Introduction Visualizing The Street
Introduction Visualizing The Street
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Series editor:
Christoph Lindner, University of Amsterdam
Advisory Board:
Ackbar Abbas, University of California, Irvine
Nezar AlSayyad, University of California, Berkeley
Derek Gregory, University of British Colombia
Stephanie Hemelryk Donald, University of New South Wales
Shirley Jordan, Queen Mary, University of London
Geoffrey Kantaris, University of Cambrigde
Bill Marshall, University of London
Ginette Verstraete, VU University Amsterdam
Richard J. Williams, University of Edinburgh
Visualizing the Street
New Practices of Documenting,
Navigating and Imagining the City
Edited by
Pedram Dibazar and Judith Naeff
All rights reserved. Without limiting the rights under copyright reserved above, no part of
this book may be reproduced, stored in or introduced into a retrieval system, or transmitted,
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Contents
Acknowledgements 7
Index 251
Acknowledgements
This book developed from the conference Visualizing the Street, which we
organized on 16-17 June 2016 at the University of Amsterdam, and from a
series of guest lectures under the same theme organized that year as part of
ASCA Cities Seminar. We want to thank the Amsterdam School for Cultural
Analysis and the ASCA Cities Project for their financial and institutional
support in organizing these events. In the organization of these events and
the design of this book project, we are especially grateful to Christoph Linder,
director of the ASCA Cities Project at the time, for encouraging us in the
first place and intellectually supporting us in the process. For generously
accepting our invitation to come to Amsterdam and to give lectures at the
seminar, we would like to thank Daniel Rubinstein, Donatella Della Ratta
and Mark Westmoreland. To Gillian Rose we are immensely grateful not
only for the wonderful keynote lecture she gave during the conference,
but for her patience and critical engagement with the conference from the
first moment to the last. We also want to thank all those who participated
in these events as presenters, speakers or audience members. In putting
together this book, we are grateful to the Leiden University Institute for Area
Studies for their financial support and to Tijmen Klous for his exceptional
editorial assistance. Above all, we would like to thank all the authors whose
outstanding work is collected in this volume, for their patience in working
with us, their curiosity in visualizations of the street and their intellectual
generosity.
1. Introduction: Visualizing the Street
Pedram Dibazar and Judith Naeff
Abstract
Now that we walk in urban surroundings saturated with digitally pro-
duced images and signs – with our GPS-tracked and camera-equipped
smartphones in our hands – we document, navigate and imagine the
urban street in new ways. This book is particularly interested in the new
aesthetics and affective experiences of new practices of visualizing the
street that have emerged from recent technological innovations. The
introductory chapter argues for a focus on the practice of shaping both
images and places, rather than on an image or a place as an end product,
in studying the contemporary intersections of the visual and the spatial
productively. In doing so, it seeks to complement the recent studies of
visual culture that pay particular attention to new technologies for the
production and dissemination of images with an urban studies perspective
concerned with the social production and cultural mediation of space. The
introduction highlights a number of key issues at stake in the proposed
scholarly approach; issues that are dealt with in the concrete case studies
explored by the following chapters in this volume.
Today, images have attained new social functions and cultural meanings,
because of the wide availability of digital image-making and image-sharing
technologies. Equipped with cameras, GPS and the Internet, devices such
as smartphones have transformed the way images are made, disseminated,
interpreted and used. This book is concerned with the influence of such new
forms and practices of visualization on the social production and cultural
imaginaries of the street. It revisits the street – embracing a long scholarly
tradition concerned with such elements as design, politics and everyday
Dibazar, P. and J.A. Naeff, Visualizing the Street: New Practices of Documenting, Navigating and
Imagining the City, Amsterdam University Press, 2018
doi 10.5117/9789462984356_ch01
10 Pedr am Dibazar and Judith Naeff
The Street
The street’s potential for disorder also means that the street is highly
subjected to surveillance and control. Indeed, many of the technological
innovations that form the basis of the social and cultural developments
discussed in this book were initially engineered for surveillance purposes.
From satellite images to drones, subjecting streets and street life to a view
from above and arguably the practice of mapping itself have traditionally
been entangled with the desire to manage and control the erratic and
dynamic sociality at street level. In conceptualizations of the struggle
over urban space, visuality, perspective and ways of looking have played
an important role. Michel de Certeau’s distinction between the view from
above – associated with the strategies of crowd control and urban plan-
ning – and the view from below – associated with the tactics employed in
the hustle and bustle of everyday life – has been of paramount importance
in this respect (de Certeau, 1984). While acknowledging the entanglement
of attempts to render urban space legible with desires to control it, the
chapters by Simon Ferdinand (Chapter 7) on artistic renderings of GPS
tracked movement, by László Munteán (Chapter 4) on drone footage of
destroyed Syrian cities, by Rob Coley (Chapter 8) on fictional imaginaries of
smart cities, and by Simone Kalkman (Chapter 11) on mapping the Favelas,
also question all-too-easy dichotomies between the view from above and
the view from below and seek to disentangle both its phenomenology and
the more complex power structures involved in attempts to make visible
and comprehensible the contemporary street. Thinking about the street
thus inevitably requires engaging with the politics of visibility, and thinking
through practices of visualization in and of the street – the focus of this
book – necessitates engaging with the tensions between control and dissent
that have been crucial to urban studies more broadly.
regimes of mass culture, has been replaced in the 21st century by a more
complex notion of an active participant, caught in a more dynamic field of
interaction across multiple networks of circulation, (re)production, editing
and appropriation.
To refer to the visual material in such a pervasive and broad field of
production and circulation, we use the word ‘visualization’. Under visualiza-
tion, we imply all the different forms of digital content that go beyond the
traditional manifestations of visual materials. These include, for instance,
images whose visual content is marked by geotags and hashtags, or maps
whose cartographic content includes interactive indications of individuals’
locations and movements. In addition to the visual material, visualization
suggests a process and practice. Unlike vocabularies such as image-making
or map-making that imply a more restricted outcome – an image or map
– and a more specific notion of the aims and schemes of the practice, the
concept of visualization embraces a breadth of forms and patterns, which
we find helpful. Visualization, moreover, is better equipped with addressing
data-processing techniques, where any visual material could be regarded as
a particular representation of and an outcome of abstract data processing,
which, even if not manifest in the visual material, is almost always implicated
in the technologies of their production and dissemination (Manovich, 2011).
In the following, we review some of the social functions, technological
formats and affective registers of the new practice of digitally visualizing
spaces and localities.
One of the most immediate impacts of the ubiquitous technologies of
producing and circulating images has been on the ways we use images. For
instance, we use visualizations to convey a message while chatting online;
we send images of where we are and what we do to mark a simultaneously
visual and spatial presence. In such visualizations, we often do not pay much
attention to the image itself, its composition and visual signs. Rather, the
image performs a particular kind of social function. Mikko Villi suggests that
images sent from and received by camera phones function as ‘authentication
of the sender’s presence, the “I am here now”’, and create a ‘synchronous
gaze’, an ‘act of seeing together’ which the sender and receiver experience
at the same time, and which is fundamental to the creation of a sense of
mediated presence (2015: 8). Along the same lines, Mizuko Ito coins the term
‘intimate visual co-presence’ to denote the practice of personal camera phone
use, in which ‘the focus is on co-presence and viewpoint sharing rather
than communication, publication, or archiving’ (2005: 1). The function of
such images is premised on the spatiality – I am here – and temporality – I
am here now – of their nearly instantaneous production, circulation and
Introduc tion: Visualizing the Stree t 15
These new functions of images have also come with new image formats.
Significantly, the images we consume today can rarely be interpreted as
one unified and definitive image with only visual content. Geotagging has
added a layer of informational data to digital photography, firmly anchoring
images in space. Memes often consist of text-and-image, and hashtags not
only add a layer of interpretation to images, but also a mode of virtual
navigation. Google Street View is composed of still photographs, but they
function as maps too, and we can navigate through them in a way that
aesthetically resembles video games. Gifs are moving images, yet lack the
narrative quality of video. Between the capturing quality of the photograph
and the dynamics of the video, the gif file has opened up a new visual genre
of infinite repetition. Even still photographs, with the ubiquity of digital
editing, rarely find the stasis of a clear end product, endlessly enhanced,
reframed, published and appropriated across various media. The old binaries
between still and moving image, as Ingrid Hölzl (2010) writes, still hold to
some extent, but their relationship has become more complex. To go beyond
such a binary, she suggests to consider photography and film as ‘synthetic
“image states”: they both display aspects of stasis and movement’ (Hölzl,
2010: 106).
It could also be said that new forms of visualization fit into a broader
trend, in which cultural value is less and less based on the signifying content
or stylistic form of images and more and more on the quantity and velocity
with which they transmit information (e.g. Keen, 2007; Steyerl, 2009). Such
an emphasis on images as data might suggest a continuous ‘waning of
affect’ (Jameson, 1991: 10). But new practices of visualization create new
affective ecologies, such as the ‘intimate co-presence’ discussed above (Ito,
2005: 1). New practices of visualization have transformed the ways we read
and understand images and have generated new emotional responses. We
do not merely look at images, but most of the times do several things at
the same time when seeing digital images. We see the image and read the
hashtag, for instance; we look and scroll down or swipe over the screen;
we see a collection of images at the same time or browse through them in
quick succession; we switch perspective; we zoom in and out. Aaron Shapiro
points out that ‘using Street View in practice entails a lot of this toggling
back and forth between the aerial and the street-level’ (2017: 4). The fleeting,
distracted glance and the quick change of attention from one system to
another marks our new way of looking. It seems ceaseless and smooth in
our everyday use, but involves a continuously violent disruption of the gaze.
If we review the particular affect produced by innovative visualizations
of the street introduced in the chapters of this book, a striking parallel
Introduc tion: Visualizing the Stree t 17
not limited to the visual translations of data flows on our screens, they also
find material expression in the urban environment. From huge billboards
to dilapidated shop signs and from authorized beautif ication projects
to subversive graffiti, visual culture plays an important part in how we
experience the streetscape – even if other senses also play a part in the
physical realm. Indeed, the photoshopped images circulating online in
Lee’s analysis find their way back to the streets in the form of large prints
pasted on cardboards or as stenciled murals.
Simon Ferdinand (Chapter 7) and Aslı Duru (Chapter 5) point to the
significance of embodied movement through the streets of London and
Istanbul, respectively. The performative immediacy of claiming the right
to the city through embodied presence in both case studies is given more
durable form through practices of visualization. Visualization in these cases
constitutes the recording of a trace of physical presence and practice in space.
Nanna Verhoeff and Karin van Es (Chapter 6) point to ways of visualizing
the invisible data flows that run through our urban environments, and
emphasize the political stake of making these visualizations available in
public space, embedded in the materiality of our everyday surroundings.
Ginette Verstraete and Cristina Ampatzidou (Chapter 9) and Karen Cross
(Chapter 10) explain how the right to the city is also played out in contesta-
tions over aesthetization and beautification projects, which entail different
ways and forms of imagery. These chapters demonstrate the complex ways
in which the visual appearance of the street in its physical manifestation
is entangled with virtual visualizations of it.
The affect produced by new practices of visualization, some of which have
been discussed in the previous section, rely largely on new forms of embodi-
ment that digital technologies instigate. Digital devices, interfaces and apps
have become extensions of our bodies; we increasingly see, hear, calculate
and communicate through them. With the use of digital technology, we
gain knowledge about our bodies and environment, we track ourselves
and turn into, what Deborah Lupton calls, quantified selves, with our data
profiles following us everywhere (2016). In addition to quantifying the
world around us, we also feel the world differently through digital devices.
As Mark Shepard suggests, ‘today, the “feel” of the street is defined less
and less by what we can see with the naked eye’ (2011: 21). The discourse of
smart cities and sentient futures pays particular attention to the embodied
forms of everyday interaction with, and through, digital techniques of data
visualization. This phenomenological aspect of technological innovation is
central to László Muntéan’s (Chapter 4) investigation of the sublime effects
of drone visibility. The body-technology relation and the issue of human
Introduc tion: Visualizing the Stree t 19
perception are also at the heart of the three chapters collected in this volume
under the title ‘Navigating Urban Data Flows’.
A productive case study to think through the intersections between
virtual imagery and urban space is the digital renderings of architectural
projects. Such computer-generated 3D visualizations not only have become
the dominant visual language within the discourse of professional urban
design and architecture – such as professional architectural journals, city
planning and real estate projects – they are also a prominent feature in
urban space and the public sphere in the form of large-scale posters on
walls and urban surfaces, and small scale prints and images in magazines
and websites. In a series of articles on the digital visualizations of urban
redevelopment projects, Gillian Rose, Monica Degen and Clare Melhuish
(2016) argue that, in order to understand these images, one needs to consider
the conditions of their production. One has to understand the labor that has
gone into producing these seemingly easy visualizations, to consider the
network and process of their making. They propose to use Actor Network
Theory for the study of these images because its emphasis on networks,
mobility and agency allows us to challenge the picture-perfect completion
that the visual content of the images seems to suggest:
The first part of the book explores diverse examples of street images circulat-
ing on social media platforms such as Instagram, Facebook, YouTube and
Twitter. The images discussed in this section capture streetscapes with the
aim of documenting a significant historical event, registering transient acts
of defiance or archiving the status quo for the future. Despite their divergent
concerns, the four chapters in this section share an interest in the politics
of circulation and the affective register of visual consumption on these
media platforms. Paying particular attention to the aesthetic qualities of
their case studies, all four chapters critically assess the affect produced by
such documenting and sharing.
Introduc tion: Visualizing the Stree t 21
capturing the lines with a camera phone and sharing it online using a
shared hashtag. The chapter considers the relations between poetic text,
image and urban space from a historical perspective, and reflects on the
methodology of walking ethnography. Duru argues that the peculiar
geography of the #siirsokakta movement asks for an expansion of this
method to include browsing ethnography, pointing out their parallels
and intersections.
The chapters in the second part of the book are concerned with practices of
orientation and navigation. We use images to navigate virtual geographies
of information spatially, and, conversely, we use visualizations of those
very data flows to navigate the social and physical space of the city. The
three chapters in this part of the volume are interested in the politics and
aesthetics of this translation process between data and image, between real
and virtual space. A shared concern in the chapters gathered in this section
are the limitations of the visibility and legibility of the environment despite,
and often precisely as a result of, technological advancements.
In Chapter 6, ‘Situated Installations for Urban Data Visualization: Interfac-
ing the Archive-City’, Nanna Verhoeff and Karin van Es take creative media
installations as a starting point, in order to propose a set of conceptual
approaches to visual interfaces that provide access to a layered urban reality
of data flows. Interestingly, the navigation of immaterial data is translated
into exclusively spatial concepts. Verhoeff and van Es’s concept of ‘performa-
tive archaeology’ elegantly expresses the tension between the vastness of
the informational geography that escapes our perception in the urban
environment and the temporality of instantaneity, both as the nature of
data flows and of the instance of their uncovering.
In Chapter 7, ‘Cartography at Ground Level: Spectrality and Streets
in Jeremy Wood’s My Ghost and Meridians’, Simon Ferdinand analyses
the GPS-tracked walking performances and their visual renderings by
the artist Jeremy Wood. Producing cartographies that trace his erratic or
choreographed movements in space, Woods plays with preconceived ideas
about what cartography is or should be. Using technology that registers space
using satellites, his artworks present us with a visual rendering of space
that is profoundly embodied. Ferdinand proceeds to argue that Wood’s art
exposes slippages in digital mapping’s pretentious worldview of existential
security provided by precisely calculated locations.
Introduc tion: Visualizing the Stree t 23
In the Chapter 8, ‘Street Smarts for Smart Streets’, Rob Coley argues
that the aesthetics of smart cities, as of yet largely speculative, reveal how
humanist assumptions that the human subject has privileged access to seeing
and visualizing reality are in crisis. He explores two very different fictional
accounts, a television series and a novel, that are dark, unsettling, and
‘weird’ in their questioning of subject-object relations and argues that these
darker visions form a necessary critical counterpart to the more utopian
visualizations in the areas of design and urban planning. The detectives
that form the protagonists of these fictional narratives are increasingly
bewildered by the fact that the urban territory in which they try to navigate
remains largely illegible to them.
The third section of the book addresses the ways in which visualizations
of the street serve to forge associations and construct narratives and
imaginaries of urban communities. The chapters in this part tease out
the contentious dynamics of inclusion and exclusion that are invariably
part of the processes of visualization. They pay particular attention to the
ways in which the visual plays a role in the struggles over the right to the
city, which can no longer be considered apart from the claims to agency in
hegemonic visual regimes.
In Chapter 9, ‘Chewing Gum and Graffiti: Aestheticized City Rhetoric in
post-2008 Athens’, Ginette Verstraete and Cristina Ampatzidou contrast two
different types of urban imaginaries and the politics of their visualizations.
First, they offer two examples of what they call a post-political stance that
seek to develop a pristine urban environment of which all traces of poverty
and crime are removed, so as to attract new capital investments and tourism.
These are contrasted with two examples in which a crack opens in these
sanitized urban spaces, from which a notion of the political emerges. Through
these case studies, they demonstrate the volatile dynamics of appropriation
and co-optation at stake in these DIY visualizations of the street.
In Chapter 10, ‘The Uncanny Likeness of the Street: Visioning Community
through the Lens of Social Media’, Karen Cross analyses the aesthetics of
social media visualizations of a UK volunteer-led ‘alternative’ market.
Considered within the context of larger processes of gentrification and their
concomitant socioeconomic tensions and struggles, the chapter considers
the uncanniness of retro aesthetics in what seems to be a genuine attempt
to envision a sense of community in South East London.
24 Pedr am Dibazar and Judith Naeff
In Chapter 11, ‘On or Beyond the Map? Google Maps and Street View in
Rio de Janeiro’s Favelas’, Simone Kalkman discusses the hybrid configura-
tion of local actors and global companies involved in digitally mapping
Rio’s favelas. Historically excluded from cartographic visualizations, these
initiatives seek to generate visibility, recognition and opportunities for the
favela streets and their communities. However, Kalkman also highlights a
number of pitfalls. In marketing the new mapping of the favelas, it is in the
interest of commercial actors like Google to perpetuate the oversimplifying
imaginaries of Rio as a ‘divided city’. Kalkman argues that, especially those
initiatives that fail to create some form of contact zone, whether online or
in urban space, seem merely to reproduce the exclusionary binaries they
claim to address.
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Introduc tion: Visualizing the Stree t 25
Humanities. Pedram holds a PhD in Media and Cultural Studies from Am-
sterdam School for Cultural Analysis, University of Amsterdam. His research
interests lie in the intersections of space, visual culture and everyday life.