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Case Study Assignment Guidelines Template

case study
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0% found this document useful (0 votes)
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Case Study Assignment Guidelines Template

case study
Copyright
© © All Rights Reserved
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Case Study Analysis

Definition:
A case study is an intensive study about a person, a group of people or a unit, which illustrates principles
or patterns that can be generalized more broadly.

Purpose:
Case studies are used to assess analytic skills, problem-solving abilities, communication skills and ability
to deliver quality and results. As analysis involves a systematic approach, exercises such as this reveal
how a student approaches problem-solving, i.e. how they identify and select facts, and organize and
prioritize variables in the case.

Procedure:
Begin with the obvious: Read the case study thoroughly before you attempt to dissect it. Read it to get
the big picture. Then reread it. Highlight, and underline key information. Use this content and sequence
in your PPT presentation. You do not need to write a paper. Use PPT slides + speaker notes. Make sure
that your notes are clear.

USE THIS TEMPLATE


Use this sequence, including how levels are identified. To this, add APA rules (7 th ed.)
Note that this same format can be used for PowerPoint presentations.

I. Title page/slide

A. Give it a title and not an assignment label. The title is specific and unique to the case
study.
B. Presenter names are given in alphabetical order.

II. Overview (equivalent to a Table of Contents) – use a numerical system for the headings. Then in
your slides, use the same numeral that corresponds to the numeral on the Overview.

III. Summary of the case – be brief and clear about the key issue or problem (main problem only).
This would be the equivalent of an “Abstract”.

IV. Background – this is part of your introduction that contextualizes the study.
A. Provide context: country, time period, sector or industry, type of business or
organization, other key characteristics about the company.
B. Translate the organizational culture into a graphic form by creating an organizational
chart of those mentioned in the case study. Mention their role as well. Show the
relationship between people. *** One slide.
C. Consider showing a timeline of critical events. It is the nature of the case that will inform
you what aspect can be most effectively communicated visually.
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V. Analysis
A. The Problem:
i. Provide a thorough, clear and concise description of the problem.
*** State this in a single sentence on its own slide.
ii. Identify the most important facts surrounding the case – both internal and
external factors – such as:
o significant events and variables.
o the main underlying causes of the existing problem.

B. The Solution: Specify courses of action.


i. Explain what the available options were. Evaluate each course of action. Why
were certain options rejected? Do you think the best alternative solution was
chosen? Explain.
ii. What was the ultimate decision / solution / course of action that was taken?
Evaluate that in terms of its effectiveness.
iii. Draw on relevant course material that helps you clarify or explain something.

C. Recommendation: Propose your own best solution to address the problem


i. What would you have done differently? Keep this brief.
ii. Integrate relevant well-selected content from your textbook to support your
recommendation.
*** This is the place to use your course material to support your position. Note
that this is not a research assignment.

VI. Conclusion
A. Restatement of the main lesson to be learned from this case study. Again, offer this as a
concise and clear statement.

B. Present a question for further thought. This should not be a general question. It should
arise out of the case study and focus in on the same issue. The question needs to be
narrow in scope. Avoid a vague and broad “what do you think” question. Your question
could explore one of the variables in the case, such as the structure, a particular person
or phase of a project, or an ethical perspective.

VII. References

A. It is recommended that you look up the company website. *** One slide only.
B. Remember to include the case study details.
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General guidelines for presenting with PPT


1. Do not assume things. For example, name the company, instead of using ‘it’.

2. Whenever you use statistical information (e.g., percentages, specific numbers), put that into the
slide as the impact of visually seeing a number is better than only hearing it. Use the Roman
numeral rather than words for numbers.
3. Avoid cartoonish-type of images. The aesthetics of your slide design should be clean,
uncluttered.
4. A reminder to be consistent in everything: size and font style of your headings, etc.

Good sources for additional information on how to write up a case study analysis

Colorado State University Writing Guide on Case Studies


https://writing.colostate.edu/guides/guide.cfm?guideid=60

Grand Valley State Michigan: A Brief Overview of the Case Analysis


https://www.gvsu.edu/cms4/asset/CC3BFEEB-C364-E1A1-A5390F221AC0FD2D/
business_case_analysis_gg_final.pdf
Prentice Hall: Hands-on Guide: How to Analyze a Case Study
https://wps.prenhall.com/bp_laudon_essmis_6/21/5555/1422312.cw/content/index.html

SAGE Publishing: From the author of this chapter (17) published in The Sage Handbook of Qualitative
Research https://www.academia.edu/3271072/Case_Study

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