Unit 2
Unit 2
• Trains Executives:
1. Environmental appraisal
2. Corporate appraisal.
1. Environmental appraisal
An analysis of the relevant environment
results in the identification of threats and opportunities.
• Political and legal factors:
• Economic factors:
• Competitive factors
• Social and cultural factors
2. Corporate Appraisal
• This involves an analysis of the company’s strengths and weaknesses.
A company’s strengths may lie in its outstanding leadership, excellent
product design, low-cost manufacturing skill, efficient distribution,
efficient customer service, personal relationship with customers,
efficient transportation and logistics, effective sales promotion, high
turnover of inventories and/or capital, ability to influence legislation,
ownership of low-cost or scarce raw materials, and so on.
Operational Plans
1. Standing plans
2. Single-use plans
Standing plans
Standing Plans:
These plans are designed for situations that
recur often enough to justify a standardised approach. For
example, it would be inefficient for a bank to develop a new
plan for processing a loan application of each new client.
Standing plans
The major types of standing plans are
• Policies
• Procedures
• Methods
• Rules
Policies
• Programmes
• Budgets.
Programmes
• Resistance to Change
• Lack of Motivation
• Inability to be Objective
Barriers to Effective Planning
• Encourage Ownership
• Uncontrollable Premises as the name suggests are those over which the
management has absolutely no control. Take for example weather
conditions, consumer behaviour, natural disasters, wars, etc.
Decision-Making
Managers have alternatives available
when they are making a decision. It does not require a wise
manager to reach a decision when there are no other possible
choices. It does require wisdom and experience to evaluate
several alternatives and select the best one.
Types of Decisions
1. Programmed Decisions
2. Non-Programmed Decisions
3. Operational Decisions
4. Organizational Decisions
5. Personal Decisions
6. Routine Decisions
Types of Decisions
7. Strategic Decisions
8. Policy Decisions
9. Individual Decisions
2. People
3. Business Processes
4. Hardware
5. Software
Elements of Management Information System
1. Data:
Data is crucial for every business. Unfortunately, in
the internet era, firms are bombarded with too much data,
not just relevant data.
Elements of Management Information System
2. People:
3. Business Processes:
Information systems simplify complex
processes—the centralization of operations achieves this.
Elements of Management Information System
4. Hardware: