Enabling health professionals to integrate

science-based nutrition and training into their

practice through breath analysis.
 Table of contents

Part 1
About PNOĒ 4
The problem every health professional faces 5
The PNOĒ Experience 6
Why do health professionals buy PNOĒ 7
Integrate PNOĒ seamlessly into your business 9
How PNOĒ can serve different audiences 11
Making clinical-grade wellness affordable 12

Part 2
Why Breath Analysis 14
The PNOĒ Device 16
Metabolic Analysis Platform 20
Science-backed and data-driven analysis 22
The PNOĒ Reports 23
Nutrition Planning 25
Nutrition Plan Interface 29
Exercise Planning 30
Supercharge your bio-optimization services through PNOĒ 31

Part 3
What to expect when joining PNOĒ 34
Marketing Support 36
Metabolic experts 40
Part 1
 About PNOĒ

PNOĒ’s mission is to enable health professionals to provide training

and nutrition as medicine leveraging the power of breath analysis.

We founded our solution on breath analysis because it’s the most holistic
assessment of human physiology and provides vital insights for personalized
nutrition and training programs.

For 100+ years, breath analysis (AKA metabolic testing, VO2max) has been the gold
standard in longevity assessment, nutrition prescription, and evaluation of the most
critical organs (i.e. heart, lungs, cells). Until recently, it was only available in sophisti-
cated clinics.

PNOĒ changed that through the first clinical-grade metabolic analyzer for mass usage
and a proprietary software package that analyzes the human breath, detects health
conditions, and prescribes personalized programs. Any doctor, gym, or health-related
business can provide the most advanced nutrition and health optimization program
possible without training, hiring, or upfront cost.

PNOĒ is trusted by 3,000+ health professionals, world-class athletes such as Russel

Wilson (NFL champion), Emma Raducanu (US Open champion), and Annie Thorisdottir
(Crossfit Games champion), 100+ research centers and universities, as well as leading
brands including Inbody and Spartan Racing.

4
 The problem every health professional faces

Have you ever wondered why biometric screening devices

typically become the most expensive hangers in your facility?

The answer is simple. Introducing a new offering is hard. It requires you to master its
background, learn how to sell it, integrate it with your existing services, promote it,
and much more.

Most doctors and health professionals in the United States want to include a nutri-
tion offering in their practice but need help. According to the Physicians Committee
for Responsible Medicine, a nonprofit with more than 12,000 doctor members: 73%
of physicians feel that patient visits should include nutrition guidance, but only 15%
feel “totally prepared” to offer it. Another study by the New York School of Medicine
found that “while 94% of resident physicians recognize the importance of diet and
feel that nutrition counseling should be part of patient visits, only 14% feel trained
to offer it.”

Bringing a biometric screening service is more complicated. Although the quantifica-

tion may initially seem enticing, things get tricky when you are asked to put the num-
bers to practice, answer questions about them or explain an unexpected change in
the readings.

Integrating a new offering into a health or wellness practice is NOT a one-man’s job.

We set out to address these issues and create a solution thatenables health
professionals to add the most needed services into their practice:
Personalized, science-backed, clinical-grade nutrition and training.

5
 The PNOĒ Experience

The PNOĒ Experience is the complete ecosystem of services designed to

make integrating metabolic analysis into your business seamless and prof-
itable. It ensures you have access to scientific, marketing, and technical
support to generate revenue immediately without additional investment in
studying, creating marketing content, or developing programs.

Here’s what the PNOĒ Experience will look for your clients:

6
 Why do health professionals buy PNOĒ

Having worked with more than 3,000 health professionals, we have

identified the seven key reasons why PNOĒ is a fit for their business and
a driver of growth and retention.

1. A quick, non-invasive, and insightful scan of the most

fundamental elements of physiology.
Your clients only need the 10-minute PNOĒ breath test that analyzes 23
biomarkers, including metabolism, fat-burning efficiency, biological age,
and breathing health. Our team of experts then analyzes them to create
personalized nutrition, training, and lifestyle programs.

2. No new hiring or retraining is needed.

PNOĒ’s team interprets the results, builds the nutrition, training, and lifestyle
programs, and supports your marketing efforts. All the resources you
need to hit the ground running are included in the package .

3. Increase penetration of your existing services.

PNOĒ can become a powerful lead mechanism for your business’s bio-opti-
mization services by providing clients with a biometric-based justification
of why they need them. PNOĒ identifies your clients’ health limitations and
recommends the bio-optimization services available to help treat them.

4. Personalize your existing service and charge a premium.

PNOĒ’s metabolic analysis can personalize the bio-optimization services
you provide to your client’s physiology by identifying which one(s) are appro-
priate for addressing their biological limitations and determining the
right sequence and frequency of sessions.This allows you to differentiate
from the competition and charge a premium.

5. Build retention by quantifying clients’ progress.

As one of the most holistic assessments of the human body, PNOĒ can measure
progress in every major system, including the heart, lungs, cells, and metabolism.
Progress can result from a lifestyle program and/or a bio-optimization treatment.
This allows clients to quantify their progress, build trust in your program, and
return for a retest every few months.

7
6. Add value to your clients outside your business’ walls.
PNOĒ offers your clients a 360⁰ virtual-based program extending beyond the
walls of your practice. This enables you to upsell services outside the few hours
of live services, keep your business top-of-mind, and become part of their daily
routine.

7. Quantify anti-aging with the gold standard method.

Cardio-respiratory fitness has been established as the most quantifier of
mortality and morbidity risk through tens of longitudinal studies and the 2016
American Heart Association statement. PNOĒ’s clinical-grade cardio-respirato-
ry analysis provides the gold standard in quantifying longevity and anti-aging.

For more success stories from satisfied affiliates, tap here to visit our
highlights section on our Instagram page.

8
 Integrate PNOĒ seamlessly into your business

Our main goal is to tackle all the issues you might experience while
integrating metabolic analysis into your business. We understand the com-
mon pain points that businesses may face when adopting new technology
and have developed a comprehensive solution to address these concerns.

Below you’ll find some of the leading paint points we directly address:

9
10
 How PNOĒ can serve different audiences

PNOĒ guides all key areas of exercise, nutrition, and breathwork, constituting
the foundation for any fitness and health objective. It is a valuable tool for
every audience, irrespective of age, fitness level, or gender. Analyzing various
metabolic profiles and engaging with tens of thousands of customers,
individuals fall under the following major groups based on their goals:

Here’s an overview of how breath analysis can support one’s journey

in each of the three areas:

11
 Making clinical-grade wellness affordable

We aimed to create the first affordable, easy-to-use, and clinically accurate

device and surround it with the ecosystem of services necessary to convert
breath data into actionable nutrition, exercise, and wellness insights.

The graph below compares breath analysis with and without PNOĒ outlining
all the functional and business difficulties:

Science-backed and data driven

Our analytics and programming are based on an unparalleled amount of
scientific knowledge, data, and experience around human biology.

12
Part 2
 Why Breath Analysis

PNOĒ is not just another biometric screening device. It’s a solution that enables
you to offer your clients a competitive, lucrative, and arguably necessary
service that includes personalized nutrition and exercise programs.

Why did we choose to place it at the core of it?

The history of breath analysis

Breath analysis dates back to the early 20th century and is considered
the most holistic assessment in medicine. It evaluates all components of human
physiology, including oxygen flow through the body. Oxygen is critical for long-term
health, and studies show that an increase in VO2peak correlates with a decrease
in the likelihood of death and onset of chronic disease. Since its inception, breath
analysis has been given many names, including metabolic testing, VO2 max testing,
cardiopulmonary exercise testing, and cardio-metabolic analysis.

PNOĒ’s resting metabolic testing

14
Why breath analysis matters

Breath analysis evaluates all components of human physiology fundamental to

nutrition and exercise prescription, longevity assessment, and chronic disease
prevention: The cells, heart, lungs, and blood circulation. Analyzing 23 biomarkers
during inhalation and exhalation assesses the most fundamental function, oxygen
flow through your body.

The importance of oxygen for long-term health has been established through
studies examining the function of individual elements found in the oxygen chain
(i.e., heart, lungs, cells) and its global function (i.e., overall oxygen consumption).

The findings of these studies were summarized in a landmark scientific

statement published by the American Heart Association in 2016, which elevated
VO2peak into a critical vital sign that provides the strongest evidence about life
expectancy and quality. Specifically, for every unit increase in VO2peak, measured
in Metabolic Equivalent (i.e., METs), one’s likelihood of death and onset of chronic
disease declines by ~15%. Such is its predictive power that the American Heart
Association openly called for implementing VO2peak in annual physical examinations.

PNOĒ’s overview map

15
 The PNOĒ Device

The PNOĒ device is the world’s first portable, low-cost, easy-to-use

breath analysis device to perform a clinical-grade cardiometabolic test.

PNOĒ has been independently validated

to deliver clinical-grade accuracy.

16
 6

4 11
3
2

10
13
12

1
8

1. One (1) PNOĒ device 7. One (1) vest for outdoor usage

2. One (1) flow sensor 8. Two (2) USB charging cables

3. Two (2) mask adaptors 9. One (1) heart rate sensor

4. Three (3) one-use Antibacterial filters 10. One (1) power bank

5. Five (5) flow sensor filters 11. One (1) USB charger

6. Two (2) masks of variable sizes 12. One (1) PNOĒ carrying case

17
Variables measured
• VO2peak: Maximum volume of oxygen consumed

• VCO2: Volume of carbon dioxide produced

• Respiratory Exchange Ratio (RER): Ratio of carbon dioxide volume

produced over oxygen volume consumed.

• Tidal Volume (VT): Volume of air exhaled in one breath.

• Breathing Frequency (BF): Number of breaths completed in one minute.

• Minute Ventilation (VE): The air volume is exhaled in one minute.

• VE/VCO2: Ratio of minute ventilation over carbon dioxide volume

produced.

• O2pulse: Ratio of oxygen volume consumed over heart rate.

• VO2/BF: Ration of oxygen volume consumed over breathing frequency.

• End-tidal CO2 (FetCO2): The highest concentration of carbon dioxide achieved

during exhalation.

• End-tidal O2 (FetO2): The highest oxygen concentration achieved

during inhalation.

• Fraction of expired CO2 (FeCO2): Average carbon dioxide

concentration in one exhalation.

• Fraction of expired O2 (FeO2): Average oxygen concentration

in one exhalation.

• Heart rate: Number of heartbeats per minute.

• Heart Rate Variability (HRV): The time variability between heartbeats

• Forced Expired Volume (FVC): The maximum air volume exhaled at rest during
the most prolonged exhalation possible.

• Caloric burn: Number of calories burned per minute.

• Fat oxidation: Grams and calories of fat burned per minute.

• Carbohydrate oxidation: Grams and calories of carbohydrate

burned per minute.

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• Mechanical Efficiency: Ratio of mechanical power over calorie burn per second.

• Crossover point: The heart rate at which carbohydrate and fat

oxidation reach the same level.

• Aerobic Threshold or First Ventilatory Threshold (VT1): The heart rate at which
fatigue accumulation begins at a sustainable rate for the body.

• Anaerobic Threshold of Second Ventilatory Threshold (VT2): The heart rate at which
fatigue accumulation begins at an unsustainable rate for the body.

The two main types of testing include the resting metabolic rate (RMR) test and
the active metabolic rate (AMR) test.

• The RMR test is a 8-10 minute assessment where the subject lays in a supine/seat-
ed position as motionless as possible and breaths normally.

• The AMR test is a 9-15 minute assessment comprising a 3-minute warm-up, a 4–10
minute exercise phase where intensity is progressively increased every minute (the
intensity increases depending on the
subject’s fitness level), and a 2-minute active recovery.

Detailed instructions on how to complete each type of assessment and select

the right intensity for your test subject when performing the AMR test are provid-
ed in the PNOĒ mobile application.

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 Metabolic Analysis Platform

The PNOĒ device is constantly cloud-connected broadcasting data to our Metabolic

Analysis Platform. This allows you to monitor all cardiometabolic variables and other
biometrics (HR, Watts, etc.) collected by the PNOĒ app. The Metabolic Analysis
Platform can be accessed by several viewers concurrently. At the same time, a test
is being performed, allowing you to share the evolution of the test with others in
real-time.

Through fully customizable graphs, the platform allows one to tabulate all possible
variations of metrics to parse and analyze the information in every way possible.

The PNOĒ mobile app connects with a wide range of biometric screening devices.
Their data can then be collectively analyzed in the PNOĒ data analysis platform.

Metabolic analysis platform

O2 & CO2 volumes during a PNOĒ active protocol

Heart rate and exercise intensity progression during a PNOE active protocol

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Metabolic analysis flow

21
 Science-backed and data-driven analysis

The PNOĒ breath analysis system is a clinically accurate device used by several
health professionals to conduct resting and exercise assessments to evaluate
the subjects’ metabolic, cardiovascular, and pulmonary function. Over the past
four years, more than 100,000 assessments have been conducted using the PNOĒ
breath analysis technology across a highly diverse group of individuals.

PNOĒ also offers recommendations for improving areas of physiology identified as

problematic through the evaluation, thus offering health professionals a complete
solution of uncovering limitations and prescribing problem-specific nutrition, exer-
cise, and lifestyle recommendations. To date, more than 40,000 plans have been
created.

The figures below provide the latest results of our analysis.

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 The PNOĒ Reports

In our quest to make breath analysis a valuable tool for every health professional, we
build powerful metabolic analysis software that translates cardiometabolic data into
actionable insights.

Our metabolic analysis software considers all 23 biomarkers collected from the PNOĒ
device and translates them into scores that provide a multilayered assessment of
one’s health while offering the most fundamental building blocks for crafting a per-
sonalized nutrition and exercise program. This software was built using data from
100,000+ metabolic profiles and established best practices from 1000+ peer-re-
viewed publications and official guidelines from the American Heart Association, the
American Thoracic Society, and the European Heart Association.

Every report generated by our software is also reviewed by one of our metabolic
experts, who will deliver the consultation to your client. Depending on the test
you perform, one of the following two reports will be generated.

Pillars of longevity

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Metabolic Blue Print and Nutrition Optimization
The Metabolic Blue Print and Nutrition Optimization report is generated after
performing the Resting Metabolic Rate test.

Biological Age and Performance Analysis

The Biological Age and Performance Analysis report is generated after performing
the Active Metabolic Rate test.

Depending on the goal of your client, each of the two can be further customized
to be geared toward Performance, Weight Loss, or Longevity. This allows you to
further personalize your clients’ experience by providing insights directly relevant to
their health or performance objectives.

Tap on the link below to download our sample reports from our website pnoe.com

Metabolic Blue Print and Nutrition Optimization

Biological Age and Performance Analysis

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 Nutrition Planning
A truly effective nutrition plan is one that’s optimized on all four of the following areas
and approaches them in a fashion that’s personalized to the individual’s biology:

• Energy intake
• Macronutrient intake
• Micronutrient intake
• Meal timing

One of the most powerful physiological regulators is the amount of energy or the num-
ber of calories one consumes. It is the lever that controls body weight and is a critical
influencer of hormones, mood, and energy levels. The number of calories one should
consume is linked to the fitness goal and the individual’s metabolic rate. The fitness
goal will determine whether the calories ingested must be less, equal (balance), or
greater than (surplus) the calories burned respectively. To accurately determine, how-
ever, calorie intake, one needs to determine the individual’s metabolic rate since it will
provide the benchmark from which calorie intake will be set below, above, or at the
same level, depending on the fitness goal.

The PNOĒ test provides the gold standard for measuring calorie burn at rest and
throughout the day, allowing for developing a nutrition plan with the calorie intake that
aligns with the target deficit, surplus, or balance. Studies have shown that estimating
a person’s calorie burn using predictive equations can be as much as 25% off. Getting
this number wrong can have several negative implications stemming from eating too
much or too little for your metabolism.

Calorie intake that ensures a healthy weight loss and sustains energy levels.

25
Each person’s metabolism is very unique, meaning that the calories burned, as well as
the fats and carbohydrates used to release these calories, can vary vastly from person
to person.

To determine the optimal fat and carbohydrate intake, one should start by identifying
the fat and carbohydrate utilization throughout the day. The PNOĒ device measures fat
and carbohydrate burn with clinical precision. By using this information, our metabolic
experts then determine the optimal amount of breakdown among fats, carbohydrates,
and proteins in one’s nutrition plan.

Macro intake can vary depending on the workout vs. non-work-out days.

Micronutrients can be a powerful tool for remedying physiological and psychologi-

cal dysfunction. These substances perform or enable beneficial processes such as
boosting our immune system, enhancing oxygenation in the blood, increasing our
metabolism, and more. Among them are vitamins, minerals, and hormones which
can be found in food sources and supplements.

The PNOĒ device scans the most critical systems in one’s body, including the heart,
lungs, cells, and bloodstream, and how breathing interacts negatively or positively
with our brain and neurological system.

26
This allows our metabolic experts to build nutrition plans that include the proper cal-
orie and macronutrient breakdown and the food sources with the micronutrients to
help overcome limitations.

The PNOĒ device scans the most critical systems in one’s body, including the heart,
lungs, cells, and bloodstream, and how breathing interacts negatively or positively
with our brain and neurological system. This allows our metabolic experts to build nu-
trition plans that include the proper calorie and macronutrient breakdown and the
food sources with the micronutrients to help overcome limitations.

The table below provides an example of prescribed food items based on specific lim-
itations identified during the test.

Food sources that fortify your heart, cellular and lung health.

The timing of food is as important as the calories, macros, and micros you consume.
Achieving optimal meal timing can:

• Improve energy levels and focus

• Increase fat burn throughout the day
• Reduce the risk of metabolic disease
• Reduce hunger
• Optimize results from exercise

27
Several rules need to be followed, including distributing carbohydrates at specific times
of the day, minimizing consumption of specific food items in the evenings, and hitting a
threshold of protein intake by the time of the day.

Applying the rules of optimal meal timing can be easy as long as one has a plan. Our meta-
bolic experts consider all scientifically backed guidelines for achieving optimal meal timing
and building your clients’ nutrition programs around them. Through it, they will know how
to structure their meals, macros, calories, and micronutrients to maximize energy, mitigate
hunger, maximize fat burn, and get the most out of their workouts.

Timing that maximizes energy levels, optimizes sleep and increases the feeling of satiety.

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 Nutrition Plan Interface
To generate a nutrition plan, our metabolic experts consider the information collected
from the PNOĒ metabolic test and a questionnaire gathering additional information about
your clients’ preferences, restrictions, and habits. When the nutrition plan is ready, it can
be accessed through our proprietary nutrition interface, which provides several features
that make the diet easier to follow.

29
 Exercise Planning

Exercise plays an equally important role in better health and performance.

Training can be categorized into three types:

• Resistance training
• Interval training
• Cardio training

Each type of training has a vastly different impact on our health and performance. As
a result, a truly personalized training plan includes the right amount of the right train-
ing type that addresses the limitations one is facing. Our metabolic experts consider
the limitations identified by the PNOĒ device, the effects each type of training has,
and the goals your clients have to craft an exercise program that’s laser-focused on
the areas it should.

30
 Supercharge your bio-optimization services
through PNOĒ

Bio-optimization services are undeniably one of the most powerful trends in health and
wellness today. The list is long, but some of the most popular ones include cryothera-
py, red light therapy, IV drip therapy, weight loss ingestions, and body contouring. They
generate out-of-pocket revenue from customers, and their popularity is rapidly growing
among consumers of every walk of life, from professional athletes to those training for life.

As a result, equipping your business with the tools and structure to maximize the
revenue and penetration of these services can result in significant business growth.

From blood analysis to body composition, red light therapy, cryotherapy, and oxygen
training, breath analysis which assessments are suitable for each client’s health limita-
tions, and personalize their experience with them.

PNOĒ has been a powerful upselling tool for many health professionals who use its
biometrics to increase penetration and retention of these bio-optimization services.

This can be achieved in several ways:

1. Use tests and re-tests with PNOĒ to quantitatively measure the impact these
bio-optimization services have on your clients and bridge the gap between “feel
better” with “I am better”

2. Use the initial PNOĒ test to identify your clients’ physiological limitations and
determine what bio-optimization services are the best fit for
improving their condition.

3. Use PNOĒ tests and re-tests to calibrate factors of your bio-optimization services
(i.e., time, intensity, sequence) to your client’s physiology.

4. Combine your bio-optimization services with personalization nutrition and train-

ing to augment their impact and elevate your practice into a holistic health facility.

31
Example of how PNOĒ plugs into cryotherapy service, offering a four-step
cycle to improve your client’s physiological functions:

Integrating biometric screening with a solution like PNOĒ into the existing roster of
bio-optimization services is critical. The necessity stems from the demand for these
services expanding as rapidly as their supply. The number of health facilities offering
them is increasing rapidly in response to the ever-rising consumer demand driven pri-
marily by the need for quick and effective “feel better solutions.

The problem, however, with this trend is that if you are offering one or more of these
services (or considering it), you will see the competitive edge stemming from offering
them either. The response to this problem can only be personalization and inclusion
under the umbrella of a holistic health plan. PNOĒ’s ecosystem can offer just that.

32
Part 3
 What to expect when joining PNOĒ

The process of starting with PNOĒ is simple and fast. We aim to get you up
and running and help you roll out your metabolic-based program in the
most effective and lucrative way possible. Here are the main steps:

1. Connect with your account manager.

Once you complete your registration, you will be assigned a dedicated account
manager responsible for ensuring your success with PNOĒ. During your initial
meeting, you will have the opportunity to discuss in depth the current status of
your practice, the audience you cater to, your existing roster of services, and busi-
ness objectives. Your account manager will record every key point of information to
revert with a strategy.

2. Review and approve the business plan.

After reviewing all the details about your business, audience, the existing roster of
services, and pricing, our team will revert with a comprehensive rollout plan that will
include:

• Integrating PNOĒ into your existing services

• Promoting PNOĒ to your customer base
• Acquiring new clients through the use of PNOĒ
• Pricing PNOĒ in conjunction with other services

34
3. Get started with your promotional material
Our creative team will work with you to create a customized marketing package
that’s white-labeled with your business. This marketing package includes:

• Website
• Brochures
• Instagram posts
• Blog posts

4. Get up and running with the PNOĒ device

When your PNOĒ device arrives, you can connect with one of our technical experts,
who will guide you through conducting a breath analysis test with the PNOĒ device.
During the online meeting, you will have the chance to complete a full metabolic
test and understand all the device’s and software’s technical aspects.

As part of your startup package, we offer four complete experiences that you can
offer FREE to your customer base. Based on our experience, exposing some clients
to the insights of our data and programming is one of the most powerful tools for
raising awareness around the assessment in your practice and creating organic
demand.

35
 Marketing Support
Our team provides you with a well-rounded package of marketing
material aimed at equipping your business with all the promotional tools
it needs to hit the ground running and minimize the time from you to
achieve profitability with PNOĒ.

• 4x Instagram posts/month
Four Instagram posts every month that will feature both educational and promo-
tional themes. The educational posts will aim to provide valuable information to
your followers, such as tips, how-tos, or interesting facts related to metabolic test-
ing. We will create informative and engaging content that educates your audience
and helps establish a long-term relationship lowers.

On the other hand, promotional posts will showcase your products or services and
highlight their unique features and benefits. We will create content that is visually
appealing, informative, and persuasive. Our team will ensure that each promotional
post emphasizes your brand’s unique selling proposition and encourages your fol-
lowers to take action, such as booking an appointment.

Instagram Posts or Stories including, educational and promotional themes.

36
• 2x Blog posts
Two blog posts every month will cover various health and wellness topics. These
blog posts are designed to provide valuable insights and tips to people interested
in leading a healthy lifestyle.

Our blog posts will cover topics such as:

-Nutrition
- Health
- Disease prevention
- Weight Loss
- Longevity

• Brochures & physical marketing materials

Print-ready brochures tailored to your target audience and cover specific topics
related to health and wellness. The brochures will cover three distinct areas:

- Weight Loss
- Longevity
- Performance Clientele

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The weight loss brochure will provide valuable insights and practical tips for people who
are interested in losing weight healthily and sustainably. This brochure will cover diet,
exercise, and lifestyle changes that can help people achieve their weight loss goals.

The longevity brochure will provide tips for healthy aging, covering nutrition, exercise,
and disease prevention topics. This brochure will be tailored towards an audience
interested in leading a long and healthy life.

The performance clientele brochure will be designed for athletes and fitness enthusi-
asts, covering topics such as sports nutrition, training techniques, and injury preven-
tion. This brochure will be geared towards people who are interested in improving their
performance and achieving their fitness goals.

Moreover, our team will supply you with several other physical marketing materials
such as banners and collateral you need to support the front desk of your practice or
an attendance at a trade show.

Sample of longevity flyer for your clients.

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 • Custom website
A white-labeled version of our consumer landing page will include automated check-
out options, allowing customers to purchase your products or services online easily.
In addition to the checkout process, the website will feature a 360⁰ explanation of
the PNOĒ service ecosystem. This will help your customers understand the various
services and products you offer, and how they can benefit from them.

Customized landing page white labelled with your brand featuring automated checkout options.

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 Metabolic experts
One of the main perks of being a member of the PNOĒ Grow family is that you will be
assigned a dedicated Metabolic Expert/ Account Manager to support you throughout
your PNOĒ journey. A Metabolic Expert has a dual role for your company:
managing your PNOĒ account and providing you with evidence-based and
scientific analysis of your clients’ tests.

1. Account management
Your dedicated Account Manager will be your main point of contact within the
company, providing ongoing support on any inquiry, and you can direct all the
questions. At the start of the journey, a Metabolic Expert will thoroughly explain
the services and support you in creating a business plan to integrate PNOĒ into
bundles with your current services to increase your clients’ retention and reve-
nue. Your dedicated Account Manager also tracks your monthly service usage,
has bi-weekly meetings with you, and provides ongoing Customer Support.

2. Data analysis
All Metabolic Experts have a solid academic and professional background and experi-
ence in human physiology and can scientifically review the raw data from your clients’
metabolic testing, deriving accurate and evidence-based recommendations. They can
understand the human body’s limitations and the device technology based on their
unique knowledge and generate a report personalized to your clients’ needs. Also, if any
data are inconclusive, your dedicated Metabolic Expert will contact you within a specific
timeframe to discuss any concerns or request clarification on specific issues (for exam-
ple, if the client follows a particular diet or training program or has a history of conditions
such as asthma). Having a dedicated Metabolic Expert also ensures you can receive the
results of your clients’ metabolic testing within two business days to share the informa-
tion with them shortly after their test.

3. Consultation calls and ongoing support

Metabolic testing and the results shared can often be challenging to translate, concisely,
and simply to which the end customer can relate. Our Metabolic Experts can thoroughly
discuss all the metrics with your clients, explaining any strengths and limitations while
providing take-home notes and activities to maintain or improve further the metric scores.
During a consultation call, according to the test results, your dedicated Metabolic Expert
will explore your clients’ nutrition, exercise regime, sleep, and stress and guide finding the
balance in these factors. After the calls, your clients will receive ongoing support, with any
questions about the test promptly answered. You’ll also be included in relevant communi-
cations to stay informed, promote your services, and further support your clientele.

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 www.pnoe.com

For more information, follow us on:

@pnoe_analytics

pnoē

@pnoeanalytics

Have a question?
+1 (650) 670-4450

Contact us at
[email protected]