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Huber 2012

Do clusters really matter for innovation practices in Information Technology? Questioning the significance of technological knowledge spillovers
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Huber 2012

Do clusters really matter for innovation practices in Information Technology? Questioning the significance of technological knowledge spillovers
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Huber, Franz (2012). Do clusters really matter for innovation practices in Information Technology? Questioning the
significance of technological knowledge spillovers. Journal of Economic Geography, 12(1) pp. 107–126.

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Do clusters really matter for innovation practices in Information Technology?

Questioning the significance of technological knowledge spillovers

Forthcoming in the Journal of Economic Geography

Franz Huber

The Open University Business School, Walton Hall, Milton Keynes, MK7 6AA,

United Kingdom

E-mail: [email protected]

Abstract

A widespread assumption in economic geography and the economics of innovation

is that firms located in clusters benefit from territorial learning and knowledge

spillovers. However, it remains unclear to what extent these benefits actually occur.

This paper aims to address this issue and examines to what extent research and

development (R&D) workers in the Cambridge Information Technology (IT) Cluster

benefit from being located in the Cluster. The study shows why many do not believe

that their work benefits from being located in the Cluster. The results suggest that

academics as well as policy makers need to be more careful with the assumption of

technological knowledge spillovers in innovative clusters. The significant

advantages of the Cambridge IT Cluster seem to be of a different nature; in

particular they concern labour market advantages and benefits from the global

‘brand’ of Cambridge.

Keywords: clusters, knowledge spillovers, territorial learning, agglomeration

economies
0
Introduction

It is widely accepted that acquiring external knowledge is crucial for the success

of firms, particularly in the creative and high-technology industries (Pittaway et al.,

2004). In the literature on regional learning and innovation it is often argued that

firms located in innovative clusters benefit from other co-located organisations that

create local knowledge spillovers (e.g. Audretsch and Feldman, 2003). Within this

context it has been often stressed that informal knowledge networks are crucial for

regional competitiveness (e.g. Keeble, 2000; Saxenian, 1996). Furthermore, the

more recent debate about local ‘buzz’ (Bathelt et al., 2004; Storper and Venables,

2004) has emphasised knowledge advantages that can happen without any concrete

interactions. However, it is surprising that despite the vast amount of literature on

this topic, there is still very little empirical evidence on the mechanisms of local

knowledge spillovers. Many assumptions in the literature actually remain untested as

highlighted, for instance, by Breschi and Lissoni (2001a) or Döring and

Schnellenbach (2006). Whilst a few recent empirical contributions have suggested

that the knowledge advantages of clusters might not be that clear-cut (Giuliani,

2007; Moodysson, 2008), more empirical research is needed to clarify the role of

clusters for knowledge flows.

The aim of this paper is to critically engage with the assumed innovation benefits

of successful clusters by focusing on research and development (R&D) workers—

including Technology Managers and Managing Directors in micro businesses—in

one of Europe’s most prominent high-technology clusters, the Cambridge

Information Technology (IT) Cluster. This paper investigates whether R&D workers

experience knowledge spillovers and, fundamentally, whether and how the Cluster

matters for their work. The results challenge some of the widespread beliefs in the

literature. They show that technological knowledge spillovers within the Cluster

seem highly limited, and many R&D workers do not believe that their work benefits
1
from the Cluster. The significant advantages of the Cluster seem to be of a different

nature; in particular they concern labour market advantages and the global ‘brand’ of

Cambridge.

This paper proceeds as follows. Section 2 will critically discuss the existing

literature on knowledge spillovers in economic clusters, and it will highlight open

questions. In section 2 the research design and methodology of the case study will be

presented. Section 3 will address the question whether the Cambridge IT Cluster

really matters for innovation practices of R&D workers. It will be shown that for

many this is not the case and the reasons for this will be examined. Section 4 will

explore in which respects the Cluster is beneficial. Section 7 will conclude.

1. Innovation advantages in economic clusters: technological knowledge

spillovers and knowledge networks

Since Marshall’s (1920/1890) seminal work, local externalities have been used

as explanations of regional growth (e.g. Kelly and Hageman, 1999; Krugman, 1991;

Porter, 1998). In this context, next to labour pooling advantages and the availability

of related materials and other inputs, knowledge spillovers have been emphasised as

an important agglomeration force. It is a popular idea that firms located in clusters

benefit from local knowledge spillovers: knowledge created by a local agent can be

accessed and used by other agents without market interaction and financial

compensation for the producer of the knowledge.1 In particular, in much of the

literature on this topic, this concerns technological knowledge generated through

1
This definition does not regard unintentionality of knowledge flows as a necessary condition

because knowledge can be intentionally transferred to other organisations informally. Also, this

definition does not include cases of so-called rent externalities where less compensation is given than

the market value of the knowledge (Caniels and Romijn, 2005, 499).

2
research and development (Wolfe and Gertler, 2004, 1076).2 It has been often

argued that knowledge flows freely within co-located organisations as a local public

good (Breschi and Lissoni, 2001a). This is often regarded as a source of regional

economic growth and as a causal reason for the emergence of agglomerations

(Döring and Schnellenbach, 2006).

Most territorial innovation models, including concepts such as innovative

milieu, industrial districts, clusters, regional innovation systems, and the learning

region (see Moulaert and Sekia, 2003), propose that territorial learning and local

(technological) knowledge spillovers are an important agglomeration and innovation

force. Most approaches concentrate on local socio-cultural pre-conditions for

knowledge to diffuse effectively within co-located actors (e.g. Camagni, 1991;

Capello and Faggian, 2005; Lawson and Lorenz, 1999; Storper, 1997). Within this

context, it has often been claimed that the nature of tacit knowledge, knowledge

which is highly contextual and difficult or even impossible to codify (Gertler, 2003),

is decisive (Breschi and Lissoni, 2001b). Because it requires direct face-to-face

interactions, regular co-presence and a shared local social context, the transfer of

such tacit knowledge is argued to be highly localised (Feldman, 1999; Maskell and

Malmberg, 1999). Face-to-face is often argued to be a critical medium for

knowledge exchange (Morgan, 2004; Storper and Venables, 2004).

Although increasingly multi-scalar knowledge sourcing and ‘global pipelines’

have been highlighted, current debates still often involve similar ideas on local

knowledge flows: Taking up the idea of Marshall’s ‘industrial atmosphere’, the

neologisms local ‘buzz’ (Bathelt et al., 2004; Storper and Venables, 2004) and

‘noise’ (Grabher, 2002) have been introduced recently. A key characteristic of these

2
In this article, I differentiate between technological knowledge spillovers, used interchangeably with

technological spillovers, and knowledge spillovers, which refer to a broader class of knowledge

(including business knowledge).

3
concepts is that actors in clusters “are automatically exposed to news reports, gossip,

rumours and recommendations about technologies, markets and strategies by just

being in the cluster” (Bathelt, 2005b, 206).

Furthermore, there have been more empirically oriented approaches of ‘new

economics of innovation’ (Audretsch and Feldman, 2003; Feldman, 1999) which

have emphasised the importance of local technological knowledge spillovers. Here,

knowledge production functions (Audretsch and Feldman, 1996) or patent citations

(Jaffe et al., 1993) have been used and proposed as indirect indicators of

technological spillovers.

However, these assumptions usually have not been developed on the basis of

rigorous empirical work on the processes of learning and knowledge spillovers.

Usually without investigating specific mechanisms, firms located in clusters are

assumed to benefit from hypothesised knowledge spillovers as critically remarked

by Malmberg and Maskell (2002, 434). Also, ironically the meaning and functioning

of ‘tacit knowledge’ usually remains tacit (Martin and Sunley, 2003, 17).

The recent focus in economic geography on ‘local buzz’ does not clarify this

aspect but rather reinforces the shortcomings. No definition of buzz unambiguously

states which social processes are included or excluded in ‘local buzz’ phenomena,

face-to-face interactions and buzz are conflated (Asheim et al., 2007), and it still

remains unclear whether and how knowledge quasi-automatically travels among

local actors (Moodysson, 2008). Thus, the actual processes of territorial learning

usually remain unexplored (Benner, 2003, 1810; Oinas, 1999; Staber, 2009). A

major reason for this is that the focus on inter-firm knowledge activities tends to

neglect personal, and often informal, relationships of individuals; this is the level

where the mechanisms of learning actually take place (Malmberg and Power, 2005,

421). With a few exceptions (in particular Benner, 2003; Dahl and Pedersen, 2004;

Grabher and Ibert, 2006; Henry and Pinch, 2000; Ibrahim et al., 2009; Kesidou et
4
al., 2009; Lissoni, 2001; Østergaard, forthcoming; Saxenian, 1996) the literature has

not looked closely at cross-firm knowledge links beyond the firm-level and formal

linkages. A notable exception in this respect is the survey by Ibrahim et al. (2009),

which suggests that inventors in US telecommunication clusters benefit more from

local sources of knowledge and knowledge spillovers than inventors not located in

clusters. However, the low absolute ratings of knowledge spillovers in their survey,

the low response rate and potential sector-specificity produces uncertainty about the

prevalence of local knowledge spillovers. Moreover, Kesidou et al. (2009) studied

the role of various local sources of knowledge in the Uruguay software cluster;

although their respondents rated market-based knowledge flows much higher than

non-market knowledge spillovers, they suggest that local knowledge spillovers

might still have a significant role for innovation.

Furthermore, as an attempt to look into the processes of knowledge flows, one of

the key themes is that networks matter (Keeble, 2000). The dominant picture is that

“a key feature of successful high-technology clusters is related to the high level of

embeddedness of local firms in a very thick network of knowledge sharing, which

is supported by close social interactions and by institutions building trust and

encouraging informal relations among actors” (Breschi and Malerba, 2001, 819-

20).

Empirical studies that do not find extensive knowledge networks in clusters, tend

to argue that this is an undesirable situation which is causally responsible for the

lack of success of clusters (e.g. Bathelt, 2005a). Often, for instance, in Porter’s

(1998) work on economic clusters, the role of social networks for clusters is

emphasised but the specific mechanisms are not rigorously theorised and empirically

investigated (Martin and Sunley, 2003, 16-7). As highlighted by Sunley (2008), this

lack of empirical testing of relational accounts can be problematic.

Among the important positive exceptions is the study by Dahl and Pedersen

(2004, 2005) which reveals that engineers in the wireless communication cluster

5
around Aalborg have frequent contacts with each other, which often leads to the

receipt of useful work-related knowledge. However, their paper does not examine

the value of the transmitted knowledge. Moreover, the contribution by Moodysson

(2008) shows that in the Swedish Medicon Valley life science region carefully

selected, potentially global, informal networks are important for problem-solving

activities but unstructured local buzz seems largely absent. However, the exact role

of local clusters and technological spillovers for knowledge workers remain

underexplored.

Furthermore, although the elaborate methodological approaches in economics of

innovation have thrown some light on the geographical foundations of knowledge

production and innovations, they are even more silent about processes of knowledge

flows. Because they use indirect indicators, the knowledge production function

approach and the patent citation approach are not able to investigate the concrete

mechanisms of local technological spillovers (Breschi and Lissoni, 2001a; Döring

and Schnellenbach, 2006; Henderson, 2007). Even the most fine-grained recent

economic studies on technological spillovers such as Zucker et al. (1998) use crude

proxies such as co-authorship to represent more complex and diverse social

relationships and processes.

It is important to note that recent literature has emphasised that not only local but

knowledge linkages at multiple spatial scales are important (e.g. Amin and

Cohendet, 2004; Bathelt et al., 2004; Bunnell and Coe, 2001; MacKinnon et al.,

2002). However, the multi-scalar perspective does not imply that local knowledge

networks and spillovers are insignificant as, for instance, the ‘local buzz and global

pipelines’ (Bathelt et al., 2004) metaphor illustrates. The view tends to be that

“[l]ocal and global innovation networks thus appear to be of simultaneous – and

probably complementary – importance for the competitive success and growth of

regionally-clustered technology-based SMEs” (Keeble, 2000, 218).

6
Overall, knowledge spillovers, all to often remain a ‘black box’ and more

empirical research is needed to clarify these issues (Breschi and Lissoni, 2001a;

Döring and Schnellenbach, 2006).

This paper aims to address the voids discussed above by being one of the first

papers that systematically examines R&D workers and their experiences of an

innovative cluster. It addresses the following research questions: (i) To what extent

and how does being located in the cluster matter for R&D workers. (ii) Specifically,

to what extent do R&D workers benefit from local knowledge spillovers and

knowledge networks within an innovative cluster?

2. Case study and research design/methodology

2.1. Research design and sampling

In this paper the term ‘cluster’ refers to a geographical agglomeration of firms

operating in related industries; to what extent in reality relationships and knowledge

interactions occur is an empirical question but not part of the definition.3 Within the

Cambridge IT (Information Technology) Cluster, high-technology firms of the sub-

sectors hardware and software were randomly selected.4 In each firm R&D workers

were chosen as the embedded unit of analysis.

Cambridge is used as a case study because it is widely regarded as one of the

most innovative and successful high-technology region in the UK and the EU

(Simmie et al., 2006). The existing literature tends to suggest that in such successful

clusters vibrant knowledge flows are going on. Therefore, Cambridge represents a

3
For a similar approach and a useful discussion of different theoretical concepts see Giuliani (2005).
4
In the remainder of this paper, “the Cluster” is used interchangeably with “the Cambridge IT

Cluster”.

7
prime example where the theoretical assumptions of local knowledge spillovers and

inter-firm knowledge flows can be scrutinised.5

The IT sector is used as an empirical focus because it constitutes the dominant

sector of the ‘Cambridge phenomenon’ in terms of the number of innovation-based

businesses (LibraryHouse, 2004). Within IT, this study looks at the dominant

product-based sub-sectors hardware and software (excluding purely service-based

companies).

The focus on R&D workers in various job positions—from junior developers,

Chief Technology Officers to Managing Directors in micro firms—enables a direct

investigation of the knowledge sourcing experiences. Asking managers only would

lead to partial and potentially incorrect views because they do not necessarily know

what employees are really doing, and their views are likely to be biased towards the

official ideal strategy of the firm (see e.g. Dahl and Pedersen, 2005, 76).

The list of the firms in the target population was constructed by merging two

existing databases from the research and consultancy companies ‘Library House

Ltd.’ and ‘Cambridge Investment Research Ltd.‘. Those companies maintained a list

of innovation-based firms in the Greater Cambridge Region.

The target population (sampling frame) at firm-level consists of 220 firms, 156

in software and 68 in hardware, in the Greater Cambridge Region. The sample is

constituted by first taking a random sample of 100 firms (70 in software, 30 in

hardware; that is, the proportions of the sub-sectors in the sample mirror the target

population). Within those I asked the firms to select R&D workers according to the

5
Saxenian remarked in the late 1980s that the tenants of the Cambridge Science Park complain that

there is hardly any information sharing or co-operation among firms (Saxenian, 1989, 468-9).

However, after a vibrant development in the last decades and more recent studies about Cambridge,

nowadays the dominant belief is that local interaction and knowledge flows between firms are indeed

a key ingredient of high-tech agglomerations such as Cambridge (see e.g. Garnsey and Heffernan,

2005; Keeble, 2000; Keeble et al., 1999).

8
following criteria (if applicable): the Managing Director if s/he is actively involved

in research or development; the Director of Research or Development or Chief

Technology Officer; one ‘key’ engineer/developer who is regarded as most

important for the firm; one senior engineer/developer (e.g. project leader); one mid-

level engineer/developer; one junior engineer/developer with less than two years of

work experience in the industry.

It has to be emphasised that getting access to the firm was incredibly difficult.

After 11 months (January-November 2008), data from 105 individuals in 46 firms

were collected.

Taking a multi-method approach, I arranged face-to-face meetings with the R&D

workers and went with them through structured questionnaires and conducted semi-

structured interviews.6 Overall, the meetings lasted from 20 to 120 minutes (mean

45 minutes). The recorded interview material was fully transcribed. Using ATLAS.ti

software, the quotes were systematically coded, and those codes were categorised

into meta-concepts. The results presented in this paper (in particular Figures 1 and 3)

are based on this multi-step coding process.

2.2. Key characteristics of the sample

Out of 100 firms in the sample, 46 participated, which represents a response rate

of 46% of the firms. 25 firms (54%) are in software, and 21 firms (46%) in

hardware, which means that hardware is over-represented in the data (recall that

around 70% of the firms in the target population are in software and around 30% in

hardware). At the individual level, 58 respondents (55%) are in software, and 47

(45%) in hardware, which again shows that that hardware is over-represented.

6
To reduce biases as much as possible, assurance was given to the interviewees that their accounts

would not be divulged to anybody, particularly not to their boss.

9
Because there are no detailed data of the population available, it was not possible to

check for any additional response biases. However, let us explore several

characteristics of the sample.

In contrast to Silicon Valley, Cambridge IT companies tend to be small with

only very few exceptions. The average firm size in terms of the number of

employees (full-time head count) is 35 for the Cambridge sites (median 20) and 81

for all locations world-wide (median 30). On average there are 17 R&D workers in

each firm site in Cambridge (median 9).

Since IT is a broad field, let us explore some of the specific characteristics of the

Cambridge IT industry. First, let us look at which knowledge base is a source of

competitiveness. Table 1 outlines which type of knowledge is regarded the main

source of competitiveness by the respondents.

Table 1. Type of knowledge which is rated most highly for contributing to the competitiveness of
the firm. “Cutting-edge knowledge can be an important source of competitiveness for firms. With
regard to the product you are working on: to what extent does your firm hold cutting-edge
knowledge in the following areas that contributes to its competitiveness?” (% of respondents,
N=105). 7
All four Technology
Market- All other
Technology Marketing Management rated AND market- Total
needs combinations
equally needs
Software 37.9 24.1 3.4 0.0 8.6 17.2 8.6 100.0%
Hardware 55.3 10.6 2.1 2.1 6.4 17.0 6.4 100.0%
Total 45.7 18.1 2.9 1.0 7.6 17.1 7.6 100.0%

In the literature the knowledge base of the software industry has been

characterised as being centred on incremental change using widely available

technologies rather than radically new scientific knowledge (Steinmueller, 2004,

229). Although several software companies in the sample operate exactly in this

mode, the Cambridge software industry seems to be special in containing many

7
7-point Likert scale from “1=very much” to 7=”not at all” and alternatively “Don’t know”. The

types of knowledge are: “Technological knowledge”, “Specific knowledge about market needs

gained from feedback from customers or suppliers”, “General knowledge in marketing”,

“Knowledge in management (e.g. how to organize projects effectively and efficiently)”.

10
companies that apply cutting-edge technology (e.g. new mathematical algorithms) to

develop products (37.9%).8 For hardware companies, as one might expect of this

sector, cutting-edge technology is more important than in software: more than half

of the R&D workers (55.3%) are in technology-driven companies and only 10.6% in

market-driven ones.

In terms of the job position in the sample there are 14 Managing Directors, 33

Directors of Research/Development or Chief Technology Officers, 34 senior

engineers/developers, 16 mid-level engineers/developers, 6 junior

engineers/developers and 2 in other positions. That is, people in senior positions are

over-represented in the sample.9

On average the respondents worked for 3.0 (median: 2) firms before their current

employment, and they lived at 1.8 (median: 2) places outside of the Greater

Cambridge region before.

It is characteristic for the male-dominated industry that only 6 respondents

(5.7%) were female, although I have explicitly tried to ask for female participants in

each firm. In terms of nationality, British citizens are very dominant with 89.5%

being British citizens and an additional 3% sharing a British citizenship with another

one. This shows that the labour market is not really internationalised but operates

strongly within the national boundary. It is remarkable that only 4.8% are of a non-

white ethnic group. The average age of the respondent is 38.8 years (median: 38)

with the vast majority being between 30 and 50 years (11.7% were younger than 30

years, and 6.8% were older than 50 years). Not surprisingly, the respondents are

8
Also, recall that the sample does not include purely service-based companies.
9
Two possible reasons for the selection bias are first, that people in junior positions might not feel as

confident to speak with ‘outsiders’ as R&D workers in senior positions. Second, it might be that firm

representatives who selected the interviewees believed that experienced senior R&D workers make a

better ‘impression’ for the company.

11
highly educated with 26.5% having Ph.D. degrees, 31.4% Master’s degrees and

35.3% Bachelor’s degrees as their highest degrees.

3. Does the Cambridge IT Cluster really matter?

This section investigates to what extent the R&D workers benefit from being

located in the innovative Cluster.

3.1. Is the Cluster beneficial for R&D workers?

The R&D workers were presented with the following question: “To what extent

is it beneficial for your work in your current firm to have many innovative

firms/research institutions located in the Cambridge region?”. They could rate if

from “1 = very much” to “7 = not at all”. Surprisingly the most frequent answer is

“7” (see Table 2), which very strongly indicates that for their work the Cluster is not

beneficial at all.

Table 2. “To what extent is it beneficial for your work in your current firm to have many innovative
firms/research institutions located in the Cambridge region?” [“1 = very much” to “7 = not at
all”] (% of respondents, N=104).
R&D Managers Engineers
Total or Managing or
Directors developers
1 = very much 13.5 16.9 8.9
2 15.4 21.7 12.5
3 13.5 13.0 12.5
4 8.7 10.9 7.1
5 15.4 17.4 14.3
6 15.4 2.2 25.0
7 = not at all 18.3 15.2 19.6

Mean: 4.1 3.5 4.610


Median: 4 3 5

Overall, it seems remarkable that 49.1% explicitly state that it is not beneficial

10
The difference of the mean between R&D managers/managing directors and

engineers/developers is statistically significant at the 1% level (independent samples t-test).

12
for their work ( “5” to “7”) and 8.7% are undecided. Whilst 42.2% think that the

Cluster is beneficial (answers “1” to “3”), more than a third of those concern reasons

that do not represent knowledge benefits but other advantages which will be

discussed in section 4.1. That is, overall, nearly two-thirds of the respondents do not

see a knowledge benefit for their work.

These results suggest that in an innovative technology cluster local knowledge

spillovers and territorial learning might not be as widespread as the literature tends

to suggests. Instead this supports a more critical view that knowledge networks can

be selective (Giuliani, 2007; Morrison and Rabellotti, 2009; Østergaard, 2009), and

more fundamentally, even in an innovative technology cluster the sourcing of

knowledge from the Cluster environment can be very limited. Furthermore, Table 2

also illustrates that R&D Managers and Managing Directors benefit more from the

Cluster (median: ‘3’) than ‘pure’ engineers or developers (median: ‘5’).11

This begs the question of why many believe that they do not benefit. In the

following section we will explore this issue.

3.2. Why the Cambridge IT Cluster is not beneficial for R&D workers

The following discussion is based on the analysis of extensive interview

material; the respondents had the opportunity to qualify why they think that the

Cambridge IT Cluster is not beneficial for their work. Their responses fall into these

11
Whilst it is beyond the scope of this article to discuss detailed regression analyses, it is important to

note that the job position is the most important variable in explaining the variation of the responses.

In contrast, the knowledge base of the firm, as presented in Table 1, does not make any difference.

Furthermore, there are no statistically significant differences between the responses from the R&D

workers in hardware versus software.

13
groups (see Figure 1).12

Figure 1. The reasons why R&D workers think that the Cambridge IT Cluster is not beneficial
for their work

The first group of responses highlights disadvantages of the Cluster. All of these

were stated by people in managerial positions.13 Several interviewees emphasised

that although there is an extensive pool of highly-skilled labour available in the

Cluster, local competition between the employers for bright minds is intense, which

can be a disadvantage. This was particularly mentioned by small companies, which

lack financial stability and kudos. This warns us that labour pooling cannot be

regarded as advantageous for all companies. Other reasons mentioned are that the

costs (for office space and labour) are too high, and that other locations would be

closer to the customers.

12
Every single response, even when only mentioned once, was categorised into these types. The

frequency of the responses is mentioned approximately in the text. The same applies for Figure 2

below.
13
Because of the broader responsibilities of the senior-managerial R&D workers, several of their

responses in the remainder of this paper concern ‘the firm’ as a whole. However, note that the units of

analysis are the R&D workers and inferences to the firm-level are based on their individual

experiences.

14
Secondly, the most frequently mentioned reason is that there is simply no need

to have interactions within the local region. The most important arguments

mentioned are that personal contacts and suppliers and customers can be anywhere

because of the global focus of the company. Also, one respondent emphasised that

they recruit people from elsewhere and are therefore not dependent on Cambridge.

Moreover, several respondents highlighted that their internal knowledge base is

sufficient for being successful and nowadays they can access a lot of useful

knowledge via the Internet; consequently, there is no need to source knowledge from

the local region. Also, a few respondents stressed that strategically their firm is quite

guarded, aims to keep their expertise in-house and does not want to have any

knowledge interactions with other Cambridge companies.

Another reason put forward by one firm is that the business model is based on

feedback from customers rather than on research (that is, a synthetic rather than an

analytic knowledge base according to Asheim et al., 2007); therefore, the research

intensive Cambridge environment is not relevant.

A third group of responses underlines that there are no opportunities to benefit

from the Cluster. The most frequent argument is that the technological field is so

highly specific and specialised that there is nobody within the Cluster who could be

helpful in terms of either an official business relationship or as a source of

knowledge as the following quote illustrates:

“It [the Cambridge Cluster] doesn’t seem to be beneficial in this particular

organisation. […] The sort of development work we do is not really the sort of

thing that other companies in the area are doing, or has been recently researched by

the University.” (Applications Group Manager, small hardware company, spin-off

of a Cambridge technology consultancy)

Finally, another reason mentioned a few times is that time pressure both in the

work place and in private life severely limits the opportunities for professional
15
socialising and learning from other Cluster companies. Consequently even local

inter-firm mobility often does not result in inter-personal knowledge flows:

“People in this organisation have worked in probably every high-tech software

company in this region. […] But I don’t know to what extent people maintain their

contacts with previous people. […] I would suspect that it is probably less than you

might believe because you are so busy generally, and work takes up a lot of time.

And family life and all as well, and it’s quite difficult to keep that personal thing

going.” (Senior Developer, large software company)

4. Why the Cluster matters

The discussion so far is just one part of the picture. In this section we discuss

benefits of the Cluster from the R&D workers’ perspective.

4.1. Advantages of the Cambridge IT Cluster

Based on the analysis of the qualitative interviews, Figure 2 provides an

overview of the benefits of being located in the Cluster.

Figure 2. Reasons why the Cambridge IT Cluster is beneficial for R&D workers.

16
Labour market advantages. Importantly, the most frequently mentioned benefit

is not directly related the working practices in the current job. Rather, it concerns

broader labour market advantages. On the one hand, employees like to work in the

Cambridge region for the following reason:

“One of the attractions of Cambridge for me was that if one job didn’t work out,

there would be lots of others to choose from. So, that was important for me on a

personal level and in terms of career in general.” (Application Group Manager,

medium-sized hardware company)

That is, the fact that there are many potential employers in the region is a critical

issue for many R&D workers in terms of career perspectives and private dimensions

(‘managing’ a family and not having to move house). Interestingly, many of the

interviewees believe that this is the only advantage of the Cluster:

“But for my job there is not really any other specific advantage of being in

Cambridge. (mid-level developer, medium-sized software company)

On the other hand, employers and people involved in recruitment value

the Cluster because of the opportunities to attract bright minds, both in terms

of recruiting people from other local companies and from elsewhere. Again,

many interviewees emphasised that this is the only benefit.

Critically, while personal networks are often not important for sourcing R&D

related knowledge, they can be important for recruitment; subsequently,

technological expertise is not acquired via personal communication but through

hiring embodied knowledge:14

“I would say Cambridge is pretty beneficial, but not for knowledge contacts.

Rather, if we need some skills that we don’t have, we might look to recruit people.

And recruiting people within Cambridge is a great way of recruiting. a) there is a

14
In this article embodied knowledge refers to all aspects of an individual’s human capital and also

includes embrained knowledge or encultured knowledge according to the terminology of Blackler

(1995).

17
large source of people available, and b) because many of us here are from

Cambridge. We probably have a quite large local knowledge about who might be

available and might be interested. And it’s a great way of finding the right people

quickly and readily. So, that sort of networking is very useful at certain times when

we are growing teams.” (Senior developer, large software company)

In other words, skilled labour mobility can be an important ‘collective learning’

process (Audretsch and Keilbach, 2005; Eriksson and Lindgren, 2009) as has been

also shown for Cambridge by Keeble et al. (1999) as well as by Lawton Smith and

Waters (2005; 2008). However, although there is some local inter-firm mobility in

Cambridge15, the vast majority of all recruited managers and R&D workers come

from outside of Cambridge (Keeble et al., 1999, 326). That is, the flows of embodied

expertise operate on multiple spatial scales and collective learning cannot be seen as

a local phenomenon. Furthermore, whether inter-firm labour mobility can be

regarded as form of knowledge spillover is a contested issue (Breschi and Lissoni,

2001a, 992-4). For instance, if the individuals take certain embodied knowledge

with them, knowledge is merely shifted from one place to another and does not lead

to a club good or public good. Also, hiring embodied knowledge is not free—as the

traditional spillover notion would suggest16—but the employers have to pay for it

(often a premium for ‘star’ R&D workers).17

15
The average individual job tenure in Cambridgeshire for scientists and engineers in the study by

Lawton Smith and Waters (2005) is 5.78 years; they argue that the rate of turnover is below some of

the national metrics and surprisingly slow.


16
It is a contested terminological issue whether rent (or pecuniary) externalities through the official

(labour) market should be called knowledge spillovers or not; see Breschi and Lissoni (2001a) versus

Caniels and Romijn (2005).


17
As the recent study by Maliranta et al. (2009) suggests, labour mobility of R&D workers only

increases productivity and profitability when they are hired to non R&D occupations, which was

interpreted as indirect evidence that mobility between R&D labs do not seem to be a channel for

knowledge spillovers.

18
The Cambridge brand. Another frequently mentioned reason why being located

in the Cluster is advantageous is of a more subtle nature: individuals and firms

benefit from being related to Cambridge as a global ‘brand’ indicating excellence in

science and technology:18

“I’m not sure about other firms or research institutions being beneficial. I think it’s

the name Cambridge […]. If you’re working in Cambridge, people assume that, I

don’t know what the word is really, there seems to be a kind of respect because you

work in the Cambridge area. I definitely realised this. […] So it is purely

Cambridge as an address.” (Engineer in a small hardware company)

Many R&D workers think that the Cluster does not impact on their current work,

but the company enjoys benefits in terms of marketing and getting orders from

customers:

“For my own work not at all beneficial. It doesn’t make any difference at all. But I

guess we get quite a bit of work because we are in Cambridge, a kudos thing. But

not for me personally.” (Developer in a small software company)

For instance, the image of Cambridge makes it easier to attract international

customers to visit the company for creating or maintaining business links. Also, it

facilitates recruiting R&D workers from abroad.

Formal business links. The results confirm that in clusters there are rather

limited official transactions going on between firms (Malmberg and Maskell, 2002,

437). Only a rather small subset of companies in the sample benefit from local

horizontal or vertical business relations.

18
The brand of Cambridge is not only constituted by its world-famous university but also by its

agglomeration of high-technology companies (with global media coverage such as in the Economist,

2001).

19
First and foremost, several specialist technology companies have local

clients/customers. These supply highly specific products for high-tech sectors such

as the inkjet or scientific software for research institutions. Here regular face-to-face

contacts are often regarded as convenient and useful for effective discussions.

Second, people in only six companies mentioned that collaboration with the

University of Cambridge is important for official research collaborations. That is,

whilst the University was influential for the emergence of the Cluster (Garnsey and

Heffernan, 2005), official collaborations seem to be limited in present days.

Third, a few companies mentioned beneficial collaborations (e.g. sharing of

equipment) with other companies, in particular in display technology and in inkjet,

where there is a consortium of local firms (Garnsey and Heffernan, 2005, 1136-8).

Fourth, a few interviewees stated that it is convenient, but not critical, to have

local suppliers or service providers.

Also other forms of non-formal business-related relationships are highly

selective according to the interviews. In contrast to Giuliani (2007) who finds that

business networks are more pervasive than knowledge networks, I could not find

evidence of widespread business relationships in the Cambridge IT Cluster.

However, it needs to be emphasised that these results are based on R&D workers,

who might not have an overview about all kinds of business relationships.

Entrepreneurship. Several respondents, usually R&D workers who founded their

own company, emphasised that Cambridge is a great place to set up a business

because of infrastructure, institutional support and venture capital opportunities as

discussed by Garnsey and Heffernan (2005). Interestingly, a few R&D workers

highlighted that although Cambridge was important for the start-up phase, it is not

important anymore later on, in particular in terms of knowledge flows.

20
Knowledge activities. Only few R&D workers mentioned getting access to

knowledge through personal networks as an advantage of the Cluster. Importantly,

nearly all is related to business/management knowledge and not to technological

knowledge. That is, access to knowledge through personal networks within the

Cluster seems to be more important for entrepreneurs or people in senior

management positions. Within this context, personal contacts can help for hiring

embodied knowledge (see the labour market advantages above). Also help and

advice on general management issues can be important:

“For instance, the CEO of one of those companies rang me three or four weeks

ago, he got the opportunity to quote for a very big job, and his concern was, is this

job too big for his company’s size, it could easily suck in all of his resource and kill

him, on the other hand. So he was asking my advice off the record. […] Of course,

we actually had that conversation on the phone, so it could have been on the other

end of the country, but I think he chose to call me because we had established a

personal relationship because it was easy to do so because we see one another, well

not regularly, but enough times.” (Product Manager, large hardware company)

In this example co-location enabled regular face-to-face contacts, which enabled

trust and led to asking for advice on confidential management issues. Whilst this

example confirms the widespread views on the advantages of spatial proximity for

knowledge sharing, it hardly applies to technological knowledge flows: only two

interviewees explicitly mentioned that the Cluster is beneficial to discuss specific

technological issues with local personal contacts; this helps to explain why job

position makes a difference in Table 2. Furthermore, only one person reported that a

local ‘networking’ institution—in this case ‘Refresh Cambridge’, a community of

web designers and developers—was a source of knowledge. Finally, a couple of

people stated that it is convenient that conferences or meetings of national

professional societies often happen to be in Cambridge, which is an indirect effect of

the Cluster.

21
It should be highlighted that the above results are from the R&D workers’

perspective and might therefore neglect or downplay other potential advantages of

the Cluster for other job positions or the firms as a whole (such as access to finance

or access to specialist suppliers or intermediary institutions).

4.2. Knowledge spillovers out of sight?

As already discussed, some of the literature suggests that regional learning

and local knowledge spillovers might happen ‘quasi-automatically’ without any

tangible interaction (Bathelt et al., 2004; Malmberg and Maskell, 2002). Staber

(2009) suggests that imitation without any close interaction can lead to learning

in clusters, in particular, concerning strategic business issues. One could argue

that the R&D workers might not be aware of such subtle and perhaps ‘tacit’

knowledge flows. Therefore, one might maintain, we cannot trust the responses

of the interviewees.

One could argue that the R&D workers might be competent in reflecting on

their working practices. Because ‘knowledge work’ is their core activity,

reflecting on various sources of knowledge is vital for their professional

success. Furthermore, many respondents had lived in other places, including

more peripheral regions.19 Contrastive comparisons of different regions might

increase the chances that the workers become consciously aware of place-

specific contexts and otherwise ‘hidden’ mechanisms. The following respondent

who worked at Silicon Valley before illustrates this:

“Over there [in Silicon Valley] they talk about everything. So you know in detail

about other companies. That’s a U.S., Silicon Valley thing. People are just staying

19
Recall that on average the respondents worked for 3.0 (median: 2) firms before their current

employment, and they lived at 1.8 (median: 2) places outside of the Greater Cambridge region before.

22
in companies a year or two, and you keep your friends. That encourages you to

pass information a lot more freely that over here. Here it’s different; people stay in

their jobs longer, and there is a bit more loyalty to the company rather than to the

social contacts. […] One of the differences were the sales guys over there you

know a lot better. And they know everything that’s going on in other companies.

They talk, they go out for dinner, and they tell what’s going on all the time. But it’s

not that culture here. They don’t come here, there is less information.” (Principal

engineer, medium-sized hardware company)

A few other respondents reported similar experiences. This suggests that the

labour market in Cambridge is less dynamic20, increases loyalty to the employer

and consequently leads to less knowledge flows. Furthermore, the cultural

norms of sales representatives seem to be different and seem to affect

knowledge interactions. This illustrates that institutional and cultural differences

in different regions can affect knowledge interactions and spillovers.

However, opinions of interviewees generally might not necessarily reflect

real-world processes. Certain processes might happen without any noticeable

effort while living in Cambridge so that the respondents are not aware of it.21

More detailed empirical work on mechanisms of potentially ‘hidden’

mechanisms is needed to clarify this issue.

5. Conclusions

While the literature tends to assume that firms located in innovative clusters

benefit from access to knowledge networks and technological knowledge spillovers,

the results in this paper question this. Nearly two-thirds of the R&D workers in IT

companies do not see a real knowledge benefit for their work in their current

20
Recall that R&D workers do not tend to change their employer frequently (cf. footnote 15).
21
However, one might question whether really valuable types of knowledge are transferred.

23
company from being located in one of the most prominent and successful IT clusters

in Europe. The most frequent argument why the Cluster is not beneficial is that there

is simply no need to interact with other local companies or research institutions. In

particular, many R&D workers believe that alternative sources of knowledge such as

internal resources or the Internet are sufficient, or preferable, to be successful. This

supports studies such as Freel (2003) which suggest that internal resources and

competencies of firms are often sufficient for innovation. A further reason why the

Cluster is not beneficial is that there are no opportunities to interact and learn.

Similar to Moodysson’s (2008) results in the life-sciences, this is especially the case

for highly specific technological fields. The results suggests that—somewhat

analogously to the insights of Moodysson (2008) for life-sciences—quasi-automatic,

non-deliberate local buzz as understood by Bathelt et al. (2004) hardly seems to take

place.

Moreover, the paper also shows why the Cluster does matter. For only a few

companies local client or supplier relationships, collaborations with the University

of Cambridge or other companies are important or convenient. In fact, the most

frequently mentioned advantage of the Cluster is of a more subtle nature, which has

been underrepresented in the recent literature on innovative clusters: R&D workers

like to move and stay in the Cambridge IT Cluster because they believe it offers

opportunities of always finding an appropriate job without having to move house.

This represents a significant benefit to employers for attracting local and global

highly-skilled labour. That is, local labour market pooling and local labour mobility

do not only lead to well-known externalities (e.g. Eriksson and Lindgren, 2009) but

also to non-local effects: the attraction of global talent.

An additional widely mentioned indirect benefit of the Cluster is the global

image or ‘brand’ of Cambridge as a place of excellence in science and technology.

This helps companies in terms of marketing, customer relationships and attracting

labour. In terms of access to knowledge through personal networks only very few
24
R&D workers see a benefit from the Cluster; this mainly concerns business

knowledge of senior managers who appear to benefit more from the Cluster than

‘pure’ engineers/developers.

We have addressed the argument that more subtle forms of knowledge flows

might take place without the interviewees being aware of them, which deserves

further empirical investigation. Overall, the empirical results suggest that the role of

knowledge networks and technological spillovers in clusters is overrated.

Finally, I should also emphasise the limitations of this study and questions for

future research.

First, it is possible that the situation is different for other job roles, for instance,

for managers that are not involved in research or development. Indeed, my results

suggest that that job functions matter and that clusters might be more important for

senior managers (for sourcing business knowledge) than for engineers/developers

(for sourcing technological knowledge).

Second, the potential sector-specificity of the findings in this paper needs to be

highlighted. The networking behaviour of engineers/developers in IT might be very

distinct. As Grabher and Ibert (2006) have shown, in contrast to creative

professionals in advertising, people in software do not tend to practice vibrant,

career-oriented networking in the ‘sociality’ mode. Also, we have to be aware that

the study excluded purely service-based companies including technology

consultancies which do not offer their own products. As argued by Lawson (2003)

such technical consultancies can play a role for the dissemination of technical

expertise within the Cluster.22

Third, there might be variation in national or regional culture. For instance, the

contexts in Uruguay (Kesidou et al., 2009) or Silicon Valley (Saxenian, 1996) might

22
However, only one of the respondents in my sample mentioned to benefit from technical

consultancies.

25
facilitate knowledge spillovers more than in other successful clusters. As discussed

in section 5.2., a few respondents who worked in Silicon Valley before noticed

differences regarding knowledge interactions. This suggests that regional differences

in terms of labour mobility, loyalty towards the employer and cultural norms of sales

representatives make a difference. Comparative research with case studies in

different national and regional contexts could examine these questions in detail.

Fourth, this study is an in-depth analysis at a specific point in time but does not

investigate potential evolutionary processes and why the Cambridge IT Cluster

formed historically. The role of agglomeration economies can change throughout the

industry life cycle (Neffke et al., 2009; Potter and Watts, forthcoming). For instance,

in the historical emergence of the IT industry in Cambridge, a few key people

associated with the University of Cambridge and their personal networks shaped the

serial entrepreneurship as documented by Myint et al. (2005). Personal knowledge

networks and technological spillovers might have been more important in earlier

stages than in present days.

Despite these limitations, this study suggests that innovation policies should be

careful with the assumption that spatial clustering quasi-automatically leads to

knowledge spillovers and networks. For many R&D workers, knowledge

relationships with other Cluster organisations seem irrelevant, since alternative

sources of knowledge are regarded as sufficient to be successful. In these cases

cluster policies that focus on local networking might be inappropriate (see also

Romijn and Albaladejo, 2002). Instead, the results suggest that a focus on labour

market initiatives to attract and retain a critical mass of R&D workers and related

territorial brand management can be more successful.

Funding

This research has been funded by a Gates Cambridge Scholarship.


26
Acknowledgements

I would like to thank Bob Bennett, Mia Gray, Iain Evans Charlotte Werndl and

two anonymous referees for valuable comments on previous versions of this paper.

Many thanks also to the audiences at the RGS-IBG Annual International Conference

2008, the Regional Studies Association Annual Conference 2009 and the Stavanger

Innovation Summit 2009.

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