Road Map and Outlines BS (CS) 2023-27 (U)
Road Map and Outlines BS (CS) 2023-27 (U)
Reference Material:
1. Gonzalez R. C., Woods R. E., Eddins S. L., Digital Image Processing Using Matlab,
Pearson Education, 2nd edition, 2009.
2. Gonzalez R. C., Woods R. E., Digital Image Processing, Pearson Education, 3rd edition,
2008.
3. Understanding Digital Signal Processing by Richard G. Lyons, Prentice Hall; 3rd edition,
2010.
Course Name: Analysis of Algorithms
Course Structure: Lectures: 3 / Labs: 0 Credit Hours: 3
Prerequisites: Discrete Structure, Data Structures and Algorithms
Objectives: Detailed study of the basic notions of the design of algorithms and the
underlying data structures. Several measures of complexity are introduced. Emphasis on the
structure, complexity, and efficiency of algorithms.
Course Outline: Introduction; Asymptotic notations; Recursion and recurrence relations;
Divide-and-conquer approach; Sorting; Search trees; Heaps; Hashing; Greedy approach;
Dynamic programming; Graph algorithms; Shortest paths; Network flow; Disjoint Sets;
Polynomial and matrix calculations; String matching; NP complete problems;
Approximation algorithms.
Reference Material:
1. Introduction to Algorithms /2E, T. H. Cormen, C. E. Leiserson, and R. L. Rivest, MIT
Press, McGraw-Hill, New York, NY, 2001.
2. Algorithms in C++; Robert Sedgewick
Course Description:
This is an introductory course about the management of organizations. It
provides instructions on principles of management that have general
applicability to all types of enterprises; basic management philosophy and
decision making; principles involved in planning, organizing, leading, and
controlling; and recent concepts in management. The principles learned in this
course will allow the student to effectively work with and through others in an
organization. The course will also encourage the students to explore and inquire
the applicability of western management principles and theories in local settings.
Besides, the course will discuss the Islamic perspective of managing businesses
and organizations.
This course will cover the basic managerial functions of planning, organizing,
leading, and controlling, We will also try to learn the evolution of management
and best practices which are being used in today‟s modern era.
Course Objectives:
Theoretical Objectives: To understand the book and case studies mentioned in
the book Management by Stephen P. Robbins and Mary Coulter
Principles of Management is a theoretical course; thus, the majority of our classes will be
focused on concepts and practical example discussion.
Our weekly class Instructions and discussions will follow this format:
Seminar 1
Chapter – 17: Being an Effective Leader. Define leader and leadership. Compare
and contrast early theories of leadership. Describe the three major contingency
theories of leadership. Describe contemporary views of leadership. Compare the
various theories of leadership for their validity. Discuss twenty-first century
issues affecting leadership. (Page 480-500) (Management by Stephan P. Robbins & Mary
Coulter, 15th Edition).
Seminar 2
16th Week
Chapter – 18: Monitoring and Controlling. Explain the nature and importance
of control. Describe the three steps in the control process. Explain how
organizational and employee performance are measured. Describe tools used to
measure organizational performance. Discuss contemporary issues in control.
(Page 516-535) (Management by Stephan P. Robbins & Mary Coulter, 15th Edition).
Course Outline:
Entrepreneurship and the Entrepreneurial Mind-Set. Entrepreneurial Intentions and
Corporate Entrepreneurship. Entrepreneurial Strategy. Generating and Exploiting New
Entries. Creativity and the Business Idea. Identifying and Analyzing Domestic and
International Opportunities. Intellectual Property and Other Legal Issues for the
Entrepreneur. The Business Plan. Creating and Starting the Venture. The Marketing Plan.
The Organizational Plan. The Financial Plan. Sources of Capital. Informal Risk 146 Capital,
Venture Capital, and Going Public. Strategies for Growth and
Managing the Implication of Growth. Succession Planning and Strategies for Harvesting
and Ending the Venture
Reference Material:
1. Entrepreneurship by Robert Hisrich, Michael Peters and Dean Shepherd, McGraw-
Hill/Irwin; 9th Edition (September 27, 2012). ISBN-10: 0078029198
2. Entrepreneurship: Ideas in Action by Cynthia L. Greene, South-Western Educational
Pub; 5th Edition (January 6, 2011). ISBN-10: 0538496894
3. Entrepreneurship by William D. Bygrave and Andrew Zacharakis, Wiley; 2nd Edition
(October 12, 2010). ISBN-10: 0470450371
4. Entrepreneurship: Theory, Process, and Practice by Donald F. Kuratko, South-Western
College Pub; 8th Edition (November 14, 2008). ISBN-10: 0324590911
5. Entrepreneurship: Successfully Launching New Ventures by Bruce R. Barringer and
Duane Ireland, Prentice Hall; 4th Edition (October 27, 2011)
Course Outline:
Contexts for HCI, Psychology of usable things, Processes for User-Centered Design,
Metrics and Measures for Evaluation, Usability heuristics and principles of Usability
testing, Physical capabilities, Cognitive and social models for interaction design, Principles
of good interaction design, Accessibility, Principles of GUI, Visual design elements, Data
gathering, Task analysis, Prototyping, Help and user documentation, Internationalization,
Usability inspection methods, Usability testing methods, New Interaction Technologies,
Usability in practice, Visual Design and Typography, Icon Design, Ubiquitous, Augmented
and Virtual Reality
Reference Material:
1. Designing the User Interface: Strategies for Effective Human-Computer Interaction, Ben
Shneiderman and Catherine Plaisant, 6th Ed, Pearson Inc, 2016.
2. Designing Interactive Systems: A Comprehensive Guide to HCI, UX and Interaction
Design, Benyon, D. 3rd Ed., Pearson. 2013
3. About Face: The Essentials of Interaction Design, Alan Cooper, Robert Reimann, David
Cronin, Christopher Noessel, 4th Ed, Wiley, 2014
Course Description:
Understand the role of marketing within society and within an economic system
To understand how organizations identify customers and their wants/needs.
To recognize and suggest applications of the marketing concept.
To comprehend marketing decisions, based upon the combination of
product, price, promotion, and distribution elements. In this course, you will
study consumer and industrial markets and understand the value of the
marketing mix in the marketing planning process.
To understand marketing is carried out by an organization to meet the
requirements of domestic and international buyers, both households and
businesses, within the bounds of ethics and the legal environment.
To apply key frameworks and methods, and develop analytical skills to
solve marketing problems.
To provide you with a firm foundation in marketing theory and marketing
lexicon.
Another course objective is to relate the impact of marketing and its
integration with your own major or field of interest.
The most important element you will acquire from this course is not a list of
formulas, definitions, and properties. It is the gain of a cognitive approach to
synthesize information about various alternatives to economic decisions
Learning Outcomes:
On completion of this course, the student will be able to
Class Format:
Our weekly class Instructions and discussions will follow this format:
16
Know the advantages and disadvantages of the
promotion methods a marketing manager can
use in strategy planning.
Chapter – 13: Understand the importance of promotion
(Page 328 – objectives.
355 of TEXT Know how the traditional communication
BOOK) process affects promotion planning.
Understand how customer initiated interactive
Promotion - communication is different.
Introduction to Understand how promotion blends typically
Integrated vary over the adoption curve and product life
17
Marketing cycle
Communication Understand how pricing objectives should guide
strategy planning for pricing decisions.
Chapter – 16: Know what a marketing manager should
(Page 418 – consider when setting the price level for a
445 of TEXT product in the early stages of product life cycle.
BOOK) Understand the many possible variations of a
Pricing price structure, including discounts, allowances,
Objectives and and who pays transportation costs.
Policies Understand the value pricing concept and its
role in obtaining a competitive advantage and
offering target customers superior value.
Required Learning Resources
Text Book(s): “Basic Marketing: A Marketing Strategy Planning
(Title, Author, Edition, Publisher) Approach” By William D. Perreault, Jr., Joseph P.
Cannon, E. Jerome McCarthy, (19th Edition)
McGraw-Hill Irwin Publisher.
Reference Book(s): „„Principles of Marketing” By Philip Kotler, Gary
(Title, Author, Edition, Publisher) Armstrong, Agnihotri, Ehsan ul Haque, (13th
Edition): A south Asian Perspective, Pearson
Publisher.
Semester- 8
Course Name: Professional Practices
Course Structure: Lectures: 3 / Labs: 0 Credit Hours: 3
Prerequisites: None