“ Empower Your Career with

Digital Marketing Expertise! ”

Advance Digital Marketing

Training Syllabus

Corporate O ce :
S.F.No.94/1E Swarnapuri Hi-Land,
Mahalakshmi Nagar, Tirupur,
Tamil Nadu - 641 652.
Ph : +91 79042 46116, +91 90038 29079
Email : [email protected]
Website : www.greekpiccreators.in
 About Us

Additionally, we provide digital

marketing training program and
workshops specialized for
college students (Bachelor or
M a s t e r d eg ree h o ld e r s )
G re e k P i c C re a t o r s P r i v a t e
individuals or businesses
Limited started on September
looking to enhance their online
2019 in Tirupur is a digital
presence or skills in this field.
marketing company that o ers
We cover the top important
services such as website
topics like website development,
development, digital marketing ,
S E O, S M M , S E M , b ra n d i n g ,
search engine optimization
marketing strategy and much
(SEO), social media marketing,
more.
e m a i l m a r ke t i n g , c o n t e n t
O ve ra l l , we s o u n d l i k e a
marketing, pay-per-click (PPC)
comprehensive package for both
advertising, branding,
marketing services and
advertisement and much more.
education in the digital realm.
 Modules
1) Digital Marke ng
a) Marke ng
b) Tradi onal Marke ng
c) Evolu on of Digital Marke ng
d) Importance and Trends of Digital Marke ng
2) Website Development
a) Domain
b) Hos ng
c) WordPress
d) Themes and Plugins
i) Prac cal's – Based on Domain and Hos ng availability
3) Branding & Market Research
a) Prac cal's – Any Company Branding Strategies Presenta on
4) Canva For Designing
a) Social Media Design
b) Video / Reels
i) Prac cal –Image and Videos
5) Google My Business
a) Profile
b) Performance
c) Photos
d) Reviews
e) Updates
f) Products
g) Services
i) Prac cal's – Updates, Performance Analysis
6) Search Engine Op miza on
a) Keyword Analysis
b) Google Trends
c) Compe tor Analysis
d) On-Page SEO
e) Off-Page SEO
f) Backlink
g) Backlink Analysis
h) Link Building
i) Content Marke ng
i) Blog Marke ng
ii) Guest Pos ng
j) Technical SEO
i) Prac cal's – Keyword Iden fica on, Compe tor Analysis, WordPress admin login
provided and student need to create a page and perform On Page SEO using plugins and
content & Improvements, Backlinks, Blog Wri ng
7) Google Search Console
a) Performance
b) URL Inspec ons
c) Indexing
d) Experience / Core Web Vitals
e) Snippets / Schema
f) Crawling / Indexing
I) Prac cal's – Coverage Study, Core Web Vitals - Study, Crawling / Indexing - Study
 Modules
8) Google Analy cs
a) Real- me
b) Audience
c) Acquisi on
d) Behavior
e) Conversion
f) Heatmap analysis
g) Goals / Tracking
h) Admin
i) Prac cal's - Google Analy cs Cer fica on, Reports, Study
9) SEO Tools
a) PageSpeed Insight
b) GT Metrix
c) LightHouse
d) Google Keyword Planner
e) SemRush
f) UberSuggest
g) Ahref
h) SimilarWeb
i) Keyword Revealer
j) Word Stream
k) KW Finder
l) Spy Fu
m) Moz
n) Buzz sumo
o) Open Ai - Rytr(Content Writer)
i) Prac cal's – Backlink Analysis
10) Site Audit
a) SEO Site Checkup and Prepare Report Observa on
11) Search Engine Marke ng
a) Google Search Ads
b) Google Display Ads
c) Goggle Performance Max Ad
d) Google Shopping Ads
e) Google Video Ad
f) Google Discovery Ads
i) Prac cal's – Create any one type of Ad, Google Ad Cer fica on
12) CRM
a) Zoho CRM
13) Email Marke ng
a) Brevo Campaign
b) Audience
c) Automa on
d) Reports
I) Prac cal's – Create Account and run an Email Marke ng
Campaign by adding our email id.
 Modules
14) Social Media Marke ng
a)Facebook Marke ng
i) Marketplace
ii) Groups
iii) Events
iv) Pages
v) Facebook Ads / Instagram Ads
vi) Facebook Blueprint Cer fica on Process
i) Prac cal's – Pos ng, Group Sharing, Marketplace lis ng, Page Crea on, Facebook Ad
b)Instagram
i) Post
ii)Reels
iii)Personal / Professional Accounts
iv)Insights
v)Products
i) Prac cal's – Post, Reels, Insights Study
c)Twi er
I) Tweets / Retweets / Tending Hostages
i) Prac cal's – Account Crea ons, Tweets, Retweet, Find Trending Hash tags
d)LinkedIn Marke ng
I) Post / Ar cle / Business Showcase
ii)LinkedIn Ads
iii)LinkedIn Products
i) Prac cal's – Account Crea on, Pos ng, Ar cles, Ad crea on
15) Passive Income from Digital Marke ng
a)Introduc on to YouTube Channels
b)Introduc on to Affiliate Marke ng
c)Introduc on to Drop shipping

16) Projects
a)Case studies
b)Project
17) REAL-TIME Digital Marke ng Process
a)Resources
b)Pricing / Packages
c)Customer Acquisi on
d)Freelance Methodology
18) Cer fica on
a)Course Comple on
b)Project Experience /Internship
19) Placement Assistance
a)Resume
b)Mock Interviews
c)Interviews
Head O ce :
S.F.No.94/1E Swarnapuri Hi-Land,
Mahalakshmi Nagar, Tirupur,
Tamil Nadu - 641 652.
Ph : +91 79042 46116, +91 90038 29079
Email : [email protected]
Website : www.greekpiccreators.in

Branch O ce :
20F, TTP Mill Road,Near SIBI Clinic,
Periyar Colony,Tirupur,
Tamil Nadu - 641 652.
Ph : +91 79042 46116, +91 90038 29079
Email : [email protected]
Website : www.greekpiccreators.in

“ Empower Your Career with

Digital Marketing Expertise! ”