Task List for Building a High-Ticket Program

Initial Planning and Conceptualization

​ Identify your niche and unique value proposition.
​ Research your target audience and their pain points.
​ Define the transformation or outcome your program delivers.
​ Set clear, measurable goals for your program.

Program Design and Development

​ Map out the client transformation journey (A to Z).
​ Create a curriculum outline, detailing each module or section.
​ Develop content for each part of your program, incorporating actionable steps,
templates, and resources.
​ Choose and set up the platform or LMS (Learning Management System) for hosting your
program.

Marketing and Sales Strategy

​ Develop an organic marketing strategy focusing on platforms where your target audience
is most active (e.g., Instagram, YouTube, TikTok).
​ Create a content calendar outlining topics, formats, and publishing frequency.
​ Design a sales funnel tailored to your high-ticket program, including lead magnets, email
sequences, and a booking system for sales calls.
​ Craft a script or outline for handling sales calls, focusing on overcoming objections and
highlighting the value of your program.

Client Onboarding and Engagement

​ Set up an onboarding process for new clients, including welcome emails, access
instructions, and an initial assessment.
​ Schedule regular group calls for progress checks, Q&A sessions, and community
building.
​ Implement a system for tracking and supporting client progress, such as weekly
check-ins or progress logs.

Scaling and Automation

​ Identify tasks that can be automated (e.g., email sequences, client onboarding) and
implement the necessary tools.
​ Consider hiring assistants or coaches to handle increasing client loads or administrative
tasks.
​ Explore opportunities for passive income within your program, such as affiliate marketing
or selling related products.
Feedback and Iteration
​ Collect feedback from clients through surveys, interviews, or direct communication.
​ Analyze feedback to identify areas for improvement or opportunities for additional
offerings.
​ Regularly update and iterate on your program based on client feedback and market
trends.

Community Building and Maintenance

​ Create a private group or forum for clients to interact, share successes, and support
each other.
​ Organize live events or challenges to keep the community engaged and motivated.
​ Encourage clients to share their success stories, which can be used as testimonials for
marketing purposes.

Ongoing Evaluation and Scaling

​ Monitor the performance of your marketing and sales strategies, making adjustments as
needed.
​ Assess the scalability of your program and explore new markets or niches to expand
into.
​ Plan for long-term growth, considering additional hires, product offerings, or
partnerships.

eBook Outline: High-Ticket Sales Success on TikTok - A Step-by-Step

Guide

Introduction
● Overview of the potential for high-ticket sales on TikTok.
● Brief introduction to the principles of organic growth and sales on TikTok.

Chapter 1: Setting the Foundation

​ Identify Your Niche and Offer: Define your high-ticket offer, focusing on the
transformation or results it provides.
​ Understand Your Target Audience: Research and develop a deep understanding of your
target audience's pain points, desires, and TikTok behavior.

Chapter 2: Crafting Your TikTok Strategy

​ Profile Optimization: Ensure your TikTok profile is optimized to attract and retain your
target audience.
​ Content Creation Plan: Develop a content strategy that aligns with your offer and
audience's interests. Emphasize the importance of storytelling and value provision.
​ Posting Schedule: Establish a consistent posting schedule, aiming for optimal
engagement times.
Chapter 3: Content Mastery for High Ticket Sales
​ Creating Engaging Content: Steps to create TikTok content that educates, entertains,
and engages, leading viewers naturally towards your high-ticket offer.
​ Leveraging Social Proof: Integrate client testimonials and case studies effectively into
your content.
​ The Art of the Hook: Techniques for crafting compelling video openings to maximize
viewer retention and interest.

Chapter 4: Engagement and Community Building

​ Fostering Engagement: Encourage interaction through comments, challenges, and
TikTok duets.
​ Building a Community: Strategies for turning followers into a supportive community
eager for your offer.

Chapter 5: Conversion Optimization

​ Directing Traffic: Utilize CTAs effectively to guide viewers from TikTok to your sales
funnels, such as booking calls or visiting a landing page, without being pushy.
​ Nurturing Leads: Develop a system for nurturing leads from TikTok through DMs, email
marketing, or other platforms.
​ Sales Call Mastery: Prepare for sales calls with TikTok leads, focusing on understanding
their needs and presenting your offer as the solution.

Chapter 6: Scaling Your Success

​ Analyzing and Adapting: Regularly review your TikTok analytics to understand what
content works and refine your strategy.
​ Expanding Your Reach: Explore collaborations with other TikTok creators and methods
to expand your audience.
​ Beyond TikTok: Integrate other platforms like Instagram and YouTube to further nurture
and convert your audience.

Conclusion
● Recap of the key steps to build a successful high-ticket sales process on TikTok.
● Encouragement to start implementing the strategies and adapt based on performance
and feedback.

Bonus Materials
● Checklists for daily, weekly, and monthly TikTok content planning.
● Templates for effective TikTok videos that convert.
● Case studies of successful high-ticket sales strategies on TikTok.
Identify Your Ideal Customer Persona (ICP)
​ Conduct market research to understand the desires, pain points, and challenges of your
target market.
​ Identify specific characteristics of your ICP, including demographics, problems they need
solving, and their ultimate goals.
​ Use surveys, interviews, and existing client feedback to gather data.

Develop a High-Ticket Offer

​ Create a high-value, transformational coaching program based on the needs and desires
of your ICP.
​ Structure your program to provide clear, tangible outcomes within a specific timeframe.
​ Set a premium price that reflects the value and transformation your program offers.

Build and Optimize Your Social Media Profile Funnel

​ Design your social media profiles to clearly communicate your offer and the
transformation you provide.
​ Pin high-conversion content, such as client testimonials and success stories, to your
profile.
​ Optimize your bio to direct traffic to your high-conversion assets, like a case study or
booking link.

Create and Distribute High-Quality Content

​ Produce content that addresses the pain points, desires, and objections of your target
market.
​ Use a mix of content types (e.g., posts, stories, videos) to engage your audience and
guide them toward your high-ticket offer.
​ Implement a content calendar to maintain a consistent posting schedule.

Implement a Pre-Sales Education Strategy

​ Develop a case study or educational video that outlines your methodology, showcases
client results, and explains your program in detail.
​ Direct social media traffic to this asset to educate potential clients before they book a
call.
​ Set up a "homework sequence" to ensure prospects consume your educational content
before speaking to you.

Utilize Direct Messaging Strategically

​ Hire or train a DM closer to filter and engage with potential clients in your social media
inboxes.
 ​ Implement a system for managing inbound leads and directing qualified prospects to
your high-ticket offer.
​ Use a low-ticket offer as a downsell for prospects not yet ready for the high-ticket
program.

Craft a Compelling Sales Process

​ Develop a standardized sales script and process to effectively close high-ticket clients.
​ Record prospect responses and feedback to continually refine your sales approach.
​ Focus on building rapport and understanding the prospect's needs to increase
conversion rates.

Build a Scalable Backend System

​ Transition to group coaching calls to manage a larger number of clients without
sacrificing quality.
​ Implement systems for client management, feedback collection, and community building.
​ Use client success stories and testimonials as marketing material to attract more clients.

Apply Marketing Recursion

​ Collect and analyze data from sales calls, client feedback, and social media interactions.
​ Use insights to refine your marketing messages, content, and overall strategy.
​ Implement a feedback loop to continually improve the effectiveness of your marketing
efforts.

Continual Improvement and Scaling

​ Regularly review your business performance, client feedback, and market trends to
identify areas for improvement.
​ Adjust your offer, marketing strategy, and sales process based on feedback and data
analysis.
​ Scale your business by increasing your online presence, refining your sales funnel, and
enhancing your client delivery model.

Understanding the Key Triggers for Immediate Sales Boost

​ Recognize the Importance of Being Mr. Right: Position yourself as the leader and
authority within your niche, demonstrating leadership qualities, abundant life
experiences, and maintaining composure in your content.
​ Trigger FOMO (Fear of Missing Out): Showcase that people are actively buying and
enjoying your program. This includes:
● Posting client success stories consistently.
● Highlighting the networking and community aspect within your program.
● Demonstrating a steady influx of new clients.
 ​ Show Verifiable Results: Consistently display strong case studies and transformations to
build trust and prove your program's effectiveness.
​ Ensure Your Offer Makes Mechanical Sense: Clearly explain how your program moves
clients from their current state to their desired outcome, ensuring it's tailored to their
specific situation and provides a clear timeframe for expected results.

Implementation Steps
​ Profile Optimization:
● Update social media profiles to reflect your authority and experience.
● Incorporate storytelling in your content to highlight your journey and expertise.
​ Content Strategy:
● Develop a content calendar focusing on client success stories, educational
content that showcases your methodology, and posts that trigger FOMO.
● Include calls-to-action (CTAs) that direct followers to your high-conversion
assets.
​ Client Success Showcasing:
● Regularly post client testimonials and success stories on all platforms.
● Create detailed case studies that clearly demonstrate the transformation
achieved through your program.
​ Sales and Marketing Materials:
● Develop clear, concise sales scripts and marketing materials that outline your
program's benefits, the transformation provided, and the logical progression from
the problem state to the desired outcome.
​ Program Structure Clarification:
● Ensure your offer clearly outlines the process, timeline, and expected results.
● Tailor your program's messaging to resonate with your target ICP, showing it's
specifically designed for them.
​ Engagement and Interaction:
● Engage with followers and leads through comments, direct messages, and live
sessions to reinforce your position as Mr. Right.
● Use these interactions to subtly incorporate elements that trigger FOMO and
showcase verifiable results.
​ Feedback Loop:
● Collect and analyze feedback from clients and leads to continually refine your
approach.
● Use insights from successful client transformations to enhance your content and
sales strategy.
​ Consistent Review and Adjustment:
● Regularly review your content strategy, sales materials, and program structure to
ensure they align with the identified triggers for purchase.
● Adjust based on feedback, market trends, and the performance of your sales and
marketing efforts.
By methodically applying these steps, you can create a compelling and irresistible offer that
immediately boosts sales for your coaching program.
Transforming this insightful content into a streamlined, actionable guide for creating monetizable
content without appearing pushy or salesy can be quite beneficial. Here's a step-by-step action
plan based on the detailed breakdown:

Step 1: Crafting the Hook/Headline

● Objective: Grab attention with a compelling statement or question that resonates with
your audience's desires or challenges.
● Action: Test different hooks on social platforms to see which ones capture attention and
provoke engagement. Use strong, controversial, or intriguing statements that make
people pause and think.

Step 2: Developing the Content Body

● Objective: Deliver value while subtly incorporating the essence of your offer, making it
relevant to the hook.
● Action: Condense the core message of your offer into a digestible content piece that
aligns with the initial hook. Use this space to demonstrate expertise and offer a glimpse
into the solution you provide.

Step 3: Injecting Social Proof and Results

● Objective: Build credibility by showing that you or your clients have achieved desired
outcomes.
● Action: After establishing the hook, immediately follow up with evidence of your success
or client successes. This could be through testimonials, before-and-after comparisons, or
simple success stories.

Step 4: Leading to the Sales Funnel

● Objective: Transition interested viewers into potential clients by guiding them to your
sales funnel.
● Action: Conclude your content with a strong call-to-action (CTA) directing viewers to
more detailed resources, a booking page for consultations, or your main website.

Implementation Guide
​ Research and Experimentation:
● Constantly test different hooks and content formats to see what resonates best
with your target audience.
● Use analytics to track engagement and adjust strategies accordingly.
​ Content Creation:
● Schedule regular content creation sessions to maintain a consistent flow of new
material.
 ● Focus on creating content that aligns with the interests and needs of your target
audience while subtly integrating your offer.
​ Feedback and Adaptation:
● Monitor comments and direct messages for feedback on your content's impact.
● Adapt your content strategy based on audience feedback and evolving market
trends.
​ Promotion and Engagement:
● Promote your content across multiple channels to reach a wider audience.
● Engage with your audience through comments, live sessions, and direct
messages to build a community around your brand.
​ Optimization and Scaling:
● Use successful content pieces as templates for future content creation.
● Scale your efforts by focusing on content types and topics that have shown the
highest return on investment (ROI).

Awareness Level Content Strategies

​ Top Funnel - Initial Awareness:
● Objective: Introduce the concept of making significant life changes (e.g., quitting
the 9-to-5 grind, achieving work-from-home freedom).
● Content Approach: Create high-level, belief-shifting content that inspires action.
Use emotional storytelling to emphasize the possibility and necessity of change.
​ Mid Funnel - Awareness of Need for Change:
● Objective: Guide the audience through the realization that a change is needed
and explore different mechanisms for achieving this change.
● Content Approach: Discuss various business models, highlight pros and cons,
and introduce the idea of remote closing or other specific solutions. Use logical
arguments to make a case for your preferred method.
​ Lower Mid Funnel - Mechanism Awareness:
● Objective: Solidify the belief in the chosen mechanism as the optimal solution for
the audience's needs.
● Content Approach: Offer content that demonstrates the effectiveness of your
method over others, using logical comparisons and addressing potential
concerns.
​ Bottom Funnel - Solution Implementation:
● Objective: Provide actionable insights and tools for the audience to start
implementing the chosen solution.
● Content Approach: Share 'breadcrumbs' or small, actionable pieces of advice
that show quick wins, leading to higher engagement and trust in your full
program.

Content Creation Tips Across Different Stages:

● Top of the Funnel: Focus on broad, inspirational content that can reach a wide audience,
such as highlighting the benefits of being your own boss or the freedom of remote work.
 ● Mid Funnel: Begin to narrow down the focus to specific mechanisms or solutions,
offering a mix of inspirational and informational content that guides the audience towards
a solution.
● Lower Mid and Bottom Funnel: Concentrate on detailed, highly actionable content that
demonstrates the value of your solution, including step-by-step guides, templates, and
success stories.

Platform-Specific Strategies:
● Short-Form Platforms (TikTok, Instagram Reels): Best for top and mid-funnel content that
captures attention and sparks interest.
● Long-Form Platforms (YouTube, Blogs): Ideal for lower mid and bottom funnel content
that requires more depth and detail to convince and convert.

Execution Plan:
● Test and Learn: Continuously test different types of content and messages across stages
to see what resonates most with your audience.
● Engage and Adapt: Use audience feedback and engagement metrics to refine your
content strategy and ensure it aligns with their evolving needs and awareness levels.
● Integrate and Align: Ensure that your content across platforms and funnel stages is
cohesive and logically guides the audience towards your end goal.

By understanding the level of awareness and stage of market progression your audience is in,
you can tailor your content strategy to meet them where they are, effectively guiding them
through the funnel towards conversion.

Leverage Personal Success: If you're offering a service, it implies you have experience or
success in that area. Therefore, your first case study should be your own achievements.
Showcasing the results you've achieved personally can validate your expertise and the
effectiveness of your service.

​ Ethical Considerations: The speaker stresses the importance of having firsthand

experience before offering a service to others. If you haven't achieved results for yourself
or don't possess a deep understanding of the service, it may not be ethical to offer it to
others, especially if it involves them investing money or entrusting their business to you.
​ Acquiring Initial Case Studies: To build credibility and acquire case studies:
● Option 1: Offer your service for free to someone else. This approach allows you
to gain experience, produce results for others, and develop a tangible case study
to showcase to potential paying clients.
● Option 2: Focus on achieving significant results for yourself first. This not only
serves as proof of concept but also demonstrates your commitment and belief in
your service.
 ​ Two Pathways: The speaker concludes that there are essentially two viable pathways to
obtaining your first case study: achieving results for yourself or providing your service for
free to someone else and using their results as a case study.

Standard Content Model Flaws: The speaker argues that the conventional content model, which
relies heavily on straightforward information delivery like tips, tricks, and templates, is
fundamentally flawed for client acquisition on social media platforms. This model fails because it
doesn't challenge or change the audience's perspective.

​ The Need for Perspective Shift: Effective social media content for client acquisition
should aim to transform the audience's perspective. When potential clients get a glimpse
of content that challenges their views or offers new insights, it serves as a teaser for
what the coaching or information product will provide, thereby increasing interest and
perceived value.
​ Actionable Advice and Perspective Shaping: The content should alternate between
providing actionable advice—direct commands that the audience can immediately
implement—and molding new perspectives. This strategy not only demonstrates the
practical value of the coaching but also aligns the audience's thinking with the coach's
approach.
​ Pre-client Preparation: By engaging with content that is both actionable and
perspective-shifting, potential clients become accustomed to taking initiative and aligning
with the coach's mental framework. This prepares them to be more receptive and
effective clients, already accustomed to the coach's communication style and thought
processes

This segment presents a direct and no-nonsense approach to content marketing and funnel
design, challenging conventional strategies with a focus on effectiveness and simplicity. Here's a
summary of key points and recommendations made:

​ Challenge to Social Media Coaches: The speaker is set on revolutionizing the common
teachings of social media coaching with practical, effective strategies.
​ Unlearning Content Pillars: Critiques the traditional concept of content pillars as
ineffective, suggesting a more dynamic approach to content creation.
​ Client Wins: Emphasizes showcasing real client successes as a form of social proof to
build trust and credibility.
​ Frequency and Volume: Likens this principle to the importance of proximity in physical
marketing, implying that being consistently visible and engaging is key to staying top of
mind.
​ Simplification of Concepts: Dismisses overcomplicated strategies as unnecessary,
advocating for straightforward, impactful content and funnel structures.
​ Critique of Information-Only Content: Argues that purely informational content risks
alienating the audience, suggesting a balance of value and engagement.
​ Raw and Efficient Funnel Design: Advocates for a "violent and very short-winded" funnel
approach that minimizes friction and maximizes conversions.
 ​ Preparation of Audience: Treats content as a means to prime the audience for becoming
clients, focusing on building a connection and establishing need.
​ Content Creation Strategy: Recommends a content strategy that doesn't just harass the
audience but genuinely engages them, preparing them to enter the sales funnel ready to
convert.
​ Focus on Results: Highlights the importance of generating and showcasing client results
as proof of effectiveness, which in turn attracts more clients.trust and engagement

By focusing on these principles, the speaker suggests that marketers can significantly improve
their content's impact, streamline their sales funnels, and achieve better conversion rates
without the need for overly complicated strategies.

​ Informational Content:
● Often used as a traditional method for providing value.
● The effectiveness hinges on how well it's executed; many attempt this approach
but fail to capture attention or deliver actionable insights.
​ Tips and Tricks Videos:
● Frequently used but criticized for being superficial or not providing substantial
value.
● The implication is that merely offering surface-level advice won't significantly
impact customer acquisition.
​ Case Study Sales Letter (Organic Content):
● Recommended as a more impactful approach.
● Involves sharing direct case studies or examples of how you've previously helped
people, making the content relatable and evidence-based.
● The goal is to showcase real results and experiences, increasing credibility and
trust.
​ Motivational/Deep Connection Content:
● Suggested as essential for creating an emotional connection with the audience.
● Should include motivational elements, deeper emotional roots, and personal
insights or stories.
● This type of content is more about establishing relatability and trust rather than
just conveying information.
​ Organic Integration of Personal Experiences:
● Encouraged as a method to humanize the brand or individual.
● Sharing personal experiences or stories can make content more relatable and
engaging, fostering a deeper connection with the audience.
The overarching message emphasizes the need for content that not only educates but also
connects on an emotional level, shares real success stories, and incorporates personal
experThis conversation seems to be focused on addressing a high drop-off rate in a client's
business by enhancing trust through various methods. Here’s a summary of the advice given,
structured as actionable recommendations:
 ​ Integrate Social Proof: Ensure every main page of the website features at least two
sections dedicated to showcasing social proof. This could be in the form of customer
testimonials, case studies, or media mentions.
​ Authentic Reviews: All reviews showcased on the website should sound organic and
genuine. Avoid reviews that come off as overly sales-oriented or fabricated. Authenticity
in reviews helps build trust with potential customers.
​ Offer Guarantees: On the product detail pages, include guarantees that reduce the
perceived risk for the customer. This could be a satisfaction guarantee, a money-back
guarantee, or any other type of assurance that makes the purchase decision easier.
​ Video Testimonials: Add video testimonials where customers are visually interacting with
the product. This could be them holding it, using it, or simply showing it in the video.
Video testimonials serve as strong evidence of the product's quality and the authenticity
of your business.
​ Monitor and Adjust: After implementing these changes, closely monitor the impact on
your conversion rate. Use analytics to track progress and make further adjustments as
needed.
Implementing these strategies should help in reducing the drop-off rate by increasing potential
customers' trust in your product and business.

Creating a successful coaching business utilizing the organic ecosystem framework involves a
comprehensive and strategic approach. Here is a step-by-step task list based on the detailed
breakdown provided:

Part 0: Define the Offer

​ Identify Your Ideal Customer Profile (ICP): Clearly define who your coaching is for,
focusing on specific struggles, goals, and characteristics of your ideal client.
​ Craft a Compelling Offer: Develop an offer that solves your ICP's main problem. Ensure
the offer highlights the transformation or outcome rather than just the components of
your service. Package your deliverables attractively, with clear value and a strong value
proposition.

Part 1: Marketing - Audience Acquisition

​ Optimize Your Content Strategy: Transition from visually oriented content to content that
positions you as an authority. Include motivational, urgency-based, and problem-solving
content to engage and drive action.
​ Utilize Instagram and TikTok Effectively: Post a mix of visual content and talking head
videos that motivate and direct viewers towards your offer. Use Instagram stories daily to
connect, showcase testimonials, and include calls-to-action (CTAs).
Part 2: Conversion - Funnel Optimization
​ Streamline the Sales Funnel: Replace multi-page websites with a simple, focused
application form. Craft the questions to filter non-serious applicants and make the
prospect visualize their ideal end state.
​ Implement a Direct Follow-Up Mechanism: Use text messages for follow-up to create a
personal touch and filter leads further based on their response.

Part 3: Sales - Closing Mechanism

​ Develop a Structured Sales Call Process: Establish a clear, step-by-step sales call
structure to handle objections, build urgency, and guide the prospect to the close
effectively.
​ Optimize for High Conversion: Focus on understanding and amplifying the prospect's
pain points and desires to increase the close rate significantly.

Part 4: Client Intake and Onboarding

​ Automate Client Onboarding: Use tools and systems for efficient client onboarding.
Ensure clients have clear expectations and immediate steps to start their transformation
journey.
​ Set Clear Guidelines and Expectations: Right from the start, ensure clients are aware of
their responsibilities and the actions they need to take for success.

Part 5: Fulfillment and Client Management

​ Implement Group Coaching Calls: Shift from one-on-one to group sessions to maximize
your time and create a community environment among clients.
​ Utilize Client Tracking Systems: Deploy systems to track client progress, ensuring
accountability and enabling tailored support where needed.
​ Continuously Collect and Utilize Testimonials: Leverage client success stories in your
marketing to attract more leads and build trust.

General Tips:
● Apply Systems Thinking: View your coaching business as a cohesive system where
each part supports and enhances the others.
● Focus on High-Quality Traffic Generation: Prioritize content and marketing strategies that
attract your ideal clients.
● Monitor and Adjust: Regularly review the performance of each component of your
ecosystem. Be prepared to tweak and optimize based on results and feedback.
By methodically following these steps and focusing on creating a systemized approach, you can
build a robust coaching business that not only attracts and retains clients but also delivers
impactful results, ensuring sustainable growth and success.
Identify Your Ideal Customer Persona (ICP)
​ Conduct market research to understand the desires, pain points, and challenges of your
target market.
​ Identify specific characteristics of your ICP, including demographics, problems they need
solving, and their ultimate goals.
​ Use surveys, interviews, and existing client feedback to gather data.

Develop a High-Ticket Offer

​ Create a high-value, transformational coaching program based on the needs and desires
of your ICP.
​ Structure your program to provide clear, tangible outcomes within a specific timeframe.
​ Set a premium price that reflects the value and transformation your program offers.

Build and Optimize Your Social Media Profile Funnel

​ Design your social media profiles to clearly communicate your offer and the
transformation you provide.
​ Pin high-conversion content, such as client testimonials and success stories, to your
profile.
​ Optimize your bio to direct traffic to your high-conversion assets, like a case study or
booking link.

Create and Distribute High-Quality Content

​ Produce content that addresses the pain points, desires, and objections of your target
market.
​ Use a mix of content types (e.g., posts, stories, videos) to engage your audience and
guide them toward your high-ticket offer.
​ Implement a content calendar to maintain a consistent posting schedule.

Implement a Pre-Sales Education Strategy

​ Develop a case study or educational video that outlines your methodology, showcases
client results, and explains your program in detail.
​ Direct social media traffic to this asset to educate potential clients before they book a
call.
​ Set up a "homework sequence" to ensure prospects consume your educational content
before speaking to you.

Utilize Direct Messaging Strategically

​ Hire or train a DM closer to filter and engage with potential clients in your social media
inboxes.
 ​ Implement a system for managing inbound leads and directing qualified prospects to
your high-ticket offer.
​ Use a low-ticket offer as a downsell for prospects not yet ready for the high-ticket
program.

Craft a Compelling Sales Process

​ Develop a standardized sales script and process to effectively close high-ticket clients.
​ Record prospect responses and feedback to continually refine your sales approach.
​ Focus on building rapport and understanding the prospect's needs to increase
conversion rates.

Build a Scalable Backend System

​ Transition to group coaching calls to manage a larger number of clients without
sacrificing quality.
​ Implement systems for client management, feedback collection, and community building.
​ Use client success stories and testimonials as marketing material to attract more clients.

Apply Marketing Recursion

​ Collect and analyze data from sales calls, client feedback, and social media interactions.
​ Use insights to refine your marketing messages, content, and overall strategy.
​ Implement a feedback loop to continually improve the effectiveness of your marketing
efforts.

Continual Improvement and Scaling

​ Regularly review your business performance, client feedback, and market trends to
identify areas for improvement.
​ Adjust your offer, marketing strategy, and sales process based on feedback and data
analysis.
​ Scale your business by increasing your online presence, refining your sales funnel, and
enhancing your client delivery model.