INTERSHIP- IN KEBAB (RESTAURANT FIELD)

In summer break, I had done my internship in kebab in Opole Lubelskie, Poland.

It was a great experience for me as i met many nice people here. It has increased
my confidence level as I had direct contact with customers.
Restaurant
Restaurant Strengths Restaurant Weaknesses Restaurant Threats
Opportunities

Highly rated online Existing competitors Offering online ordering Rising fixed costs

Brand loyalty Similar cuisine types Increase reviews Forced closing

Pricing power New openings happening Social media campaigns Guests have less income

Better local knowledge High supplier cost Grow local brand Home delivery options
Bad ratings on review
Guest first approach Poor online presence Reach wider audience
sites
Loosing VIPs and high
Great interior design No marketing team Introduce new menus
value customers
Not offering online Increase customer
Local value offering Loss of good suppliers
ordering experience

Unique dishes and service No brand awareness Increase loyal guests Lack of differentiation

Lack of trust from

Guest loyalty Small local population Run special offers
customers
Competition taking
Close to customer Small market share Train staff
customers
More personalised guest
Premium location Limited menu items Bad local weather
experience
Cancellation of near-by
Local staff High cost Expand locations
events
Part of the community Access to funding Reduce prices Economic downturn
Despite your best efforts, there’s no way to please everyone — and that leads to the occasional
customer complaint. Interestingly, only 14% of customers lodge complaints face-to-face at
restaurants.1 Nearly 40% air their dissatisfaction on social media platforms and review sites.1
Whether you hear it firsthand or read it online, it doesn’t change the fact that your restaurant will
receive negative feedback from time to time. You also have a choice about how to use that
feedback. It can make you bitter, or it can make you better.

To help you manage common restaurant complaints and solutions, we’re tackling 8 of the most
prevalent gripes about food, service, and atmosphere. The common restaurant complaints list
includes:

1. Food and beverages served at incorrect temperatures

2. Order mix-ups
3. Perceived poor value/overpricing
4. Rude servers
5. Long waits for seating/service
6. Inaccurate check calculation
7. Untidiness
8. Poor positioning

PROBLEMS IN PERFORMANCE OF KEBAB

 Customer Complaints About Food

 Food and beverages served at incorrect temperatures

 Order mix-ups
 Perceived poor value/overpricing

 Restaurant Customer Complaints About Service

 Rude servers
 Long waits for seating/service
 Inaccurate check calculation
 Language problem
 Restaurant Customer Complaints About Atmosphere
 Untidiness
 Poor positioning
 Ineffective Staff Management
 Inability to Maintain Consistency
 Lack of USP and Online Presence
 Inability to Make The Right Decision
 Every single operation in a restaurant is a chain reaction
 Absence of Automation

WORK PLAN TO SOLVE PROBLEMS

o Know What You Want Your Restaurant to Accomplish
o Know Who You Should Assign
o Point Out What Has to be Done
o Make Sure Everyone Has Everything

They Need Set Up a Work Schedule Solution: Make it Your Mission to Create a Brand

The best solution to this dilemma would be to conduct a branding strategy session to highlight precisely what
your restaurant is and what it offers. Once you develop what will make customers come to you instead of your
competitors, you will be able to market effectively and efficiently.

For example, if your restaurant carries a large selection of craft beers or you are known for the best burger in
town, use that to your advantage in developing your presence in the culinary scene.

But having a distinguishing factor isn’t as important as using it to make an identity.

Branding is essential in a restaurant; it tells your customers who you are and what to expect, even before they
sit at your table. Having a brand is more than just having a logo and a tagline; it involves living your
restaurant’s mission and will connect to the responsibility or advocacy it takes on in the greater world.

o GANTT CHART
Process Indicators

Train Employees For an Excellent Customer Service

Proper etiquettes must be maintained in every restaurant irrespective of any format for ensuring better
customer service, which we have mentioned below.

 The food should be served and cleared from the diner’s left. However, the drinks should be poured and
refilled from the right.
 Whenever there is a need for any staff member to interrupt the customers, they should be polite.
 Clear plates, bring the check and process it promptly.
 Encourage and train them to think concerning customer care, which goes beyond basic service. The care
concept includes such simple steps as smiling at your customers and greeting them promptly and
understanding their needs before them saying like refilling water glasses and keeping extra napkins.

Encourage Effective Communication Between Staff Members

The most important principle of any great restaurant service is that there should be consistent and effective
communication between all your staff members. The staff members should be trained to communicate
professionally. Regular staff meetings should happen so that all the staff members are on the same page.

Ensure Accurate Wait Timings

One of the significant turn-offs that lead to poor restaurant service is delays. Be it a delay in seating customers,
offering the menu, taking the order, bringing in the food or the bill; time lags can ruin the customer experience.
For excellent restaurant service, the wait timings should be accurate.

Deal With Customers Complaints and Concerns

‘The Customer is always right’ is the well-known proverb amongst all the people associated with the
restaurants. Any issue or concern of any customer should be taken care of on a priority basis. However, in the
digitalized world, customers prefer to post their complaints on social media platforms. But whenever customer
posts their complaints online, the management should be responsive enough and should reply with politeness
and courtesy.

Use Technology For Better Restaurant Service

The use of technology is increasing manifold in all industries alike, and in this digital age and with so many
new restaurants opening, the restaurant industry is getting competitive at each step. Automating restaurant
operations helps in improving its efficiency which in turn will enhance your restaurant service.

Maintain Hygiene And Cleanliness In Your Restaurant

Hygiene in restaurants is not just essential to ensure the health and safety of your employees and customers, but
also because it plays a significant role in the perception of your restaurant. The customers can get highly
disappointed if the plates in which they are served food are dirty. One of the most prominent complaints diners
have is of the dirty restrooms. It is essential for any restaurant to follow the cleanliness and hygiene
standards to ensure that your customer has an overall positive impression of your restaurant.

Offer Diverse Payment Options:

When you give your customers limited options to pay, chances are they might take their business elsewhere.
Customers don’t want to have hassles with making payments. Plus, since the pandemic, they would rather have
little or no contact with bank notes, so they expect cashless transactions.

Appreciate and Reward Loyalty:

A study found that increasing customer loyalty by 5% can increase income by 25% to 95%. Because, really,
who doesn’t like loyalty programs and gift cards? Offering them discounts simply because they are loyal gives
them an incentive to keep returning for more. If your customer is happy and satisfied with your restaurant
service, they are likely to talk about their experience with others and are also likely to return.

Restaurant key performances