MS 21
MS 21
MANAGEMENT PROGRAMME
c-N
Term-End Examination
cc December, 2017
MS-021 : SOCIAL PROCESSES AND
BEHAVIOURAL ISSUES
SECTION - A
1. What are the main sources of errors in
perception ? Briefly discuss the application's of
Perception in organisational situations, with
suitable examples.
MS-021 1 P.T.O.
4. What are the applications of Learning in
Organisations ? Discuss, with suitable examples,
the factors which facilitate and hinder
Organisational Learning.
MS-021 2
Prithviraj's employees had become used to the
'quiet, risk averse and friendly work environment'
and were worried whether in Bangalore, with its
'cosmopolitan' outlook, it would lead to cultural
clashes.
As anticipated there were certain instances
which had Dharam Singh wondering how to
solve such cultural differences. The 'Prithviraj
employees consensus, relationship-result oriented
approach always believed in an open
communication system with all employees
keeping each other informed about any decision
and bringing about a consensus in all the decisions
taken. On the other hand, the 'Orchid' employees
were individually only concerned with their
'individual' work i.e., they were more focused on
ambitious cost-cutting goals and each employee
was individually responsible for quantifiable
results.
• Whenever any work related problem arose,
the 'Prithviraj' employees adopted an
attitude 'Tell us about the problem from all
angles and we will discuss and tell you how
best to handle it'. In contrast, the 'Orchid'
employees attitude was 'just tell me how
this problem will/may affect my work, I am
not interested in the whole problem.'
• Many of 'Orchid' employees had worked
in other cities of North India and few of
them had also travelled abroad for official
work and thus were more confident, more
computer savvy, tough and didn't mince
words. Because of this, the 'Prithviraj'
employees felt threatened and preferred to
describe 'Orchid' employees as 'loners',
'tough', and 'hard working'.
MS-021 3 P.T.O.
• At 'Prithviraj, employees were required to
make weekly financial and staffing updates
to their 'bosses'. However, at 'Orchid' this
formality was considered to be a waste of
time and they didn't adopt or accept this
practice.
Dharam Singh had been with 'Prithviraj
since the last 12 years and knew that `Sudhif (the
M.D. at 'Prithviraj') had a lot of confidence in
him when he had said "Dharam, I am very sure
that we can count on you to see that there is no
dissent among the employees after the merger.
The new company is looking upon you to solve
the societal-level cultural difference which is
prevailing among the employees, so that we can
have our own unique culture which would be a
blend of both 'Prithviraj and 'Orchild's way of
doing business."
Questions :
(a) Identify the salient features of the case.
(b) Identify the type of culture the newly
merged company should adopt.
(c) Suggest the ways to help Dharam Singh
handle the cultural differences.
MS-021 4