Preview Activity (I) Fluentize, LLC. Copyright 2019. For use only with license.

Animated History of Coca-Cola - Intermediate

Work with a partner or group. Do the activities below.

PART I Compare and discuss what you know about the drink brands below:

BUDWEISER STARBUCKS RED BULL COCA-COLA

• In what situations or events do people drink these?

• Do you know the story or history behind any of the above brands?
• If you could only drink one of these for the rest of your life, what would it be?

PART II Discuss the topics below about Coca-Cola.

1 Do you like drinking Coca-Cola? Why or why not?

2 Coca-Cola is a very successful company. What are

some ways that a company can become successful?

3 The Coca-Cola brand has a very distinctive appearance. This means that
it is easy to recognize when you see it. Can you think of some other brands
which have a distinctive appearance?

PART III Below are 5 facts about Coca-Cola. Put the words from the box into the context.

recipe | advertising | mouth | cocaine | Santa

1 The main ingredients of Coca-Cola when it was launched were

and caffeine.

2 Coca-Cola spends more money on than Microsoft and Apple

combined.

3 A few people once tried to sell the Coca-Cola to Pepsi, but

they were reported to the FBI.

4 Coca-Cola popularized the image of the fictional character, .

5 In Chinese language, ‘Coca-Cola’ translates to “make happy.”

Bonus Activity Create an imaginary story about how you think Coca-Cola was invented.
In your story, answer the questions: Who? Where? When? Why? How?
Preview Activity (II) Fluentize, LLC. Copyright 2019. For use only with license.
Animated History of Coca-Cola - Intermediate

PART I Nouns: Choose the correct definition for the nouns below.

1 The new Coca-Cola website has a very attractive appearance.

2 We love the manager of our marketing team. He has great leadership skills.

3 Our company registered a trademark for our logo.

4 The man said he was a pilot, but he was an imposter. The police arrested him.

5 The recipe for this drink has a secret formula, so we can’t tell you what’s in it.

6 I think that it’s a mystery how the universe was created!

1 appearance a. someone who takes or steals a fake identity

2 leadership b. a list of ingredients for something
3 trademark c. how something looks physically
4 imposter d. ability to guide and direct people
5 formula e. a symbol or words representing a company or product
6 mystery f. something unknown

Have you ever wondered about the greatest mysteries of life?

PART II Phrasal Verbs: Choose the correct answer for each phrasal verb below.

1. The taxi drivers are cashing in on the high number of tourists in the city this year.
cash in on means... a. to profit from
b. to lose money
c. to pay for something using cash

2. The marketing team is trying to come up with a design idea for the website.
come up with means... a. to use a lot of space
b. to start a conversation with someone you don’t know
c. to create something new

3. New shops are starting to pop up everywhere in the city.

pop up means... a. to cancel unexpectedly
b. to arrive or appear suddenly
c. to make a loud sound

4. The local pharmacy in our town has been around for over 100 years.
be around means... a. to create
b. to exist
c. to study
Animated History of Coca-Cola Fluentize, LLC. Copyright 2019. For use only with license.
Animated History of Coca-Cola - Intermediate

Preview Discussion Questions

Do you know what the negative effects

can be of drinking a lot of Coca-Cola?

What are some of the most popular

brands from the country where you are
Viewing Activity from?

PART I Write a short answer according to the information in the video.

0:35 1 Where and when was Coca Cola created? Who created it?

0:50 2 How was Coca-Cola created?

1:19 3 Who named the drink Coca-Cola?

2:07 4 How did the businessman, Asa Candler, deliver the Coca-Cola syrup? Why?

3:18 5 Why was the Coca-Cola “contra-bottle” invented?

3:51 6 What was the goal of Robert Woodruff?

PART II Put the events of Coca-Cola’s history in order. The first one has already been done.

He took the syrup to a pharmacy, mixed it with carbonated water, and started selling it.

Two businessmen began to sell Coca-Cola in bottles.

Robert Woodruff made Coca-Cola a global brand.

1 Coca-Cola was invented by John Pemberton, who boiled some ingredients into a syrup.

The accountant of Dr. Pemberton named the drink “Coca-Cola.”

The Coca-Cola “contra-bottle” was invented.

Post-Viewing Activity (I) Fluentize, LLC. Copyright 2019. For use only with license.
Animated History of Coca-Cola - Intermediate

PART I Discussion: Discuss the questions below after watching the video.

1 2
Do you know the company history for Are you loyal to any brands? (Do you buy
any other companies? a specific brand of something regularly?)

PART II Vocabulary: Put the terms in the box in the context below. *Two terms aren’t used.

mystery | trademark | imposters | leadership | been around

formula | come up with | cash in on | appearance | pop up

Coca-Cola has (1) for more than a century.

The accountant of the pharmacist created the (2) for Coca-Cola

in his own handwriting.

Asa Candler (3) countless new ways to advertise Coca-Cola. One

of his ideas was to paint the Coca-Cola barrels red, to give it a more distinctive
(4) .

Coca-Cola created the “contra-bottle” to make it easily recognizable from the many
(5) who tried to sell a similar drink and (6)
the success of the popular new drink.

More and more people started to discover Coca-Cola, and it quickly began to
(7) all across America.

Under the (8) of Robert Woodruff, Coca-Cola became a globally

recognized brand around the world.

PART III Word Choice: Choose the correct word that was used in the video for each context.

1:07 1 In the beginning, Coca-Cola sold an ______________ of 9 drinks per day.

a. approximate b. average c. amount

1:58 2 Asa Candler came up with ______________ creative ways to promote Coca-Cola.
a. uncountable b. countless c. accountable
2:31 3 Two men started to sell Coca-Cola in bottles after its success as a ______________ drink.

a. fountain b. founder c. foundation

 Post-Viewing Activity (II) Fluentize, LLC. Copyright 2019. For use only with license.
Animated History of Coca-Cola - Intermediate

Study the past simple form below.

* We use past simple for:

(1) Finished or completed actions at a specific time in the past before now
In 1888, Dr. Pemberton sold the secret formula to a businessman named Asa
EXAMPLE
Candler, who later formed a corporation.

(2) An action which happened repeatedly again and again

EXAMPLE As more and more people drank Coca-Cola, sales began to increase.

(3) An action which lasted for some time in the past

EXAMPLE During it’s first year, Coca-Cola sold an average of 9 drinks a day.
* Some common time expressions we generally use with past simple are:

TIME EXPRESSIONS: - yesterday - last year, week, month, night etc.

- [time] + ago - in + year (1888, 2001, etc.)

* Regular verbs in the past simple end with -ed

EXAMPLE A pharmacist named John Pemberton created the recipe for Coca-Cola.

* Irregular verbs have different endings. Here are some examples:

sell - sold | take - took | cost - cost | have - had | drink - drank

* We use the subject + did not (didn’t) [+ verb] for the past simple in the negative form.
EXAMPLE One thing Dr. Pemberton didn’t sell was his secret recipe.

EXERCISE I Write the past simple for each verb. (10 irregular verbs / 5 regular verbs)

The inventor of Coca-Cola (be) a pharmacist. He (take)

some secret ingredients and (boil) them into a
syrup. After he (make) the syrup for a medicine, he (taste)
it. He (think) that the recipe was really tasty.
So, the pharmacist (sell) his recipe as a drink. He (name)
the drink Coca-Cola. Coca-Cola (cost) just
9 cents center per glass in the beginning. As more people (drink)
Coca-Cola, sales (begin) to increase. After some time, a businessman
(buy) the recipe and (form) a company. Later
two businessmen (have) the idea to sell Coca-Cola in bottles. Other
companies then (want) to do the same thing.
Bonus Activity Fluentize, LLC. Copyright 2019. For use only with license.
Animated History of Coca-Cola - Intermediate

PART I Work with a partner. Imagine you are marketers for Coca Cola. Create 3 slogans for
Coca-Cola. Use a maximum of 5 words in each of your slogans. See the examples:

“Open Happiness.” “Life Tastes Good.” “Taste the Feeling.”

YOUR SLOGANS:

Imagine you are visiting the memorial of John Pemberton in Atlanta, Georgia.
PART II
Discuss and write what you think is written on his memorial stone. Make it
dramatic. Present your memorial to the other groups.

MEMORIAL - John Pemberton:

PART III Create and write an imaginary, alternative story about the history of Coca-Cola.
Quiz & Review Activity Fluentize, LLC. Copyright 2019. For use only with license.
Animated History of Coca-Cola - Intermediate

Work with a partner. Complete the quiz and review activities below.

PART I Summary. Give a summary of the video and the history of Coca-Cola.

PART II Questions. Discuss and answer the questions below about the video.

1. Where and when was Coca-Cola created? Who created it?

2. How was Coca-Cola created?
3. Who named the drink Coca-Cola?
4. Why was the Coca-Cola “contra-bottle” invented?
5. What was the goal of Robert Woodruff?

PART III Vocabulary: Discuss or write sentences how the terms below were used in the video.

1. trademark

2. mystery

3. appearance

4. imposters

5. leadership

PART IV Grammar: Fill in the past simple form for the sentences below.

1. Dr. Pemberton (take) some secret ingredients and (boil)

them into a syrup. He (bring) it was tasty.
2. Dr. Pemberton then (bring) his syrup to a pharmacy,
where he mixed it with carbonated water.

3. Coca-Cola (sell) an average of 9 drinks cents per day at the start.

4. The red color of the barrels (give) Coca-Cola a distinctive

appearance.

5. After some time, Coca-Cola (become) the first global brand.

PART V Bonus: With your partner, research another successful company. Tell the story of the
company and how it became so popular and successful. Use the questions below to help
you. Then present the company history to the other groups.

- Who started the company and when?

- What were some important moments in the company’s history?
- What are some of the company’s most successful products / services?
- Research one special or interesting fact about the company.