Project Proposal
Project Proposal
The total investment cost of the project is estimated at 1,666,781 ut of the total 30%
which is equal to Br 500,034.2 will be raised by the owner's equity and the remaining
balance of 70% (=Br 1,166,747) will be expected from Bank in the form of long term
loan.
The investment under consideration is also prepared with the aim of establishing a
modern Mixed Use Building with modern commercial complex services at Awumera
town.
As the area under consideration is very far from the center of Capital City of the country,
Finfinne, its found on road from Gara mullata zone to finfinne. it has well share
development social and economical infrastructure. Such as, electric power, water,
telephone and other infrastructures. To generalize the project is ideally located for
purpose of fuel station. Like most business venture the project aims to maximize return
on 1nvested capital. In addition to this. in a process of attaining this basic new idea it also
benefit able the community by employment creation, revenue generation through the
taxation and soon. It is clear that Ethiopia follows the free market system and this in turn
needs the individual inject its potential in to the economy, so that the problems above
mentioned gradually climinated and the national economy also gradually become
develop. With this understanding this project to be planned by promoter, Ahmed Ali
Yusuf Aliyi Ahmed Ali Magarsa Ahmad Alii LEnco Ahmed Ali Malka Ahmad Ali
Qubsisa Ahmed Ali and this paper indicated that to briefly show the project's importance,
area advantages, planned activities, estimated project capital and other important aspects.
2. Introduction
Haramaya woreda is rapidly growing and becoming the investors centers but has no
adequate basic needs and recreational services. The town is equipped with modern
infrastructures which the modern town should have like telephone power and water
supply, highways and so on. As there are plenty of recreation centers in the town, there is
no such a recreation centers for all class and special class people to involve in.
Regardless of the level of their income, almost all residents of the present urban centers
are highly concerned for demand of commercial center, standard Evergreen Park,
recreation centers and all round sports station and city hall for different services (like
meeting, wedding ) for week enders, tourists, local and surround people more than any
thing else.
Having this objective in mind, we are highly encouraged by the economic policy adopted
by Regional Government and attractive investment atmosphere Auwmara town
Municipality. Therefore, we decided to undertake a project of establishing commercial
center, standard Evergreen Park, recreation center and all round homes ports station and
town hall fir different services at Haramava District hoping that all the concerned
government bodies give a supporting hand for its realization.
3. BACKGROUND
3.1. Historical Background
The project is to be located in Haramaya district , Auwmara town. According to urban
reform proclamation 65/2003 Awumera towns standard New of Oromia towns.
Relatively town is located in Eastern Hararghe zone which is one of the zones in the
National Regional State of Oromiya, along the Finfinne/Addis Ababa-Harar and Jijiga
highway at about 500 km east of Finfinne/Addis Ababa and 48 km east of Dire Dawa
Administrative Council. The eastern and western rim of the town 1S contiguous with the
Eastern Hararghe zone capital i.e. Harar town, Harari National Regional State and
Haramaya town respectively.
According to the town elders, the present site of Aweday was originally covered with
dense forest and grass that was used for grazing of herds of the surrounding Oromo
people. But, in the course of time the site was changed to agricultural land. According to
informants, the people who had been living in the area were used to cultivate maize,
sorghum and other different types of fruits.
The construction of first house started in 1946 E.C had reached 18 houses in the year
1953 E.C. There were two basic factors in the growth and expansion of the town. The
first factor was, in 1957 B.C emperor Hailesilassie established a military camp at
Hammaressa. Because of this, chat trading activity that was taking place at Hammaressa
was prohibited and transferred to Haramaya & Awaday. This event created an
opportunity for the growth of Haramaya town. The second factor was that the price of
chat at Haramaya was much better than the price at Haramaya. This too pulled trade
activities of chat at Haramaya to Awaday and consequently, increased trade and human
transactions to Awaday town. During this time, haramaya became market places of chat
for all surrounding areas.
In 1967 E.C with proclamation No.47/67, Haramaya district for the first time had
become one of the three urban kebeles under the municipality of Haramaya. Until, 1991
E.C the town was administered under Haramaya municipality with the status of kebele
(Haramaya kebele 01). During this petod, there was no any public service delivering
government institutions in the town. After a long effort, the town obtained its own
municipality in 1991 E.C. In 2004 G.C and 2007 G.C to present the town obtained the
status of level 4D and level 2B respectively. After, 2004 E.C the town registered high
achievement in the provision of public services, infrastructure for the community, and
creating inves tment opportunities for investots.
A. Area
The existing built up area of the town that is developed for different urban land use was
394 hectares. The current new expansion increases the administrative boundary of the
town to 1,605 hectares of this area the planning boundary occupies 1,988 hectares. The
current expansion of the town gives opportunity to expand physically more than six times
of the existing area.
B. Shape
Shape of a town can be assessed using different compactness indices. Now Length-
Breadth ratio is used, expressed as L/B Length of long axis of an area (A-B)/ Length of
short axis of an area (C-D)], the solution for a circle is 1, which is the minimum value.
The greater the value of L/B, the shape gets less compact. For Haramaya (L-B) is roughly
9km/3km= 3 compactness ratio so this impies the town has an elongated shape this
requires attention while road network and other infrastructures are allotted in order to
minimize cost and time.
1.2. Topography
Haramaya District is situated on the south east highlands of Ethiopia. These are the high
lands of Hararghe consists of the higher parts that stretching from Garamullata to Jijiga
with the general elevations ranging between 1500-2000 meters although some mountain
peaks such as Gara Mullata and Jebel Tita rise as high 3,381 and 3,122 meters
respectively.
A. Altitude/Elevation
Most of the existing built up areas of the town lies on plateau landscape with different
features like steeper slopes, gorgers, dry streams, gulles and ridges with limited flat lands.
However, most of the proposed expansion areas
particularly on the right and left of the highway towards maya city and Awumera town
are characterized by gentle slopes and undulating plains. Altitude analysis in the town
indicates that elevation generally increases from south east towards north and north east
and it ranges roughly from 1,943 to 2,149 meters above sea level (m.a.s.). The high
altitude in the town contributes for controlling of elements of climate hence the town
acquires moderate type of climate that attracts human settlement free from tropical
diseases like malaria.
3.3. Population
Data on the population of Haramaya can traced as far back as The first, second and third
censuses carried out at national level in 1984 ,1994 and 2007; put the population size of
Haramaya town at 3,486 and 3,925, and 7,686 respectively. The Analytical statistical
report released by CSA in 2011 provides population size at 9,096. Based on the trend
observed in the past, and incorporating the population from the expansion area the current
(2012) population size of the town is reckoned to be close to 23,863 including the
population of expansion area.
3.4. Economic Activities
Despite its status as a district capital for decades, Haramaya is physically larger than most
of zonal capitals in the country. Coupled with urban agriculture, the availability of
suitable flat land, infrastructure, abundant water resource, feed for animals etc. Based on
the ADLI strategy, industrial development strategy was formulated with the aim of
promoting the industry sector of the country. The guiding principles of the industrial
development strategy are stated as follows:
The private sector is the main engine of the industrial development strategy in
such a way that capacity of the investors should be strengthened and
competitiveness should be maintained;
Agricultural-led industrial development;
Export-led industrial development;
The priority is in the establishment of industries that are labor intensive in nature
including agro-processing and clothing;
Integration of domestic and foreign investors in development of the country;
Strong leadership of the government;
Involvement of the society at large for the industrial development of the country.
One of the gaps observed by the initiator of this project is that the evolving nature of the
demand of these mentioned services and the insufficient availability and valuing self
culture and cultural ethics of commercial complex building haramaya district Awumera
investors and business men want to have either their business Or representative's offices
in the town the construction of this center 1n town and the affordability of business
offices for those newly emerged businessmen in Addis Ababa,Haramaya is the natural
and fresh environment.
5. The Project
5.1. Objectives
The primary objective of the project is to establish a business center building in order to
cope up with the demand of Modern Commercial Complex .
Create job opportunities for a number of employees during construction and its
full operation
Generate reasonable return on planned inves tment
To minimize acute shortage of Commercial center by constructing G+3 Building
and the first and standardized facility center in the town
To create additional source of revenue for the municipality of the town,
To Contribute to the over whole socio-economic development of the town and
region as well, and
By constructing a Modern Commercial Complex, centre of attractive architectural
design contributes for the beauty of the town according to the master plan.
Auwmara Town
There is always something to see and do in a the building cach and every day you will
find a program, an activity or a special place that brings you back again. We are just
around the corner, we have something for everyone, and the benefits are endless.
Almost half of the investment under consideration is also prepared with the aim of
establishing a modern G+3 Mixed Use Building with modern commercial complex
services like bank and Insurance, restaurant, Cafeteria shops and guest house at Auwmara
town.
Therefore this project is intended to solve such problems and to serve the ever increasing
number of residents of the town, travelers, weekenders mainly from Finfinne and other.
The proposed site of the project is located at Haramaya District Awumera town, 500 km
away from Finfinne (Addis Ababa) to southeast. The main highway crossing the town is
considered to be the life line of the capital Finfnne as it connects to most important
business cities such Adama, Awasa, Diredawa, Harar, Asala and Maya City etc. It is also
the main gateway to the major parts. This indicates that the site selected for the
construction is suitable located. The site is expected to be located at adjacent to the main
asphalt road.
5.5. Land Utilization Plan
The project is planned to establish on a 256 m² area of land. The project has the
component of: standardized park which occupies 121 m² and the remaining 175m² of land
will be allocated for modern G+3 commercial center consisting of bank and Insurance,
restaurant, Cafeteria shops and guest house. All components of the project will be run
either by the promoter (the company) and/or lease out for other business firms on rental
basis. In general the planned project will respect cities rules and master plan instruction
and acts accordingly. And the over all land patern is described as follows: table 1:-
Building unit plan of the project.
Since the planned business building is G+3 Building the total size is four times the total
built-up area mentioned above 135m2). On the assumption of this the business center will
have above 135m2 of floor size
6. Market Assessment
6.1. An Overview
Haramaya District , Awumera town which owes its birth and development in the early
20th century to the introduction of Addis Ababa & Dire Dawa – Harar -Gara Mullata zoe
trade line. has experienced different urban developmnent activates. Auwmara is a town
due to its closure to the three other towns(Maya City, Dire Dawa Haramaya and Harar)
and its pure environment has made it a recreational resort town. As a result Auwmara
town become the hub for exporting chat both for domestic and neighboring countries.
The chat mnarket is functional throughout 24 hours in the town
6.2. Demand Situation
The demand for commercial Centre buildings, improvement in business transactions, the
quality and way of life of the population, increase in
disposable income, urbanization etc Haramaya District and its surrounding environment
are among the major tourist attraction areas in the country. It accommodates quite a
number of governmental, non-governmental (NGOs) and private enterprises. The town's
population size has also shown a considerable increase over the decade from 1999 to
2007. These trends, in general, reflect the increase in demand form Commercial Centre
Buildings with other accommodation in the town.
Therefore, this proposal considers the trend and magnitude of passengers arrivals and
passes through the town by the road transport for estimating and forecasting demand.
The following table presents the daily average number of vehicles that arrive and passed
through Haramaya excluding buses and intra-urban transportation.
Table 5: Daily Average Number of vehicles that arrive and passed through haramaya
Type of vehicles
Year Automobile Bajaj Trucks Truck with trailers
1 1,113 1105 1.607 440
2 1,164 4220 1,705 451
3 1,211 5171 1,748 478
4 1,272 6470 1,791 508
5 1,330 8107 1,835 539
Growth rate 4.56 5.21 2.45 6.12
percentage
Source: Ethiopian Road Authority
In the above table our demand Estimate Considered only the average number of
Automobiles that arrived or passed through Haramaya.
Based on the percentage growth rate, the average daily number of Automobiles that
arrives or passes through Haramaya in the year 20078 is 1,617. It is assumed that out of
the total number of automobiles about 30% required intermediate recreation centre
accommodation. The numbet of passengers in each Automobile is also considered as a
family and the estimated demand will be 15 per day. In addition to that, there is a daily
Flow of population from other towns to Haramaya by mini and midí-Buses. According to
the report on Master plan study of Haramaya in the year 1999 the daily population flows
between Haramaya and other towns is shown in the following table.
As Depicted above there are total of 9762 passengers that flow to the town as Haramaya
by mini and Midi-buses in the year 2003. Since, the growth rate based on the above data,
our assumption considers 5% growth rate to estimate the number as passengers in the
year 20089 will be 14,423 Passengers. We also considered only 58% of the total required
this commercial Centre Accommodation i.e. 721 persons per day.
4. Demand Projections
The demand for high grade and high commercial Centre accommodation in the town of
Haramaya for the year 2008 is estimated at 12,447 per annum. Taking in to account the
average growth rate of 3.5% the forecasted demand for intermediate recreation Centre
accommodation is displayed in the following table for five years.
5. Expected Revenue
Assuming that 10% of the rooms are assupied every the rooms rented per year is
9x36x75%=328.5 nights. Therefore the expected income is Br 160,000.
5.4. Restaurant
The services given by the restaurant is food beverages and coffe and tea. It is assumed
that the cafeteria of the project serves and other customers so that the revenue Form food
and Beverage is considered only from the restaurant.
A. Food
Room Occupants
Price of breakfast meal is taken at birr 8.00 while that of lunch or dinner at Birr 16.00
each per meal.
S/N Year No. of Full Dish Dinner & B.F B.F only Total
occupants Occupants Revenue Occupants Revenue Occupants Revenu revenue
who dine e
1 1 760 2,090 8760 175 4204 268 21,02 15,067
2 2 936 2,409 9360 1927 46252.8 2891 2312 16,739
3 3 10599.6 2,650 10,996 212 5088.8 318 2549 18,313
4 1159.56 915 16,596 232 5565.89 3498 2983 20,544
B. Beverages
Table:- Beverage sales at sull Capacity
Item Qty/Day Qty/Annum Unit Price Revenue
(Bottles (Bottle) (Birr
Soft Drinks 100 36,500 3 109,500
Minireal Water 40 14,600 3 43,800
Juce 5 1,825 20 36,500
Total - - 189,800
Table :- Beverage Sales at capacity rate
Year Capacity Rate(%) Revenue (Birr)
1 80 367,760
2 85 390,745
3 90 413,730
4& thereafter 95 436,715
C. Other revenue
Includes revenues from juice, coffee, tea etc. it is assumed to be 15% of the
revenue from food.
Table:- Summary of revenue from restaurant
No Revenue type Project years
1 2 3 4& thereafter
1 Food sales 661,672 727,839 800,623 880,685
2 Beverages 367,760 390,745 413,730 436,715
3 Others 99,251 109,196 120,093 132,103
Total 0 1128684 1227782 1334449
1 3 4& thereafter
2
1 Rent From Building 496,200 545,820 600,402 660,442
(Exculidng bed
Rooms)
2 Beverages Guest 8,000 390,745 9,980 12,978
House
3 Restaurant 1,128,683 8,800 1,334,447 1,449,503
Total 0 1632884 945365 1944832
No Position No Salary
Monthly/ Total Annual
Person Monthly
1. General Manager 1 2000 1500 18000
2. Accountant 1 1200 800 9600
3. Purchaser 1 1400 700 8400
4. Store Keeper 1 700 700 8400
5. Cashier 1 700 700 8400
6. Messenger 1 230 220 2640
7. Cleaner 3 130 690 8280
8. Waiters 1 250 2500 30000
9. Guards 4 500 2000 30000
10. Live Savior 1 750 750 9000
11. Other Workers 20 300 6000 72000
Total 44 6650 8160 16560
6. Financial Analysis
6.1. Fixed Investment cost Estimates (birr)
6.1.1. Commercial Center Building
A. Construction Costs
The construction cost is the mnajor cost incurred in the establishment of the project. The
building has a ground floor and 4 floors that would cover the area of 158.5 mn² per floor.
The current prevailing market price of construction per m² is estimated at 160 m". The
construction cost is therefore: 158.5 m x birr 1600 x 5= 1,268,000.00. Water installation,
electric power installation fencing cost is totally estimated 5% of the construction which
equals to Birr 63,400.00 Therefore, the total construction cost of the building including
100 contingency is birr 126,800.00
The other main cost is the annual lease payment of Birr 75,000 assuming a rate of Birr
15/ mn². Therefore the total cost of construction is birr 126,800.00
The building is also expected to be furnished during the project phase for the cafeteria,
restaurant guest houses and office and stores with equipment’s and furniture at a total
cost of birr 339, 028.
6.7. Depreciation
Depreciation expense of the building is expected to be 110,599.12 annually.
6.9. Uniforms
20 employees will put on uniforms costing Birr 100.00 per person twice a year. ie. Birr
4,000.00 per annum.
11. Conculsion
As shown in the above simple analysis, the project will pay back for itself in about six
years. Create a job opportunity for not less than 1 nationals.
Contribute to the government significant revenue in the form of income tax an VAT.
There fore the project is beneficiary both to the owner and to the government and is
recommended