Foundations of Human Behavior - Course Outline
Foundations of Human Behavior - Course Outline
Ayesha Zia
Course Description:
This course is designed for students enrolled in the Bachelor
of Business
Administration Program (BBA) at the School of Business Studies (SBS),
to provide foundational knowledge on core areas of psychology. The core areas of
psychology covered in this course include: (1) Introduction and Research Methods in
Psychology (2) Neuroscience (3) Cognition, Perception and Development, (4) Social
Psychology (5) Workplace based applications/knowledge. As a foundational course, learning
from this course will facilitate a nuanced understanding of how human behavior and
cognition intersect with diverse aspects of business administration. Learning through this
course enables students to develop a comprehensive foundation which integrates with various
advanced level courses within the Business Administration (BBA) Program.
Main Course Objectives:
1. Examine/ Recognize the intersection of core psychology areas with domains of business
administration which include organizational behavior, human resource
management and consumer behavior.
3. Recognize the importance of understanding and fostering the role of individual differences
in different social situations.
4. Infer the use and role of ethics in using psychological practices to other business domains.
3 Perception
5 Memory
Components of thought
Problem solving
Judging and making decisions
Creativity
Psychometric theories of intelligence
8 Midterm
9 Reserved week
10 Psychosocial development over the lifespan
11 Personality
Personality assessment
Personality theories
Culture and personality
13 Social Psychology
REQUIRED TEXTBOOK:
Understanding Psychology by Robert S. Feldman, 2017
Thirteenth edition, Published by McGraw Hill, Companies Inc., 2017
Assessment and Grading Plan:
1.
1. Class engagement: 10%, integration of concepts from the unit to analyze human
behavior in different settings
2. Quiz: 15%, topics covered in week 1 and week 2, content; perspectives and
research methods in psychology
3. Midterm: 20% topics: Social psych; understanding prejudice and discrimination,
written submission
4. Analysis: 20% prior reading followed by analytical writing in class
5. Final: 35% open ended assignment, written submission