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Datacloud

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94 views

Datacloud

Uploaded by

s-tiny
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
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NO.

1 Which data stream category should be assigned to use the data for time-based
operations in segmentation and calculated insights?
A. Individual
B. Transaction
C. Sales Order
D. Engagement
Answer: B Explanation: Data streams are the sources of data that are ingested into Data
Cloud and mapped to the data model. Data streams have different categories that determine
how the data is processed and used in Data Cloud. Transaction data streams are used for
time-based operations in segmentation and calculated insights, such as filtering by date
range, aggregating by time period, or calculating time-to-event metrics. Transaction data
streams are typically used for event data, such as purchases, clicks, or visits, that have a
timestamp and a value associated with them. References: Data Streams, Data Stream
Categories

NO.2 A consultant wants to ensure that every segment managed by multiple brand teams
adheres to the same set of exclusion criteria, that are updated on a monthly basis. What is
the most efficient option to allow for this capability?
A. Create, publish, and deploy a data kit.
B. Create a reusable container block with common criteria.
C. Create a nested segment.
D. Create a segment and copy it for each brand.
Answer: B Explanation: The most efficient option to allow for this capability is to create a
reusable container block with common criteria. A container block is a segment component
that can be reused across multiple segments. A container block can contain any combination
of filters, nested segments, and exclusion criteria. A consultant can create a container block
with the exclusion criteria that apply to all the segments managed by multiple brand teams,
and then add the container block to each segment. This way, the consultant can update the
exclusion criteria in one place and have them reflected in all the segments that use the
container block. The other options are not the most efficient options to allow for this
capability. Creating, publishing, and deploying a data kit is a way to share data and
segments across different data spaces, but it does not allow for updating the exclusion
criteria on a monthly basis. Creating a nested segment is a way to combine segments using
logical operators, but it does not allow for excluding individuals based on specific criteria.
Creating a segment and copying it for each brand is a way to create multiple segments with
the same exclusion criteria, but it does not allow for updating the exclusion criteria in one
place. References: Create a Container Block Create a Segment in Data Cloud Create and
Publish a Data Kit Create a Nested Segment

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