THE UNIVERSITY OF THE WEST INDIES

ST. AUGUSTINE
FACULTY OF SOCIAL SCIENCES
DEPARTMENT OF MANAGEMENT STUDIES
COURSE OUTLINE

1 GENERAL INFORMATION SUMMARY

Course title: INTERNATIONAL BUSINESS MANAGEMENT

Course code MGMT 3037
Course proposer: Department of Management Studies

Course type (Tick as Core

appropriate)  Elective
Co-curricular
Level
Year 3
Semester in which 2
course will be offered:
Department of Management Studies
Course Provider

Credits 3
Pre/Co-requisites Students should have the following knowledge/competence/Courses
ECON 1001 and ECON 1002
MGMT 2023 and MKTG 2001

Teaching Methods
(list only): Interactive Lectures
Group Discussions In
class Assignments
Videos / Hand Outs /
Real Life Scenarios
/Case Studies
Estimated Study Hours/week:
Hours Lectures: 3 hours of lecture per week for 12 weeks
Independent Study (estimated at 5 hours per week)

Total no. of 3
assessments
Instructor information Lecturer: Dr. Syed Rashid Hussain Shah
Email [email protected]
Office Hours: Monday: 12:00pm – 2:00pm
Tuesday: 12:00pm – 2:00pm
Wednesday: 4:00pm – 5:00pm

Class Timings Tuesday 9:00am- 12:00 pm

Venue Management Lecture Theater

 2 COURSE OVERVIEW

2.1 Course Description

This course provides students with a thorough grounding in the various aspects of international business
such as:

 The forces of globalization

 Motives for and methods used in engaging in international business
 The role of the state in the conduct of international business
 The effects of socio-cultural systems within countries on the conduct of international business
 Foreign exchange systems and institution to facilitate international transactions

2.2 Rationale

The purpose of this course is to provide students with a thorough grounding in the various aspects
of international business to equip them for their subsequent professional life.

2.3 Aims/Goals

(1) An overview of the means of conducting international business, with an emphasis on what makes
international business different from domestic business.

(2) The impact of the political, cultural and social systems within countries on the conduct of
international business.

(3) The major theories explaining international business transactions and the institutions influencing
those activities.

(4) Foreign exchange and exchange rate systems and institutions and their impact on international
business.

(5) The Balance of Payments

(6) The dynamic interface between governments and companies attempting to conduct foreign
business activities.

(7) International Entry Mode Strategies.

(8) International operating concerns of where to go, whether and how to collaborate with other
companies, and how to control the company as it expands internationally.

(9) The Internet and other technological developments and their impact in the conduct of
international business.

(10) The management of concerns about international activities that fall largely within functional
disciplines of business.

2.4 Learning Outcomes/Objectives

At the end of this course, the students will be able to …

It is expected that on completion of the course, students should be able to:

 Fully understand and appreciate the forces of globalization and their impact on a firm’s operation
both domestically and worldwide.
 Understand the motives for and the methods used in engaging in international business activities.

 Describe and explain the role of the state in the conduct of international business activities.

 Describe and explain the role of international organizations and international frameworks such as
the WTO, the IMF and the International Financial System in the conduct of international
business activities.

 Understand the effects of socio-cultural systems within countries on the conduct of international
business.

 Describe and explain the major theories explaining international business transactions and the
institutions influencing those activities.

 Describe and explain the foreign exchange systems and institutions that facilitate international
transactions.

 Understand international operating concerns of where to go, whether and how to collaborate with
other companies, and how to control the company as it expands internationally.

 Understand the management concerns in respect of international activities that fall largely within
functional disciplines of business.

 Identify and explain the firm level changes required for successful participation in international
business activities.

2.5 Learning Outcomes Guide

Upon successful completion of MGMT 3037, students will be Cognitive
able to: Domain

1. Understand the nature of cross-cultural businesses including the Analysis

political, legal, economical and business frameworks within
the domain of regional and global perspectives
2. Evaluate the dynamics of international trade, the importance of Evaluation
relationship between businesses and the government and the divine
impact of foreign direct investment on the growth economic
prosperity of the regions
3. Explain the operations of international financial markets and Comprehension
international monetary system and the role of economic leverage
businesses do gain from the financial institutes

4. Analyze the macro and micro environment of international Analysis

markets and identify business opportunities and threats
5. Critically evaluate the selection and entry modes into the global Synthesis
markets and subsequently develop and market the products
according to the local needs
6. Design of international operations within a scope of hiring and Application
managing the employees and teams from within local and foreign
markets.

3. Course Evaluation:

Students will be evaluated as follows:

Term Paper (as subsequently outlined) 10%

1 Grand Quiz 10%
Mid-term exam 20%
Final Exam 60%
 The term paper will be due on 2ndApril, 2024 and will be done as a group project. Here students
will work in groups of three or four as approved by the lecturer. Lecturer approval is required for the
topic chosen. Additional information in respect of the Term Paper is provided subsequently starting
on page 5.
The mid-term exam will be held on 7th weeks of class. The exam date will be announced in good
time in class and the exam will take the form of an objective/multiple-choice test.

***Note: Neither Mid Term Exam nor Grand Quiz will have a re-take / delayed / re-sit/ option, once it
is missed there would be no possibility to do it again, irrespective of the reason)- Once you miss it, you
missed it!!!

4. Teaching Strategies:

Class sessions will be based on a mixture of lectures, guest lecture presentations, case analysis and
presentations, and a review of selected readings. Students are expected to read ahead and to prepare
the assigned case(s) before coming to class and to actively participate in class discussion. Students
are encouraged to draw on previous work experience and share these during class discussion. Cases
will be assigned as the class progresses.

5. Resource Materials:

Required Text:

Wild, John J., Kenneth L. Wild, International Business: The Challenges of Globalization, 9th
edition

Authors: John J. Wild, Kenneth L. Wild , Pearson Education, Inc.

Highly Recommended:

Czinkota/Ronkainen/Moffett,International Business, 5th ed., Forth Worth,Texas: The Dryden Press

Cavusgil S. T., G. Knight and J.R. Riesenberger, International Business: Strategy, Management
and New Realities, Upper Saddle Road, New Jersey: Pearson, Prentice Hall Latest Edition

Carbaugh, R. J., International Economics, 6th ed., Cincinnati, Ohio: South-Western College
Publishing, 1998

Neelankavil, J. P. and Y. Zhang, Global Business: Contemporary Issues, Problems and

Challenges, New York: Mc Graw-Hill, Inc. (This is a book of Readings which has been placed in
the Reserve Collection in the Library)

Ball, D. and W. McCulloch, International Business: The Challenge of Global Competition, 7th
ed., Irwin, McGraw-Hill, 1999

6. Term Paper:

As previously indicated, a term paper is required. This will be worth 20% of the course marks and
will be due on 2nd April, 2024. The following rules and grading criteria should be observed.

6.1 Grading Criteria:

a. Completeness – adequate explanation of the project and adequate treatment of the topic in
describing the activities under investigation.
b. Analysis, application, implications, and conclusion.
c. Overall quality – including grammar, spelling, footnotes, and readability.
6.2 Rules:

a. The paper must have a focus. When possible, it should employ some conceptual/theoretical and
empirical framework to provide direction for the investigation. It is not acceptable to included
materials without showing how they are related to each other or to the central theme of the paper.

b. The paper must go beyond merely repeating ideas and studies of other people. Those ideas and
results must be integrated within the chosen framework. The paper should not simply describe the
activities but should also explain them and discuss their implications.

c. Headings and subheadings must be used.

d. Footnotes/references must be used. Bibliography is optional. The student should follow appropriate
guidelines as explained in any style manual for writers. The textbook itself should also be useful for
this purpose.

e. Ideas of other people must be clearly acknowledged.

f. References must come from several sources (see the suggested list of sources). Such references
should not come solely from business magazines and must include scholarly journals and/or textbooks.

g. The paper must be more than just a description of a news item.

h. The paper must include the student’s own comments or original ideas.

i. The paper should not exceed 20 type-written pages, double spaced excluding Appendices.

6.3 Term Paper Topic:

Term Paper Topic will be shared with the student in class and also on MyElearning in due course of
time, by the Lecturer.

6.4 Suggested Sources Of Information:

Scholarly Journals (international business):

Columbia Journal of World Business
Journal of International Business Studies

Scholarly Journals (marketing):

International Marketing Review
Journal of international Consumer Marketing
Journal of Global Marketing
Journal of Marketing
Journal of Academy of Marketing Science
Journal of Advertising
Journal of Consumer Marketing
Journal of Consumer Research

Scholarly Journal (general business):

Business Horizons
Harvard Business Review

Business Periodicals:
Business Week
Fortune
Wall Street Journal

Other Sources:
Textbooks dealing with international business, international marketing, and international economics
should also be useful.
The computerized ABI Periodicals Index in the Social Science Section of the Main Library.
Emrald, ProQuest and Ebscohost Databases in the Main Library.

7. Course Calendar

SESSION TOPICS READINGS Activities

(Students are
expected to do all
the readings in
prior to join the
session
Wk 1 Class Introductions
Chapter 1
rd
Class Lecture
23 Jan Overview of
Globalization and
courseoutline And Discussions
2024 the International
Business Imperative

Wk 2 Cross-Cultural Chapter 2 Class Lecture

Issues in Business
30th Jan Case Study: Class room discussions/
2024 Disneyland Paris
Resort: Mickey Case Study (Prior Reading)
Goes to Europe
Wk 3 Chapter 3 Power Point
6th Feb Politics, Law Articles: Presentation/
and Business
2024
Ethics (1) How The North
Face is moving to
compete with
Patagonia Class room
discussions/
(2) Lowe's will open
Petco shops inside
some stores, as it
looks beyond
appliances and (Prior Readings of
paint
Articles)

(3) McDonald's
McPlant burger
made with Beyond
Meat sold better
than expected

Video Links:
***Please Watch all
https://cnb.cx/3IKQ
VVu videos before coming

https://cnb.cx/3u4Bj to the class on 12th

bd
 February 2024
https://cnb.cx/3u7b
VC1
Only those students
https://www.cbsnew
s.com/news/hyundai will get a chance to
-recall-engine-fires-
390k-vehicles/ participate and discuss,
those who have
https://www.reuters.
com/article/us- watched all videos
autos-electric-
hyundai-motor-lg- prior to joining the
chem-
idUSKBN27X2ZQ session

Video Links
Wk 4 International Trade Chapter 5 Power Point Presentation/
and Investment
13th Feb Theories Video Links:
2024 Class room discussions/

(1) Fair Trade

https://www.youtub
e.com/watch?v=NZ Video Links
pUwCfINh8

(2) Fair Trade Vs.

Protectionism ***Please Watch all videos
https://www.youtub before coming to the class on 12th
e.com/watch?v=9rg February 2024
dahE5t3o
Only those students will get
(3) Absolute and a chance to participate and discuss,
Comparative those who have watched all videos
Advantage prior to joining the session
https://www.youtub
e.com/watch?v=Rpf
V0Oerfr8

(4) Krugman Rose

“New Trade
Theory”
https://www.youtub
e.com/watch?v=fb6-
PIM0NtQ

(5) Talking Free Trade Power Point Presentation/

https://www.youtub
e.com/watch?v=7Lo
B2i4fe5Q

(6) India Vs. China- Class room

Race to the Top of
the World discussions/
https://www.youtub
e.com/watch?v=0M
DAJBwACTU

(7) The other side of the

Palestinian Story
https://www.youtube.com/ Video Links
watch?v=QUCeQt8zg5o
Wk 5 Business-
Chapter 6 Power Point
Government Trade
Relations Presentation/

20th Feb
2024 Video Links: Class room
discussions/
(1) Trade and
Environment Issues
https://www.youtub
Video Session
e.com/watch?v=ktH
Lrz09gcs
(2) How beneficial is
world trade?
***Please Watch all
https://www.youtub videos before coming
e.com/watch?v=xRJ to the class on 12th
ZWfqWcs0 February 2024
(3) Rise of the World
Trade Organization Only those students
will get a chance to
https://www.youtub participate and discuss,
e.com/watch?v=1Xp those who have
75Egtvi8 watched all videos
prior to joining the
(4) The emergence of session
China in the Global
Political Economy
https://www.youtub
e.com/watch?v=Fzh
kvRJ8c1E
(5) The Case to
Strengthen US
Manufacturing
https://www.youtub
e.com/watch?v=Si2-
gotn5uE
(6) Lessons from the
Great Depression
https://www.youtube.co
m/watch?v=iVHJ3_FJZ
Kg
(7) India’s special
economic zone
https://www.youtub
e.com/watch?v=avi
E1eMcbIk
(8) What’s Next for
Global Commerce
https://www.youtub
e.com/watch?v=um
RedNYHpE4
(9) Ukraine’s Crisis
https://www.youtub
e.com/watch?v=kY_
x1Obn4wo
(10) US Warns
“Russia may invade
 Ukraine” Class room
discussions/
https://www.youtub
e.com/watch?v=z4d
-wUaHov0
(11) Biden Talks to Video Session
Putin
https://www.youtub
e.com/watch?v=PBb
it_9f3JE
***Please Watch all
(12) Estonia gets
videos before coming
Ready
to the class on 12th
https://www.youtub February 2024
e.com/watch?v=k3D
wBKkHAUc Only those students
will get a chance to
(13) Nord Stream 2 participate and discuss,
https://www.youtub those who have
e.com/watch?v=eyll watched all videos
4pFDYyA prior to joining the
session
(14) Europe’s
dependency on
Russia
(https://www.youtub
e.com/watch?v=pzb
xGYBY5M8
(15) Is Japan
Gambling?
https://www.youtub
e.com/watch?v=q_d
zK9ykGyc
Cases are expected to
be studied before
Case Studies: joining the session
Case Study 1: Anti
Dumping Case
Taiwan
Case Study 2: Anti
Dumping Case
China Case Study Discussion
Wk 6 The International Chapter 9 Power Point Presentation
27th Feb Monetary and
2024 Financial Issues Class room discussions

***Please Watch
Video Links: all videos before
coming to the class
(1) Global Capital on 12th February
Markets; Risks and 2024
Rewards
https://www.youtub Only those
e.com/watch?v=VE students will get a
q04xjxfyY chance to
participate and
(2) Micro loans discuss, those who
Changing Lives have watched all
https://www.youtub videos prior to
joining the session
 e.com/watch?v=Bh1
qE0RvAiQ

(3) The Changing Fate Video Session

of Kenya
https://www.youtub
e.com/watch?v=PXj
zmOMqjEI&feature
=youtu.be

(4) When Tax Heavens

are Vulnerable
https://www.youtub
e.com/watch?v=PXj
zmOMqjEI&feature
=youtu.be

(5) Big Power Battle

https://www.youtub
e.com/watch?v=oJz
xlHKLjes&feature=
youtu.be

(6) When $$$ Speaks

https://www.youtub
e.com/watch?v=mQ
Ot1yyJeNg&feature
=youtu.be

(7) Purchasing Power

Parity
https://www.youtub
e.com/watch?v=1QI
uTrXcsdo

(8) Behavioral
Economics
https://www.youtub
e.com/watch?v=Fa-
mIosWOK8&featur
e=youtu.be

(9) The Cost of a Gold

Standard
https://www.youtub
e.com/watch?v=zVS
9Lj5ps_4

(10) Sharing the

Benefits of
Globalization
https://www.youtub
e.com/watch?v=pdG
C5Bemjxo

(11) The Mexico

Peso Crisis
https://www.youtub
e.com/watch?v=hT
WLEhlq1cQ&featur
e=youtu.be

(12) The Financial

Crisis in Argentina
https://www.youtub
 e.com/watch?v=7iO
hOaWEEvk

Wk 7 Mid-term
Exam to be
administered
5th
March
2024
Wk 8 Class Lecture
International Chapter 11
12th March Strategy and
Organization
2024
Wk 9 - Analyzing Chapter 12 Class Lecture
International
19th March Opportunities Class room
2024 Case Study discussions
- Uber vs. DiDi
Wk 10
26th March Grand Quiz
2024

Wk 11 - Selecting and Chapter 13 Class Lecture

Managing
2nd International Entry
April Modes Case Study Class room discussions

2024 PORTS: China

Walks on Global
Luxury Fashion
Brands

Session Exercise: Class Exercise

Negotiation In
International
Business Context

Video Session
Video Links:

(1) Going Beyond

Borders
https://www.youtub
***Please Watch all
e.com/watch?v=pM
H5wWYRdpI&feat videos before coming
ure=youtu.be
to the class on 12th
(2) Export Licensing
https://www.youtub February 2024
e.com/watch?v=8M
RBXvEw1zU
Only those students
(3) Foreign Trade and
International will get a chance to
Transportation
 https://www.youtub participate and discuss,
e.com/watch?v=5R
LhIKCyHJQ those who have
watched all videos
(4) Expanding Overseas
https://www.youtub prior to joining the
e.com/watch?v=Kr9
u9G4hlAw&feature session
=youtu.be

(5) International
Licensing
https://www.youtub
e.com/watch?v=h6z
KRYvZx14&feature
=youtu.be

(6) Franchisors: When

Expanding Overseas
Pay Attention to
Trade
https://www.youtub
e.com/watch?v=eUp
_LbWxzb8

(7) Joint Venture

https://www.youtub
e.com/watch?v=VU
xm2qiw9Co

(8) CISCO and WIPRO

form Strategic
Alliance
https://www.youtub
e.com/watch?v=MB
qqKj3jFLg

(9) Made in Germany:

An Airport for Peru

https://www.youtub
e.com/watch?v=4yP
t6lk9GSU
Wk 12 Class Lecture
Chapter 14
9th Developing and
April Marketing Products

2024 Human Resource

Management in the Chapter 16
Global Firm

8. Additional Information:

University Academic Integrity Policy/Examination Regulations

Please consult:

i. Section V (especially sub section B which deals with cheating) of the University of the West Indies,
Examination Regulations for First Degrees, Diplomas and Certificates for details of this policy.
ii. General Examination Regulations 19 – Absent from lectures and tutorials.

Code of Conduct during Class

The following guidelines facilitate the creation and maintenance of an effective learning environment.
All students are expected to adhere to the guidelines throughout the semester.

 Switch off all cellular phones and beepers before the start of each class session
 Be civil at all times. We can disagree without being disagreeable
 Read all assigned materials and attempt all assigned problems before the start of each class
 Participate in class discussions. Question on the subject matter are welcomed at any time
 Deadlines are firm! Plan to meet them

Grading System

A A A- B+ B B- C C C- D D F
+ + +
86 7 67 63 60 57 53 50 47 43 40 0-
+ 0 - - - - - - - - - 3
- 69 66 62 59 56 52 49 46 42 9
8
5