How do you understand commercial Photography

Commercial photography refers to the use of photography for commercial purposes,

such as advertising, marketing, product photography, architectural photography, and
other business-related applications. It involves the creation of high-quality
images that are visually appealing, technically accurate, and meet the specific
needs and requirements of the client or business. Commercial photographers may work
in a variety of industries, including fashion, food, automotive, real estate, and
more. They often collaborate with clients, art directors, designers, and other
professionals to create effective and impactful images that communicate a message
or convey a specific mood or emotion. The use of advanced camera technology and
techniques, as well as post-processing software and tools, is common in commercial
photography to achieve the desired results.

Commercial Photography is a generic term that covers a wide range of images

involving the sales and promotion of product or service

List Types of Commercial Photography

Landscape Photography

Advertising Photography

Still life Photography

Fashion Photography

Food Photography

Wedding Photography

Here are some types of commercial photography:

1. Product Photography: This type of photography focuses on capturing high-quality

images of products from different angles and perspectives. It is used to showcase
the product's features, benefits, and unique selling points.

2. Advertising Photography: This type of photography is used to create images for

advertising campaigns, including print, digital, and video ads. It is designed to
evoke emotions and persuade the viewer to take action.

3. Architectural Photography: This type of photography is used to capture the

exterior and interior of buildings, structures, and spaces. It is often used in
real estate marketing, architectural design, and construction projects.

4. Food Photography: This type of photography is used to capture images of food in

a visually appealing way. It is often used in food marketing, cookbooks, and
restaurant menus.

5. Fashion Photography: This type of photography is used to capture images of

clothing, accessories, and models for fashion marketing and advertising campaigns.

6. Event Photography: This type of photography is used to capture images of events

such as weddings, conferences, and parties. It is often used for promotional
purposes or to document the event for future reference.

7. Corporate Photography: This type of photography is used to capture images of

people, products, and environments in a corporate setting. It is often used for
annual reports, company websites, and executive portraits.

8. Portrait Photography: This type of photography is used to capture images of

people in a variety of settings, including headshots for business purposes or
lifestyle portraits for personal branding.

State importance of commercial Photography

Strengthen Your Brand Image

Boost Sales & ROI
Encourage Exposure
Build Clients’ Trust

Commercial photography is important for businesses and organizations because it

helps to promote and sell products, services, and ideas. It is a powerful tool for
visual communication that can influence and persuade the audience to take action.
Here are some reasons why commercial photography is important:

1. Increases Brand Awareness: Commercial photography can help to increase brand

awareness by creating visually appealing images that capture the viewer's
attention. This can lead to increased brand recognition and recall.

2. Enhances Product Appeal: Commercial photography can help to enhance the appeal
of products by showcasing their features, benefits, and unique selling points in a
visually appealing way. This can lead to increased sales and revenue.

3. Communicates Ideas: Commercial photography can be used to communicate complex

ideas and concepts in a simple and visually appealing way. This can help to educate
and inform the audience about products, services, or ideas.

4. Creates Emotional Connections: Commercial photography can be used to create

emotional connections between the viewer and the product or service being promoted.
This can lead to increased loyalty and repeat business.

5. Improves Marketing Materials: Commercial photography can be used to improve

marketing materials such as brochures, catalogs, websites, and social media
platforms by creating high-quality images that are visually appealing and
persuasive.

6. Enhances Professionalism: Commercial photography can enhance the professionalism

of a business or organization by creating high-quality images that reflect the
brand's values and image. This can lead to increased credibility and
trustworthiness in the eyes of the audience.

7. Provides Cost-Effective Promotion: Commercial photography is a cost-effective

form of promotion because it allows businesses to create high-quality images that
can be used in multiple marketing materials over time. This can lead to a higher
return on investment (ROI) compared to other forms of promotion such as print or
digital ads.

List tools and equipment for commercial photography

Camera

Tripod

Speedlight
Strobe light

light support

Backdrop

Props

Computer and accessories

Appropriate software

Here are some tools and equipment commonly used in commercial photography:

1. Digital Cameras: High-quality digital cameras with interchangeable lenses are

essential for capturing high-resolution images. Some popular brands include Canon,
Nikon, and Sony.

2. Lenses: Different lenses are used for different types of photography. For
example, wide-angle lenses are used for architecture and interior photography,
while telephoto lenses are used for product photography and portraits.

3. Tripods: Tripods are used to keep the camera steady and prevent blurry images,
especially in low light conditions. They also allow for longer exposures, which can
be useful in landscape photography and low light situations.

4. Lighting Equipment: Lighting equipment such as studio lights, softboxes,

reflectors, and diffusers are used to control the lighting in a scene and create
the desired effect. This is especially important in product photography and
portrait photography.

5. Editing Software: Editing software such as Adobe Photoshop and Lightroom are
used to enhance and edit images, including color correction, retouching, and
compositing.

6. Backgrounds: Backgrounds such as seamless paper or muslin cloth are used to

create a clean and professional look in product photography and portrait
photography.

7. Props: Props such as furniture, accessories, and plants are used to add interest
and context to a scene in product photography and lifestyle photography.

8. Models: Models are used in fashion photography, beauty photography, and

lifestyle photography to showcase the products or services being promoted.

9. Location Scouting: Location scouting is the process of finding the perfect

location for a shoot, whether it's an office building for corporate photography or
a scenic location for landscape photography. This can help to create a visually
appealing image that reflects the brand's image and values.

List types of professional cameras

DSLR cameras.

Mirrorless cameras.

Bridge cameras.
Compact digital camera.

Film cameras.

Action cameras.

360 cameras.

Smartphone cameras.

Some popular professional camera brands include:

1. Canon: Canon is a leading brand in the camera industry, known for its high-
quality DSLR and mirrorless cameras. Its popular camera models include the EOS-1D X
Mark III, EOS R5, and EOS 5D Mark IV.

2. Nikon: Nikon is another major player in the camera industry, known for its
innovative technology and high-performance cameras. Its popular camera models
include the Z7 II, D850, and D500.

3. Sony: Sony is a relatively new player in the camera industry but has quickly
gained popularity due to its innovative mirrorless cameras. Its popular camera
models include the Alpha 1, A7S III, and A9 II.

4. Fujifilm: Fujifilm is known for its high-quality mirrorless cameras and lenses,
particularly in the medium format segment. Its popular camera models include the
GFX100S and X-T4.

5. Hasselblad: Hasselblad is a premium camera brand known for its high-end medium
format cameras, particularly in the fashion and product photography segments. Its
popular camera models include the X1D II 50C and H6D-100C Wi-Fi.

6. Leica: Leica is a luxury camera brand known for its high-quality rangefinder
cameras and lenses, particularly in the portrait and documentary photography
segments. Its popular camera models include the M10-R and SL2-S.

7. Phase One: Phase One is a premium camera brand known for its high-end medium
format cameras, particularly in the architecture and product photography segments.
Its popular camera models include the XF IQ4 150MP and XT IQ4 150MP Trichromatic.

State external parts of the camera

Self-timer
Shutter
Power
Battery door
Memory Card Door
Infrared Transceiver(IR Port)
Lens
Flash Sensor
Viewfinder
Light Sensor
Flash

Some external parts of a camera that are commonly used in commercial photography
include:
1. Lens: The lens is the external part of the camera that captures the image. It is
attached to the camera body via a mount, and different lenses can be swapped out to
achieve different focal lengths and perspectives.

2. Shutter Button: The shutter button is the external part of the camera that is
pressed to take a photo. It is typically located on the top right corner of the
camera body.

3. Viewfinder: The viewfinder is the external part of the camera that allows the
photographer to see what they are shooting. It can be either an optical viewfinder
or an electronic viewfinder, depending on the camera model.

4. Mode Dial: The mode dial is the external part of the camera that allows the
photographer to select different shooting modes, such as aperture priority, shutter
priority, manual, and program modes.

5. Flash Hot Shoe: The flash hot shoe is the external part of the camera that
allows an external flash to be attached to the camera body. This can be useful for
adding additional light to a scene or for controlling multiple flashes in a studio
setting.

6. Memory Card Slot: The memory card slot is the external part of the camera that
allows memory cards to be inserted and removed for storing photos and videos.

7. Battery Compartment: The battery compartment is the external part of the camera
that houses the battery, which provides power to the camera body and its
accessories.

8. Tripod Mounting Point: The tripod mounting point is the external part of the
camera that allows a tripod to be attached for stability and support, particularly
in low light conditions or when using longer lenses.

State internal parts of the camera

Aperture
Condenser Lens
Sensor
Shutter
Reflex and Relay Mirror
Pentaprism

Some internal parts of a camera that are commonly used in commercial photography
include:

1. Image Sensor: The image sensor is the internal part of the camera that captures
the light and converts it into digital data. It is typically located behind the
lens and is responsible for determining the camera's resolution, sensitivity, and
dynamic range.

2. Image Processor: The image processor is the internal part of the camera that
manages the data from the image sensor and performs various tasks such as noise
reduction, color correction, and sharpening. It also helps to speed up the camera's
performance and reduce lag time between shots.

3. Autofocus System: The autofocus system is the internal part of the camera that
allows the lens to automatically focus on a subject. It uses various techniques
such as phase detection, contrast detection, and hybrid autofocus to achieve fast
and accurate focusing.

4. Metering System: The metering system is the internal part of the camera that
measures the light in a scene and determines the correct exposure settings. It uses
various techniques such as matrix metering, center-weighted metering, and spot
metering to achieve accurate exposures in different lighting conditions.

5. Anti-Aliasing Filter: The anti-aliasing filter is an internal part of some

cameras that helps to reduce moire patterns and color artifacts in images with fine
details or patterns. It can be turned on or off depending on the shooting
situation.

6. Low Pass Filter: The low pass filter is an internal part of some cameras that
helps to soften images slightly by reducing sharpness and detail. It can be useful
for creating a more natural or pleasing look in certain situations, such as
portrait photography or landscape photography with a wide-angle lens.

7. Image Stabilization System: The image stabilization system is an internal part

of some cameras that helps to reduce camera shake and blur in images, particularly
when using slower shutter speeds or longer lenses. It can be implemented using
various techniques such as in-body image stabilization (IBIS) or lens-based image
stabilization (LS).

State functions of the internal parts of the camera

Aperture: the function of an aperture in photography is to control the amount of

light entering the camera and the depth of field, which can be used creatively to
achieve different effects in an image.

Sensor: the function of a sensor in photography is to capture light and convert it

into digital information that can be processed into an image, with factors such as
size and technology affecting image quality.

Condenser lens: the function of a condenser lens in photography is to help focus

light onto the sensor or film, improving overall image sharpness and reducing
vignetting. Its design and placement can vary depending on the specific camera and
lens being used.

In the context of a camera, the condenser lens is typically an internal part. It is

often found within the lens assembly itself, specifically in cameras that utilize
detachable lenses or have interchangeable lens systems. The condenser lens helps to
direct and focus light onto the camera's image sensor, allowing for better image
quality and improved light transmission. However, in some cameras, particularly
compact ones with fixed lenses, the condenser lens may not be explicitly labeled or
visible, as it is integrated into the overall lens design. It's always fascinating
how these intricate components come together to capture our precious moments! Let
me know if there's anything else I can assist you with.

Reflex and Relay mirror: the function of a reflex and relay mirror in photography
is to direct light from the lens to the viewfinder, allowing for real-time
previewing and composition of images in a reflex camera. The relay mirror helps to
ensure smooth and uninterrupted image previewing during operation.

Pentaprism: the function of a pentaprism in photography is to direct light from the

lens to the viewfinder while maintaining the correct orientation of the image. Its
design allows for accurate image composition in SLR cameras.

8. Mirror: In DSLR cameras, the mirror is an internal part that reflects the light
coming through the lens up to the viewfinder, allowing the photographer to see what
they are shooting. When the shutter button is pressed, the mirror flips up out of
the way to allow the light to reach the image sensor and capture the image.

9. Shutter: The shutter is an internal part that controls the amount of time that
the image sensor is exposed to light. It can be adjusted using various shutter
speeds, which allows for different effects and creative possibilities in
photography.

10. Electronic Viewfinder (EVF): In some mirrorless cameras, the viewfinder is an

internal part that displays a live preview of the scene on an electronic screen,
rather than using a traditional optical viewfinder. This can provide additional
information such as exposure settings, focus peaking, and histograms, which can be
useful for more precise and efficient shooting.

11. Battery: The battery is an internal part that provides power to all of the
camera's functions and accessories. It can be rechargeable or replaceable,
depending on the camera model, and is typically located in a compartment near the
bottom of the camera body.

12. Memory Card Slot: The memory card slot is an internal part that allows memory
cards to be inserted and removed for storing photos and videos. It can support
various types of memory cards such as SD, CF, or XQD, depending on the camera model
and its intended use.

13. Wi-Fi and Bluetooth Connectivity: Some cameras have internal parts that allow
them to connect wirelessly to other devices such as smartphones, tablets, or
computers using Wi-Fi or Bluetooth technology. This can provide additional
functionality such as remote control, image transfer, or app integration, which can
be useful for various applications such as tethered shooting or live streaming.

State functions of the external parts of the camera

Viewfinder: he function of a viewfinder in photography is to provide the

photographer with a preview of the scene they are about to capture, allowing them
to compose and frame their shots, adjust settings, and preview additional
information before taking the photograph.

Focusing Screen: he function of a focusing screen in photography is to assist with

manual focusing, provide an accurate representation of the scene, and improve image
quality by reducing flare and ghosting. Its design and type can vary depending on
the specific camera being used.

Hot Shoe: the function of a hot shoe in photography is to provide a standardized

connection for attaching external flash units and other accessories to the top of a
camera, allowing for interoperability between different brands and models of
equipment and expanding the capabilities of the camera beyond its built-in
features.

Main Dial: t he function of the Main Dial in photography is to provide quick and
easy access to camera settings such as aperture, shutter speed, and ISO
sensitivity, allowing for intuitive and efficient control over the camera's
performance.

Mode Dial: The Mode Dial allows users to quickly and easily switch between
different shooting modes to capture a variety of images with different levels of
creative control over exposure settings.
14. GPS: Some cameras have internal parts that allow them to receive and record GPS
data, which can be useful for geotagging images and tracking location information.
This can be particularly useful for landscape photography, travel photography, or
scientific applications such as environmental monitoring or wildlife research.

15. Intervalometer: Some cameras have internal parts that allow them to shoot
multiple images at regular intervals, which can be useful for time-lapse
photography or scientific applications such as astronomy or biology research. This
can be implemented using various techniques such as in-camera intervalometer or
external intervalometer devices.

16. Focus Peaking: Some cameras have internal parts that provide focus peaking,
which is a visual aid that highlights the areas of the image that are in focus,
making it easier to achieve precise focus in manual focus mode. This can be
particularly useful for macro photography, portrait photography, or video
production.

17. Microphone Input: Some cameras have internal parts that allow an external
microphone to be connected for better audio quality in video production or audio
recording applications. This can be implemented using various techniques such as a
3.5mm microphone jack or a USB microphone adapter.

18. Headphone Output: Some cameras have internal parts that allow headphones to be
connected for monitoring audio during video production or audio recording
applications. This can be particularly useful for ensuring accurate audio levels
and avoiding unwanted noise or distortion.

19. Tethered Shooting: Some cameras have internal parts that allow them to be
connected to a computer via USB or Wi-Fi for tethered shooting, which can provide
additional functionality such as live preview, remote control, and image review on
a larger screen. This can be particularly useful for studio photography, product
photography, or scientific applications such as medical imaging or industrial
inspection.

Briefly explain principles of composition in photography

Principles of composition in photography refer to the visual elements that

contribute to the overall effectiveness and impact of an image. These principles
help photographers to create balanced, harmonious, and visually appealing images
that communicate a message or convey a specific mood or emotion. Some of the key
principles of composition in photography include:

1. Rule of Thirds: This principle involves dividing the image into thirds both
horizontally and vertically, creating a grid of nine equal parts. The main subject
or point of interest is then placed at one of the intersections or along one of the
lines, rather than in the center of the frame.

2. Leading Lines: This principle involves using natural or man-made lines in the
scene to guide the viewer's eye through the image and create a sense of depth and
perspective.

3. Framing: This principle involves using natural or man-made frames in the scene
to isolate and highlight the main subject or point of interest, creating a sense of
intimacy and focus.

4. Contrast: This principle involves using differences in light, color, texture,

and form to create visual interest and impact in the image.
5. Symmetry: This principle involves using balanced and symmetrical compositions to
create a sense of harmony and order in the image.

6. Patterns: This principle involves using repetitive patterns or shapes in the

scene to create visual rhythm and interest in the image.

7. Negative Space: This principle involves using empty space in the image to create
a sense of balance, harmony, and focus on the main subject or point of interest.

By applying these principles of composition, photographers can create images that

are visually appealing, technically accurate, and communicate a message or convey a
specific mood or emotion to their audience.

State types of camera shots

Cameras can capture images using different types of shots, including:

1. Wide Shot (Establishing Shot): This type of shot is used to provide an overview
of the scene or location, often used at the beginning of a scene to establish the
setting.

2. Medium Shot (MS): This type of shot is used to show a subject or group of
subjects from the waist up, providing enough context to understand their actions
and emotions.

3. Close-Up (CU): This type of shot is used to focus on a specific detail or aspect
of a subject, often used to highlight a facial expression, an object, or a texture.

4. Extreme Close-Up (ECU): This type of shot is used to focus on a very small
detail or aspect of a subject, often used to highlight a texture, a pattern, or a
symbol.

5. Long Shot (LS): This type of shot is used to show a subject or group of subjects
from a distance, often used to show their movements or actions in context.

6. Point-of-View Shot (POV): This type of shot is used to show the scene from the
perspective of the subject, often used to create an immersive and intimate
experience for the viewer.

7. Over-the-Shoulder Shot: This type of shot is used to show a conversation between

two subjects, often used to create a sense of intimacy and focus on the speakers'
facial expressions and body language.

8. Dutch Angle: This type of shot is used to create an unsettling or disorienting

effect by tilting the camera at an angle, often used to convey tension, unease, or
instability in the scene.

Demonstrate how to handle, focus and capture subjects with a professional camera as
a commercial photographer

Handling, Focusing, and Capturing Subjects with a Professional Camera:

1. Handling:

- Always use a strap or grip to keep the camera secure and prevent accidental
drops.
- Keep the camera close to your body to minimize camera shake and maintain
stability.
- Use a tripod or monopod for long exposures, low light conditions, or when you
want to capture sharp images.
- Clean the camera lens and sensor regularly to prevent dust, dirt, or smudges from
affecting the image quality.

2. Focusing:

- Use autofocus (AF) or manual focus (MF) depending on the situation. AF is useful
for moving subjects, while MF is useful for static subjects or when you want more
control over the focus point.
- Use back-button focusing (BBF) to separate focus from shutter release, allowing
you to lock focus on a subject and recompose the shot without losing focus.
- Use focus peaking or magnified view to help you see the focus point more clearly
and ensure accurate focus.
- Use continuous autofocus (AF-C) for moving subjects, allowing the camera to track
the subject's movement and maintain focus.

3. Capturing:

- Use burst mode (continuous shooting) to capture multiple frames in quick

succession, allowing you to choose the best shot later.
- Use exposure compensation (EC) to adjust the exposure settings according to the
lighting conditions, ensuring that the subject is properly exposed.
- Use bracketing (underexposure, overexposure, and normal exposure) to capture
multiple shots with different exposure settings, allowing you to choose the best
one later.
- Use RAW format to capture more image data, allowing you to make more adjustments
and edits later in post-processing without losing image quality.

List two (2) types of lights under each of the natural and artificial sources of
light

Sources of Light:

1. Natural:

Sunlight,

Moonlight

2. Artificial:

Tungsten,

Fluorescent,

LED,

Strobe,

Speedlights,

HMI
1. Natural Light:

- Direct Light: This type of light comes from the sun and is harsh and directional,
creating strong shadows and contrast. It is useful for creating dramatic and moody
images, especially during the golden hour (the hour after sunrise or before
sunset).
- Diffused Light: This type of light comes from the sky or through a translucent
object, such as a cloud or a window, creating soft and even light. It is useful for
creating natural and flattering images, especially during the middle of the day.
- Reflected Light: This type of light comes from a reflective surface, such as a
wall or a floor, creating a secondary source of light. It is useful for filling in
shadows and creating a more balanced image, especially in low light conditions.

2. Artificial Light:

- Studio Lighting: This type of lighting is used in a controlled environment, such

as a studio or a photo booth, using various types of lights, such as softboxes,
umbrellas, and reflectors. It is useful for creating consistent and predictable
results, allowing you to control the direction, intensity, and color of the light.
- On-Camera Flash: This type of lighting is used to supplement natural light or to
provide additional light in low light conditions. It is useful for filling in
shadows and creating a more balanced image, but it can also create harsh and
unflattering shadows if not used correctly.
- Off-Camera Flash: This type of lighting is used to provide additional light from
a separate source, such as a studio strobe or a speedlight. It is useful for
creating more dramatic and creative images, allowing you to control the direction,
intensity, and color of the light independently from the camera's flash.

Briefly explain what flash photography is

Flash photography, also known as studio lighting or artificial lighting, involves

using a flash or strobe to supplement or replace natural light. It is commonly used
in low light conditions, such as indoors or at night, to provide additional light
and fill in shadows. Flash photography can also be used to create dramatic and
creative effects, such as freezing motion or adding color to the scene. Flash
photography requires proper use of exposure settings, such as ISO, aperture, and
shutter speed, to ensure that the subject is properly exposed and the flash is used
effectively. It is also important to consider the direction, intensity, and color
of the flash to achieve the desired effect. Flash photography can be done using on-
camera flash or off-camera flash, depending on the situation and the desired
result.

Demonstrate how to set up outdoor lighting and Apply Lighting techniques in

capturing images as a commercial photographer

Setting up Outdoor Lighting:

Decide what exterior areas or objects you want to light.

Select the appropriate lighting techniques.

Choose the fixtures and accessories that give you the desired effect.

Choose the power supply, either line or (more commonly) low voltage.

Select the appropriate bulbs.

Step 1. Select the appropriate lighting techniques

Step 2 Fix the appropriate bulbs.

Step 3 The key light is often placed at a 45-degree angle

Step 4 Position the Fill Light

Step 5 The back light placed behind the subject

1. Scout the location: Before setting up your equipment, scout the location to
identify the best spots for natural light and any potential sources of artificial
light, such as street lamps or storefronts.

2. Use a reflector: If you're working with natural light, consider using a

reflector to bounce light back onto your subject. This can help fill in shadows and
create a more even exposure.

3. Use a diffuser: If you're working with harsh, direct sunlight, consider using a
diffuser to soften the light and create a more flattering effect. This can be done
using a white or translucent material, such as a sheet or a piece of fabric.

4. Use a tripod: To ensure that your images are sharp and clear, use a tripod to
stabilize your camera and eliminate camera shake. This is especially important when
working with slow shutter speeds or low light conditions.

5. Use a polarizing filter: To reduce glare and reflections, use a polarizing

filter on your lens. This can also help deepen the colors in your images and create
more contrast.

Applying Lighting Techniques:

1. Use backlighting: Backlighting involves placing the light source behind your
subject, creating a silhouette or halo effect around them. This can be done using
the sun or a separate light source, such as a strobe or a reflector.

2. Use side lighting: Side lighting involves placing the light source next to your
subject, creating strong shadows and highlights on their face or body. This can be
done using the sun or a separate light source, such as a strobe or a reflector.

3. Use front lighting: Front lighting involves placing the light source in front of
your subject, creating an even exposure and eliminating shadows. This can be done
using the sun or a separate light source, such as a strobe or a reflector.

4. Use fill lighting: Fill lighting involves using a secondary light source to fill
in shadows and create a more balanced exposure. This can be done using the sun or a
separate light source, such as a strobe or a reflector.

5. Use rim lighting: Rim lighting involves placing the light source behind your
subject's head or body, creating an outline around them and separating them from
the background. This can be done using the sun or a separate light source, such as
a strobe or a reflector.

As a commercial Photographer Plan and shoot a professional portrait and an event of

your choice

Photoshoot Planned:

1. Portrait Project:

- Mood Board: The mood board for this project is focused on a minimalist and modern
aesthetic. It features clean lines, simple backgrounds, and a muted color palette.
The lighting is soft and diffused, with a focus on natural light and fill lighting.

- Gear and Logistics: To achieve this look, I will be using a Canon EOS R camera
body with a Canon RF 35mm f/1.8 IS STM lens. I will also be using a reflector to
bounce light back onto my subject and a polarizing filter to reduce glare and
reflections. I will be shooting in a nearby park with plenty of natural light and
minimal distractions in the background.

- Portrait Project Shot: I will be working with a model to capture headshots and
full-body shots that showcase their unique features and personality. I will be
using a mix of front lighting, side lighting, and fill lighting to create a
balanced exposure and eliminate shadows. I will also be using backlighting to
create a halo effect around my subject's head and rim lighting to separate them
from the background.

2. Event Project:

- Mood Board: The mood board for this project is focused on capturing the energy
and excitement of the event. It features bright colors, bold patterns, and dynamic
lighting. The lighting is a mix of natural light and artificial light, with a focus
on using strobes to create dramatic effects.

- Gear and Logistics: To achieve this look, I will be using multiple Canon EOS R
camera bodies with various lenses, including the Canon RF 24mm f/1.8 IS USM lens
for wide shots and the Canon RF 70-200mm f/4L IS USM lens for close-ups. I will
also be using multiple studio strobes with softboxes and umbrellas to provide
additional light and fill in shadows. I will be shooting at an indoor venue with
plenty of space for movement and action.

- Event Project Shot: I will be working with the event organizers to capture
various aspects of the event, including speeches, performances, and networking
opportunities. I will be using a mix of front lighting, side lighting, and rim
lighting to create dynamic effects and separate my subjects from the background. I
will also be using backlighting to create silhouettes and halo effects around my
subjects' heads.