared By: KT Dizon


QUALITATIVE RESEARCH

A type of qualitative research that entails


becoming fully immersed in a particular
community or organization.
Enables you to investigate a specific
phenomenon or process and develop
new theories that are founded on the
gathering and examination of
empirical data

Emphasizes life stories as the essence of people-oriented


sciences is narrative research or inquiry.
Aim to pay attention to the ways a story is constructed, for
whom, and why, as well as the cultural discourses it draws
from, as a research inquiry. Aims to improve practice while examining
the effects of the action that was taken

Aims to comprehend and characterize a phenomenon's fundamental elements. The


methodology examines human experience in daily life while putting aside the
researchers' preconceived notions about the phenomenon.

Prepared By: KT Dizon


QUALITATIVE RESEARCH APPROACHES IN SUMMARY

Prepared By: KT Dizon


NATURE OF QUALITATIVE RESEARCH

Prepared By: KT Dizon


CONCLUSION

Qualitative research is concerned with feelings, ideas, or experiences.

Finding insights that can result in testable hypotheses is the main goal of the

data collection, which is frequently done in narrative form.

During the exploratory phases of a study, researchers use qualitative research

to find patterns or fresh perspectives.

A methodology called qualitative research is created to gather non-numerical

data to produce insights.

Prepared By: KT Dizon


CONCLUSION

It is not statistical and is either semi-structured or unstructured.

It is predicated on data gathered using a research methodology that provides an

answer to the why.

Prepared By: KT Dizon


NATURE OF QUALITATIVE RESEARCH

Prepared By: KT Dizon

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