Module 1
Module 1
According to the United Nations World Tourism Organisation (UNWTO), tourism entails the
movement of people to countries or places outside their usual environment for personal or
business/professional purposes. These people are called visitors. Generally speaking, a visitor is
classified as a (same-)day visitor if their trip does not include an overnight stay and a tourist if it
does include an overnight stay. The purpose of their trip can be for business, leisure or personal
reasons, other than to be employed by a resident entity in the country or place visited.
If a trip’s main purpose is business/professional, it is often subdivided into two further categories
- 'attending meetings, conferences or congresses, trade fairs and exhibitions' and 'other business
and professional purposes'.
By the early 21st century, international tourism had become one of the world’s most important
economic activities, and its impact was becoming increasingly apparent from
the Arctic to Antarctica. The history of tourism is therefore of great interest and importance. That
history begins long before the coinage of the word tourist at the end of the 18th century. In the
Western tradition, organized travel with supporting infrastructure, sightseeing, and an emphasis
on essential destinations and experiences can be found in ancient Greece and Rome, which can
lay claim to the origins of both “heritage tourism” (aimed at the celebration and appreciation of
historic sites of recognized cultural importance) and beach resorts. The Seven Wonders of the
World became tourist sites for Greeks and Romans.
Pilgrimage offers similar antecedents, bringing Eastern civilizations into play. Its religious goals
coexist with defined routes, commercial hospitality, and an admixture of curiosity, adventure,
and enjoyment among the motives of the participants. Pilgrimage to the earliest Buddhist sites
began more than 2,000 years ago, although it is hard to define a transition from the makeshift
privations of small groups of monks to recognizably tourist practices. Pilgrimage to Mecca is of
similar antiquity. The tourist status of the hajj is problematic given the number of casualties that
—even in the 21st century—continued to be suffered on the journey through the desert. The
thermal spa as a tourist destination—regardless of the pilgrimage associations with the site as a
holy well or sacred spring—is not necessarily a European invention, despite deriving its English-
language label from Spa, an early resort in what is now Belgium. The oldest Japanese onsen (hot
springs) were catering to bathers from at least the 6th century. Tourism has been a global
phenomenon from its origins.
TYPES OF TOURISM
Leisure Tourism
Tourists may travel to experience a change in climate and place and learn something new, enjoy
pleasant scenery, or to know more about the culture of a destination. Tourists, who seek break
from the stress of day to day life, devote their holiday to rest and relaxation, refresh themselves.
These tourists prefer to stay in some quiet and relaxed destination preferably at a hill resort,
beach resort or island resort. Nowadays tourists undertake various adventure sports activities for
leisure and to refresh themselves after working hard. This tourism includes following forms
based on the activities undertaken:
Cultural tourism
It is also called as heritage tourism. People are curious to know about foreign lands and their
cultures. Culture is most important factors which attracts tourists to a destination.
Cultural tourism gives insight to
Way of life of the people of distant land
Dress, jewellery, dance, music, architecture
Customs and traditions
Fairs and festivals
Religions
Culinary delights
Religious tourism
It is also called as Pilgrimage tourism / Spiritual tourism. It is a form of tourism, where people
travel individually or in groups for pilgrimage. The world's largest form of mass religious
tourism takes place at the annual Hajj pilgrimage in Mecca, Saudi Arabia. Modern religious
tourists are more able to visit holy cities and holy sites around the world. The most famous holy
cities are Jerusalem, Mecca and Varanasi.
Family Tourism
Family tourism involves the family unit and their participation in diverse forms of tourism
activity. This includes visiting one’s relatives and friends for interpersonal reasons. Many people
in India travel for visiting their friends and relatives. While visiting friends or relatives, people
also visit tourists’ attractions in and around the city.
Health Tourism
Health tourism is also called as Medical tourism. People have been travelling for centuries to
improve and rebuild their health and stamina. Today, many people travel great distances to
exotic locations or health care facilities in faraway countries, in search of medical treatment and
care. Medical tourism is an age-old concept that has gained popularity in the recent times. Many
developing countries are emerging as hot medical tourism destinations capitalizing on low cost
advantages. Many hospitals have specially designed packages including resorts facilities. Thus
health tourism covers one or more of the following aspects-
Change of climate
Alternative therapy- Ayruvedic treatment, hot Sulphur springs, Naturopathy and art of
living
Medical treatment
Sports Tourism
Sports Tourism refers to travel which involves either viewing or participating in a sporting event
staying apart from their usual environment. Sport tourism is a fast growing sector of the global
travel industry. Sports tourism refers to people travelling to participate in a competitive sport
event. Normally these kinds of events are the motivators that attract visitors to visit the events
like Olympic Games, FIFA World Cup. Sports tourism can be adventurous also. Adventure sport
tourism is also called as Adventure tourism. Adventure sport tourism is more challenging
because it takes the tourists into regions which are less frequently visited and may not have easy
access. According to the National Tour Association, adventure tourism is a "tour designed
around an adventurous activity such as rafting, hiking, or mountain climbing."
Adventure sports tourism is a package of
Recreation
Enjoyment
Education
Thrills of participating in an adventure
Adventure tourism has various forms, which can be broadly categorized as follows:
Educational Tourism
Educational tourism developed, because of the growing popularity of teaching and learning of
knowledge and the enhancing of technical competency outside of the classroom environment. In
educational tourism, the main focus of the tour visiting another country to learn about the
culture, such as in Student Exchange Programs and Study Tours, organizing specialized lectures
of the eminent personalities and for research. image:Research.png|100px image:Learning.png|
100px image:Teaching.png|100px
Business Tourism
The business traveler’s main motive for travel is work. Tourists visit a particular destination for
various reasons pertaining to his /her work such as attending a business meeting, conferences,
conventions selling products, meeting clients. Business tourism is popularly called as MICE
(Meetings, incentives, conferences, and exhibitions)
Alternative forms of Tourism
Alternative tourism aims at seeking a change from impersonal, traditional tourism to establishing
cardinal rapport between visitors and the local community. Instead of using touristic
commodities these tourists prefer to use or share the services of local people. The focus in these
travels is the preserved natural environment, authentic atmosphere and cuisine, and local
traditions. Alternative tourism is nowadays regarded as a key to sustainable development. It is
also known as special interest tourism. It is of various types
Ecotourism
Food tourism
Agro-rural tourism