IIM KASHIPUR

Executive Post Graduate

Diploma Programme in
Business Management
14 months | Blended | ₹4,36,500

A Times Group Initiative

Business Management & Enterprises
To paraphrase Peter Drucker, management can be described as the dynamic
life-giving and life-sustaining element of every business enterprise. It is the
thinking organ that provides vision to the business. It is also the integrating force
for the accomplishment of business objectives. Business Management involves
strategic thinking, decision-making, and ethical leadership that keeps an
organisation on track and moving toward its goals at the right time and in the
right manner.

Essential Functions of Management

1 PLANNING
• Goal-setting
• Resource Allocation
• Standards & Timelines

ORGANISING
• Process Flow
• Delegation
• Review & Respond
2
3
LEADING
• Communicate
• Motivate
• Guide & Groom

CONTROLLING
• Monitor
• Evaluate
• Improve & Enhance
4
In recent history, enterprises that have failed due to poor or myopic or unethical
management practices include Kodak, Compaq, Toys “R” Us, Enron, WorldCom, Satyam,
etc. Thus, the importance of sound business management practices to a successful and
sustainable enterprise cannot be emphasised enough. The goal of management is to
get people together to achieve the same desired objectives and goals by using the
resources that are available effectively and efficiently.

Benefits of Management for Enterprises

Provides Vision &

Foresight

Accomplishment
of Goals

Effective Utilisation
of Resources

Bring Order
to Efforts

Smooth & Seamless

Operations

Contribution to
Macro Economy
Acquiring and building holistic managerial competencies not only benefits one
professionally but also personally. It is a transformative experience that imbues
qualities and inculcates a mindset that broadens perspectives, boosts confidence,
promotes discipline, fosters team spirit, enables decision-making, and kindles
leadership.

Studying Business Management:

Lifelong Skills

A Holistic Macro Critical & Strategic

Perspective Thinking

Planning & Problem-solving &

Organising Decision-making

LIFELONG
SKILLS
Communication Presenting &
& Empathy Reporting

Project & Team Self-discovery &

Management Leadership

Understanding management principles, learning management tools and techniques,

and developing management acumen, are personality-developing and career-defining
imperatives for working professionals seeking role elevation and recognition as
thinkers, influencers, decision-makers, leaders, etc.
 Programme Overview

IIM Kashipur's Executive Post Graduate Diploma Programme in Business

Management (PGDPBM) is a dynamic and accelerated management course
tailored for seasoned professionals aiming to elevate their leadership skills.
This 14-month programme offers an intensive curriculum covering essential
business facets such as finance, marketing, strategy, and leadership.
PGDPBM combines classroom learning with practical applications, fostering a
collaborative environment, and providing a platform for executives to
network, exchange insights, and propel their careers to new heights. It equips
participants with the strategic acumen and managerial prowess needed to
thrive in senior leadership roles across diverse industries.

Programme Highlights

Contextually designed 14-month Campus immersion module

programme for working professionals of three days

Peer-learning and networking

Focus on real business use
opportunities
cases

IIM Kashipur Alumni status

Learning Outcomes

Understand the functional and strategic aspects of the

various functions such as marketing, HR, finance,
operations, SCM, etc., in their wider organisational context

Develop critical thinking and analytical skills to evaluate

information, solve problems, and make logical deductions that
will lead to effective decision-making

Recognise the importance of digital technologies in

improving organisational performance

Understand the challenges facing businesses in a

global environment to deploy appropriate strategies
for organisational growth
 Programme Content

TERM I – 3.5 Months

Live Master- Async
Course Title Online class classes
Hrs. Hrs. Hrs.

• Managerial Economics 12 1 5
• Business Communication 12 - 5
• Operations Management 12 1 5
• Financial and Management Accounting 12 1 5
• Organizational Behavior 12 1 5
• Statistics for Management 12 1 5
• Building Blocks of Leadership 12 - -

TOTAL 84 5 30

TERM II – 3.5 Months

• Marketing Management 12 1 5
• Human Resources Management 12 1 5
• Business Environment and Indian Economy 15 1 5
• Corporate Finance 15 1 5
• Marketing Research 12 - 5
• Innovation Management 12 - 5
• Organizational Design in the Contemporary Era 12 - -

TOTAL 90 4 30

TERM III – 3.5 Months

• Strategic Management 12 1 5
• Business Negotiations 12 - 5
• Sales Management 15 1 5
• Business Ethics 15 1 5
• Business Valuation 12 1 5
• e-Commerce and Platform Businesses 12 1 1
• Financial Modelling 12 - -

TOTAL 87 5 26
TERM IV – 3.5 Months
Live Master-
Async
Course Title Online class
classes
Hrs. Hrs.

• B2B and Digital Marketing 12 1 5

• Digital Transformation 12 1 5
• Business Laws 12 - 5
• Startups, Entrepreneurship and Entrepreneurial 12 1 5
Finance
• International Economics 12 1 5
• Business Analytics 15 1 5
• Capstone Project -- -- --
• On-Campus Immersion 30 -- --

TOTAL 105 5 30
 Pedagogy
The programme shall have 500 contact hours (Live + Async) spread across four terms
over 14 months. The online lectures will be delivered by eminent faculty from IIM
Kashipur and expert(s) from the industry. The programme will be primarily taught
through a combination of class exercises, presentations, take-home exercises,
simulation, and case studies. The async component of the programme includes
recorded videos, interactive content, moderated discussion forum, etc. The course
contents are organised in a way to provide the participants with an introduction on the
application of content to various business aspects.

Programme Delivery
Programme is a blended programme comprising both online and on-campus modules.
For the online modules, the primary method of instruction will be through LIVE lectures
that will be delivered online. Sessions will be conducted via a state-of-the-art
Interactive Learning (IL) platform and delivered in Direct-to-Device (D2D) mode that can
be accessed by learners on their Desktop, Laptop, Tablet, or Smartphone. The
on-campus module will be delivered in classrooms at IIM Kashipur.

Duration
14 Months

Class Schedule
Saturday – 4:30 p.m. - 6:00 p.m.
and 7:00 p.m. - 8:30 p.m

Sunday – 10:30 a.m. - 12:00 p.m.

and 1:00 p.m. - 2:30 p.m.

Campus Immersion
There will be one campus immersion module conducted in the last week at the end of
term IV and will be of three days at IIM Kashipur.
The in-campus modules are subject to the conditions that prevail at that point of time.
These conditions pertain to the pandemic or other unavoidable reasons.
 Who Should Attend?
• Working executives seeking to advance in their careers with a flexible Executive
PGDPBM
• Mid-level managers keen to upskill, learn the various management functions that are
relevant to the existing business environment, and desiring to take on bigger roles
• Senior managers/professionals in senior leadership roles who are experts in their
domains but feel the need to upskill, gain a deeper understanding of managerial skills
to manage their teams efficiently, face challenges, and take up greater responsibilities
to meet organisational goals

Eligibility Criteria
In order to be eligible to apply for Executive PGDPBM
programme, a candidate must possess:
• A bachelor’s degree in any discipline or an
equivalent academic pursuit (i.e., 10+2+3), with a
minimum of 45% marks or equivalent CGPA (42%
for NC-OBC, EWS 40% marks for SC/ST/DAP)
• A valid GMAT/CAT/IIM Kashipur Administered Test
score
• Minimum of three years of full-time work
experience, where number of months of work
experience is considered as on date of
announcement of the online application process
for admission
• Work Experience will be considered, which is only
paid and full-time work experience acquired after
completing the Bachelor's Degree (Apprenticeship,
Article ship, Internship, etc., which form an integral
part of a course study, will not be treated as work
experience)
• Part-time/Project/Internship/Articleship/
Pre-graduation work experience should not be
entered and will not be counted as work
experience
 Admission Criteria
The admission process shall comprise the following stages.

Candidates will have to submit an online

1st
application with all the required documents
in the form of attachments as required.

STEP

Eligible applicants (as per the application form) will

2nd
have to appear for Admission Test. Admission Test is
planned to be conducted on fortnightly basis
STEP

Offers (for all candidates who have submitted complete

documentation) will be sent for each admission window

3rd
STEP
separately. Announcement of the merit list under any
category shall be strictly in order of merit based on the total
score.

Attendance Criteria
A minimum of 75% attendance is a prerequisite for the successful completion of the
programme.
 Assessment & Evaluation
Performance of participants will be monitored on a continuous evaluation basis
through quizzes, assignments, project work, class participations, term-end
examinations, and any other component as decided by the course instructor.

Certification & Alumni Status

• Participants who successfully meet the evaluation criteria and satisfy the requisite
attendance criteria, will be awarded a ‘Certificate of Completion’.
• Participants who are unable to clear the evaluation criteria but have the requisite
attendance will be awarded a ‘Certificate of Participation.
• Successful participants will also be accorded IIM Kashipur Alumni status.

Disclaimer: All certificate images are for illustrative purposes only and may be subject to change at the discretion of IIM Kashipur.
 Programme Coordinator

Prof Maiti’s core areas of research are Applied

Microeconomics and Applied Econometrics. Major
components of his expertise are demand estimation and
impact evaluation of government and business policies,
using econometric methods. One of his peer reviewed
works estimates demand for labor in the United States
and its regional heterogeneity. This is the first study to
investigate the spatial dimension of this issue. The
findings of this study are being used for policymaking
purposes in the USA (for example, the findings are being
PROF. used to study traffic congestion in the city of Los
ABHRADEEP Angeles). Another of his peer reviewed original research
MAITI papers deals with evaluating the impact of a law change
on individual level educational and labor market
outcomes. For these projects he worked with high
volume data from the United States (for example, one of
the projects used 50 years of individual level Census
data).

Prof Maiti has carried out consultancy projects for

Government of India (Ministry of Commerce and
Industry, Ministry of Panchayati Raj), Government of
Uttarakhand (India), and Council on Energy, Environment
and Water (India). His consulting assignments focus on
demand estimation, impact evaluation, and econometric
analysis of data. His academic research papers have
been published in reputed peer-reviewed journals such
as Journal of Regional Science, International Review of
Law and Economics, Journal of Business and Economics
Perspectives, and World Cultures eJournal.

Prof Abhradeep Maiti holds a PhD in Economics from

Middle Tennessee State University (USA) and a Master’s
degree in Economics from University of Oklahoma (USA).
 Programme Fee

Particulars Amount (₹)*

Application Fee 2,950

Total Fees (Excluding Application Fee) 4,36,500

Note:

• All above fees are inclusive of GST.

• Only Application Fee is directly payable to Times Edutech and Events Limited (TEEL).
• TimesPro will collect ONLY the application fee. IIM Kashipur will collect all remaining
fees which includes Programme Fee, Industry/Guest speaker fee, Campus Visit fee
and Alumni fee
• Based on availability of rooms in the campus, accommodation would be confirmed
to the participants and per day charges would be INR 1,500* (includes food changes
and single accommodation)

* Campus fees will be directly paid to the institute during campus visit; not included in the
Total programme fee
 Instalment Schedule

Instalment Instalment Date Amount (₹)*

I One week after offer roll-out 1,09,525

II 10th October, 2024 1,09,525

III 10th January, 2024 1,09,725

IV 10th April, 2025 1,07,725

*Taxes will be added as applicable.

Programme Timelines

Last Date to Apply Refer to Website

Programme Start Date 30th June, 2024

Programme End Date August 2025

APPLY NOW
IIM KASHIPUR

The Indian Institute of Management Kashipur is a second-generation IIM set up by

the Government of India in 2011. It aspires to achieve excellence in management
education by using innovative teaching methods, promoting high-quality research and
practising sustainable leadership.
Celebrating more than ten years of serving the education and management sector, IIM
Kashipur is committed to its four core values: collegiality, transparency, green
consciousness, and proactive engagement with all stakeholders. The institute believes
that as an institution of national importance, it has a more significant role in
management education and social transformation. Our strategic goals include
improving the academic ecosystem; synergy between educational theory, practice and
research; promotion of innovation, entrepreneurship and public service;
empowerment of local stakeholders; upliftment of economically challenged sections of
the society; and gender diversity.
The institute is bestowed with the stunning beauty of nature, lending a wholesome
experience to academic rigor. The 200-acre campus, situated just 25 km from Jim
Corbett National Park, spreads loudness and cheers in the serene town of Kashipur,
nested in the lap of the Himalayas. The institute is also situated in one of the densest
industrialised districts, with more than 180 ventures that have set up their plants in and
around the region. This strategic geographical positioning provides a vantage point for
IIM Kashipur when it comes to ‘Learning by Doing’ through regular industry interaction
and live projects.
The institute fosters academic excellence in the following Programs:
· Master of Business Administration (MBA)
· Master of Business Administration in Analytics (MBA Analytics)
· Executive Master of Business Administration (EMBA)
· Executive Master of Business Administration-Analytics (EMBAA)
· Doctor of Philosophy (PhD)
· Management Development Programs (MDPs)
· Executive Development Programs - Online Certificate Programs
· One-year Executive/Post Graduate Certificate Programs

National Rankings:

19th 12th
in NIRF Rankings 2023 28th in Outlook ICARE
(Management) in IIRF Rankings 2023
Rankings 2023

IIM KASHIPUR
TimesPro, the award-winning EdTech initiative of The Times Of India Group, was
established in 2013 to cater to the diverse learning needs of Indians with aspirations of
career growth.

Taking the rich legacy of trust, knowledge, and learning of The Times Of India Group
forward, TimesPro strives to embody the values of Education 4.0 – learner-centric,
industry-relevant, role-specific, and technology-enabled – in its executive education
programmes.

Ranging across industries and domains, these programmes are curated and offered in
collaboration with premier national and global educational institutions to fulfil the
aspirations of millions of professionals by equipping them with the right knowledge
and skills.
IIM KASHIPUR

Manoj Sharma TimesPro, 18th Floor, B-02 Wing,

Manager, Executive Education & MDP Lotus Corporate Park,
Kundeshwari, Kashipur - 244713 Off Western Express Highway,
Uttrakhand, India Jogeshwari (E), Mumbai – 400 063,
India.

7900444090 (Ext. 331), 8770573698 1800-120-2020

[email protected] [email protected]
www.iimkashipur.ac.in www.timespro.com