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Free Sales Script

The document provides a sales script and tips for conducting sales calls. It includes an opening, intriguing the prospect, qualifying questions, closing the conversation, and setting next steps. General tips are also included such as listening, agreeing with customers, and using body language like smiling.

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Ibnu Nur Fauzan
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28 views9 pages

Free Sales Script

The document provides a sales script and tips for conducting sales calls. It includes an opening, intriguing the prospect, qualifying questions, closing the conversation, and setting next steps. General tips are also included such as listening, agreeing with customers, and using body language like smiling.

Uploaded by

Ibnu Nur Fauzan
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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YOUR

FREE
SALES
SCRIPT
This e-book combines an exemplary sales scripts and
some general tips which may help you close more deals. A
good call script should include basic conversational ele-
ments which are explained in this book. Read this e-book
if you want to know how to open the conversation, intrigue
and qualify your prospect, as well as finish the call being
sure the next steps are agreed upon. As an extra, you will
find some basic yet effective tips which can lead you to
success. Ever thought why body language or counting to
five while on the phone matters? Well, we’ve got this, and
more, covered.

Here's the script with explanations of each element. Once


the phone rings and the person on the other end picks
up:
Opening a
Conversation
Hi, [name]. My name is [your name], and I'm calling from [company name].

Identify yourself immediately, or the contact will hang up on you. Stay calm and use
short sentences. Create a friendly tone as though you are already familiar with the
person in the other end of the phone, but stay polite.

Did I catch you at a good time?

This question demonstrates respect for the person's time, and an understanding
that your phone call is not the only thing on his or her plate for the day. You may
feel that asking this question sets you up to hear a no, but don't worry: whether
someone says yes, no, or "No, but go ahead," the next statement makes the
response entirely moot.

[name], I'm sure you're busy and I want to respect your time, so I'll be brief.

This statement allows you to continue regardless of how the person initially
responded to you, rather than scheduling another time to call. Since you've finally
got a prospect on the phone, the last thing you want to do is hang up and attempt
to catch him or her again.
Intriguing Your
Companion
The reason for my call is Now, you may be wondering if we
[your value proposition]. We can help you do the same. With your per-
just helped [x] company to mission, let's talk for a few minutes to de-
improve their sales process termine if there is something we're doing
by 40%, so I thought it might that you could benefit from.
be important to you too.

This statement opens up a dialogue so


The purpose of these sentenc- you can get permission from the prospect
es is to create a compelling to have a preliminary conversation.
reason for the person on the
other end to continue the con-
versation. Do the research Would you be comfortable spend-
before the call, and prepare a ing just a few minutes with me, if I stick to
good value proposition for this timetable?
him. You need to ensure that
his pain points are your bene-
fits. Simply tell him what you or This establishes a timeline, letting the
your company are the best at, prospect know that you're taking account-
and what you have already ability for the length of the call, that you
done for other customers. You respect the person's time, and that you
can mention a few big names won't keep him or her on the phone.
and say that you specializing in Once you’ve gotten the permission to
the industry so you will gain his continue, you now have a prospective cus-
respect; you can also say that tomer engaged in a conversation with
you're an expert with experi- you--and you can determine whether
ence. there's a good fit.
Qualifying
Prospect

What are your greatest challenges now?

This question will help you understand his exact pain points. Stick to
those problems in the conversation, and do not overwhelm him by
adding additional benefits or features. Let him talk about his prob-
lems; most people love that.

How do these challenges affect your business?

This can tell you his responsibilities and role in the business. You will
know what tasks, goals, and KPIs he has in the company, and it might
indicate whether he is a decision-maker.
Closing
conversation
For my own understanding, what you are truly saying is… Is
that accurate/correct?

Recap what the prospect has shared with you in terms of problems,
challenges, and objectives, to ensure that you are on the same page.

Based on what we've discussed today, I strongly believe you


could benefit tremendously from our services because [point out
how your product or service solves the problems that he men-
tioned].

This will give him a better idea of how you can solve his problems.
Next steps
End the conversation depending on your purpose. Never leave a con-
versation without agreeing on something: set up the next call or
meeting date, and agree on the follow-up actions.

Mr./Mrs.________, do you have your calendar handy? What day


would be good for you toward the beginning or the end of the
week? How about Thursday at 4:00 PM?

Be specific about the timetable. Provide only one or two data options,
but remain flexible and show how much you care about this.
General Tips:
Do not read the script, under any When you ask a question, stop and
circumstances. Instead, practice the actually listen to the customer.
script as written, and then practice it Don’t be afraid of pauses. Stop after
from memory. your questions and wait for answers.

Agree with them, but politely pro-


All of us prefer to interact with vide your opinion on the matter. Let
people we like and relate to. Follow them feel good about themselves.
their speed, speak in the same tone
as they are.
If you don't understand a question,
count to five before answering. This
will give you time to reflect. If it still
Also, don't forget your body lan- doesn't make sense, ask to rephrase
guage: by stating that you don't quite un-
Stand up. By getting on your feet derstand what the speaker wants.
and freeing your hands while you
talk, you’re in a much better position
Turn on your smile. Smiling affects
to be expressive because you can
how we speak, and listeners can
walk and gesticulate more easily.
identify the type of smile you're
People who speak with passion and
wearing based on the sound alone.
energy feel more motivated and
Since 84% of every message over
close more sales. Also, if you stand
the phone is about the tone of your
with your shoulders back and look
voice, it's imperative to make sure
straight ahead, your voice will sound
that your “smiling tone” comes
more authoritative and confident.
through loud and clear.
CONTACT US

www.teamgate.com

+44 203 5148 635

11, Cundy Road London, E16 3DJ United Kingdom

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