Chapter 1
Chapter 1
BACKGROUND
Local
The South Korea TV networks began airing dramas regularly in the early 1960’s At the time
most dramas were made to educate the public and support the military government Moreover,
TV Korean dramas began to become popular form of family entrainment. However, with the
boom of Korean dramas, the military government began imposing tighter controls over the “poor
taste” content the required the networks to allocate more broadcasting time to new and
educational programmers. Later on, in the year 1980’s the variety of Korean dramas increased,
the Korean TV networks began offering trending dramas, focusing in the lives and love stories of
the younger generation to attract young viewers (Kalbi,2016).
Over the years Korean dramas have evolved immensely. But we can all agree that is has been for
the better. The reach and impact they have today is so much that back in the day (Manse,2017).
According to Delos Reyes et.al (2017) based on the casting done, Korean dramas touch the
character of adolescents through their physical, emotional, and mental state. Some teens tend to
sacrifice their food and time just to watch the K-drama they love. But there are also positive
psychological effects on Filipino teens. The advantage is that they become friendlier, become
more confident, become more outgoing, learn to appreciate music, dance, and people’s behavior,
and are influenced by singing and dancing.
According to Caryll Canes (2020) Korean Dramas or popularly known as Kdrama, too It is
popular all over the world specifically in the Philippines. Filipinos really accept and love dramas
like Stairvway The sky, descendant of the sun, crashes on you and much more. Korean drama
contributed to Filipinos’ fascination with Korean dramas Includes filming elements to their
series, more than that, it also contains unexpected plot twists. With This study will help improve
local dramas.The competition is on the same level as Korean dramas.
INPUT PROCESS
OUTCOME
OBJECTIVES
1. To determine the socio-demographic profile of the student’s by getting their age and sex.
2. To determine what are the factors that influence Filipino in watching Korean Drama’s
Especially the SHS students?
4.To determine what are the impacts of Korean drama’s among SHS at VANHS
Definition of Terms
Korean Wave: This refers to the growing interest in South Korean culture.
Lifestyle and Behavior: This refers to the effect that watching Korean dramas has on viewer’s
way of life and attitude.
Senior High School Students: This refers to the study’s participants.
Students :This refers to the study’s participants.
Teenagers: This refers to people who have watched Korean dramas.
Tele dramas: This refers to television dramas produced by various countries/locations.