T H E H O M E O F I N N O VAT I O N

ABOUT US

we are an intergrated marketing

company with strong emphasis
on technology
Our creativity and innovation
offering the market content, digital,

Credentials experiential and event marketing

solutions for this digital age
OUR
APPROACH
We are continuously working towards developing innovative marketing solutions
engineered for the digital age that transform how consumers experience brands
through our 5 key pillars.
WHAT
WE DO
Our team consists of doers, thinkers, creators, organizers, innovators and developers;
all working together to deliver end-to-end marketing solutions through our 3 in house brands.
This is where ideas are planted and germinate, growing into our passion of flourishing businesses through creative,
yet powerful, experiences. By harmonizing the branches of technology, artistry and strategy, we convert in-depth
research and insights into emotional experiences worth sharing across the digital platforms; ultimately bringing
great results to fruition, consistent deliveries we pride ourselves in.

where creativity lives

STRATEGY
Starting with simple, powerful ideas, we create experiences that transform brands, grow businesses
and make people’s lives better. These we achieve by building brands, enhancing visibility and driving
sales with a cross-channel, digitally led approach.
CONTENT DESIGN
AND PRODUCTION
At the root of our work is an appreciation of the consumer and the brand. We understand the consumer
journey guided by the principles of form, function and flawless execution to breathe life into brands. These
are aimed at expressing new ideas in ways that change perception and influence behavior.
DIGITAL MARKETING

Vibe is our digital platform that enables users to generate captivating, engaging and exciting content
that transforms how consumers experience brands on the digital platform. We embrace the challenge of
using digital marketing to communicate complex ideas simply, effectively and memorably. Our first step is
formulating a solid framework to help a brand communicate with its target audience seamlessly through
various digital channels.
This is where amazing content cross-pollinates with cutting-edge technology to blossom into enhanced and
immersive experiences for brands and their target audiences. We cultivate brands to enable them enjoy enhanced
visibility in their fields, while putting audiences in touch with experiences that dreams are made of.
This ultimately leads to a bountiful harvest of great results, consistent achievements that we celebrate.

smart solutions
extraordinary
experiences
EXPERIENTIAL
Here, brands are enhanced through meaningful, memorable and magical live, digital and virtual
experiences; all enhanced by next-level technology solutions which simultaneously engage and
stimulate the senses. We have a range of value added pluses that will dramatically enhance how
customers connect with brands.
INTERACTIVE
TOUCH
SOLUTIONS
We transform your brand messaging into interactive,
engaging and powerful experiences for tradeshows,
festivals, business presentations and many more. We
have a wide range of solutions that help build and
favorably position your brand in the market, by giving
your target audience the opportunity to interactively
experience your brand, using customized content.

MACRIDER
We enhance the way your clients interact with your brand at marketing
events with this high-tech digital solution. Customized to powerfully
display and amplify your brand’s message, participants compete
against each other while their performance is tracked and recorded,
pedal by pedal in real time. Giant screens display biometric data such
as speed, power, heart rate and rhythm; heightening excitement and
creating a vividly memorable experience.
 VIRTUAL REALITY &
AUGMENTED REALITY
SOLUTIONS
• Using VR content and gear we indulge your 3D animated objects floating in the
audience with a truly immersive experience air with stunning graphics and visual
where people get to seamlessly look around the effects. With its stunning features,
virtual world just as they would be in real life. exquisite product display, plug and play
Every subtle movement of the head is tracked setup, remote update and customized
in real time creating a natural and intuitive color options, it makes for an awesome
experience. and memorable engagement.

• Using AR we elevate experiences with a fully

integrated 3D projection platform that displays

MIRROR PHOTO BOOTH

This glamourous selfie mirror continuously plays simple gesture. Users can select and match virtual outfits
marketing or advertising videos in idle mode. based on color, style, clothing category, collection type,
Once a user is detected in front of the mirror, brand, size, price or whichever preferences you offer them.
they can take, customize and share photos This eliminates the need of changing rooms.
on their social media platforms. A memorable • Interactive Kinetic Games
consumer engagement solution for activations Liven up the ambience with this versatile game station that
and events. presents fun and exciting ways to engage and entertain
It can be customized with the following: guests. It’s a captivating, immersive and memorable
• Flipbook experience.
This is a collection of combined photos that can • GIFs
be animated in sequence to create an illusion of Turn the photo-taking experience into more than just a
movement from a simple small book. Perfect for photo keepsake. While the digital camera captures the
a souvenir. photos, the software transforms these photos into GIFs
• 3D Virtual Dressing which can easily be sent to your email or shared to your
Discover the style that best suits you, with a social media accounts.
EXPERIENTIAL
IFLOOR
This is a powerful multimedia solution for exhibitions,
conferences, promotional and other events. It is a perfect tool
for the corporate and brand engagement using interactive
games and scenes, containing vivid effects that react to every
movement of those involved.

VIRTUAL
ASSISTANT
(HOLOGRAPHIC INTERACTIVE SOLUTIONS)

Our Virtual assistant is an ideal interactive solution that provides

information about your product or service to the audience
in an engaging manner. A crowd puller, it operates in a
continuous loop without a break time and can keep audience
engrossed with its interactive nature. The Virtual Assistant is
multi-lingual and versatile for use across business sectors and
most effective at retail channels.
DIGITAL SIGNAGE
Interactive and eye-catching, digital signage is the new frontier of marketing. Using a 360-degree
approach encompassing in-built content management systems, Technology, content management
software and asset management; our solutions deliver dynamic, personalized customer interactions
tailored to a viewer’s specific needs, driving influence at the point of purchase.

By merging three key components; Hardware, Content & Software, we’re able to tailor versatile
solutions for several industry sectors including:
• Retail
• Finance and Banking
• Corporate Communication
• Hospitality and Entertainment
• Education
• Public Facilities
DIGITAL SIGNAGE

DIGITAL
SHOWCASE
Our digital showcase solution gives you a 360 digital signage solution.
With an inbuilt Content management system, wifi and LAN, our
solutions ease the process of deployment and uploading of content all
while being easy on your budgets

Expected Benefits
Reduced spend on Deliver Dynamic Enhanced
communication content ambience
materials

60% 80% 80%

INTERACTIVE DIGITAL
SIGNAGE
The best customer self-service innovation. The interactive digital signage solution
helps customers access your company’s products and services with minimal human
assistance.

Expected Benefits

Effective up Allows data Speedy service

selling rate measurement delivery

70% 80% 80%

PROXIMITY MARKETING
SOLUTIONS
Keep your customers updated beyond your business premises.
Proximity marketing allows you to communicate with your customers and update
them on new products and services anytime they pass close to any of your
branches. (whether they enter or not) on their mobile devices.
Expected Benefits

Cashless
Location Customer’s payment
Independence convenience Scalability opportunities

70% 70% 70% 100%

We have the ability to create fast, cost effective content that performs. All
our content solutions are aimed at shortening the buying process by not only informing

DYNAMIC
your consumers but also impacting what they feel, think and do. Now and over time.

Content Creation
We create content that adds an engaging
and exciting visual story to what your bank
CONTENT
offers through animation, 3D models,
motion graphics and creative videos.

App Development
We develop apps that present your services
as simple processes that customers can
interact with on their own

Content
Amplification
The content we create will be spread to a
larger demographic online through smart
amplification strategies
MARKETING PROPRIETARY
SOLUTIONS
Years of experience, market insights and changing consumer trends have inspired our new strategic
direction focused on developing proprietary digital solutions target key sectors of the economy.
We pride ourselves for having developed Retail+, Brand Academy and Survey solutions that solve a
host of marketing, human resource and customer service needs.
In today’s complex shopping landscape, seeing is believing. Event+ is inspired by the need to offer the
retail industry with an innovative, dynamic digital solution aimed at showcasing products and services to
positively influence shoppers. This is a brand’s opportunity to engage consumer where it matters most
“The point of purchase”.
Brand Academy is an innovative platform that enables organizations to cascade and engage
stakeholders on strategy, products and policies in an innovative, swift & cost effective manner
designed for the digital age.
In today’s world, accurate and timely feedback enables stakeholders to gauge the company’s/
brands performance. Survey+ provides real-time data collection and swift analysis, empowering
them to align their strategies for optimum results.
Children can now enjoy an all-inclusive and customizable educational platform, specially designed
for them for the digital age. iKids supports two elements:

1. Edutainment:

Kids being visual, they’ll appreciate the picture driven content that will enhance their learning
capabilities. In addition, the VR component simulates an environment where they can virtually
interact with the elements of the chosen topic of study. Story books become more fun, thanks to
the AR app which showcases the content in 3D.

2. Fun & Fitness:

Physical activity is vital for healthy growth. They now have an opportunity to exercise while
simultaneously having fun. Activities incorporated include, running, jumping, dancing and educative
games.
iKids gives brands a great opportunity to connect with the next generation at schools, malls and
social functions.
Behind every brand is a remarkable story, waiting to be nurtured and bloom in an engaging, exciting and unique
setting. The breathtaking bouquet is formed by a combination of meticulous planning by experienced, tech-savvy
and resourceful crew. This ultimately results in a rich yield of results, upon which our reputation grows.

engaged
to inspire
GEAR
Why settle for ordinary we you can exceed expectations and enjoy enthralling event experiences using
exceptional gear? This is a remarkable opportunity to customize your event, clearly showcasing your brand
and raise its profile, leaving your stakeholders and guests with plenty of excellent things to say for a long
time.
Structures

Spider tent Stretch tent Modular Booths

Audiovisual

LED Screen Inflatable Lighting Console

Audiovisual

iCocktail Android screen iTable

iKiosk iDisplay
EVENT
SERVICES
From scenic sundowners to the busy city center, every setup has the potential to host a glamorous and
wonderful event. It takes fresh thinking, seamless organization and state-of-the-art solutions; all made
available by an experienced and forward-looking professionals. This is an opportunity to turn an event into
an experience that indulges all 5 senses.
EVENTS
PROPRIETARY
SOLUTIONS

In a fast changing events industry and a market dominated by the youth demographic event marketing
is fast emerging as a key channel for engaging target consumers. We have developed event+ and
innovative structures solutions targeted at the MICE industry offering brands and organizers with the
perfect tools for host successful events.
Events are increasingly shaping how brands connect with consumers, meeting them at optimal
contact points that directly appeal to them.

Event + is a fully functional intuitive mobile & web app developed in Kenya for Africa. A powerful
platform for Meeting, Incentives, Conferences & Exhibitions (MICE) of all sizes and types; it brings
a paradigm shift to the events industry by making it possible for organizers, exhibitors, sponsors
and delegates to engage more effectively at a significantly lower cost, compared to traditional
avenues.
The power to simplify your events at hand.

An event turns into a breathtaking experience especially when customized, innovative, elegant, high
quality and cost effective structures are at hand. Big on design, safety and aesthetic appeal; our
structures are strong, flexible and reliable.

This goes a long way towards achieving specific marketing goals vis-à-vis
Brand consistency and visibility, while enhancing the ambience to grow brand affinity by keeping it
top of mind, in style. In addition, they come with unique value-added solutions.

We offer fully branded event assets on purchase or lease options giving your brands consistent
brand positioning.
Branded Stretch tent Branded Inflatable tent Branded Spider Tent

Custom Modular booth Sky Banner Branded Spider Tent

Our
Case Studies
STUDIO 31
We have developed over 30 custom marketing, event and enterprise apps across different sectors
of the economy, which have transformed how brands engage with their consumers.
STUDIO 31
STUDIO 31
PHILIPS EAST AFRICA - BACK TO RHYTHM
CAMPAIGN

In commemoration of Heart Awareness Month, and

World Heart Day, Philips East Africa in collaboration
with the Kenya Red Cross commissioned us to create,
launch and activate the Back to Rhythm campaign
aimed at creating public awareness around cardiac
health in Kenya and increasing the chances of survival
of victims of Sudden Cardiac Arrest (SCA).

OUR SOLUTION

Strategically, we conceptualized, designed and

activated the entire Back to Rhythm campaign from
the media launch, digital online marketing, public
seminar, training of transport industry stakeholders
(the boda boda community) right through to office
and street activations.

As a key solution to the campaign, we developed the

#10MinHeartChallenge targeting residents of Nairobi
through our interactive Macrider solution that saw the
general public ride stationary bikes placed at strategic
locations in city. This was an engaging, interactive
and innovative experience that drew thousands to the
venues.

ACHIEVED

1. At Landmark Plaza, participants cycled a total of 154

kilometres in the #10MinHeartChallenge, prompting
Philips to donate 1 AED to the building.

2. Thousands Nairobi residents biked 1264 kilometres,

leading to Philips donating 8 AEDs to the Kenya Red
Cross.
STUDIO 31
3. Over 100 Boda Boda riders were trained extensively
and are now equipped for situations in which they
can help in saving lives.

4. Kenyan pop-group Elani, unveiled a specially

created soundtrack which they performed at the
kick-off of the #10MinHeartChallenge at the Nairobi
CBD.

5. Leading newspapers & TV channels covered our

campaign and amplified our messages on SCA to
the general public, in addition to the extensive social
media buzz.

6. We created an extensive social media buzz:

- Facebook reach: 478,915

- Total video views: 34,076
- Twitter #BackToRhythm: 140,272 reached. 3,41,275
impressions
#10minheartchallenge: 922,205 reached. 2,000,000
impressions
STUDIO 31
PHILIPS - MEDIC EAST AFRICA & MEDIC
WEST AFRICA EXHIBITION STANDS

• Medic East Africa, the leading business platform

for healthcare and medical laboratory industry in
East Africa featured over 290 local and international
exhibitors.

• Medic West Africa, the premier B2B healthcare

platform in the region, attracted more than 4,500
healthcare professionals and hosted over 300 leading
exhibitors.

OUR SOLUTION

We designed and executed a sterling stands at the

events, equipping them with engaging and interactive
screens coupled with VR gear that uniquely displayed
Philips health solutions.

ACHIEVED

The PHILIPS MEDIC EAST

- 420 visitors visited the stand

- 48 sales leads were generated

The PHILIPS MEDIC WEST

- 990 visitors visited the stand Voted the best stands

- 95 sales leads were generated
Medic East and Medic
West
INTERACTIVE ZONE
NAIROBI INNOVATION WEEK - BARCLAYS

As sponsors of the Nairobi Innovation Week, Barclays

wanted an activation zone to showcase it as a leading
bank that has embraced digital solutions for its
banking products.

OUR SOLUTIONS

• We developed custom marketing applications for

‘Twin Plus’, ‘Ready to Work and ‘Cash Send.
• We deployed Interactive Touch Solutions to activate
custom applications that were key drivers in engaging
the Target Audiences.
• We deployed a Mirror Photo Booth for consumer
engagement, bearing in mind that the audience
mainly comprised of the youth.
• We deployed custom Modular Booths that
captivated our target audience.

ACHIEVED:

• 319 new customers signed up accounts for Twin

Plus, Ready to Work and Diaspora banking
• Over 600 visitors and students visited the stand and
expressed interested in Cash Send, Twin Plus account
& Diaspora banking products as well as the Ready to
Work programme.
• Over 400 active emails were generated from the
mirror booth activation.
Voted the best stand at
Nairobi Innovation Week
INTERACTIVE ZONE
LENOVO P1 AND P1M
SMARTPHONE LAUNCH

We were challenged to replicate Lenovo’s global

consumer activation campaign - the bicycle dual; to
drive sales & interactive experiential at tier one malls
in Nairobi. 2 participants would cycle against each
other on stationary bicycles to achieve the fastest
battery charging experience possible to showcase the
Lenovo P1 & P1 M battery life features.

OUR SOLUTION

We developed the Macrider to create interactive

experience activations in malls so as to engage
the customers in showcasing the smartphones to
demonstrate fast charging and battery life features.
2 large 55-inch screens displayed and recorded their
times in real time while cycling.

ACHIEVED

• Sale of 42 smartphones during the activation period

• Reach and engagement of over 2,000 across 4
malls
• 1,623 active emails generated from the interactive
app
INTERACTIVE ZONE
CISCO CONNECT 2017

We were tasked with designing, fabricating and

executing the ‘World of Solutions’ expo zone at the
1st Cisco Connect Conference in East Africa targeting
500 delegates.

OUR SOLUTIONS

We standardized all the stands, by adopting custom

modular booths which incorporated digital signage,
interactive digital signage world-standard expo stands;
the 1st such undertaking in East Africa.

ACHIEVED

We delivered a world of solutions that attained Cisco’s

GLOBAL standard of quality
INTERACTIVE ZONE
SC JOHNSON – BAYGON CONSUMER
ACTIVATION

With the re-introduction of Baygon into the market,

we were challenged to develop an interactive
consumer promotion across 160 modern trade stores
to drive consideration and conversion of consumers.

OUR SOLUTION

• We developed the 1st ever interactive pesticide

simulation and reward app
• We instilled brand confidence and reassurance with
heightened visibility via shelf talkers at the pesticide
section
• We grew brand awareness and sensitization at
participating outlets

ACHIEVED

• Sales realised: 36,911 cans

• Audience reach of over 100,000, including the
contact details of purchasers
• A database of over 50,000 consumers for future
Baygon activations.
INTERACTIVE ZONE
SAFARICOM OPEN DAY

Safaricom was looking to transform its 2nd generation

experiential retail stores into the 3rd generation
interactive digital consumer experience stores. This
was to help consumers enjoy interactive shopping
experiences that can compete in the new era of
digital hyper-saturation.

OUR SOLUTIONS

• We created an activation that helped Safaricom

position itself as a market leader by adopting
technology in product showcasing and brand
experience through interactive, digital and custom
content solutions.

• Consumers were able to explore devices on

offer, making the buying experience immersive and
personalized. More importantly, Safaricom was able to
offer consumers with an opportunity to explore and
download applications thus driving their data service
uptake.

ACHIEVED

• 31% sales conversion increase

• We guaranteed that 80% of devices purchased were
accompanied by Safaricom’s App starter pack
• We executed an innovative consumer sales
promotion campaign
INTERACTIVE ZONE
KFC

We were instrumental in launching the Nakuru,

Nanyuki and Kisumu KFC branches; while showcasing
the brand as modern, trendy and tech savvy that’s in
tune with its Target Audience.

OUR SOLUTION

We executed pre-activations, roadshows & street

activations. The launch events were officiated by the
respective Governors as well as consumer activations
at the branches which included interactive games &
challenges plus entertainment from local DJs.

ACHIEVED

• Reach: 16,000
• Number of consumer branch visits: 4,700
• Sales conversions: 2,100 orders
BARCLAYS
BUSINESS
SCHOOL
Digital schowcase screen for
scheduling training calendar &
program

KFC DIGITAL MENU

BOARDS
Brightsign media players
SAFARICOM
SMARTSHOP

Interactive digital signage & retail application

NAIROBI HOSPITAL

Digital wayfinder application & interactive digital

signage
EVENT FACTORY
BARCLAYS KENYA OPEN 2016 & 2017 –
SPONSORSHIP ACTIVATION

Barclays, in a bid to derive value from their Title

Sponsorship of the Barclays Kenya Open, engaged
izone Africa to conceptualize a sponsorship activation
campaign targeting consumers pre and during the
Kenya Open golf tournament.

OUR SOLUTIONS

2016

We set up Audience Engagement activations for

their Corporate and Business cocktails, as well as at
the Barclays Fans Pavilion and Village. The activation
concept included developing product showcase, golf
games & trivia challenge applications that ensured
the target audiences were fully immersed in Barclays
product offering and activities in line with the golfing
event.

2017

To maximize on the event property, we proposed a

mall pre-event activation campaign aimed at pushing
Barclays products and sale of event tickets. We also
enhanced the event sponsorship activation into a
full Barclays Fun Zone experience, showcasing all
Barclays products and by making it the ultimate social
entertainment spot at the event.

ACHIEVED
2016

1. Created a WOW event setup and immersive

audience engagement experiences aligned to the
Barclays @100 anniversary celebrations in 2016.

2. Emotionally connecting with Barclays target

EVENT FACTORY

audience by marrying golf and banking by showing

history and evolvement of both

3. Over 4,000 people visited the Barclays Village

during the 4-day tournament event

4. Over 300 active emails were generated from the

Interactive touch screens.

2017

1. 622 Multicurrency card sign ups

2. Over 8,000 people visited the Barclays Fun Zone

during the 4-day tournament event

3. Reach of over 3,000 through pre-event mall

activations

4. Over 500 active emails were generated from the

mirror booth activation

5. Generated a data base of the visitors and feedback

from the participants who attended Barclays Kenya
open.
EVENT FACTORY
CHEVROLET ACTIVATION AT THE TOTAL
MOTOR SHOW

Chevrolet sought to showcase their top 3 car brands;

Camaro, Trailblazer and Cruz at East Africa’s premiere
motor show.

OUR SOLUTIONS

• We successfully developed and deployed our

custom Chevrolet App which engaged target
audience with detailed information, 3D images and
videos of the products on display.

• We showcased key features of the vehicles using

Interactive Touch Solutions

• We delivered a unique event concept that

successfully introduced the newly launched Chevy
Camaro into the market

• Captured guest sentiments and built a database of

promising sales leads.

ACHIEVED

• Over a period of 3 days, we activated a database of

300 customers requesting a test drive over a period of
3 days; enhancing the sales objective
EVENT FACTORY
ISUZU EAST AFRICA INTERNAL LAUNCH

With the recent transition of General Motors we

were tasked to handle the internal launch, which
majorly entailed a luncheon bringing together internal
stakeholders to officially launch the new brand
identity to Isuzu East Africa.

OUR SOLUTION

We conceptualized an engaging event that would

successfully cascade the new brand identity to staff,
reassuring them of business continuity as well as
communicating the new strategic approach.

ACHIEVED

Ultimately, staff were fully entertained and felt

connected to the new brand identity.
EVENT FACTORY
MRM DUMU RANGI

MRM, the leading maker of coated and painted steel

for roofing and other building solutions in the region,
was launching a new roofing solution, Dumu Rangi.
Izone Africa was commissioned to come up with a
creative concept to setup for the gala dinner,
launch the new Dumu Rangi Roofing Solution as well
as create an award event for the best performing
distributors in the regions.

OUR SOLUTION

We created an exceptional seamless experience,

using our state-of-the-art innovative structures and
event solutions in addition to sourcing and managing
the 3rd party suppliers.

ACHIEVED

The unique set up and tents and cocktail tables lent

the event an ambience set to international standards.
Our Happy Clients
OUR PROMISE
At izone Africa we promise to work closely together with you to ensure
that you enjoy a rich harvest of the following fruits:
Transformed consumer experience.
This leads to increased brand awareness and affinity, to enable your brand rise
above the jungle of competition.

Increased market share.

Once your audience experiences your brand and discover more opportunities,
they’ll richly reward you with greater sales.

Brand loyalists.
We will guarantee an emotional connection between your brand and your
audience, converting them into brand ambassadors.

Together we take the seed, plant it and see it through germination. We

the carefully nurture it through growth so that ultimately, a bumper
harvest is enjoyed all round.