RESULTS AND DISCUSSION

This chapter presents the data gathered from the questionnaire that was administered
to the participants. It presents and analyzes the results of the study based on the problems
posted in Chapter 1.

Profile of the Participants

Figure 3 shows the profile of the selected residents of Brgy. Escalon.

Profile f(n=120) %

Age 21-25 years old 58 48.33%

26-30 years old 27 22.5%

31- 35 years old 5 4.17%

36-45 years old 22 18.33%

46 years old and above 8 6.67%

Sex Female 60 50%

Male 60 50%

Highest Elementary Level 21 17.5%

Educational
Attainment Elementary Graduate 7 5.83%

High School Level 47 39.17%

High School Graduate 35 29.17%

Bachelor’s Degree 4 3.33%

Master’s Degree 1 0.83%

Doctorate Degree 0 0%

ALs 5 4.17%

Figure 3. Profile variables of the respondents

 The respondents in the study are profiled in the table above. It shows the number of
respondents based on their age, gender, and highest educational attainment. From a total of
120 respondents, both female and male consist of 60 respondents, accounting each for 50% of
the population. When it comes to age of the respondent, it appears that 21-25 years old has
the greatest number of respondents, with 58 people (48.33%) of the population. While, there
are 27 respondents in 26-35 years old (22.5%) and 22 respondents in 36-45 years old (18.33
%). And the lowest respondents are the 31-35 years old that has only 5 (4.17%) and 46 years
old above which has 8 respondents (6.67%).
It can be gleaned from the table that when it comes to the highest educational
attainment in Brgy. Escalon, the high school level has the highest number with 47 (39.17%).
Followed by High school graduate with 35 (29.17%) and elementary level with 21 (17.5%).
And the remaining respondents are from the lowest number which is the Elementary level
with 7 (8.83%), ALS with 5 (4.17%), bachelor’s degree with 4 (3.33%), and Master’s degree
with 1 (0.83%).
 STATEMENTS Mean Standard Verbal Qualitative
Deviation Interpretation Description

Focus and Openness to Novelty

1. Being open to change and

adaptable to evolving market
conditions or emerging
trends. (Dapat abri ta sa
kabag ohan ug pagsabay sa 3.33 0.899 SA VMO
mga bag bong kondisyon sa
merkado ug uban pa nga
kabag uhan uso nga
mitimaw)

2. Developing the ability to

bounce back from setbacks
or failures, remaining
focused on long-term
objectives. (Abilidad sa pag 3.35 0.763 SA VMO
bangon human mga lugi ug
mga problema sa negosyo,
padayon pag kab ot sa
dagkong plano sa umaabot)

3. Embracing creativity and

exploring innovative ideas to
offer unique products or
services. (Pagka man gi
alamon sa mga bag ong ideya 3.2 0.884 A MO
o maayong konsepto ug
plano para makahimo ug
produkto serbisyo nga lahi sa
uban)

4. Being receptive to new

perspectives, ideas, and
feedback to foster a culture
of continuous improvement.
(Dapat abri ato huna huna sa 3.2 0.922 A MO
mga pagsaway or suhestyon
gikan sa uban tawon aron
padayon molambo ang atong
kultura)

5. Prioritizing customer needs 3.48 0.685 SA VMO

and feedback to create
products or services
effectively. (Maayoong pag
hatag ug serbisyo ug mga
kinihanglanon sa mga
 mamalitay para mas
molambo ang pag hatag ug
produkto ug serbisyo)

6. Valuing continuous learning

and seeking knowledge from
various sources to enhance
entrepreneurial skills.
(Padayon sa pagkat on ug
3.16 0.916 A MO
dugang kinaad-man gikan sa
lainlain nga tuburan o
inpormasyon para mas mo
lambo ang abilidad sa pag
negosyo)

7. Maintaining a flexible
approach in business
operations, adapting
strategies as per market
demands. (Pagminintar ug
3.38 0.663 SA VMO
halapad na pagsabot bahin sa
negosyo aron mahimo ang
mga maayong pamaagi basi
sa bag ong gikinahanglan sa
merkado sa negosyo)

Average 3.3 0.820 SA VMO

Figure 4. Respondents’ level of perception in Entrepreneurial knowledge in terms of Focus

and openness to novelty.

The table above shows the perception of people on entrepreneurial knowledge in

terms of focus and openness to novelty. Among the seven indicators, the item with the
highest mean is item 5, “Prioritizing customer needs and feedback to create products or
services effectively”, which gained a mean of 3.48, a standard deviation of 0.68. It means that
in the conduct of assessing the level of entrepreneurial knowledge of residents in sitio
Escalon, “Prioritizing customer needs and feedback to create products or services effectively”
has a very high impact for them and for the customer as well. The cornerstone of a successful
product lies in meeting the needs and surpassing the expectations of our current customer
base Smith et al. (2019). “According to a study by McKinsey (2020), business that prioritize
strategic planning are more likely to achieve above-average financial performance.

Conversely, indicator 6 has the lowest mean with only 3.16 and a standard deviation
of 0.916. It has a low impact which means that the people did not completely valuing
continuous learning and seeking knowledge from various sources to enhance entrepreneurial
skills.
 STATEMENTS Mean Standard Verbal Qualitative
Deviation Interpretation Description

Value Creation

1. Generating creative and

novel solutions to address
identified problems or needs.
(Paghimo ug mayo ug 3.42 0.784 SA VMO
epektibo nga sulbad sa
problema ug
panginahanglanon)

2. Ensuring high standards of

quality in goods or services
provided to enhance
customer satisfaction.
(Sigurohon ang taas nga taas 3.2 0.884 A VMO
nga antas ug kalidad sa
produkto ug serbisyo para
katagbawan sa mga
customer)

3. Efficiently utilizing available

resources to maximize output
and minimize waste.
(Epektibi sa paggamit sa 3.31 0.867 SA VMO
kahimanan para sa mayo nga
resulta ug paglikay sa dugang
gastos ug kadaot sa negosyo)

4. Integrating sustainable
practices into business
operations to create long-
term value for the
environment and community. 3.28 0.869 SA VMO
(Paghimo sa lain na mga
pamaagi para ang negosyo
makatabang sa kinaiyahan ug
kumunidad)

5. Identifying and leveraging

unique selling propositions to
differentiate products or
services from competitors.
(Pag tan aw ug subay sa mga 3.24 0.799 A MO
kalainan sa mga produkto ug
serbisyo ug isiguro nga patas
ang mga negosyante sa ila
pagnegosyo)
 6. Establishing pricing
strategies based on the
perceived value of products
or services, ensuring fairness
and competitiveness.
3.45 0.696 SA VMO
(Paghimo sa pamaagi sa
presyohan basis sa tinuod
nga presyo sa produkto ug
serbisyo para patas ug walay
lamangay sa negosyo)

7. Involving the local

community and
understanding their values to
align business offerings with
community needs. (Pag apil
sa local nga kumunidad ug 3.18 0.819 A MO
pagsabot sa ilang gawi ug
pamatasan nga diin
nahisubay ang negosyo sa
kultura sa kumunidad nga
nanginahanglan)

TOTAL 3.2971 0.817 SA VMO

The data above shows how people in sitio Escalon perceive Entrepreneurial knowledge in
terms of value creation. Among the seven indicators, the item with the highest mean is “Establishing
pricing strategies based on the perceived value of products or services, ensuring fairness and
competitiveness” (M=3.45, SD= 0.696). It means that people in sitio Escalon wants to
establish a fair value for the products or services. It is considering customer needs, wants, and
desires, as well as other factor such as market condition and competition.
Involving the local community and understanding their values to align business
offerings with community needs, on the other hand, has the lowest mean (M=3.18,
SD=0.819). However, the lowest mean is not far enough from the highest mean, it means that
“Involving the local community and understanding their values to align business offerings
with community needs” is still applicable for business.
Indicators 1-7 relates to strategies, integrating sustainable practices into business
operations, efficiently utilizing available resources, generating creative and novel solutions
and ensuring high standards of quality in goods or services. It all gained a mean between
3.20- 3.40 and has a high impact on them. This result shows that people in Sitio Escalon has
only one goal to build a better creation for their Sitio. It means that the people’s point of view
is all the same which is to build an effective business to achieve a better outcome.
 STATEMENTS Mean Standard Verbal Qualitative
Deviation Interpretation Description

Effective Communication

1. Being attentive and

responsive to others'
perspectives and feedback to
enhance communication.
3.18 A MO
(Pagpaminaw ug pagtubag
sa panlantaw sa uban aron
molambo ang mayo nga
kumunikasyon)

2. Having the capacity to

understand and relate to the
emotions and perspectives
of others, particularly 3.07 A MO
customers. (Pagbaton ug
kapasidad pagsabot sa mga
gibati ug paglantaw sa uban
labi na ang mga customer)

3. Effectively negotiating
terms, prices, or agreements
while maintaining positive
relationships. (Epektibo nga
3.3 SA VMO
pagsabot sa presyo,
kasabutan sa kontrata ug
pagmintinar sa maayong
relasyon sa matag usa)

4. Skills to manage conflicts or 3.26 SA VMO

disagreements amicably,
 finding mutually beneficial
solutions. (Abilidad sa
pagdumala sa kahapsay ug
kalinaw pinaagi sa
pagsulbad sa mga
panagbingkil pinaagi sa
maayong solusyon)

5. Proficiency in utilizing
digital platforms and tools
for communication and
marketing purposes.
3.26 SA VMO
(Kahanas sa pagamit sa
“digital platforms” ug gamit
sa maayong pakigistorya ug
pag negosyo)

6. Encouraging open feedback

and suggestions to
continuously improve
business practices.
3.22 A MO
(Awhagon nga abri ang
suhestyon ug mga ideya para
mas molambo pa ang
negosyo)

7. Being aware of and

respecting cultural
differences in
communication for effective
interaction. (Sensitibo ug 3.23 A MO
mabinantayon sa pagrespeto
sa lainlain nga kultura sa
pakigstorya para sa maayong
panag uban)

TOTAL 3.21714 A MO