The 48 Laws of Power
The 48 Laws of Power
If, however, you are more naturally charming than your master, it would be best to avoid
working for them entirely.
Law 2. Never Put Too Much Trust in Friends, Learn How to Use Enemies
Friends are more likely to betray you in haste as they are more prone to envy. However, if you
hire a former enemy, they will prove themselves more trustworthy, as they have more to prove.
Consequently, you have more to fear from friends than your enemies.
Often, you think you know your friends better than you do. This is because honesty rarely
strengthens bonds, so friends frequently hide their true feelings about each other. As people want
to feel they deserved their good fortune in hiring a friend, they can feel undeserving and,
ultimately, resentful. Instead, it’s better to hire an enemy, as your motives are up front and are
not clouded with personal feeling.
By cloaking your intentions, people will believe you to be friendly and honest. This will lead
them further down the wrong path. Additionally, by being bland and inconspicuous, people are
even less likely to doubt your intentions, as they trust the familiar.
Your reputation is the cornerstone of your power. You can use it to intimidate and win, but if it
becomes tarnished, you open yourself up to being vulnerable to attack. Make your reputation
impenetrable, and predict attacks before they occur. Aid yourself in this endeavor by destroying
your enemies by exploiting holes in their reputations and letting the public destroy them.
A solid reputation can double your strength and distract potential opponents from discovering
what you’re really like. It increases your presence and your strengths without having to expend
much energy.
A solid counterbalance to this approach is to create an air of mystery around yourself. Keep your
cards close to your chest. People are drawn to those who seem enigmatic. An air of mystery
increases your presence and creates anticipation – everyone will be glued to your next move.
Law 7. Get Others to Do the Work for You, but Always Take the Credit
Never do for yourself what the efforts of others can do for you. Use their wisdom and knowledge
to further your own cause. In doing so, you will appear intimidatingly efficient and
knowledgeable. Ultimately, those who worked for you will be forgotten, and you will be
remembered.
If you think it’s important that you do all the work yourself, you won’t get far. Consequently,
find those with the skills you lack, and find a way to either take their work as your own, or hire
them and put your name on their efforts. However, to do this effectively, your position must be
secure, as otherwise people will call you out for deception.
It’s always preferable to make your opponent come to you, as they will have to abandon their
plans and strategies in the process. Lure them in, and then attack. This prevents you from ever
reacting to your opponents; instead, they have to react to you. This means playing the long-
game, sitting back, and staying calm as others get stuck in the traps you’ve carefully planned out
for them.
However, your traps are only as good as the perceived attractiveness of your bait. If your bait is
sweet enough, your opponent will become blinded to reality by their emotions, allowing you to
gain the upper hand.
Law 9. Win Through Your Actions, Never Through Argument
Any triumph you gain through argument will be short lived. Resentment will fester in your
opponents instead of a genuine change of opinion. Instead, let your actions speak for you. If
people agree with you through your actions instead of your words, you are more likely to sway
lasting opinions. Words are a dime a dozen, and people will say anything to prove a point.
Action is where you demonstrate your beliefs.
The incurably unhappy tend to portray themselves as victims, and before you realize they are the
cause of their own misfortune, they have infected you with their misery. Who you decide to
associate with is critical. Through associating with the miserable, you waste your valuable time
and drain your potential power.
Law 12. Use Selective Honesty and Generosity to Disarm Your Victim
A single honest gesture can help cover the traces of dozens of dishonest acts. By being generous,
you can disarm even the most suspicious people. Once they are disarmed, you can manipulate
them at will. The key to successful deception is distraction. An act of generosity distracts those
you wish to deceive while turning them into docile children, delighted by the affectionate
gesture.
Learning to give before you take is a skilled way of getting what you want. Selective honesty
also functions as a means to disarm your opponents. However, regaling a single truth will not be
enough. You’ll have to construct a facade of honesty built upon a series of acts to gain trust, but
these acts can be quite inconsequential.
Law 13. When Asking for Help, Appeal to the Self-interests of Others, Never to
Their Mercy or Gratitude
If you must ask for help, make sure your request includes a benefit for your ally that you can
exaggerate beyond proportion. When your ally sees that there is something in it for them, they
are more likely to respond with enthusiasm. Self-interest is the greatest motivator for people.
Once you master the art of working out what others want and using it to further your own plans,
there will be no limits on what you can accomplish.
If you don’t want to pose as a friend, get others to spy for you. However, while you gather
information, you open yourself up to vulnerabilities by letting other people do your work for
you. It’s always better to spy and pose as a friend yourself.
To do this effectively, you must learn when is the right time to withdraw. In doing so, you force
their respect by inadvertently threatening your absence for good. Once you return from your
absence, it will appear as if you have been resurrected, and people will be relieved to see you
again.
Law 17. Keep Others in Suspended Terror: Cultivate an Air of Unpredictability
Humans are creatures of habit who look for familiar patterns in the behaviors of others. By
acting unpredictably, your opponents will tire themselves out by trying to predict and analyze
your moves. This means occasionally striking without warning. When you act predictably, you
give others power over you. If you act surprisingly, they will feel that they don’t understand you
and will be intimidated.
Similarly, if you find yourself the underdog, using a strategy of unpredictable moves can confuse
your enemies into making a tactical blunder.
Therefore, to become powerful, you must place yourself at the center of things. Activity should
revolve around you. Resist the urge to retreat when things feel uncertain. Instead of turning
inward, focus on seeking out old allies and forcing yourself into new social circles.
Law 19. Know Who You’re Dealing With – Don’t Offend the Wrong Person
Choose your opponents wisely. There are some people that once defeated, will spend the rest of
their lives seeking revenge. Consequently, it pays to not offend the wrong person. The skill of
correctly measuring people is the most important with regard to getting and maintaining power.
Be sure to know everything about a person before you work with them.
However, don’t rely on your instincts to get an understanding of a person, and never trust
appearances. Watch your target over a long period of time to get a truer picture of their nature.
Law 20. Don’t Commit to Anyone
Make sure the only cause you commit to is yourself. Maintain your independence at all costs.
This allows you to play people off against each other. When you hold back from joining a cause,
you create a sense of respect because you appear untouchable. You gain a reputation for
independence.
Further, do not commit to anyone. Stay out of petty fights and squabbles. Feign interest, but let
others do the fighting while you watch and wait. Often, it can be a good tactic to stir up quarrels
between two parties and then gain power by acting as the go-between.
Law 21. Play a Sucker to Catch a Sucker – Appear Dumber Than Your Mark
No one enjoys feeling stupid. Consequently, a great trick is to make your opponents feel smarter
than you. Once they believe themselves to be more intelligent, they will never suspect that you
have any ulterior motives.
Law 22. Use the Surrender Tactic: Transform Weakness Into Power
Surrender before you are about to be defeated. This buys you more time to plot your revenge,
and to torment your conqueror. By surrendering, you deny them the satisfaction of destroying
you. In doing so, you make the act of surrender a tool of power.
By yielding, you gain the upper hand because you lull your opponent into believing they have
defeated you, even as you plot their downfall. This confuses your opponents and means they are
unlikely to act aggressively against you.
Power exists in concentrated form. In any organization, power will emanate from a small group
of people who are holding all the strings. Consequently, power is like oil, you only need to strike
it once to assure yourself a lifetime of wealth and power.
– Practicing nonchalance
– Being self-observant
To do this, you must first be self-aware, and you must learn to master your emotions. Then, you
must create a memorable character. From here, you can learn to play many roles to adapt to what
any given situation requires of you. However, remember that overacting can be
counterproductive.
In addition to a scapegoat, you will also need a cat’s-paw. This is someone who does your dirty
work for you while obscuring your involvement. This means letting someone else be the bearer
of bad news while you choose to associate yourself exclusively with the good.
Few are born bold. It’s a habit that needs to be cultivated. It must be practiced. Likewise,
timidity is also a learned trait. If you find yourself acting timidly, you must root this out and
replace it with acts of boldness instead.
29. Plan All the Way to the End
Always plan until the end. This means thinking through every possibility that could prevent you
from reaching your end goal. Thus, you will be able to accommodate for any surprises along the
way and secure your future.
Most people are too trapped by their emotions in the moment to see ahead, so this will give you
the upper hand. Plan in detail before you act, and don’t succumb to making any vague plans.
Your end goal must always be crystal clear.
Make your success seem easy. Conceal all the toil and tricks you used to attain it, as it otherwise
arouses too much curiosity in others. Never reveal how you reached your position of power to
anyone, or they may use it against you. There are great advantages to remaining silent. The more
mysterious your actions appear, the greater your power appears to be. It will make it seem as if
you have an exclusive gift that no one can replicate and that knows no limits.
31. Control the Options: Get Others to Play With the Cards You Deal
By giving your opponents a choice, they will feel that they’re controlling their destiny. What
they won’t realize is that you’re using them as a puppet to choose between two scenarios, both of
which serve you.
When given a choice between two possibilities, people rarely consider all the other potential
options that could be on the table. Instead, they blindly choose to believe they have autonomy in
their decision-making; too much freedom creates anxiety. By setting up a narrow range of
choices, you can guide your opponent to play right into your hands.
32. Play Into People’s Fantasies
As the truth is often ugly, if you appeal to it, you risk being bombarded with the anger of
disenchantment. Instead, by tapping into the fantasies of the masses, people will flock to you as
you offer an alternative to the disillusionment of reality. By observing which aspects of everyday
life are most abhorred, you can conjure up fantasies that promise the opposite of peoples’ current
realities and thus wield a phenomenal power.
– Instances when they behave like a child, which indicates some unresolved trauma in childhood
– Contrasts, as an overt trait often conceals it opposite (i.e., arrogance is often hiding insecurity)
– The weak link, which is often someone behind the scenes controlling their behavior
– Ways to fill the void of their insecurity or unhappiness to wield significant power
– How to encourage their uncontrollable emotion, as they won’t be able to control themselves,
and you can do the controlling for them
34. Be Royal in Your Own Fashion: Act Like a King to Be Treated Like One
How you present yourself to the world will reflect how others see and treat you. Carry yourself
with self respect, confidence, and dignity to make it seem like you were destined for power. We
must make ourselves demand and expect as much as a young child. Believe you are destined for
greatness, and this belief will radiate outwards and others will believe it, too. Ask for less, and
that is exactly what you’ll get.
The less interest you take in things that irritate you, the more superior you seem. By
acknowledging your enemy, you give their existence credibility and, therefore, power.
Paradoxically, the more you want something, the more it eludes you as your interest is too
strong, which makes others feel uncomfortable and fearful. Occasionally, it’s best just to leave
things alone. By turning your back on what you want, you will drive your opponents crazy.
Never trust anything that comes for free. Anything of worth is worth paying for. Most things that
come for free come with a burdensome psychological price task. By paying, you avoid falling
into the trap of having to be grateful, guilty, or deceitful. Further, being lavish with your money
is a sign of power. Generosity softens up your opponents into being deceived.
If people feel coerced into acting in a specific way, they will resent you. Instead, you must
seduce others so that they act how you want without you having to ask them. By understanding
their psychology and their weaknesses, you can play with their emotions and conquer their hearts
and minds so that they are loyal to you. By softening them up, you can slowly bend people
towards your will without them realizing.
45. Preach the Need for Change, but Never Reform Too Much at Once
If you have recently entered a position of power or are an outsider trying to make a claim for it,
respect the way people have been living up until this point. Too much change will engender a
revolt. To introduce change, make it seem like a gradual and gentle improvement on the past.