Master of Business Administration (MBA) - (Trimester Scheme) – Syllabus 2023-24

School of Business and Management

Master of Business Administration (MBA)

(Trimester Scheme)
(2023-24)

___________________________________________________________________________
CHRIST (Deemed to be University), Bengaluru
Karnataka, India
www.christuniversity.in
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 Master of Business Administration (MBA) - (Trimester Scheme) – Syllabus 2023-24

Master of Business Administration (MBA)

(Trimester Scheme)

Department overview
Overview
School of Business and Management, CHRIST (Deemed to be University) offers professional, 2-year
management programmes leading to MBA degree in the areas of Finance, Marketing, Lean Operations &
Systems, Human Resource and Business Analytics. The MBA Programme functions from all the five
campuses of CHRIST (Deemed to be University).

The School of Business and Management has well qualified faculty with most having relevant industrial
experience. Well stocked libraries, state-of-the-art laboratories and a repository of learning tools provide for
a varied and experiential learning environment. The School of Business and Management also provides free
and easy access to high quality teaching and learning resources such as case studies, journals, databases and
simulation games through subscription to reputed publishers. The School offers placement facility to students
with an excellent track record so far. Every year large number of reputed organizations visit our institute for
hiring our students from all specializations.

National and international level conferences for faculties and students, national case study conference,
business festivals for students conducted every year are among the highly reputed academic events in the
country.

Vision statement
Our vision is to be an institution of excellence developing leaders serving enterprises and society globally.

Mission statement
Our mission is to develop socially responsible business leaders with the spirit of inquiry through academic and
industry engagement

Programme Overview
Introduction to the Programme
The MBA programme consists of six trimesters. Students move to specialization courses during the last four trimesters.
Most of the courses are of three credits with coverage of 30 hours.

The course curriculum is designed for academic depth and employability in the industry. Variety of pedagogy are used
in addition to the regular class room teaching, such as case sessions, simulations, management games, laboratories and
research based assignments. Experiential, student centric learning is the highlight of the programme. Co-curricular
activities such as organizational study, mentoring and current affairs sessions, book reviews, paper presentation
conferences augment the regular classes. Extracurricular activities hone up the organizing skills and teamwork among
the students.

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 Master of Business Administration (MBA) - (Trimester Scheme) – Syllabus 2023-24

School of Business and Management has collaborations with Universities such as Virginia Commonwealth University
(VCU), USA; Western Michigan University (WMU), USA and University of Applied Sciences (FHWS), Würzburg-
Schweinfurt, Germany wherein students are permitted to take approved courses from these Universities and transfer of
credits for such courses will be considered for the award of MBA Degree.

Programme Outcomes
Program Educational Objective (PEOs):
 Graduates possessing subject knowledge, analytical ability and skills to manage businesses
 Graduates exhibiting spirit of inquiry, innovation and ability to solve problems in dynamic business
environment.
 Graduates with value based leadership skills, entrepreneurial capabilities and global awareness serving
enterprises and society.

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 Master of Business Administration (MBA) - (Trimester Scheme) – Syllabus 2023-24

Course Outline
Year – I

Trimester I
Course Code Title of the Course

CORE SUBJECTS
MBA131 Financial Accounting for Managers
MBA132 Managerial Economics
MBA133 Principles of Management
MBA134 Statistics for Business
MBA135 Organizational Behaviour
MBAB136 Management of Digital Business Systems
OTHERS
MBA181 Organization Structure Training
MBA111 Business and Current Affairs
HOL111 Holistic Education

Trimester II
Course Code Title of the Course

CORE SUBJECTS
MBA231 Marketing Management
MBA232 Management of Human Resources
MBA234 Financial Management
MBA235 Operations Management
MBAB236 Fundamentals of Business Analytics
MBA238 Entrepreneurship and Intrapreneurship
OTHERS
MBA281 Social Concern Project
MBA211 Business Domain Knowledge

Trimester III
Course Code Title of the Course

CORE SUBJECT
MBA332 Research Methodology
DISCIPLINE SPECIFIC ELECTIVES
Finance
MBA341F Security Analysis and Portfolio Management
MBA342F Management of Banks
MBA343F Financial Reporting and Analysis
Human Resource
MBA341H Industrial Relations
MBA342H Talent Management
MBA343H Learning and Development
Marketing
MBA341M Sales and Distribution Management
MBA342M Marketing Research and Analytics
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 Master of Business Administration (MBA) - (Trimester Scheme) – Syllabus 2023-24

MBA343M Business to Business Marketing

Business Analytics
MBA341B Business Data Management
MBA342B Programming with Python
MBA343B Exploratory Data Analysis
GENERIC ELECTIVES (Students to choose 1 out of 4 subjects) Basket 1
MBA361F Macro Economics
MBA361H Managing Conflicts and Negotiations
MBA361M Digital Marketing
MBA361S Leadership
GENERIC ELECTIVES (Students to choose 1 out of 5 subjects) Basket 2
MBA362B Artificial Intelligence for Managers
MBA362F Finance Through Films
MBA362L Enterprise Resource Planning
MBA362EI Entrepreneurial Finance
OTHERS
MBA311 Functional Domain Knowledge
HOL311 Holistic Education
Year – II
Trimester IV
Course Code Title of the Course

CORE SUBJECT
MBA431 Strategic Management
DISCIPLINE SPECIFIC ELECTIVES
MBA441F Financial Econometrics
MBA442F Business Valuation
Specialisation Electives (Finance) Students to choose 1 out of 2 courses
MBA443F Derivatives
MBA444F Cost Analysis and Management Control System
Human Resource
MBA441H Compensation Management
MBA442H Human Resource Metrics and Analytics
MBA443H Labour Law
Marketing
MBA442M Consumer Behaviour
MBA443M Marketing Metrics
Specialisation Electives (Marketing) Students to choose 1 out of 2 subjects
MBA444M Strategic Marketing Management
MBA445M Global Marketing
Business Analytics
MBA441B Business Forecasting
MBA442B Machine Learning Algorithms - 1
MBA443B Business Intelligence and Data Visualization
Specialisation Electives (International Business) Students to choose 2 out of 4
subjects
MBA442I Cross Cultural and Diversity management
MBA443I Global Consumer Buying Behavior and Neuromarketing
MBA444I International Labour Law Practices
MBA445I Global M-Commerce Strategy
GENERIC ELECTIVES (Students to choose 1 out of 4 subjects) Basket 1
MBA461S Business Analysis (for non LOS students)
MBA461L Digital Transformation Technologies
MBA461F International Financial Management
GENERIC ELECTIVES (Students to choose 1 out of 5 subjects) Basket 2
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 Master of Business Administration (MBA) - (Trimester Scheme) – Syllabus 2023-24

MBA462H Diversity, Equity, Inclusion and Belongingness

MBA462B Managerial Applications of Analytics
MBA462M Fundamentals of Service Marketing
MBA462EI Family Business Management
OTHERS
MBA481 Summer Internship Project (SIP) (2 months)
MBA411 Research Competency

Trimester V
Course Code Title of the Course

CORE SUBJECT
MBA532 Management Science
DISCIPLINE SPECIFIC ELECTIVES
MBA541F Strategic Financial Management
MBA542F Financial Risk Management
Finance
MBA543F Fixed Income Securities
MBA544F Analytics for Finance
MBA545F Digital Technologies in Finance
Human Resource
MBA541H Organizational Change & Development
MBA542H International Human Resources Management
MBA543H Agile HR
Marketing
MBA541M Retailing Management
MBA542M Strategic Brand Management
MBA543M Advertising and Public Relations
Business Analytics
MBA541B Big Data Analytics
MBA542B Machine Learning Algorithms - II
MBA544B Text and Social Media Analytics
Specialisation Electives (International Business) Students to choose 1 out of
2subjects Basket 1
MBA541I Export and Import Management
MBA545I International Competition Regime and Management Practices
Specialisation Electives (International Business) Students to choose 1 out of
2subjects Basket 2
MBA542I International Supply Chain Management
MBA544I Block chain Management in Global Business
GENERIC ELECTIVES (Students to choose 1 out of 4 subjects) Basket 1
MBA561B Business Problem Framing
MBA562B Applied Statistics for Business
MBA561L Project Management
MBA561S International Business
GENERIC ELECTIVES (Students to choose 1 out of 4 subjects) Basket 2
MBA562H Neuroscience for Managers
MBA562F Sustainable Finance and Investments
MBA562M Customer Centric Decisions in Business
MBA562EI Management of Start-up and Small Business
Master Thesis / Industry Practicum / Capstone Project (Marks to be given in
VI Trimester)
MBA581 Master Thesis

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 Master of Business Administration (MBA) - (Trimester Scheme) – Syllabus 2023-24

MBA582 Industry Practicum

MBA583 Capstone Project (Only for BA Students)
OTHERS
MBA511 Campus to Corporate

Trimester VI
Course Code Title of the Course

CORE SUBJECT
MBA631 Business Sustainability, Governance and Ethics
DISCIPLINE SPECIFIC ELECTIVE
Finance
Specialisation Electives (Finance). Students to choose 1 out of 3 subjects.
MBA641F Financial Engineering
MBA642F Mergers, Acquisitions & Restructuring
MBA643F Behavioural Finance
Human Resource
MBA641H Technology for HR
Marketing
Specialisation Electives(Marketing ) Students to choose 1 out of 3 subjects
MBA641M Neuro Marketing
MBA6421M Rural Marketing
Business Analytics
MBA641B Deep Learning
Specialisation Electives (International Business) Students to choose 1 out of 2
subjects
MBA641I International Logistics
MBA643I International Advertising
GENERIC ELECTIVES (Students to choose 1 out of 4 subjects) Basket 1
MBA661F Personal Financial Planning
MBA661S Innovation and Design Thinking
MBA661B Security Management in Cloud
MBA661M Designing for New Products and Experiences
GENERIC ELECTIVES (Students to choose 1 out of 3 subjects) Basket 2
MBA662L E-Business
MBA662S Business Law
MBA662H Well Being at Work
Master Thesis / Industry Practicum / Capstone Project (All specializations)
MBA681 Master Thesis
MBA682 Industry Practicum
MBA683 Capstone Project (Only for BA Students)