Scribd
Upload
147 views

Q1 EmTech Graphics and Image Manipulation

Uploaded by

evariz
Copyright
© © All Rights Reserved
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
147 views

Q1 EmTech Graphics and Image Manipulation

Uploaded by

evariz
Copyright
© © All Rights Reserved
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
You are on page 1/ 4

EMPOWERMENT TECHNOLOGIES

LESSON 2: Imaging and Design for Online Environment


Graphic design uses visual compositions to solve problems and communicate ideas through typography,
imagery, color and form (Cann, 2018). It can be used by companies to promote and sell products through
advertising, by websites to convey complicated information in a digestible way through infographics, or by
businesses to develop an identity through branding, among other things (Malvik, 2020).

Lesson 2.1: Graphics and Layout

Images
An Image is a representation of the external form of a person or thing in art. Images may be 2-dimensional,
such as a photograph or screen display, or 3-dimensional, such as a statue or hologram. They may be captured by
optical devices such as cameras, mirrors, lenses, telescopes, microscopes, and natural objects and phenomena,
such as the human eye or water.

Graphics
Graphics are visual images or designs on some surface, such as a wall, canvas, screen, paper, or stone to
inform, illustrate, or entertain. It can be a photograph, a drawing, a line art, graphical representations, and
typography.

Basic Principles of Graphic Design


Principles of graphic design are set of guidelines that help a design achieve effective composition. These
basic principles aid in creating balance and stability for the piece of work.

COLOR is used for emphasis or may elicit emotions from viewers. Determined by its hue (name of
color), intensity (purity of the hue), and value (lightness or darkness of hue).

HUE TINT TONE SHADE

Image source:
https://graphicdesign.stackexchange.com/questions/20044/is-
there-a-worldwide-applicable-color-emotion-chart
BALANCE means the equal distribution of weight. In layout, visual weight is determined by the
darkness or lightness, thickness of lines, and size. Balance is crucial to the success of design.
There are two kinds of balance:
Symmetrical Balance. The visual weight is distributed
evenly, either vertically or horizontally. You can draw a
line straight through the middle of the design, and the
visual balance would be evenly distributed.
Asymmetrical Balance. There is an artistic and
different intensity on one side of the page.

PROXIMITY is simply the process of ensuring


related design elements are placed together. Any unrelated items should be spaced apart.
Close proximity indicates that items are connected or have a relationship to each other and become
one visual unit which helps to organize or give structure to a layout (Smith, 2017).
White Space is the art of nothing. It is also
known as the negative space. It is the portion of a
page left unmarked: margins, gutters, and space
between columns, lines of type, graphics, figures, or
objects drawn or depicted.

Image source:
http://m.blog.hu/b1/b1foto/image/petadoption_feat.jpg

ALIGNMENT is simply the way visual elements are arranged so that they line up in some way.
There are two basic kinds of alignment; edge and center.
Edge alignment determines the placement of elements in relation to the edge of the
page or canvas. This can mean the elements are aligned to the left side or right side,
but it can also mean they are aligned to the top or bottom of the page, so long as it
uses an edge to organize everything.
Center alignment aligns all the elements so that an invisible, central line on the page
will always be in the center of the elements.

Image source: https://blog.thepapermillstore.com/design-


principles-alignment/edge-alignment/

Image source: https://blog.thepapermillstore.com/design-


principles-alignment/center-alignment/

REPETITION. The process of repeating elements throughout a


design to give a unified look. Repetition goes with consistency of
your design on font, font size, patterns, and colors.

Image source: https://www.pinterest.ph/pin/500532946059674099/


CONTRAST is the divergence of opposing elements
(opposite colors on the color wheel, or value light / dark,
or direction – horizontal / vertical). Contrast allows us to
emphasize or highlight key elements in your design.

Image source:
https://learn.g2.com/color-contrast

Lesson 2.2: Image Manipulation


Image Manipulation refers to a process of bringing changes to a digitized image for
transforming it to a desired image. The changes are made possible by resorting to image processing.
Image manipulation is utilized to create magazine covers and albums from photographs. A single
photograph may be modified to suit the requirement, or several photographs can be combined to form
a collage. Currently, there are numerous software applications ranging from professional applications
to basic imaging software (https://www.yundle.com/terms-definitions/i/image-manipulation).

Principles and Basic Techniques of Image Manipulation

CROPPING. Cutting parts away to


remove distracting or irrelevant elements.

Image source: https://photo-works.net/photo-cropping-


techniques.php

COLOR BALANCE. The ambience and


the tone of light of the picture (ex. Warm
or cool light)

Image source:
https://dragon-roost-island.weebly.com/photo-vocabulary.html

BRIGHTNESS AND CONTRAST

One of the most basic techniques in


image editing, making the image darker or
lighter.

Image source:
https://pippin.gimp.org/image-processing/chap_point.html
FILTERS. Making the image look sketched,
grainy, classic black and white or even let it
have neon colors. This gives your image a
twist from its original look.

Image source:

https://www.cosmo.ph/entertainment/how-to-choose-the-best-
instagram-filter

CHANGING THE BACKGROUND. Adding


background to make your image stand out.

Image source:

http://photoshopcctutorial.com/adobe-photoshop-7-0-tutorial-how-to-
change-or-remove-background/

REMOVING THE COLOR.


Removing certain colors in your image or
desaturating the color of the image.

Image source:
http://www.digitalcamerareview.com/review/photoshop-elements-
11-premiere-elements-11-review/

COMBINING TEXT, GRAPHICS AND


IMAGE.
Adding multiple elements in your layout.

Image source:

https://apkhubs.com/en/phonto-text-on-photos-apk

SAMPLE OF IMAGE MANIPULATION

Manipulated Image
Original Image

You might also like