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This document describes a retail company called Hamro Emporium that sells groceries and organic food. It has 130 employees and operates stores and offices in Kathmandu, Nepal. The document discusses the company's business processes, management information systems, competitors in the retail industry, types of customers and clients, and vendors.

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Atul Shady
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0% found this document useful (0 votes)
5 views

MIS LabReport

This document describes a retail company called Hamro Emporium that sells groceries and organic food. It has 130 employees and operates stores and offices in Kathmandu, Nepal. The document discusses the company's business processes, management information systems, competitors in the retail industry, types of customers and clients, and vendors.

Uploaded by

Atul Shady
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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9/18/2023

Hamro Emporium (A retail company)


This is a retail company that operates its business by selling groceries & organic food
items directly to consumers for personal use or consumption. A retail companies
like Hamro Emporium is an integral part of the supply chain, as they bridge the gap
between manufacturers or wholesalers and individual consumers.

Departments:

- Ayush Katwal
9/18/2023

Number of Employees:
Total: 130

HQ and Branch Locations:


Office and store: New Road, Kathmandu
- National Level Company
(Only operating inside Kathmandu Valley currently)

Business Process:
The business processes of a retail company encompass a series of activities that
are critical for the efficient and effective operation of the business. These
processes are designed to support the primary objective of the retail company.

- Ayush Katwal
9/18/2023

Transactions Management Information Systems

Figure: Retail Management Information System

- Ayush Katwal
9/18/2023

Nature of Competitors:
The nature of competitors for a retail company varies widely depending on factors such
as the type of retail, the market segment it serves, and its geographic location. Here
are some key aspects of the nature of competitors that a retail company may face:

• Competitive Landscape: Competition from large supermarket chains, discount


grocers, online grocery retailers, local and independent grocers, and warehouse
clubs.

• Market Segmentation: Competitors can be categorized by their focus on market


segments. For instance, specialty grocers target specific niches, convenience
stores cater to quick and easy shopping, and local corner stores serve
neighbourhood communities.

• Private Label and Brand Competition: Competition with national and regional
brands known for their quality and variety. Additionally, with other retailers'
private-label products, which can vary in quality and price.

• Price Point: Competition varies based on pricing strategies. Discount grocers


emphasize affordability, while warehouse clubs offer bulk discounts.
Supermarket chains strike a balance between competitive pricing and quality.

• Customer Experience: The competitive landscape includes retailers offering


different shopping experiences. Supermarket chains focus on variety and a
comprehensive shopping experience, while specialty grocers emphasize
unique, high-quality products. Online grocery retailers compete on convenience
and user-friendly platforms.

• Market Share and Dominance: In some markets, large supermarket chains may
dominate, while discount grocers carve a niche in the value-oriented segment.
Online grocery retailers gain market share in the growing e-commerce space.

• Regional Factors: Local and independent grocers influenced by local factors,


community preferences, and regional tastes. Supermarket chains often adapt to
regional preferences while maintaining a consistent national brand.

• Traditional Markets: Farmers' markets and local food markets compete,


especially when they focus on fresh produce and artisanal products, offering a
unique alternative to traditional grocery shopping.

- Ayush Katwal
9/18/2023

Nature of Customer/Clients:

Types:

Individual Business Institutions &


Shoppers Clients Organizations

Ethnic Markets Online Shoppers

The nature of customers and clients towards your retail grocery business can
vary, but here are some common ways they might interact with your business:

• Loyalty: Many customers may become loyal to the business, frequently


choosing it as their preferred grocery store. They appreciate product
selection, quality, pricing, and customer service.

• Business Relationships: Business clients like restaurants and hotels may


establish long-term relationships with retail business, relying on the
company as a trusted supplier for their ongoing needs.

• Ethnic and Specialty Market Consumers: Customers seeking specific


ethnic or specialty ingredients may gravitate toward the business for its
unique offerings, enhancing reputation within those communities.

• Digital Consumers: Online shoppers may appreciate the convenience of


the e-commerce platform, where they can browse, order, and receive
groceries without visiting a physical store.

- Ayush Katwal
9/18/2023

• Community Supporters: Customers may view retail business as a


community asset, particularly if the firm engaged in local initiatives or
support charitable causes.

• Bulk Buyers: Businesses and individuals who buy in bulk may contribute
significantly to sales, relying on the store to meet their quantity
requirements.

Vendors:

The retail company initiates bidding for the large stock to the local farmers
and suppliers. The bidding process involves reaching out to the vendors
who supply the product in question and requesting bids or price quotes.
This allows the organization to compare different offers from vendors to
ensure they get the best value for their money.

✓ Food Distributors

✓ Farmers and Local Producers

✓ Organic Food Distributors

✓ Bakery Suppliers

✓ Meat Suppliers

✓ Dairy Suppliers

✓ Dry Fruits and Canned Food Distributors

✓ Specialty and Gourmet Food Suppliers

✓ Beverage Distributors

- Ayush Katwal

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