The Technical and Business Perspective in Management Information System
The Technical and Business Perspective in Management Information System
Technical Perspective
The technical perspective of MIS focuses on the underlying technologies and infrastructure
that support the system. Key elements include:
Business Perspective
The business perspective of MIS emphasizes how the system supports organizational goals
and enhances business processes. Key aspects include:
1. Strategic Role:
o Decision Support: Providing timely and accurate information to support
strategic, tactical, and operational decision-making.
o Competitive Advantage: Using MIS to gain insights that lead to better
market positioning and operational efficiency.
2. Operational Efficiency:
o Process Automation: Streamlining business processes to reduce manual effort
and increase productivity.
o Resource Management: Optimizing the use of physical, financial, and human
resources.
3. Customer Relationship Management (CRM):
o Customer Data: Collecting and analyzing customer data to improve service
and personalize interactions.
o Sales and Marketing: Enhancing customer engagement and targeting through
data-driven strategies.
4. Business Intelligence (BI):
o Analytics: Using data analytics to identify trends, patterns, and insights.
o Reporting: Generating reports that provide actionable information for
decision-makers.
5. Collaboration and Communication:
o Internal Communication: Facilitating communication and collaboration
within the organization through intranets, collaborative tools, and messaging
systems.
o External Communication: Enhancing interactions with suppliers, partners,
and customers through extranets, EDI, and other technologies.
Effective MIS integrates both technical and business perspectives to create a cohesive system
that supports organizational objectives. This integration involves:
Conclusion