Trade Notes
Trade Notes
Definition
Trade - refers to buying and selling of goods and services for money.
It involves transfer of ownership of goods or services from one person/entity to another in
exchange for moneys goods or services.
A market – is a network that allows trade.
Types of Trade
Improving Exports
This is done by providing incentives in the following ways.
1. Export compensation – an exporter from Kenya is entitled to claim a certain percentage of
the value of his exports from the government. This means that he can afford to charge less for
his goods to importers therefore making his products more attractive to them.
2. Customs drawbacks – if a manufacturer imports a raw material and pays customs duty on it,
such customs duty may be fully/partially refunded to him by government, if he exports
finished products.
3. Government agencies – governments have set up agencies to help their exporters find new
markets for their products. It arranges exhibitions to foreign countries, provides useful
information and education to local businessmen by organizing seminars and assist them by
providing, in certain cases, export credit guarantees.
Comparative Advantage
Comparative advantage - refers to the ability of a country to produce a particular good or
service at a lower marginal and opportunity cost over another.
Specialization according to comparative advantage results in a more efficient allocation of
world resources.
Larger outputs of both products become available to both nations.
Terminology
Foreign Exchange Reserve
Foreign Exchange Reserve - can be defined as deposits of a foreign currency held by the
central bank of a country.
1. Recovery:
Entrepreneurs increase the level of investment which in turn increases employment and
income.
2. Boom:
The rate of investment increases still further.
The level of production increases and the boom gathers momentum.
During a period of boom, the economy surpasses the level of full employment and enters a
stage of over full employment.
3. Recession:
The orders for raw materials are reduced on the onset of a recession.
The rate of investment in producers’ goods industries declines.
4. Depression:
The main feature of a depression is a general fall in economic activity.
Production, employment and income decline.
DEMAND
Demand - is the quantity of the commodity that a consumer is willing to buy for a given
price.
Demand - refers to how much (quantity) of a product or service is desired by buyers.
Law of Demand
It is referred to as contraction of demand
The law of demand states that, if all other factors remain constant, the higher the price of a
good, the less people will demand that good.
The higher the price, the lower the quantity demanded.
Demand Schedule
Demand schedule - is a list of different prices of a commodity and corresponding demand at
these prices
Price (Kshs) Demand (Units)
50 10
45 20
40 30
35 40
30 50
25 60
20 70
Abnormal demand
This is caused by
1. Speculative buying
2. Inferior quality goods
Elasticity of Demand
Elasticity - refers to the degree of responsiveness in demand in relation to changes in price.
Where
Change in demand = final demand – initial demand
Change in price = final price – initial price
SUPPLY
Supply – is the quantity of any commodity, which is taken to the market at a specific price
and specific time period.
Supply - represents how much the market can offer.
Equilibrium
When supply and demand are equal (i.e. when the supply function and demand function
intersect) the economy is said to be at equilibrium.
At this point, the allocation of goods is at its most efficient because the amount of goods
being supplied is exactly the same as the amount of goods being demanded.
Everyone is satisfied with the current economic condition.
Equilibrium occurs at the intersection of the demand and supply curve, which indicates no
allocative inefficiency.
At this point, the price of the goods will be P* and the quantity will be Q*. These figures are
referred to as equilibrium price and quantity.
In the real market place equilibrium can only ever be reached in theory, so the prices of
goods and services are constantly changing in relation to fluctuations in demand and supply.
Disequilibrium
Disequilibrium occurs whenever the price or quantity is not equal to P* or Q*.
At price P1 the quantity of goods that the producers wish to supply is indicated by Q2.
At P1, however, the quantity that the consumers want to consume is at Q1, a quantity much
less than Q2.
Because Q2 is greater than Q1, too much is being produced and too little is being consumed.
The suppliers are trying to produce more goods, which they hope to sell to increase profits,
but those consuming the goods will find the product less attractive and purchase less because
the price is too high.
Excess Demand
Excess demand is created when price is set below the equilibrium price.
Because the price is so low, too many consumers want the good while producers are not
making enough of it.
In this situation, at price P1, the quantity of goods demanded by consumers at this price is
Q2.
Conversely, the quantity of goods that producers are willing to produce at this price is Q1.
Thus, there are too few goods being produced to satisfy the wants (demand) of the
consumers.
Peak Pricing
Peak Pricing – is a form of congestion pricing where customers pay an additional fee during
periods of high demand.
Most utility companies charge higher rates during times of the year when demand is the
highest.
Dynamic Pricing
Dynamic pricing is also referred to as
Surge pricing
Demand pricing
Time-based pricing.
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Businesses set flexible prices for products or service based on current market demands.
Businesses are able to change prices taking into account
i. Competitor pricing
ii. supply and demand,
iii. Other external factors in the market.
Predatory Pricing
Predatory pricing - is also known as undercutting).
It is a risky and dubious pricing strategy where a product or service is set at a very low price,
intending to drive competitors out of the market, or create barriers to entry for potential new
competitors.
Predatory pricing - is a deliberate strategy of driving competitors out of the market by
setting very low prices.
Once existing firms have been driven out and entry of new firms deterred it can raise price.
Limit Pricing
Limit pricing - is pricing by the incumbent firm(s) to deter entry or the expansion of fringe
firms.
The limit price is below the short run profit maximising price but above the competitive level
Limit pricing means a short run departure from profit maximisation.
If successful, businesses can maintain their market power and make higher profits in the long
term.
MONEY
Money - is anything which is acceptable as a medium of exchange
It acts as a measure of value and store of value.
It is a means of settling debts
Characteristics of Money
1. Money has to be acceptable by the society as a medium of exchange.
2. Money is portable and convenient to carry
3. Money should be divisible to meet all kinds of needs and without loss of value
4. Homogeneity – money should have the same value regardless of the material it is made from
e.g. the twenty shilling note and a twenty shilling coin
5. Durability – money should be durable. Materials used should not perish in a short period and
should withstand rough and continuous handling.
6. Money should be scarce. Wants should be more than money so that people should struggle to
get money
7. Money should be stable in value to win people’s confidence
8. Money should be easy to recognize its proper money or not-size, texture, line
9. It should be malleable i.e. cheap to manufacture
Market Structures
A market –is a place where buyers and sellers meet for exchange of goods and services.
Monopoly - is a condition where there is a single seller and many buyers at the market
place.
In a monopoly market, the seller decides the price of the product or service and can change it
on his own.
Monopsony - A market form where there are many sellers but a single buyer is called
monopsony.
In such a setup, since there is a single buyer against many sellers; the buyer can exert his
control on the sellers. The buyer in such a form has an upper edge over the sellers.
Types of Markets
1. Physical Markets
This is a set up where buyers can physically meet the sellers and purchase the desired
merchandise from them in exchange of money.
It includes: - Shopping malls, department stores, retail stores.
2. Non Physical Markets/Virtual markets –
Buyers purchase goods and services through internet.
Examples - ebay, olx, etc.
3. Auction Market - the seller sells his goods to one who is the highest bidder.
4. Market for Intermediate Goods - Such markets sell raw materials (goods) required for the
final production of other goods.
5. Black Market - is a setup where illegal goods like drugs and weapons are sold.
6. Knowledge Market - is a setup which deals in the exchange of information and knowledge
based products.
7. Financial Market - Market dealing with the exchange of liquid assets (money) is called a
financial market.
BANKING
Bank - is a financial institution that accepts deposits from the public and creates credit
It is a financial establishment that: -
i. Invests money deposited by customers
ii. Pays it out when required
iii. Makes loans at interests
iv. Exchanges currency.
Bank rates - It is the rate of interest charged by a central bank on any short-term loans it may
advance.
Credit control- this is ensuring the right quantity of money is in circulation.
Commercial Banks
Roles of Commercial Banks (Functions)
They give the following services to customers
1. Receiving of deposits
2. Lending money
3. Store of custodian/valuable items for customers
4. Transfer of money
World Bank
The Bank is primarily a development institution
The World Bank is referred to as the International Bank for Reconstruction and
Development (IBRD)
Revision Questions
1. Distinguish between absolute and comparative advantage of international trade
2. Explain the meaning of foreign exchange reserves of a country
3. Explain two roles played by such reserves in a country
4. Define the following terms with respect to import-export of goods
i. Consignment
ii. CIF